
11 of the best Amazon Prime Day 2025 UK deals as sale comes to an end
The sale event is a fantastic opportunity for anyone looking for some huge bargains on a range of categories, including everyday essentials, homeware, fashion, electronics and much more. The Amazon Prime Day 2025 kicked off at midnight on Tuesday, July 8, and will wrap up today (Friday, July 11). You can find the exact time it will conclude here.
But there is still time to make the most of Amazon Prime Day deals. You must be a Prime member in order to take advantage of all the deals on Prime Day.
This offer is also extends to those who sign up for an Amazon Prime day 30-day free trial, or sign up directly for a full membership, which you can find out more here.
Here are the 11 best Amazon Prime Day 2025 UK deals you can still snap as the sale comes to an end.
Was £39.99 down to £33.99
Wales' heatwave is underway with record high temperatures expected, but there's one effective solution to combat the sweltering temperatures, which is an air conditioner.
For a small and reasonable priced cooling device, Amazon has reduced the price of JML Air Cooler, Portable Fan and Humidifier from £39.99 to £33.99 in its 15% off Amazon Prime Day deal. This device aims to cool your personal space, it has an increased power with four fan settings, and it has an evaporative, washable filter for "long-lasting cooling".
It also has a dual mist spray jets for instant cool air, it has a seven-colour LED night light, top-fill tank and adjustable air flow grill. One reviewer was "very pleasantly surprised at how powerful they are", but another customer claimed it was "very noisy" and "isn't powerful enough to cool a room".
You can find out more here.
VonHaus Charcoal x-large portable BBQ
Was £199.99 down to £127.49
There are a myriad of choices of BBQ available to buy but as part of Amazon Prime Deal Day the VonHaus Charcoal x-large portable BBQ has been reduced by 36% from £199.99 to £127.49. According to the manufacturer, features of the 2-in-1 grill and smoker BBQ include a temperature gauge to monitor the charcoal BBQ without lifting the lid, and then to refuel, simply open the front door and add more – no need to remove the enamel coated, easy to clean grill.
With wheels and handles and side shelves that fold down, the BBQ is easy to move about too - including into the shed when it starts raining! One customer said it was the "best grill I ever bought", while another shopper described it as "absolutely solid, fantastic".
However, one customer was not impressed with the build quality, saying: "It was ok but took a while to assemble and it wasn't made that well so made it really hard in places to get the screws in. Not as good quality as I'd expected for the price."
Was £144.99 down to £108.00
The Beats Fit Pro true wireless noise-cancelling earbuds are currently available for £108.00, down from their previous price of £219.99. In March this year, the earbuds were discounted to £144.99, but now shoppers can get them £36.99 cheaper than their previous discounted price. These earbuds come with flexible, secure-fit wingtips designed to ensure comfort and stability throughout the day, along with two listening modes: active noise cancelling and transparency mode.
One reviewer described the earbuds as "small but powerful", another remarked that the "the sound quality is great", while one individual was dissatisfied with the comfort of the earbuds, remarking: "Find these super uncomfortable."
Find out more about the device here.
Was £45 down to £33.75
The STANLEY Quencher H2.0 Flowstate Tumbler 1.2L, promises to store your drink cold for 11 hours, with customers saying it is "perfect for summer heat". The cup is now 25% cheaper, with its price dropping from £45 to £33.75. The travel mug comes in a teal colour, with a straw, handle and lid.
One reviewer described it as "fabulous", while another shopper said they "finally caved and got a Stanley Cup" and had "no regrets. But not all customers were impressed by the popular product, with one saying they were "really disappointed with how easily it leaks".
Find out more about the cup here.
Elizabeth Taylor White Diamonds En Rouge Eau De Toilette
Was £22.99 down to £19.50
Since its debut, a variety of innovative versions of the British-American actress' fragrance have been released and remain popular even after 30 years. The, available in a generous 100ml bottle, typically retails at £22.99. However, during Amazon's Prime Day deal, it can be yours for a mere £19.50. Amazon is currently offering a 15% discount on the Elizabeth Taylor White Diamonds En Rouge Eau De Toilette.
This offer is considerably more affordable than The Perfume Shop, where it's presently priced at £22.99. A satisfied customer shared: "First time purchasing this and I will definitely repurchase. It lasts all day. I can still smell it on my clothes on laundry day."
However, not everyone was taken with the perfume's performance. A less impressed customer shared: "Nice smelling perfume initially. But the smell doesn't last. After five minutes the smell has gone. There is no lasting staying power and the longevity is weak."
Find out more about the perfume here.
Ninja Perfect Temperature Kettle
Was £99 down to £67.99
The Ninja Perfect Temperature Kettle was £99 but is now £67.99, offering shoppers a £32 save. The copper and black kettle can carry 1.7L, it comes with a temperature control, LED display and is said to be "easy to use" with a rapid boil and temperature hold.
Furthermore, Ninja Perfect Temperature Kettle is an Amazon exclusive. On the Ninja website, a similar kettle in black - Ninja Black Perfect Temperature Kettle, Rapid Boil was £99 but is now £79.99, while the silver version remains at £99. You can read more about this kettle here.
So far, the kettle has received a rating of 4.6 out of five stars and over 7,800 reviews on Amazon's website. Some happy customers claimed it was the "best kettle I've used", But not everyone was happy with their purchase, with one consumer describing it as "average".
Find out more about this kettle here.
Mico Microwave Toastie Sandwich Maker
Was £34.99 down to £18.99
The Mico Microwave Toastie Sandwich Maker usually sells for £34.99, but shoppers can grab it with a whopping discount of nearly 50%, now just £18.99 - the lowest price this year. It's incredibly simple to use: just prepare your favourite toastie as usual, put it into the toastie maker, secure it down and pop it into the microwave for a couple of minutes for crispy, delicious toasties, paninis, bagels and more.
Customers who have already bought this quick and compact tool say it cooks toasties "perfectly" in less than three minutes, with minimal clean-up required. But not everyone was impressed.
One unhappy reviewer said: "I was drawn to buy this by the reviews and video but personally found it substandard and not worth the nearly £35 I paid. Disappointed. Just not for me."
Find out more about this toastie sandwich maker here.
Was £14.64 down to £9.45
The Bestway Single Airbed, Inflatable Air Mattress for One, Blow Up Camping Single Bed was £14.64 but is now £9.45, offering a £5.19 save in this 35% off sale. This time of year, perhaps some of us are planning our next camping trip or heading to a music festival, which means a tent and a comfortable place to sleep is on the list of things to buy.
This inflatable mattress is made out of durable vinyl for long term use. According to Amazon, the airbed provides an "essential comfort" during sleep, with its velvet-like sleep surface adding softness and comfort.
The inflatable product has received a rating of 4.4 out of five stars and over 19,000 reviews on Amazon's website. "Very good, not so small and not so big just perfect for one person," one happy customer said.
But some were unhappy with their purchase. One shopper, who gave it a three-star rating, said: "Whilst my initial opinion of this product would have been 5/5, for the comfort and how good the first nights sleep was on it, sadly the product kept going down in a matter ranging from minutes to hours and you often found yourself waking up on the hard floor."
Find out more about the airbed here.
De'Longhi Magnifica S, Automatic Bean to Cup Coffee Machine
Was £349 down to £247
The De'Longhi Magnifica S, Automatic Bean to Cup Coffee Machine was £349 but is now £247, offering a £102 saving for coffee lovers. The machine comes in a black colour with a chrome finish. Its special features include an integrated coffee grinder, auto-clean function, one touch brew, milk frother and a removable tank. According to Amazon, this device can produce a "bean-to-cup" quality and brew two cups simultaneously.
The coffee machine has received a rating of 4.4 out of five stars, and impressively over 47,000 reviews. "This isn't just a coffee machine; it's a gateway to barista-quality drinks in the comfort of my own kitchen," one reviewer praised.
But not everyone was happy with their purchase, with some customers claiming it was not long lasting. "When it worked, made great coffee, sadly though after just over a year started to leak from inside," one said.
Find out more about the coffee machine here.
Xkdoai Cabin Bag
Was £30.99 down to £17.98
If you're gearing up for a holiday, you'll likely be starting to plan your packing list. However, if you've booked with a budget airline such as Ryanair, it's crucial to know the exact luggage dimensions allowed, particularly for your carry-on.
Ryanair is notorious for its stringent hand luggage rules, permitting one small bag per passenger free of charge, provided it doesn't exceed 40cm x 20cm x 25cm. But we've found an ideal travel bag on Amazon that fits these specifications exactly, saving you from unexpected charges at boarding time. Plus, it's currently discounted by 42%, down from £30.99 to £17.98, making it over £13 cheaper.
The Xkdoai Cabin Bag, measuring precisely 40cm x 20cm x 25cm and boasting a 20-litre capacity, complies fully with Ryanair's strict regulations while still offering ample space for your essentials.
One customer enthusiastically recounted their experience, praising the bag's functionality: "Firstly this has tons of pockets. Probably more than you'll need. Seems to be pretty waterproof too as i've carried cameras and laptops in it, uncovered - with no issue.
"It maximizes the space for budget flight providers and I've never been stopped even with the bag full to the brim. It has extra clips at the side which can strap around you for security. It is comfortable for walking about and travelling. Good size and well designed."
Yet, opinions on the product were mixed, with less favourable feedback from another shopper who was not completely satisfied: "Loved the colour but the quality isn't quite as good as I expected."
Find out more about this cabin bag here.
Nestlé The Big Chocolate Box
Was £22.16 down to £18.40
With a 17% off sale during Amazon Prime Day event, this big chocolate box comes with 30 chocolate bars, which includes KitKat, KitKat Chunky, Yorkie, Aero and Munchies. This box would work great as a sharing gift, or if you are just stocking up at home for when you are having a movie night or fancy a sweet treat.
The big box has received a rating of 4.6 out of five stars and 828 reviews on Amazon's website. "Good value you for money lovely chocolate gift box," one happy shopper said.
Another reviewer said: "Six of everything - absolutely ideal for lunch boxes or general sharing. Bargain price too. Very happy customer - Thanks a million." While another pleased customer said: "This is great value and a fantastic choice".
But some customers were not happy with their purchase, with some claiming that the box was "smaller than expected" and others claiming it didn't come in the pictured box.
Find out more about this chocolate box here.

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Daily Record
12 hours ago
- Daily Record
Shoppers praise Amazon's 'easy to use' Breville Iced Coffee Maker for 'delicious' drinks
Iced coffees are a treat for those who love a brew, but they don't come cheap at cafés. As the summer season hits full swing, it's hardly surprising that many are ditching their steaming cups of barista-crafted coffee for chilled iced versions. They might come at a premium, but Amazon customers reckon they've stumbled upon the perfect device to craft them in the comfort of your own kitchen. The Breville Iced Coffee Maker is described as a "single-serve coffee machine that quickly cools concentrated, hot-brewed coffee over ice to deliver tasty iced coffee that's never watered down". This clever piece of kit is priced at £33 and has amassed over 2,000 reviews on the platform, boasting an impressive average score of 4.3 out of 5 stars. A satisfied customer commented: "Bought this just in time for the warm spring purchase this year. It's a simple machine, and the simplicity of it makes it easy to clean. It is quick and easy to use, and good value for money." They added: "With the availability of high street coffee shop brands in supermarkets, it is easier to replicate my favourite iced coffees at home." For those looking for alternatives, Argos offers its Instant Cold Brew Coffee Ice Tea Maker, currently discounted from £80 to £55, enabling true cold brews in just 20 minutes. Meanwhile, on Amazon, the £18 Beowanzk Iced Coffee Maker also garners praise, with one reviewer calling it 'excellent for making cold brew coffee, reports the Mirror. The Breville Iced Coffee Maker has garnered acclaim from users who say it makes "easy peasy iced coffee". It has been reviewed on the site over 2,000 times with an average rating of 4.3 stars out of a possible five. Another reviewer shared: "Bought this as a present for my daughter and she loves it. She says that it's also easy to clean." Another user enthused: "I love it. Easy to use, makes a delicious iced coffee. "It's fairly quiet and is done in a matter of a few minutes. I would recommend it." However, one customer noted the need for ample ice. They remarked: "It's pretty good for the money and far more convenient than cold brewing for 24 hours in the fridge. "Although you're really going to need an ice maker to go with it unless you've got space in the freezer for 10 punnets for each serving." Nonetheless, other buyers were content with their acquisition, as one stated: "For the price, and generally this coffee machine is amazing! So simple, yet effective." One reviewer praised its versatility: "A very clever idea - doing hot and cold versions of coffee. It's simple, lightweight, easy to clean, and I've owned it for at least two, maybe three years, and it's still working away." They continued: "No signs of wear or tear at all, but then I can't see anything too technical on it that could go wrong? If it does, I'd just buy another one - excellent value for money." Get the Breville Iced Coffee Maker on Amazon now.


Glasgow Times
17 hours ago
- Glasgow Times
Lidl, Asda, Amazon, TK Maxx & more issue UK recall warnings
The Office for Product Safety and Standards (OPSS) has issued a number of recalls, including on products sold at some of the UK's biggest retailers. We have rounded up the recalls you should be aware of. If you have purchased any of the products below, please stop using them immediately, and contact your retailer, or see the full recall notices for more information. TK Maxx recall TK Maxx shoppers have been warned to stop using one of the stores products immediately after it was revealed that it contained a potentially harmful chemical. The Byblos Blu eua de toillete perfume contains Hydroxyisohexyl 3-cyclohexene Carboxaldehyde, also known as Lyral or HICC. The compound is not authorised for use in cosmetics manufacturers in Europe due to the risk of allergic reactions in sensitised individuals. The recall affects the perfumes with TJK style numbers of 898378,898370 and 898365. (Image: TK Maxx) The Byblos Blu eua de toillete perfume was sold in TK Maxx stores between January and March 2025. A spokesman for the Office for Product Safety and Standards (OPSS) said: 'The product presents a risk to consumers health due to the fact it contains Hydroxyisohexyl 3-cyclohexene Carboxaldehyde, also known as Lyral or HICC. 'This is not authorised for use in cosmetics manufactured in Europe due to the risk of allergic reaction in sensitised individuals. Recommended Reading: 'The product has been recalled from end users by TK Maxx. ⚠️ Product Recall: Byblos Blu Happy Hour Eau De Toilette sold by TK Maxx (2503-0192) presenting a risk to consumers health as it contains Hydroxyisohexyl 3-cyclohexene Carboxaldehyde, also known as Lyral or HICC.⚠️ #ProductRecall — Office for Product Safety and Standards (@OfficeforSandS) July 5, 2025 'If you have purchased this product, please stop using it immediately and return to any TK Maxx store.' A TK Maxx spokesman added: 'If you have purchased this product, please stop using it immediately and return to any TK Maxx store. 'You can get a full refund or replacement.' Amazon recalls There are two recalls for products sold by Amazon. The first is an updated alert, issued by the FSA for Orgenism Eggshell Membrane Capsules, because Salmonella has been found in the product. Their update this week said: "This update is to make consumers aware that the Salmonella found in this product has been linked to human illness after consumption of the product. The Salmonella found is resistant to several antibiotics, therefore particular disposal routes are required. "This update is to make consumers aware of additional online platforms selling this product. The product is sold on Amazon and on the Orgenism website." Thursday 3 July 2025. Update 2 - Orgenism recalls Eggshell Membrane Capsules because of contamination with Salmonella #FoodAlert — Food Standards Agency (@foodgov) July 3, 2025 The second recall is for a piece of jewellery sold via Amazon. This has been removed from sale because it contains a 'serious chemical risk' which could cause cancer. The affected jewellery is a Dervivea metal ring and earings with Amazon codes B0CT21SWWY (Ring) and B0DHV43HC3 (Earrings). The product presents a 'serious risk chemical risk' as it contains butylphenyl methylpropional, which is prohibited in cosmetic products. An OPSS spokesman said: 'The products present a serious chemical risk as the cadmium content was found to be greater than the maximum permissible limit in both the metal ring and metal earrings. 'Cadmium is harmful to human health as it accumulates in the body, can damage organs and may cause cancer. 'Owners of the product are advised to contact the distributor they purchased from to request redress. The listing has been removed by the online marketplace (Amazon).' Lidl recall (Image: Andrew Matthews/PA Wire) Lidl has issued an urgent recall as a popular air fryer sold at the supermarket could be a potential 'fire hazard'. The supermarket is recalling the Tower eight litre dual basket air fryer which is sold in its stores. The affected air fryers have a product code of T17129L. No other Tower products sold at Lidl stores are impacted by the recall. Tower is recalling the products 'due to risk of overheating', the retailer said. It added that this could ultimately 'present a fire hazard' to shoppers who bought the item. 'If you own one of the affected models, please stop using it immediately,' Lidl said in the recall notice. Customers who bought affected air fryers have been urged to contact the supplier directly through They will then be able to see if their particular product has been affected and can access instructions for returning it. The retailer added: 'We apologise for any inconvenience caused and thank you for your cooperation.' Sainsbury's recall Three popular products sold at Sainsbury's supermarkets across the UK have been recalled, as shoppers were told to 'stop using them immediately'. All of the recalled products present a fire risk, the recall warnings state. The Bosch Styline Toaster has been recalled due to a technical fault which can cause the electronics to overheat and could cause a toaster fire. (Image: Owen Humphreys/PA Wire) The affected products have codes of TAT8613GB and TAT8611GB, and the recall affects the white and black versions of the toaster. A recall statement from producers Bosch, said: 'Bosch (BSH) is voluntarily recalling the above Styline Toaster models produced from October 2021 to April 2023 as the quality checks have revealed a technical fault which can cause the electronics to overheat and could cause a toaster fire. 'To minimize safety risks, please disconnect any affected toaster from the mains supply immediately and do not use it. 'For further details or if you have any questions, you can contact the customer care team on 01536 436236. 'Or if you would like to request a call back please email your contact details at bosch-toaster-action@ and one of Bosch team members will contact you. 'Bosch thank you for your understanding.' ⚠️Here is our monthly recall roundup for June⚠️ Visit for more information.#ProductRecalls #UkRecallsAndAlerts — Office for Product Safety and Standards (@OfficeforSandS) June 27, 2025 Sainsbury's warned shoppers that they had been informed of an issue affecting specific units of rechargeable blenders from Nutribullet. A spokesman said: 'A small number of units have been identified as having a battery defect that could overheat during charging, creating a potential fire risk. 'Please stop using the item immediately, and check if you have an affected product by locating the serial number on the base of the blender. 'Please visit to verify if your blender is potentially affected and if so, register to receive a replacement product free of charge." The Air Fryers affected by the Tower recall have SKUs of 141407023 and 139987372, and both the 2.2 litre and 4 litre Tower Air Fryer are included in the recall. A Sainsbury's spokesman said: 'We have been requested by Tower to alert you to a product recall impacting three Tower branded air fryers produced between January 2022 to April 2023. 'A small number of units have been identified as having a potential manufacturing default that could cause the air fryer to overheat and pose a fire risk. 'Please stop using the item immediately, and check if you have an affected product by locating the product number on the base of the air fryer. 'Once you have identified that your product is impacted. Please visit to see if the batch number means it is included in the recall. 'If it is, follow the instruction on how to return your affected product. We take the quality and safety of our products extremely seriously and would like to apologise to customers affected for any inconvenience this may cause. 'No other batches are affected by this recall.' Recommended Reading: Asda recall A George at Asda product has been recalled from all stores across the UK, and anyone who has purchased it has been urged to 'stop using it immediately'. The supermarket giant has pulled the product from its stores and is asking anyone who owns it to return it to a store for a full refund. The Office for Product Safety and Standards warned that the George Baby 3-Pack Rompers with Zip sold by Asda presents a 'risk of injuries'. The recall affects all sizes of the rompers up to 24 months and impacts the following barcodes: 5059201506212, 5059201505772,5059201506137, 5059201506151, 5059201506175, 5059201505796, 5059201506113, 5059201506199, 5059201505772, 5059201506137, 5059201506151, 5059201506175, 5059201505796, 5059201506113, 5059201506199. ⚠️Here is our monthly recall roundup for May⚠️ Visit for more information.#ProductRecalls #UkRecallsAndAlerts — Office for Product Safety and Standards (@OfficeforSandS) May 31, 2025 A warning from The Office for Product Safety and Standards says: 'The product presents a risk of injuries as some of the zips have sharp edges. This may lead to babies becoming scratched and injured during use. "The product does not meet the requirement of the General Product Safety Regulations 2005. "Consumers are advised to return the product to their nearest ASDA store for a full refund." Recommended Reading: An Asda spokesman added: 'George Baby 3PK Zip Rompers (all sizes up to 24 months) has been identified with a manufacturing issue. "Some of the zips may contain sharp edges, which poses a risk of injury. This issue affects ALL sizes. "If you have purchased the George Baby 3PK Zip Rompers from Asda, please stop using immediately. "Bring it back to your nearest store where you will be given a full refund. You do not need your receipt. We are very sorry for any inconvenience caused. "If you would like any further information, please contact: Asda Customer Relations – 0800 952 010" Matalan recall Matalan has recalled a product which could cause 'strangulation' as customers have been told to 'stop using it immediately'. The Office for Product Safety and Standards (OPSS) confirmed that Matalan was recalling some its boys' swimwear due a 'risk of entrapment and strangulation due to the length of the functional draw cords'. These are the affected product names and item numbers: Shark Rash Vest & Short Blue - B369646/647 Seersucker Swimshort Blue - B369742/743 Boys Tie Dye Swimshorts - B369750/751 A Matalan spokesman said: 'It has come to our attention that the above Boy's swim shorts do not meet our usual high standards for quality and safety. (Image: Matalan) "If you have bought any of the swim shorts shown, please do not use and return immediately.' An OPSS spokesman added: 'The products present a risk of entrapment and strangulation due to the length of the functional draw cords. 'The products do not meet the requirements of the General Product Safety Regulations 2005. 'If you have purchased any of the affected boys' swimwear, please stop using it immediately and return it to your nearest Matalan store for a full refund. 'You will not need to produce a receipt.'


Daily Mirror
a day ago
- Daily Mirror
Shark's 'game-changing' £100 SmoothStyle hair tool now £49 in Amazon sale
The all-in-one heated brush is suitable for all hair types and can be used on wet and dry hair Shoppers looking for a handy styling tool that will dry, shape and smooth their hair all at the same time won't want to miss Amazon's current offer on the Shark SmoothStyle Heated Brush. Originally priced at £99.99, the online giant is offering a fabulous 51% discount for a limited time, bringing the cost down to £49.49. Amazon's offer is one of the cheapest around, beating Shark's sale price of £69.99 and both Boots and LookFantastic's retail price of £79.99. The handy styling tool is an all-in-one hot brush and comb that's suitable for all hair types. It can be used on wet and dry hair to create 'voluminous styles with a smooth, soft finish' while ensuring 'no heat damage'. The gadget offers three air temperatures on Wet Hair Mode, while the Dry Hair Mode will 'smooth, align and shape' the hair for a 'weightless bounce'. For those who try and make their hair last a few days before washing it again, the Shark SmoothStyle is perfect for refreshing locks between washes, with it smoothing out any creases. The heated brush has an integrated ceramic-coated comb that smooths dry hair with lower temperatures, resulting in a 'soft, bouncy, healthy-looking finish' when compared to traditional flat iron hair straighteners. Shoppers wanting to browse other hair styling tools may be interested in the ghd Rise Hot Brush that's currently on sale for £139, reduced from £179. This device has a 32mm barrel that 'creates 2x more volume that lasts all day long'. A more budget-friendly alternative is the Revolution Haircare Mega Blow Out Hot Air Brush Set that currently has a 30% discount at LookFantastic. Now priced at £34.99, this 'versatile' hair dryer and styling tool comes with six different attachments for endless looks. The Shark SmoothStyle Heated Brush has received an overall rating of 4.2 out of five from 490 Amazon customers. One impressed buyer commented: "This versatile styling tool is a game-changer… The hot air technology works well to tame frizz and add shine, and the three temperature settings cater to different hair types. "It's easy to use and perfect for quick touch-ups or full styling, though it might take some practice for beginners. Overall, a fantastic option for sleek, salon-quality results at home." Another delighted shopper shared: "Honestly the best hair tool I have used. I've had other very highly-rated brands that did a good job, but this is another level. The hairdryer in this brush is as powerful as my salon hairdryer and the brush barrel is large so you get the salon blow out effect. "I love the hot comb for days in between washes. My hair honestly looks and feels like I've been to the hairdresser every time I use it. Love, love, love. Easy to use and highly recommend." However, they did go on to note: "I will say it's a little heavier than other hot brushes, but the quality is outstanding. I might get a glove for when I use the comb part as it does get hot." Someone else was unfortunately disappointed with the weight of the Shark SmoothStyle Heated Brush, as the explained: "Although it seemed to have a good effect on my hair, the brush was so heavy I found it very difficult to use, so I returned it." In contrast, a five-star review reads: "I bought this when my last hot brush died. It works well on my fine hair. I use the low drier setting and it is enough for me. What I really like is the smoothing part. It saves me using straighteners - I've used only this since buying it to do my full hair treatment and it leaves my hair shiny. It is heavier than my last brush, but I got used to it very quickly."