Chery unveils global plans at Auto Shanghai 2025
The Chinese automaker has set its sights on the ambitious task of selling one million vehicles within two years as it aims to join the ranks of the world's top 10 automotive brands.
This was a larger part of its "Navigating the Future" initiative, which was accompanied by the brand's expanded roadmap for the years ahead, the announcement of new brands, its latest products, and strategic initiatives.
New models, powertrain
Hybrid technology in particular will form a cornerstone of its global growth strategy.
The Chery Super Hybrid (CSH) system, along with its Guardian Battery Safety Protection System, features an all-domain architecture powered by a fifth-generation dedicated hybrid engine which has achieved a possible combined range of 1,400 km and fuel efficiency of just 4.2L/100km in charge depleting mode.
It also plays a larger part in diversifying Chery's powertrain portfolio between gasoline, hybrid, electric and beyond.
The technology was seen applied to update Chery's existing models as with its new ones on display at the Shanghai autoshow which includes the Tiggo 4 (known as the new Tiggo Cross in Malaysia), Tiggo 7, Tiggo 8, Tiggo 9 and Arrizo 8.
Both Tiggo Cross and the CSH system made their local debut at the ongoing Malaysia Autoshow 2025 (MAS2025) in Serdang, Selangor.
Malaysians will also possibly see new models of the Tiggo 7 Pro and Tiggo 8 come available in a hybrid powertrain setup, particularly as plug-in hybrid electric vehicles (PHEVs).
The addition of the Tiggo Cross CSH will also expand the Tiggo line-up to three models while the new powertrain update will mean all of Chery's Tiggo models are available as hybrids.
Chery's next evolution also includes a stronger push into electrification, multi-purpose vehicles (MPVs) and pickup trucks.
The latter was a highlight at the Auto Shanghai 2025 with the global debut of the all-new HIMLA pickup series with no official word if it would enter Malaysia.
Lepas, iCaur
Chery's two new brands also made their mark at both the AS2025 and 2025 International Business Summit with the latter held in Wuhu, Anhui.
New automotive brand Lepas made its global debut during this period, alongside the preview of its first model which is the sports utility vehicle (SUV) L8.
Lepas' name which comes as a fusion between the words 'Leap' and 'Passion' is built on four key pillars - leopard aesthetic design, luxurious space, intelligent safety and Chery Super Hybrid technology.
Lepas plays a central role in Chery's next phase of global development and is positioned to embody the brand's vision of "elegant mobility" through a fusion of cutting-edge intelligent technology and refined aesthetic design.
Chery International president Zhang Guibing announced the L8 is slated for an official global launch in December 2025 and is part of the five models that will be introduced over the next three years.
This will be followed by the L6 and the L4, with Lepas targeting the establishment of 1,200 global sales outlets as it aims to reach an annual production and sales of 500,000 units.
The other brand to take the sportlight was iCaur which is known as iCar in China.
A result through the collaboration between Chery and Smartmi Tech, the brand introduced its new V23 model which is the brand's first global model that is built upon a new vehicle platform that houses either a 59.93-kWh lithium iron phosphate (LFP) battery with a range of 401 km (CLTC standard) or a 81.76-kWh nickel manganese cobalt (NMC) unit that delivers 550 km.
The brand's expanding global lineup includes both battery electric vehicles (BEVs) and range-extended electric vehicles (REEVs) that come in a variety of styles that are mostly off-road-capable.
iCaur plans to expand rapidly by reaching over 100 countries in the next three years and setting up more than 2,000 service and sales centres worldwide.
ICaur as with the V23 officially entered Malaysia at MAS2025 with no official announcement when Lepas would enter our market.
Headway in AI technology
AI technology will also play a major role in Chery's growth as the company has been continually showcasing the capabilities of its Aimoga robots and robotic dogs by demonstrating its real-world applications from the likes of vehicle support services, visual tracking, and flash mob dance routines.
Chery's AI-powered Aimoga humanoid robot was created through the technical partnership of Chery Aimoga Robotics' research and development team with DeepSeek.
Utilising Nvidia H800 chips, the Aimoga robots have integrated DeepSeek's V2, V3, and R1 open-source models into their robot cloud platform to power the interaction systems for Chery store marketing robots.
Initially designed for real-world applications such as assisting in car sales assistance and vehicle support services, the Aimoga is also capable of visual tracking and flash mob dance routines.
An investment of 100 million renminbi (about RM60 million) was poured into the mass production for Aimoga robots.
The first 220 of Aimogas have officially been delivered to customers in a handover event held in Wuhu, China during this same period.
Moving forward, Chery aims to integrate the development of the Internet and automotive intelligence to create an intelligent mobility ecosystem centered on human-robot-vehicle collaboration.
This vision aligns with its long-term goal of evolving it into a home-based intelligent terminal.
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Daily Express
a day ago
- Daily Express
Chery unveils new SUV
Published on: Saturday, August 02, 2025 Published on: Sat, Aug 02, 2025 By: Esther Glorie Leow Text Size: At the launching ceremony (from left): Timothy, Amanda, Bruce, Manager Louisa, Datuk Chok Yun Kiong, Lyanny and Hanafi. Kota Kinabalu: Car buyers in Sabah now have more options to consider with the arrival of the Chery Tiggo Cross, brought in by Universal Cherry Sdn Bhd, the authorised Chery dealer in the State. The new SUV is available in two variants, a 1.5-litre turbochanged petrol engine and a fuel-efficient 1.5-litre hybrid, known as the Chery Super Hybrid (CSH). Prices start at RM92,750 for the petrol variant and RM103,750 for the hybrid, both before the insurance fees. 'Universal Chery operates a full 4S centre, here, and 3S showrooms in Tawau and Sandakan, providing sales, servicing, spare parts and support for customers across Sabah,' said Datuk Chong Yun Kiong, Managing Director of Universal Group. The petrol-powered Tiggo Cross produces 147 PS and 210 Nm of torque, paired with a 6-speed dual-clutch transmission. It offers good performance while maintaining low fuel consumption at 6.3L per 100km. The hybrid variant delivers additional power, with a combined output of 204 PS and 310 Nm of torque, thanks to a system that combines a 96 PS petrol engine with an electric motor. It features five intelligent drive modes and uses just 5.4L of fuel per 100km, with a driving range of up to 1,000km on a full tank. 'Inside, the SUV features modern comforts including dual-zone climate control, a touchscreen panel for temperature settings, and a large 20.5-inch infotainment display. 'The system supports Apple CarPlay and Android Auto, along with voice commands, wireless charging, USB ports, and Bluetooth connectivity. 'On the safety side, the Tiggo Cross comes equipped with 16 advanced driver assistance features, such as autonomous emergency braking, adaptive cruise control, lane departure warning, blind spot detection, and more.' he said. Both versions are covered by a seven-year warranty (up to 150,000km), while the hybrid also gets an eight-year warranty (up to 160,000km) for its battery and electric motor. Customers will also enjoy seven years of free towing and two years of free service for early bookings, available to the first 2,000 buyers until Sept 30, this year. Colour options include Carbon Black, Phantom Grey, Khaki White, and Moonlight Silver, with Blood Stone Red available exclusively for the petrol version. 'To celebrate the launch, Universal Chery Sdn Bhd will be hosting two special events in Sabah's East Coast in the coming weeks, which will be held in Domaio Tawau on Aug 2-3, and Mydin Hypermarket Sandakan on Aug 8 to 10. 'These roadshows will offer visitors the chance to test drive the Tiggo Cross, explore its features up close and enjoy exclusive promotional packages,' he said. For more details, those interested can call its hotline at 016-832 8030 (Kota Kinabalu), 016-808 1590 (Tawau) or 016-813 7200 (Sandakan).
The Sun
3 days ago
- The Sun
Why the Chery Tiggo Cross is gaining popularity
CHERY MALAYSIA shook up the local market recently with the introduction of the Tiggo Cross. Two variants were introduced: Chery Tiggo Cross Hybrid CSH, priced at RM99,800. Chery Tiggo Cross 1.5 Turbo, priced at RM88,800. Competing in the Malaysian market, the Chery Tiggo Cross is a game changer not only due to its price but also the technologies that it has to offer. It has amassed 1,000 bookings in just two days, but what makes it so popular? Some of the technologies that are offered as standard for both variants include a 360-degree Panoramic Camera, a 15-watt wireless charger, dual-zone climate control, an electric driver's seat, Apple CarPlay, Android Auto, as well as a large 10.25-inch infotainment screen and a digital instrument cluster of equal size. However, the top-of-the-line variant comes packed with 16 intelligent Advanced Driver Assistance Systems. Some of the systems include: Blind Spot Monitoring – Alerts the driver about vehicles in blind spots. Autonomous Emergency Braking – Intervenes in emergency situations by automatically applying brakes. Intelligent Headlight Control – Adjusts headlights automatically so as not to blind oncoming traffic. Forward Collision Warning – Warns the driver of a potential frontal collision. Lane Departure Warning – Warns the driver when the car drifts into a different lane. Adaptive Cruise Control – Maintains a predetermined speed by automatically braking and accelerating. Rear Collision Warning – Warns the driver of oncoming vehicles behind the car, particularly when reversing. Lane Change Assist – Monitors traffic behind the vehicle and alerts the driver with audio-visual cues to help with safe overtaking. The Chery Tiggo Cross 1.5 Hybrid CSH also offers seven airbags for comprehensive safety and protection. However, the cherry on this Chery is the fact that the Tiggo Cross earned a five-star Safety Rating at the Australasian New Car Assessment Program (ANCAP), the independent voice on vehicle safety for Australia and New Zealand. But that is not the only reason why the Chery Tiggo Cross has become such a darling among car buyers; it is the hybrid technology that it has to offer as well. Called the Chery Super Hybrid (CSH), the tech represents Chery's proprietary cutting-edge hybrid powertrain technology, engineered for a cleaner and more efficient drive. The system works by combining an internal combustion engine with electric motors as well as a battery management system. Combined, this system offers class-leading fuel economy, lower emissions, as well as impressive driving dynamics. The technology is the result of two decades of advancement by a global R&D system that includes eight centres, 300 laboratories and 30,000 R&D professionals. In fact, in its current fifth-generation form, the CSH system sets a new global benchmark with thermal efficiency exceeding 44.5%. That is quite phenomenal considering that conventional petrol engines operate at a peak thermal efficiency of only 25-35% while some of the competitor hybrid systems are only able to offer 40-43% thermal efficiency. By now, the question at the back of your mind would probably be, 'but how does it work?' The CSH system works by intelligently switching between several drive modes automatically, depending on driver demand and driving load: For example, in Pure Electric drive mode, such as at low speed and when the battery has sufficient charge, the Tiggo Cross is driven purely by the electric motor. The engine is completely switched off, providing the driver with a silent, zero-emission driving experience. Then there is the Series Hybrid mode, which works when the battery charge is low or at moderate speeds. This is when the engine acts as a generator and provides electricity to the motors. The engine does not provide drive to the wheels but runs at its most optimal RPM to generate electricity for the motors. Similar to a range-extender, and consumes very little fuel in return. Further to that, there is the Parallel Hybrid mode. This is when both the engine and electric motors work concurrently to provide power to the wheels, such as at high speed or during acceleration. This is the primary mode during highway driving or overtaking. But at really high speed, such as when cruising on the highway, the Engine Direct Drive mode kicks in and drives the wheels directly, bypassing the electric motors. But when needed, the electric motors can still provide a boost. What about recharging, though? You might wonder. The Chery Tiggo Cross 1.5 Hybrid CSH uses regenerative braking that recharges the battery during deceleration or when braking. The Chery Super Hybrid System is the company's core technology for its new energy vehicles, and now, with prices starting from just under RM100,000, the technology is available to more car buyers, in turn playing a part in reducing global emissions. Our short drive experience with the car revealed an impressive refinement level, and in the hybrid variant, the overall performance, such as acceleration, was fantastic to say the least. In fact, we found that the hybrid variant was smoother with fewer vibrations in the cabin as well. Speaking of the cabin, space was generous in all seats, and equipment levels match that of more expensive cars as well. Very few cars deserve the term game changer, but the Chery Tiggo Cross is definitely one of them.
The Sun
3 days ago
- The Sun
Chery Tiggo Cross: What makes it so popular?
CHERY MALAYSIA shook up the local market recently with the introduction of the Tiggo Cross. Two variants were introduced: Chery Tiggo Cross Hybrid CSH, priced at RM99,800. Chery Tiggo Cross 1.5 Turbo, priced at RM88,800. Competing in the Malaysian market, the Chery Tiggo Cross is a game changer not only due to its price but also the technologies that it has to offer. It has amassed 1,000 bookings in just two days, but what makes it so popular? Some of the technologies that are offered as standard for both variants include a 360-degree Panoramic Camera, a 15-watt wireless charger, dual-zone climate control, an electric driver's seat, Apple CarPlay, Android Auto, as well as a large 10.25-inch infotainment screen and a digital instrument cluster of equal size. However, the top-of-the-line variant comes packed with 16 intelligent Advanced Driver Assistance Systems. Some of the systems include: Blind Spot Monitoring – Alerts the driver about vehicles in blind spots. Autonomous Emergency Braking – Intervenes in emergency situations by automatically applying brakes. Intelligent Headlight Control – Adjusts headlights automatically so as not to blind oncoming traffic. Forward Collision Warning – Warns the driver of a potential frontal collision. Lane Departure Warning – Warns the driver when the car drifts into a different lane. Adaptive Cruise Control – Maintains a predetermined speed by automatically braking and accelerating. Rear Collision Warning – Warns the driver of oncoming vehicles behind the car, particularly when reversing. Lane Change Assist – Monitors traffic behind the vehicle and alerts the driver with audio-visual cues to help with safe overtaking. The Chery Tiggo Cross 1.5 Hybrid CSH also offers seven airbags for comprehensive safety and protection. However, the cherry on this Chery is the fact that the Tiggo Cross earned a five-star Safety Rating at the Australasian New Car Assessment Program (ANCAP), the independent voice on vehicle safety for Australia and New Zealand. But that is not the only reason why the Chery Tiggo Cross has become such a darling among car buyers; it is the hybrid technology that it has to offer as well. Called the Chery Super Hybrid (CSH), the tech represents Chery's proprietary cutting-edge hybrid powertrain technology, engineered for a cleaner and more efficient drive. The system works by combining an internal combustion engine with electric motors as well as a battery management system. Combined, this system offers class-leading fuel economy, lower emissions, as well as impressive driving dynamics. The technology is the result of two decades of advancement by a global R&D system that includes eight centres, 300 laboratories and 30,000 R&D professionals. In fact, in its current fifth-generation form, the CSH system sets a new global benchmark with thermal efficiency exceeding 44.5%. That is quite phenomenal considering that conventional petrol engines operate at a peak thermal efficiency of only 25-35% while some of the competitor hybrid systems are only able to offer 40-43% thermal efficiency. By now, the question at the back of your mind would probably be, 'but how does it work?' Chery Tiggo Cross The CSH system works by intelligently switching between several drive modes automatically, depending on driver demand and driving load: For example, in Pure Electric drive mode, such as at low speed and when the battery has sufficient charge, the Tiggo Cross is driven purely by the electric motor. The engine is completely switched off, providing the driver with a silent, zero-emission driving experience. Then there is the Series Hybrid mode, which works when the battery charge is low or at moderate speeds. This is when the engine acts as a generator and provides electricity to the motors. The engine does not provide drive to the wheels but runs at its most optimal RPM to generate electricity for the motors. Similar to a range-extender, and consumes very little fuel in return. Further to that, there is the Parallel Hybrid mode. This is when both the engine and electric motors work concurrently to provide power to the wheels, such as at high speed or during acceleration. This is the primary mode during highway driving or overtaking. But at really high speed, such as when cruising on the highway, the Engine Direct Drive mode kicks in and drives the wheels directly, bypassing the electric motors. But when needed, the electric motors can still provide a boost. What about recharging, though? You might wonder. The Chery Tiggo Cross 1.5 Hybrid CSH uses regenerative braking that recharges the battery during deceleration or when braking. The Chery Super Hybrid System is the company's core technology for its new energy vehicles, and now, with prices starting from just under RM100,000, the technology is available to more car buyers, in turn playing a part in reducing global emissions. Our short drive experience with the car revealed an impressive refinement level, and in the hybrid variant, the overall performance, such as acceleration, was fantastic to say the least. In fact, we found that the hybrid variant was smoother with fewer vibrations in the cabin as well. Speaking of the cabin, space was generous in all seats, and equipment levels match that of more expensive cars as well. Very few cars deserve the term game changer, but the Chery Tiggo Cross is definitely one of them.
