Saudi Health Ministry launches 5th 'Walk 30' at Sports Boulevard
The initiative, which aims to promote a healthy lifestyle and encourage more people to adopt walking as a daily habit, is held in partnership with the Sports Boulevard Foundation. It is part of the Healthcare Sector Transformation Program — a Kingdom Vision 2030 program — which seeks to increase life expectancy to 80 by 2030.
'Walk 30,' which stems from the 'Live Well' initiative, is the biggest walking event in the Kingdom and has been held each year since 2019. It aims to encourage people to commit to walking 150 minutes each week in an effort to prevent health issues and promote longevity.
It is also the biggest digital health challenge in the Kingdom, with over 1 million participants tallied via the Sehhaty app.
Sports Boulevard Foundation CEO Jayne McGivern said the organization was proud to host the event and that its partnership with the Ministry of Health reflected a commitment to supporting healthy lifestyles and encouraging physical activity.
McGivern added the initiative reflected the foundation's vision of providing a sustainable sports environment that promoted public health.
'Walk 30' won the Kotler Award in the 'Best Health and Wellness Campaign' category. Meanwhile, the Ministry of Health continues to develop innovative solutions to support the adoption of healthy and sustainable lifestyles, contributing to the reduction of chronic disease rates and improving quality of life.
The initiative is family-friendly and is held in different parts of the Kingdom, reflecting the 'A Vibrant, Healthy Nation' vision.
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