Want to buy Canadian? Here's a list of 200+ brands to support
U.S. President Donald Trump has slapped a 35 per cent tariff on Canada, escalating the president's attack on one of America's largest and most loyal trading partners. The tariff, which came into effect on Friday, targets Canadian goods that fall outside of the Canada-U.S.-Mexico (CUSMA) trade agreement.
The White House cited Canada's failure to "cooperate in curbing the ongoing flood of fentanyl and other illicit drugs" as the rationale behind the tariff hike. Fentanyl seizures at the Canada-U.S. border represent less than 0.1 per cent of the total U.S. seizures of the drug.
On top of Trump's new 35 per cent duties, the president also introduced 50 per cent tariffs on semi-finished copper products and sustained existing duties on Canadian steel, aluminum and automobiles.
The tariff hike follows news of the "de minimis exemption" suspension earlier last week. Until recently, the de minimis tariff exemption allowed shipments of $800 USD or less to be eligible for duty-free treatment. Under an executive order signed by Trump, starting Aug. 29, all shipments, including those valued at $800 USD or less, will face "all applicable duties" — a move that could hurt many small business owners in Canada.
What is the de minimis exemption?
The de minimis exemption was a trade loophole that allowed low-value exports (goods worth $800 USD or less) to enter the U.S. duty-free.
Last week, Trump suspended the de minimis exemption, which will majorly impact small businesses and independent sellers, including those from Etsy, Instagram and TikTok, alongside mega global shippers like Temu and Shein. The order goes into effect Aug. 29.
Since Trump took office in January, many Canadians have felt a new wave of patriotism, consciously choosing to buy made-in-Canada products in lieu of American alternatives. With the trade war in effect, the push to buy Canadian will likely continue to grow.
For those devoted to buying Canadian at the grocery store, a host of new phone apps help identify domestic products. However, finding Canadian alternatives to American cleaning and personal care products, fashion, and homeware can be more challenging — challenging but not impossible.
"Made in Canada" vs. "Product of Canada" vs. "Canadian owned" vs. "Based in Canada" — what's the difference?
Unlike at the grocery store, where "made in Canada" labelling is made clear, the origins of fashion, beauty, personal care and home brands can be difficult to decipher. Is "made in Canada" the same as "based in Canada?" What about a Canadian brand no longer 100 per cent Canadian-owned, like Hudson's Bay and Tim Hortons?
To satisfy a "Product of Canada" claim, Canada's Competition Bureau requires non-food products to meet a "higher threshold of Canadian content" (98 per cent). "Made in Canada" claims are subject to a 51 per cent threshold of Canadian content, but should be accompanied by a qualifying statement indicating that the product contains imported content."
When a brand is based in Canada or owned/designed by Canadians, that doesn't automatically mean it's made in Canada. Shoppers still choose to support a Canadian-owned or founded business, but its manufacturing may occur overseas. That said, buying from online and brick-and-mortar Canadian retailers can help support Canadian workers, too. Roots, for example, is no longer completely Canadian-owned, but its leather goods are still hand-crafted in Toronto, Ont.
Buy Canadian: Canadian alternatives to American products
If you're looking to shop local Canadian products, here is a list of Canadian beauty, fashion, home and personal care brands to support. If you see a Canadian flag 🇨🇦 next to the brand, that means it is both Canadian-owned and manufactured in Canada.
🇨🇦 Canadian cleaning brands
All-purpose cleaner: The Bare Home | FRANK 🇨🇦 | Guests on Earth 🇨🇦 | Myni 🇨🇦 | Down East 🇨🇦
Bathroom cleaners: Attitude 🇨🇦 | FRANK 🇨🇦 | Myni 🇨🇦 | Nature Clean 🇨🇦 | Tru Earth 🇨🇦
Dish soap and detergent: FRANK 🇨🇦 | Guests on Earth 🇨🇦 | Myni 🇨🇦 | Nature Clean 🇨🇦 | The Unscented Company 🇨🇦
Floor and glass cleaners: Attitude 🇨🇦 | FRANK 🇨🇦 | Myni 🇨🇦| Nature Clean 🇨🇦
Kitchen cleaners: Attitude 🇨🇦 | The Bare Home | FRANK 🇨🇦
Laundry products: The Bare Home | FRANK 🇨🇦 | Goeeeod Juju 🇨🇦 | Myni 🇨🇦 | Nellie's Clean 🇨🇦 | Tru Earth 🇨🇦
🇺🇸 American cleaning brands
Procter & Gamble (P&G) brands, including Tide, Mr. Clean, Swiffer and Dawn. The Clorox Company brands, including Clorox Bleach, Pine-Sol, Liquid-Plumr and Clorox Disinfecting Wipes. Reckitt Benckiser brands, including Lysol, Dettol, Finish and Woolite. Church & Dwight Co. brands, including Arm & Hammer and OxiClean. SC Johnson brands, including Windex, Glade, Pledge and Scrubbing Bubbles.
🇨🇦 Canadian personal care brands
Dental care: Change Toothpaste 🇨🇦 | Green Beaver 🇨🇦 | Nelson Naturals 🇨🇦 | SD Naturals 🇨🇦
Deodorant: Druide 🇨🇦 | Green Beaver 🇨🇦 | Nala Care 🇨🇦 | Routine 🇨🇦
Soap: Blooming Wild Botanicals 🇨🇦 | Druide 🇨🇦 | Green Beaver 🇨🇦 | Guests on Earth 🇨🇦 | Myni 🇨🇦 | Rocky Mountain Soap Company 🇨🇦
Diapers: Eco Pea Co. Bamboo Diapers 🇨🇦 | Lil Helper Tank Cloth Diapers | Royale Premium Diapers 🇨🇦
Period products: Nixit 🇨🇦
Toilet paper and tissue products: FRANK 🇨🇦 | Royale 🇨🇦 | Kruger Products 🇨🇦 (Cashmere, Sponge Towels, Scotties, Purex, White Swan, White Cloud) | Purex 🇨🇦
Vitamins and supplements: AOR Supplements 🇨🇦 | Cwench Hydration | COLD-FX | Jamieson | Organika 🇨🇦 | Spoken Nutrition | St. Francis Herb Farm 🇨🇦 | Webber Naturals 🇨🇦
🇨🇦 Canadian beauty and makeup brands
Bodycare: Cake Beauty | Epiphany | Everist 🇨🇦 | Good Juju 🇨🇦 | Kiima 🇨🇦 | Lovefresh 🇨🇦 | Paume 🇨🇦 | Buff Experts 🇨🇦 | Nutrius 🇨🇦 | Renpure 🇨🇦 | Savon Du Bois 🇨🇦
Fragrance: The 7 Virtues Perfume | Saje Wellness 🇨🇦 | Watier 🇨🇦
Haircare: The Bare Home 🇨🇦 | Cake Beauty | Everist 🇨🇦 | Good Juju 🇨🇦 | Live Clean | Manjula | Marc Anthony 🇨🇦 | Renpure 🇨🇦
Makeup: 19/99 Beauty | Bonjou Beauty 🇨🇦 | Cheekbone Beauty 🇨🇦 | Lip Lab 🇨🇦 | MAC Cosmetics | Marcelle 🇨🇦 | Nudestix | Vasanti Cosmetics | Watier 🇨🇦
Period care: DIVA Cup 🇨🇦
Shaving products: The Bare Home 🇨🇦 | Rocky Mountain Barber Company 🇨🇦
Skincare: Beauty From Bees 🇨🇦 | COLE Skin | Evio Beauty | Grace & Stella | Graydon Skincare 🇨🇦 | Green Beaver 🇨🇦 | Indeed Labs | Marcelle 🇨🇦 | Maritime Naturals 🇨🇦 | Miracle 10 🇨🇦 | The Ordinary | Province Apothecary 🇨🇦 | Skinfix | Spectro | Refresh Botanicals 🇨🇦 | Reversa 🇨🇦 | Three Ships 🇨🇦 | Watier 🇨🇦
🇨🇦 Canadian home brands
Candles: Esser 🇨🇦 | La Vie 🇨🇦 | LOHN 🇨🇦 | Mala the Brand | Mélia 🇨🇦 | SOJA&CO. 🇨🇦
Coffee & tea* (for many of these 🇨🇦 brands, the beans are sourced globally, but the finished product is manufactured in Canada): 49th Parallel 🇨🇦 | Balzac's Coffee 🇨🇦 | Bridgehead Coffee 🇨🇦 | Canadian Heritage Roasting Co. 🇨🇦 | DavidsTea | Kicking Horse Coffee 🇨🇦 | Muskoka Roastery Coffee 🇨🇦 | Salt Spring Coffee 🇨🇦
Dinnerware and cookware: Fable | Kilne | Meyer | Paderno 🇨🇦
Gardening: Algreen 🇨🇦 | Armstrong 🇨🇦 | Home Essentials | Pro-Mix 🇨🇦 | Pure Life Soil 🇨🇦
Luggage: Monos
Mattresses and bedding: Benji Sleep 🇨🇦 | Douglas 🇨🇦 | Endy | Good Morning 🇨🇦 | Juno 🇨🇦 | Logan & Cove 🇨🇦 | Polysleep 🇨🇦 | Silk & Snow 🇨🇦 | Tuck
Furniture and decor: Bouclair | Cozey | ergoCentric 🇨🇦 | Eve Gravel 🇨🇦 | La Fabrique Allwood 🇨🇦 | Mobilia | Sundays Furniture | Umbra | Shop more Canadian-made furniture
Sports: Dom Sports 🇨🇦
Pet products: BORÉAL 🇨🇦 | Bowsers 🇨🇦 | FirstMate Pet Foods 🇨🇦 | Global Pet Foods | Healthybud 🇨🇦 | Horizon Pet Foods | Lifetime 🇨🇦 | Open Farm | Pet Valu | Tilted Barn Pet Co. 🇨🇦 | Wholesome Blend 🇨🇦
🇨🇦 Canadian fashion brands
Accessories: A Bronze Age 🇨🇦 | Auclair | Brume 🇨🇦 | Canadian Hat 🇨🇦 | Ela | KaseMe | Kombi 🇨🇦 | Lambert | Modjul 🇨🇦 | Mondor 🇨🇦 | Rachel | Sheertex 🇨🇦 | Tilley | Uppdoo | Popov Leather 🇨🇦 | WANT Les Essentiels
Apparel: &OR Collective | Advika 🇨🇦 | Apricotton | Arc'teryx | Ang Hill 🇨🇦 | Aritzia | Bather 🇨🇦 | Beaufille 🇨🇦 | Bedi 🇨🇦 | Bluenotes | Bravado Designs | Brunette the Label | By The Namesake | Canada Goose | Daub and Design 🇨🇦 | Denis Gagnon 🇨🇦 | Duer | Dynamite | Eliza Faulkner 🇨🇦 | Encircled 🇨🇦 | Everyday Sunday | Frank And Oak 🇨🇦 | Freed and Freed 🇨🇦 | FRÈRE DU NORD 🇨🇦 | Hilary MacMillan | Helfrich Collective | Hooké | Huha | Iris Setlakwe | Joe Fresh | Joseph Ribkoff | Judith & Charles | Kanuk 🇨🇦 | Knix | Kotn | LAMARQUE | La Senza | La Vie en Rose | Lolë | Londre Bodywear 🇨🇦 | Lululemon | Mackage | Melanie Lyne 🇨🇦 | Miles the Label |Moose Knuckles | Okayok 🇨🇦 | Park + Fifth | Parmi | Penningtons | Province of Canada 🇨🇦 | Quartz Co. | Reitmans | Roots | Rose Boreal 🇨🇦 | RW&CO. | The Saltwater Collective | Search & Rescue Denim Co. | Simons | Simply Merino 🇨🇦 | Smythe | Sympli 🇨🇦 | Tentree | The Thirties 🇨🇦 | This Is J 🇨🇦 | Up! | Vallier | WonderBra | Yoga Jeans
Eyeglasses and lenses: Bonlook | French Kiwis 🇨🇦 | Kits 🇨🇦
Jewelry: Camillette 🇨🇦 | Celi | Dean Davidson | Deux Lions 🇨🇦 | Ecksand | Granger Joaillière | Jenny Bird | Kara Yoo 🇨🇦 | L.L.Y. Atelier 🇨🇦 | Lover's Tempo | Mademoiselle Jules 🇨🇦 | Mejuri | Midi34 🇨🇦 | SarahBijoux 🇨🇦 | Twenty Compass | wellDunn 🇨🇦 | Shop more Canadian jewelry brands
Shoes: Aldo | Baffin | Cougar | John Fluevog | L'Intervalle | Kamik 🇨🇦 | Maguire | Matt & Nat | Native Shoes | Pajar Canada 🇨🇦 | Poppy Barley | Sister X Soeur | TKEES | Vessi | Dr. Liza 🇨🇦
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