
PepsiCo Launches Regional HQ in Riyadh's KAFD, Boosting Local Investments, Employment
PepsiCo has inaugurated its new regional headquarters in Riyadh's King Abdullah Financial District (KAFD), strengthening its commitment to the Kingdom through major investments. These include state-of-the-art production facilities in Dammam and an expanding role in Saudi Arabia's agricultural sector, where the company sources potatoes from local farms.
Operating across 86 locations in the Kingdom, PepsiCo—alongside its packaging partners—has created more than 9,000 jobs. The company also runs innovative employment and training initiatives, such as: 'Future is Saudi' – Equipping Saudi youth with skills to enhance employability in line with Vision 2030.
'Youth Impact Studio' – Fostering sustainability expertise among young professionals.
'Tamakani' – Empowering Saudi women, with over 100,000 beneficiaries to date.
These efforts support Saudi Arabia's strategic shift toward a sustainable, diversified economy. Multinational corporations like PepsiCo play a key role in this transformation by generating jobs and introducing global best practices in agriculture, industry, and logistics.
The Kingdom continues to cultivate a dynamic investment ecosystem, offering foreign investors advanced infrastructure, streamlined logistics, and business-friendly policies. These advantages reinforce Saudi Arabia's position as a leading global investment hub.
Under Vision 2030, Saudi Arabia's economic reforms have spurred a surge in international business activity. Around 600 companies have now established regional headquarters in the Kingdom, while total investments have doubled to SAR 1.2 trillion, accounting for 30% of the Saudi economy. This growth reflects strong global confidence in the Kingdom's evolving investment landscape.
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