
National Hot Dog Day is here. Where to find food deals in Indiana
The time between Memorial Day and Labor Day is considered 'hot dog season," when about $1.16 billion, or 38%, of the year's hot dog purchases occur, according to the National Hot Dog and Sausage Council.
During the coronavirus pandemic, the organization designated the third Wednesday in July – also known as National Hot Dog Month – as the day to celebrate the sandwich.
The chain, on July 15, released a limited-time menu of $4.99-$7.99 hot dogs.
Its 'Dog Days' Hot Dog Lineup:
National Hot Dog Day: Celebrate with a look back at the inaugural Wienie 500
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Axios
2 days ago
- Axios
Communicator Spotlight: Nairi Hourdajian of Figma
Nairi Hourdajian serves as chief communications officer at the collaborative design software company, Figma. Why it matters: Figma recently filed to go public, becoming the first U.S. unicorn to break the dam for post-Labor Day IPOs, Axios' Dan Primack points out. Catch up quick: Hourdajian got her start working on Capitol Hill and for political campaigns before joining Uber in 2013 as head of global communications. She then ran marketing and communications for early-stage venture capital firm Canaan before joining Figma in 2020. What she's saying: "I love working for founder-led companies because it reminds me a lot of working for political campaigns," she told Axios. "The politician's brand and the message of the campaign are inexorably linked. And that passion and care that a politician has for every detail of their campaign is very similar to how a founder cares for every detail of how their company is run." Plus, both rely on finding and engaging with the most dedicated user bases, she added. "One of the things that I really believe, that I learned from politics, is that the intensity of sentiment is the most important thing that you can have," Hourdajian said. "So when you're doing that first poll about a potential candidate, all you need to see is that there is a really passionate sentiment about that person, even if the number of people who know them is small, because then you know that once they get to know the candidate, that that can potentially spread." "The same is true for products or for any brand or company. When you're building a brand, you need to inspire that kind of passion." State of play: Hourdajian sits on the senior leadership team and reports to Figma chief marketing officer Sheila Vashee. She oversees the team responsible for communications, corporate affairs, brand marketing and community and experiential marketing. "I think of comms as a brand strategy function," she said. "You're essentially showing the world who you are through your actions. And so, how are you advising the business? How are you driving ideas, messages, stories and tactical executions that tell the story that is important to tell for your business?" Zoom in: Her team just executed their sixth Config — an annual conference for Figma users and community members — and supported the launch of four new products. The company is also focused on growing internationally, Hourdajian says, with offices now in Berlin, London, Singapore, Sydney and Tokyo. What to watch: Communicating with a consumer lens. "We're a brand that mostly makes money B2B but we have a very strong consumer patina to our brand [because] enterprise buyers are people too," she said. "There's no reason that the language, the tactics, the execution, the visuals need to be worse or archaic or boring just because you happen to be a B2B company versus a consumer brand. And bringing a consumer lens to every company, no matter what space you're in, is something I'm really passionate about." She's also paying close attention to the marketing and comms strategies coming out of Oatly, Nike and Peloton. Best career advice: Do not have a five-year plan. "You will limit your option space by accident. Wherever you are, in whatever role, if you're learning, being challenged and enjoying the role then stick with it. If those things start to not feel true anymore, pick up your head. Look around, but be open. You don't know where you could end up."

Miami Herald
3 days ago
- Miami Herald
This popular fast-food burger chain just turned into a hot dog stand
Burgers and hot dogs may both come inside a bun, but that doesn't put them in the same sandwich category. Imagine craving a juicy burger from your favorite burger joint. But when you arrive, the menu has changed, and instead of getting your go-to order, you're handed a hot dog. Don't miss the move: Subscribe to TheStreet's free daily newsletter There has long been a debate about whether burgers and hot dogs should be considered part of the sandwich family. Some restaurants have separate sections on their menus for each one, while others combine them under a general sandwich category. Related: Forget burgers, Walmart's hot dog chain partner plans huge expansion The debate has even reached governmental levels, with certain states legally classifying hot dogs as sandwiches for tax and regulatory purposes. Nonetheless, this argument remains ongoing, sparking passionate disputes and sometimes, one or two wrong orders. Image Source:If you lived or visited New York City in 2001, you may remember a small hot dog cart in Madison Square Park that sold hot dogs daily to raise money for a public art project. The cart quickly gained the hearts of New Yorkers and tourists alike. Only three years later, it got its own permanent kiosk restaurant inside the park and has continued expanding since then, becoming a brand recognized worldwide. More Food News: Burger King menu goes big with new Whopper-style double burgerChick-fil-A offers free food to game-playing fansLittle Caesar's makes move to win Domino's, Pizza Hut customers To many people's surprise, this restaurant is Shake Shack (SHAK) , a fast-food chain now known for its wide range of gourmet burgers, crinkle-cut fries, and milkshakes at an affordable price. Shake Shack currently has over 370 locations across 34 U.S. states and can be found in over 13 countries. In 2024, it reached a yearly revenue of $1,252.6 million, up 15.2% compared to last year. Although the chain has long moved away from its original hot dog roots, it has decided to make a shocking return with a launch no one saw coming. Shake Shack announced it is launching the first-ever hot dog menu at participating locations nationwide in honor of National Hot Dog Day on July 16. Here's the new Flat-Top Dogs lineup: Angus Beef Chili - A beef hot dog topped with Angus beef chili and crispy onions, on a toasted potato Heat Dog - A beef hot dog topped with melted cheddar and American cheese, a hot pepper blend of cayenne, garlic, and paprika, and chopped cherry peppers, on a toasted potato Pickle Dog - A beef hot dog topped with fried pickles, chopped applewood-smoked bacon, and melted cheddar and American cheese, on a toasted potato Onion Cheese Dog - A beef hot dog topped with melted cheddar and American cheese, and crispy onions, on a toasted potato Hot Dog - A beef hot dog on a toasted potato Beef Chili Cheese Dog - A beef hot dog topped with Angus beef chili, melted cheddar and American cheese, and crispy onions, on a toasted potato bun. Related: Popular chicken chain is begging customers to give it another chance This bold new addition is a significant switch from its usual burger-focused menu, yet marks the revival of what made it the brand it is today. In case fans are skeptical about the new hot dogs, Shake Shake is offering an exclusive deal to encourage everyone to try them. Until August 11, customers can order any two hot dogs for only $8 using the code DOGDAYS. This offer can only be redeemed by ordering in-store or via the Shake Shack Mobile App and website for delivery and pick-up. Related: Veteran fund manager unveils eye-popping S&P 500 forecast The Arena Media Brands, LLC THESTREET is a registered trademark of TheStreet, Inc.


Indianapolis Star
3 days ago
- Indianapolis Star
National Hot Dog Day is here. Where to find food deals in Indiana
Restaurants are celebrating National Hot Dog Day with deals and special menus. The time between Memorial Day and Labor Day is considered 'hot dog season," when about $1.16 billion, or 38%, of the year's hot dog purchases occur, according to the National Hot Dog and Sausage Council. During the coronavirus pandemic, the organization designated the third Wednesday in July – also known as National Hot Dog Month – as the day to celebrate the sandwich. The chain, on July 15, released a limited-time menu of $4.99-$7.99 hot dogs. Its 'Dog Days' Hot Dog Lineup: National Hot Dog Day: Celebrate with a look back at the inaugural Wienie 500