McDonald's Shamrock Shake Returns With An Unexpected Grimace Twist
Uncle O'Grimacey might not be as well-known these days as his purple nephew, but the character, a green Irish Grimace with a top hat and vest, has been around since 1975 as a part of the company's Shamrock Shake promotions. He dropped out of sight sometime in the 1980s, but this year marks his illustrious return. "Inspired to reunite with Grimace and support his favorite Charity's 50th milestone, Uncle O'Grimacey packed his bags and embarked on a journey from Sham Rock, Ireland," McDonald's said in its press release announcing the drink's arrival. "Now that he's here, Uncle O'Grimacey is traveling coast-to-coast, spreading Shamrock cheer with fans everywhere and celebrating RMHC and their mission to keep families together." With the re-introduction of this character comes a line of merchandise featuring the character, including shirts and hats, available for pre-sale here.
While the merchandise is fun, the star of the show is still the shake itself. Between the light, delightful minty flavor and McDonald's patently smooth soft serve, it's no mystery why the Shamrock Shake is such a long-lasting hit for the 85-year-old company. Whether enjoyed by itself, with Oreos, or taken home and enjoyed with Elijah Craig Small Batch Kentucky Straight Bourbon, aka the best bourbon for a minty milkshake, this drink is sure to brighten your day.
Read more: The Vanilla Ice Cream That Uses The Best Ingredients Hands Down
There are more reasons to be excited about this announcement beyond simply having a tasty frozen snack to look forward to. According to its press release, McDonald's is donating 25 cents from every Shamrock Shake to Ronald McDonald House Charities (RMHC), an organization that has been active since 1974 with the purpose of helping provide temporary housing and resources for families with children who need to travel for medical care. The goal is to raise $5 million dollars over the course of this promotion, which the company says could provide 50,000 overnight stays to families.
"This year, we are getting back to the first fundraiser that started our incredible partnership with RMHC," said Michael Gonda, McDonald's Chief Impact Officer in North America. "This Shamrock Shake Season, with a little extra cheer from the Grimace family, we're reminded that the most precious gift is being close to those you love." Those interested in learning more about the charity can read about it on the company's website. Customers can go ahead and dip their fries into that delicious green shake knowing that every time they do, they're helping a family in need.
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Read the original article on Food Republic.
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