Saudi's e-commerce start-up Salasa secures $30mln to scale business
The Series B funding round was led by Artal Capital, with participation from Saudi Venture Capital Company, Wa'ed Ventures, 500 Global and Alsulaiman Group.
Salasa is an e-commerce fulfillment platform catering to more than 1,000 merchants, including major businesses like Noon and Amazon.
The company intends to use the fresh capital to further leverage artificial intelligence (AI) in creating a more predictive and automated logistics system. It also looks to expand its cross-border reach.
(Writing by Cleofe Maceda; editing by Brinda Darasha)
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