HONOR 400 Series Launches with AI Camera and Editor
HONOR has officially announced the launch of its new HONOR 400 Series in the Middle East and Africa. The premium event was held in Dubai and themed 'HONOR AI Wonderverse.'
The company revealed that the event combined Arabic aesthetics with futuristic design, reflecting a fusion of heritage and innovation. Guests explored the new AI Creative Editor in various interactive zones.
HONOR reported that the HONOR 400 Series brings powerful AI features, including: A 200MP Ultra-Clear AI Camera with Super Zoom (50x on HONOR 400 Pro, 30x on HONOR 400)
An AI Creative Editor with tools like AI Erase Passers-by and AI Image to Video
The HONOR 400 also features an elegant nature-inspired design. It is available for pre-order in Midnight Black, Meteor Silver, and Desert Gold. Prices start at AED 1399. Pre-orders come with free gifts worth AED 897, including Earbuds S7, a Louvre Abu Dhabi Phone Case, and HONOR Care coverage.
Meanwhile, the HONOR 400 Pro is priced at AED 2499. It is available in Midnight Black, Lunar Grey, and Tidal Blue. Customers pre-ordering will receive gifts worth AED 1396, such as Earbuds Clip, HONOR CHOICE Watch, and additional protection under HONOR Care.
Pre-orders can be made through the HONOR Online Store, HONOR Experience Store, Sharaf DG, Emax, Jumbo, Lulu, Carrefour, Eros, Etisalat by e&, Du, Virgin Megastore, Amazon, noon, KM Trading, Ecity, and other retail partners.
HONOR revealed the devices feature AI-powered MagicOS 9.0 based on Android 15. The OS includes AI Subtitles, AI Translation, and HONOR Connect for cross-platform syncing. It also introduces AI Magic Portal 2.0 and Deepfake Detection.
The brand confirmed it will offer six years of Android updates and extended security patches through 2030.
Performance-wise, the HONOR 400 Series is equipped with a 6000mAh battery. The Pro model supports 100W HONOR SuperCharge. Both devices are designed for durability, with the Pro version certified with IP68 and IP69 ratings.
HONOR continues its collaboration with Google to deliver the latest Android features to users. The launch sets a new standard for AI-driven smartphone experiences in the region.
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We are expanding our HONOR Experience Stores so customers can try our latest technology firsthand. Last year we opened two stores in Dubai and one in Abu Dhabi. This month, we are opening another in Abu Dhabi's Reem Mall. This year we have seen three-digit growth in all our ecommerce partner platforms such as noon, amazon and etc,' he said. After-sales Care Feature Laurance Li said HONOR sees huge growth potential in foldable smartphone segment and offering some of the extra features to facilitate Magic V5 buyers in the region. 'For the HONOR Magic V5, we are making after-sales care a top priority, especially for foldable users who may be concerned about screen replacement costs. As part of our launch offer, customers who pre-order or purchase within the first month will receive HONOR Care with 12 months of screen protection. This covers one free replacement for the inner screen and one for the outer screen, with no cost for parts or labour. Purchases made after the first month will still be eligible for six months of screen protection.' 'We also have prepared variety of added value surprises for customers across our select retail partners,' he said. The HONOR Magic V5 is be available in elegant colour options — Dawn Gold, Ivory White, Reddish Brown, and Black — at a price of Dh6,499 with gift package valued at Dh3,396, which includes a free Bose Speaker, HONOR Magic Pen, HONOR Case, and HONOR VIP Care+. This VIP Care+ package offers 12-month screen protection for one replacement. Th HONOR V5 is available in the UAE through the HONOR Online Store, HONOR Experience Stores, and a wide network of retail partners including Sharaf DG, Emax, Jumbo, Lulu, Carrefour, Eros, Etisalat by e&, Du, Virgin Megastore, Amazon, Noon, KM Trading, and Ecity.
