Latest news with #7awiMediaGroup
Mid East Info
a day ago
- Business
- Mid East Info
4 Years, 3 Countries and a Staggering Growth Rate – Social Camels Celebrates! - Middle East Business News and Information
Dubai, UAE – June, 2025 — Social Camels , the digital marketing, influencer management, and content creation agency powerhouse of 7awi Media Group, proudly celebrates four dynamic years of redefining digital marketing across the MENA region and beyond. What began in 2021 as an internal content studio has grown into a high-impact, full-service agency delivering triple-market expansion , 100% year-over-year growth , and some of the most memorable campaigns in the region. Today, Social Camels operates as a standalone brand under the 7awi umbrella, leading bold campaigns across the UAE, Saudi Arabia, and Africa. With a sharp focus on Arabic-first narratives, influencer activations, and data-led storytelling, the agency continues to resonate with brands aiming to own their voice in a social-first world. 'In just four years, Social Camels has grown from a small in-house team to a scalable, high-performing business line that contributes directly to 7awi's bottom line,' said Anas (Andy) Abbar, CEO of 7awi Media Group. 'Its ability to deliver creative campaigns that actually move the needle is what sets it apart. Today, it's not just a content shop—it's a growth engine for our clients.' From viral TikTok influencer activations to multi-language brand storytelling, Social Camels has led strategic campaigns for top brands across the automotive, retail, FMCG, educational, and tech sectors—building a reputation for creativity that converts. In 2024 alone, the agency doubled its revenue, expanded into two new regional markets, and launched dozens of high-performance campaigns across five platforms. At the heart of this success is a lean and diverse team of digital-native creatives, strategists, and influencer managers who craft content that blends cultural relevance with business impact. 'We're especially proud of the work we're doing in Saudi Arabia —a market that is evolving fast and demand agile, locally intelligent content, and a team that works with passion and commitment,' said Insiyah Gabajiwala, Strategy & Operations Director, Social Camels. '2025 has kicked off strong and has proved to be a very promising year. With over 20 clients strong, both global and regional brands, we're only getting started,' said Johanna Dalocanog, Senior Business Development Manager, Social Camels. Looking ahead, Social Camels plans to: Expand further across KSA, building on strong demand from regional brands and global brands entering the market Grow its creator network by 40% and onboard multilingual media talent Invest in AI-powered creative tools to supercharge content production and performance tracking As Social Camels celebrates four years of bold ideas, social-first impact, and regional leadership, the agency is doubling down on what it does best—building campaigns that connect, convert, and make noise in a crowded digital world, with passion, love, and commitment at its core—always! About 'Social Camels' Social Camels is a 360-degree digital marketing agency and the influencer and creative marketing unit of 7awi Media Group. Specializing in social-first content, campaign strategy, and creator collaboration, Social Camels empowers brands – whether enterprises or SMEs – to connect with audiences in meaningful and impactful ways. We build powerful brands together. About '7awi Media Group' 7awi Media Group is a leading digital platform for media and advertising solutions targeting the Middle East and North Africa. '7awi' owns and manages a rich and varied group of electronic portals with more than 29 million monthly users and more than 100 million followers on the social media with offices in the United Arab Emirates, Jordan, Egypt and Saudi Arabia.
Mid East Info
a day ago
- Business
- Mid East Info
7awi Media Group Leads Community Blood Donation Drive in Collaboration with the Blood Donation Center, Under the Umbrella of Dubai Health
7awi Media Group and Dubai Health Inspire a Culture of Giving in the Workplace and Beyond June, 2025, Dubai, United Arab of Emirates — Demonstrating a strong commitment to community well-being, and celebrating World Blood Donor Day (June 14th), 7awi Media Group, successfully hosted a Blood Donation Drive on June 2, 2025, at the Design House Building in Al Sufouh 1, Dubai. The campaign was organized in collaboration with the Blood Donation Center, under the umbrella of Dubai Health , whose support was instrumental in its success. As part of its ongoing Corporate Social Responsibility (CSR) efforts, 7awi Media Group organized the drive to raise awareness about the importance of voluntary blood donation and its life-saving impact. The event ran from 9:00 AM to 2:00 PM and drew enthusiastic participation from 7awi Media Group employees, building management, and neighboring companies. The Dubai Health mobile unit ensures a smooth and efficient donation process, providing professional care and guidance throughout the day. 'We are incredibly thankful to Dubai Health for their unwavering support,' said Anas Abbar, CEO of 7awi Media Group. 'Their dedication, combined with the generosity of our donors, made this initiative truly impactful for the wider community.' The drive highlighted the power of collective action, with individuals from across the neighborhood coming together to support a vital cause. 7awi Media Group extends heartfelt appreciation to all who contributed to making the event a success. The company remains dedicated to nurturing a culture of social responsibility, compassion, and meaningful engagement with the community.
Broadcast Pro
27-04-2025
- Business
- Broadcast Pro
7awi Media appoints Amjad Fakhoury as Country Head for Saudi Arabia
In this role, Fakhoury will lead the company's strategic expansion, drive market growth and look to enhance 7awi's presence in the region. 7awi Media Group has announced the appointment of Amjad Fakhoury as the new Country Head for its operations in Saudi Arabia. In his new role, Fakhoury will be responsible for driving the company's strategic expansion, boosting market growth, and strengthening 7awi's footprint across the Kingdom. Fakhoury brings a wealth of experience in strategic leadership, sales and marketing, market expansion and data-driven decision-making. His proven ability to craft and execute business strategies, lead high-performing teams, and build strong client relationships is expected to play a crucial role in advancing 7awi's goals in the Saudi market. Anas Abbar, CEO of 7awi Media Group, said: 'Amjad's leadership and strategic vision make him the perfect fit to lead our operations in Saudi Arabia. His ability to drive growth, optimise operations, and build strong partnerships aligns perfectly with our vision for expansion in the kingdom and beyond.' Commenting on his new role, Amjad Fakhouri, Country Head of KSA of 7awi Media Group, added: 'As the Kingdom has evolved, so has communications. We have witnessed a significant shift in our clients' approach to media Needs and Exposure, with a strong preference for genuine Media Support.' Fakhouri continued: '7awi is already regarded as a trusted partner as one of the biggest Arabic digital publishers in the region, creative agency and a sold partner for development and strategic communications by numerous international, regional and local clients. In light of this reputation, it is imperative that we actively guide our clients towards our comprehensive services, which surpass those of our competitors in the region. Our expansion plans in the Kingdom include reaching several cities by 2026, supported by a dedicated team committed to serving our clients.'
Campaign ME
23-04-2025
- Business
- Campaign ME
7awi Media Group appoints Country Head for KSA operations
7awi Media Group, which runs digital platforms for media and advertising solutions targeting the Middle East and North Africa region, has appointed Amjad Fakhoury as the Country Head for its operations in the Kingdom of Saudi Arabia (KSA). In this role, Fakhoury will lead the company's strategic expansion, drive market growth and look to enhance 7awi's presence in the region. Fakhoury brings expertise in strategic leadership, sales and marketing, market expansion, and data-driven decision-making. He has proven experience in developing and executing business strategies, managing high-performance teams, and fostering customer relationships. Commenting on the appointment, Anas Abbar, CEO of 7awi Media Group., said, 'Amjad's leadership and strategic vision make him the perfect fit to lead our operations in Saudi Arabia. His ability to drive growth, optimise operations, and build strong partnership aligns perfectly with our vision for expansion in the kingdom and beyond.' The appointment is in line with 7awi Media Group's commitment to investing in top talent and reinforcing its leadership in the region's digital media landscape. Commenting on his new role, Amjad Fakhouri, Country Head of KSA, 7awi Media Group, said, 'As the Kingdom has evolved, so has communications. We have witnessed a significant shift in our clients' approach to media Needs and Exposure, with a strong preference for genuine Media Support.' Fakhouri added, '7awi is already regarded as a trusted partner as one of the biggest Arabic digital publishers in the region, creative agency and a sold partner for development and strategic communications by numerous international, regional and local clients. In light of this reputation, it is imperative that we actively guide our clients towards our comprehensive services, which surpass those of our competitors in the region. Our expansion plans in the Kingdom include reaching several cities by 2026, supported by a dedicated team committed to serving our clients.'
Zawya
23-04-2025
- Business
- Zawya
7awi enhances regional presence via new appointment for Saudi Arabia
Dubai-based 7awi Media Group has named Amjad Fakhoury as the new Country Head for its operations in Saudi Arabia to lead the company's strategic expansion, according to a press release. The new appointment of Fakhoury aims to drive market growth and enhance 7awi's presence in the Middle East region. CEO of 7awi, Anas Abbar, said: 'Amjad's leadership and strategic vision make him the perfect fit to lead our operations in Saudi Arabia.' Abbar added: 'His ability to drive growth, optimize operations, and build strong partnership aligns perfectly with our vision for expansion in the kingdom and beyond.' From his part, Fakhouri said: 'As the Kingdom has evolved, so has communications. We have witnessed a significant shift in our clients' approach to media Needs and Exposure, with a strong preference for genuine Media Support.' Fakhouri noted: '7awi is already regarded as a trusted partner as one of the biggest Arabic digital publishers in the region, creative agency and a sold partner for development and strategic communications by numerous international, regional and local clients.' He concluded: 'In light of this reputation, it is imperative that we actively guide our clients towards our comprehensive services, which surpass those of our competitors in the region. Our expansion plans in the Kingdom include reaching several cities by 2026, supported by a dedicated team committed to serving our clients.' Source: Mubasher
