Latest news with #ArjunReddy
Time of India
a day ago
- Entertainment
- Time of India
House of McDowell's Soda onboards Vijay Deverakonda as brand ambassador
House of McDowell's Soda has announced actor Vijay Deverakonda as the newest face of the brand. He joins forces with youth icon and long-term brand ambassador Kartik Aaryan in a campaign that celebrates one of the most powerful emotions that connect India's youth - Yaari . Known for his blockbusters like Liger, Pelli Choopulu and Arjun Reddy, Deverakonda commands a massive pan-India following, with deep-rooted popularity across the South. His presence brings a fresh wave of energy and charisma to the brand. With strong resonance among Gen Z and millennial audiences , he embodies a new-age voice that reflects the brand's core values of friendship and authentic connections. Beyond cinema, Deverakonda stands as a cultural force and a symbol of modern self-expression. With Deverakonda coming on board alongside Kartik Aaryan, House of McDowell's strengthens its presence across India's diverse cultural landscape — weaving together stories, regions, and personalities through the timeless thread of Yaari. Together, the duo embodies the spirit of today's India – expressive, fun, rooted, vibrant and united by shared experiences. Varun Koorichh, vice president and portfolio head – marketing, Diageo India , said, 'House of McDowell's Soda has built a legacy of celebrating friendships and fostering meaningful connections – the kind that creates memorable moments and unbreakable bonds. Over the years, the brand has continued to evolve with the changing tides of culture and consumer behaviour, while staying true to its core purpose: championing the spirit of friendship.' 'Deverakonda embodies the values of today's generation – real, grounded and deeply connected to his roots. His authenticity and wide-reaching appeal make him a natural extension of the brand's voice. With Vijay and Kartik together, we're bringing two powerful storytellers into the fold – voices that reflect the emotions, aspirations, and friendships that define modern India,' Koorichh added. Deverakonda said, 'Some of the most defining moments in my life have been shaped by the people who stood beside me — my friends who've been there through success, struggle, and everything in between. That kind of bond is rare, and it's something I hold closest to my heart. That's what makes this association with House of McDowell's Soda so special. It's a brand that celebrates the beauty of real, unfiltered friendships — the ones that ground you, lift you, and stay with you.' 'There's something incredibly powerful about staying connected to your roots and reliving those memories with your closest yaars. For me, this is more than a collaboration — it's a partnership with a brand that truly reflects what I believe in. I'm excited for the journey ahead and everything we'll create together,' he added.
Time of India
3 days ago
- Entertainment
- Time of India
‘Kingdom' becomes Vijay Deverakonda's second biggest hit, Eyes Arjun Reddy to claim top spot
Vijay Deverakonda's action film Kingdom is performing well. It has become his second-biggest career hit within 10 days. The film has surpassed the earnings of Kushi. Kingdom's collections are nearing Arjun Reddy's record. The movie opened strongly across Hindi, Telugu, and Tamil versions. Its success has boosted Deverakonda's position in Telugu cinema. Vijay Deverakonda 's latest action drama Kingdom has emerged as the actor's second biggest career hit after just 10 days of release. The film has already overtaken the lifetime India net collections of his 2023 romantic drama Kushi (co-starring Samantha Ruth Prabhu ), and now stands at Rs 49.6 crore across all languages. Directed by Gowtam Tinnanuri and released in Hindi, Telugu and Tamil, Kingdom opened to a strong Rs 18 crore on its first day, with the Telugu version contributing a massive Rs 17.25 crore. Despite a sharp drop on Day 2 to Rs 7.5 crore, the film stabilized over the weekend, earning Rs 8 crore on Saturday and Rs 7.4 crore on Sunday. The first week closed at a solid Rs 47.35 crore, making it one of the most profitable ventures for Deverakonda in recent years. The film entered its second week with Rs 1 crore on Friday (Day 9) and picked up on Saturday (Day 10) with Rs 1.25 crore in early estimates. Industry trackers expect Sunday's collections to push Kingdom past the Rs 50 crore mark by the end of it , leaving it just shy of a historic milestone for Deverakonda overtaking Arjun Reddy . Released in 2017, Arjun Reddy not only catapulted Vijay Deverakonda to stardom but also remains his highest-grossing film to date with an India net of approximately Rs 51 crore. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Free P2,000 GCash eGift UnionBank Credit Card Apply Now Undo With the Kingdom less than Rs 1.5 crore away from that benchmark, trade experts predict the record could fall within the next couple of days, provided weekday drops remain controlled. The success of Kingdom is particularly significant because it comes after a mixed phase in Deverakonda's career. While Kushi performed decently with around Rs 46 crore net, it was nowhere near his earlier box office highs. The positive response to Kingdom bolstered by strong action set pieces, lavish production values, and Deverakonda's commanding screen presence has restored his position as one of Telugu cinema's leading box office draws. The Tamil version, though contributing modestly (Rs 3.65 crore so far), has helped expand Deverakonda's footprint in Tamil Nadu, a market which has been actively targeted by Telugu film actors. The theatrical run also benefits from limited competition, allowing the film to hold well in key urban centres. Though the film might be breaking the numbers of Arjun Reddy in the times to come, it is unlikely that Kingdom will have the same cultural impact as Sandeep Reddy Vanga 's directorial debut.
Time of India
5 days ago
- Entertainment
- Time of India
'Kingdom' emerges as Vijay Deverakonda's third biggest hit at the box office
After a string of underwhelming performances, is back in form — and in style. His latest release Kingdom has delivered a strong first week at the box office, collecting an estimated Rs 47.40 crore, making it the third biggest hit of the actor's career. Tired of too many ads? go ad free now The action-packed drama, directed by Gowthan Tinnanuri opened to solid numbers in both urban and mass centres. Backed by a grounded yet gripping narrative and Vijay's intense performance, Kingdom has struck a chord with audiences but as the week progressed the film began to lose momentum. Day India Net Collection Day 1 Rs 18.00 Cr Day 2 Rs 7.50 Cr Day 3 Rs 8.00 Cr Day 4 Rs 7.40 Cr Day 5 Rs 2.00 Cr Day 6 Rs 1.75 Cr Day 7 Rs 1.50 Cr Day 8 Rs 1.25 Cr [early estimates] In terms of box office rankings within Deverakonda's filmography, Kingdom now stands behind only two films: Arjun Reddy – Rs 51.00 Cr – Rs 51.00 Cr Khushi – Rs 48.26 Cr – Rs 48.26 Cr Kingdom – Rs 47.90 Cr (8 Days) Liger – Rs 41.17 Cr – Rs 41.17 Cr Dear Comrade – Rs 26.20 Cr – Rs 26.20 Cr Family Star – Rs 18.25 Cr – Rs 18.25 Cr World Famous Lover – Rs 12.55 Cr The film has already crossed the full-run total of Liger (Rs 41.17 crore), Dear Comrade (Rs 26.2 crore), and Family Star (Rs 18.25 crore) — all of which struggled to maintain momentum after their openings. Notably, it has also far outpaced World Famous Lover, which ended its run at Rs 12.55 crore. The strong showing of Kingdom comes as a much-needed win for Vijay Deverakonda, who had been under pressure following a string of lukewarm box office results. After the pan-India misfire of Liger, followed by Family Star's poor theatrical run earlier this year, the actor has been on the lookout for a project that could reconnect him with his core audience. With Kingdom, he seems to have found that footing once again. There's also cautious optimism about the film's continued run. While the Rs 47.40 crore figure accounts for the first week, positive word-of-mouth could help Kingdom cross the Rs 50 crore mark and possibly surpass Arjun Reddy's lifetime number. Much will depend on how well it holds up in its second weekend.
Time of India
6 days ago
- Entertainment
- Time of India
'Spirit' music: Prabhas and Sandeep Reddy Vanga's film to feature six songs
Picture Credit: X Rebel Star Prabhas is gearing up for his next big venture, 'Spirit', directed by Sandeep Reddy Vanga. While the film has been in the news ever since its announcement, new reports now hint at the film's music. 'Spirit' is expected to feature six songs in total. According to Rangasthalam, one of the six songs will be a power-packed theme track, composed exclusively for Prabhas' character. The report also mentions a special number that will reportedly be tied to a flashback segment in the film. While not many details have been revealed. Two romantic songs set between a cop and a doctor Among the six, two tracks are expected to be romantic songs, focusing on the chemistry between the male and female leads. While Prabhas will be seen playing a tough and intense police officer, actress Triptii Dimri, who shot to fame with 'Animal', is expected to portray a doctor. It is imperative to add that the makers have not officially confirmed any of these details yet. Under Sandeep Reddy Vanga, who has brought some popular songs in the past in 'Arjun Reddy', 'Kabir Singh' and 'Animal', fans are expecting more of the same now. In the previous month, the same source suggested that the director had already wrapped up the music work of the film. 'Spirit' is touted to be an action drama set in a murky world of crime and power. Prabhas will be seen as an angry young cop. Production delays While the movie was originally set to go on floors in September 2025, new reports indicate that 'Spirit' could face another delay, as Prabhas would still be busy with 'The Raja Saab' and his film with director Hanu Raghavapudi. Production may get extended.
India.com
6 days ago
- Entertainment
- India.com
Vijay Deverakonda finally breaks his long silence on betting apps controversy, These are completely...'
In recent weeks, the Telugu film industry has been shaken by a controversy involving several prominent actors, including Vijay Deverakonda, Rana Daggubati, Prakash Raj and others. These celebrities have come under scrutiny for allegedly promoting online gaming platforms that are now being investigated for illegal betting activities. The Enforcement Directorate (ED) has initiated a probe under the Prevention of Money Laundering Act (PMLA), summoning these actors for questioning regarding their associations with these platforms. Vijay Deverakonda breaks his silence on betting controversy Vijay Deverakonda, known for his roles in films like Arjun Reddy and Geetha Govindam, appeared before the ED to address allegations concerning his endorsement of certain online gaming apps. In a statement, Deverakonda clarified that he had only promoted skill-based gaming platforms, which are legally permitted in various jurisdictions. He said, 'Gaming applications and unlawful betting applications are distinct, so it's important not to mix them up and these applications are completely authorized by the government.' Deverakonda expressed his commitment to cooperating fully with the authorities and urged the media to refrain from misrepresenting nature of his endorsements. Why was Vijay Deverakonda questioned by the ED? In March this year, a police case was filed in Hyderabad against 25 celebrities, including Vijay Deverakonda, Rana Daggubati, Prakash Raj, Manchu Lakshmi, Pranitha, and Nidhhi Agerwal. They were accused of promoting illegal betting apps. The complaint mentioned that these apps involve huge amounts of money and are causing serious financial problems for many families, especially from the middle and lower-middle classes. More about Vijay Deverakonda Vijay was recently seen in the Telugu action-thriller, Kingdom, helmed by Jersey fame director Gowtham Tinnanuri. The film unfolds gripping tale of Suri, a police constable portrayed by Vijay, whose life spirals into chaos when he learns that his long-lost brother, Shiva (played by Satyadev), is entangled in a cross-border smuggling racket. Set in the 1990s, the story explores themes of brotherhood, justice, and personal sacrifice as Suri embarks on a dangerous mission to rescue his brother from the clutches of a criminal empire operating from Sri Lanka. The film boasts a strong ensemble cast, including Bhagyashri Borse as the female lead, Venkatesh in a powerful negative role, and supporting actors like Ayyappa P. Sharma, Goparaju Ramana and Manish Chaudhari. The film was released on July 31st, currently stands at Rs 101.46 crore now in all languages.
