Latest news with #BTECH
Zawya
21-05-2025
- Business
- Zawya
A strategic partnership between B.TECH and WE
Cairo: the leading, most distinguished and rapidly expanding omnichannel retailer of consumer electronics and home appliances, announced a strategic partnership with WE, the largest telecommunications operator in Egypt. This partnership aims to offer a range of exclusive offers and services to WE customers through widespread network of stores across the country. Under this partnership, collaboration will take place through the WE Bonus loyalty program, enabling fixed-line internet and mobile customers to redeem their points at all stores. This step is intended to strengthen the integration between digital services and retail. Additionally, other exclusive benefits will be provided to fixed-line internet customers, contributing to an enhanced customer experience. This partnership reflects the commitment of both WE and to create real added value for customers by delivering a fully integrated shopping experience. It also aims to offer advantages to customers, from easier access to products and services to innovative reward programs that grant users numerous benefits. The partnership will also allow WE customers to benefit from the latest services offered by including mylo services, which provide flexible installment plans and a seamless shopping experience, as well as TECH CARE services that offer comprehensive technical support and maintenance solutions designed to improve customer convenience and ensure the optimal performance of their devices. Dr. Mahmoud Khattab, Chairman and CEO of expressed his delight with this partnership, saying: "This collaboration with WE represents a strategic step that reflects vision of strengthening partnerships with major national entities. At we believe in the importance of integration between the retail and telecommunications sectors to offer innovative solutions and services that improve the customer experience and meet their expectations." He added: ' Through this partnership, we aim to support digital transformation efforts by providing a smart and flexible shopping experience that combines the power of technology with retail." For his part, Eng. Mohamed Nasr, Managing Director and CEO of Telecom Egypt, said: "This partnership comes as part of our ongoing efforts to enhance customer experience by identifying and delivering what they truly need to improve their lives. We will continue to enter into such partnerships that ensure customers receive the greatest possible value." He added: "Our partnership with will allow us to offer real added value to our customers through innovative loyalty programs and an exceptional shopping experience."
Zawya
19-05-2025
- Business
- Zawya
B.TECH selected as FIELD Global Capstone project partner for Harvard Business School
the leading, most distinguished and rapidly expanding omnichannel Retailer of consumer electronics and home appliances, has recently had the opportunity to host a team of MBA students from Harvard Business School in Cairo for one week as part of a required course called the FIELD Global Capstone. was one of 156 FIELD Global Capstone Project Partners spanning 14 cities across 14 countries. Together, these Partners combined to host more than 900 Harvard Business School students in all — and it was one of only 11 companies in Egypt. The project runs on a spam of 8 months starting with the project idea development, preparations and online communications to have an understating of the market and business, then the on-ground exploration and execution. Long before the students arrived in Cairo, had already set a strong foundation for the project through extensive preparation and early engagement. The team worked closely with HBS faculty to shape the project idea and assign a dedicated sponsor to guide the collaboration. This was followed by regular virtual interactions with the team to align on objectives, share market insights, and ensure clarity on the business context. These initial stages played a critical role in paving the way for a productive on-ground immersion and a meaningful exchange of ideas. Mahmoud Khattab, Chairman and CEO of stated "This collaboration and us being the global partner for Harvard Business School's FIELD Program is a testament to commitment to innovation and excellence. Partnering with some of the brightest minds in global business education presents an unparalleled opportunity to gain transformative insights and cutting-edge solutions. Together, we aim to stretch the limits, reimagine customer experiences, and set new benchmarks for delivering exceptional value in the retail and consumer electronic sector." The FIELD Global Capstone is a course designed to strengthen and develop students' ability to manage and operate effectively in a variety of business contexts. executives had been working with the team remotely in the months leading up to their arrival. While here, the students pitched their ideas to the leadership team, conducted field research with stores around Cairo, introducing mylo, the new financial platform and presented their final recommendations to management. The purpose of this immersive experience is to provide students with the opportunity to 'learn by doing' through the challenge of introducing a new product, service or customer experience for their Partner company. This requires students to also focus on building contextual intelligence and team effectiveness skills while delivering value in an unfamiliar context. provided industry insights and customer segment data to support the students' research and testing process. The collaboration will culminate in a week-long immersive visit to Cairo, where the student team will conduct on-ground research, visiting new concept store ' MAX' to live the full on experience. Harvard is quick to acknowledge that this important learning experience would not be possible without the Project Partners. 'We are extremely grateful to and all the FIELD Global Capstone Project Partner organizations for all they do on behalf of our students,' said Professor Joe Fuller, Faculty Chair for the FIELD Global Capstone. 'The students benefit immeasurably from this experience and we hope the partner organizations do as well.'
Biz Bahrain
09-05-2025
- Business
- Biz Bahrain
Bahrain Set to Host 13th Edition of MEET ICT Conference and BITEX Exhibition
The Bahrain Technology Companies Society (BTECH), in strategic partnership with WorkSmart for Events Management, has formally announced the organisation of the thirteenth edition of the MEET ICT Conference, to be held in conjunction with the Bahrain International Technology Exhibition (BITEX). The highly anticipated event will take place from 25 to 27 November at the Gulf Hotel Bahrain, bringing together global leaders in the field of information and communication technology. This year's conference and exhibition will be held under the theme 'Innovation, Transform, Elevate: AI For the New Economy', highlighting the pivotal role of artificial intelligence in redefining industries, accelerating digital transformation, and supporting economic diversification across Bahrain and the wider region. Spanning three days, the event will open with a two-day conference programme featuring high-level discussions led by prominent experts, specialists, and key decision-makers from the ICT sector. These sessions will delve into pressing themes such as the implementation of AI in business ecosystems, the future of smart economies, and the transformation of public and private services through emerging technologies. The third day will include a dedicated workshop composed of interactive dialogue sessions focused on the most relevant trends and challenges surrounding digital transformation and artificial intelligence. Running parallel to the conference, the three-day BITEX exhibition will gather a broad spectrum of leading companies from across the technology sector. Participating firms will showcase the latest in innovative solutions, smart systems, and next-generation services, offering visitors a valuable opportunity to explore cutting-edge developments and forge strategic business connections. A notable addition to this year's programme is a dedicated session on opportunities within the Saudi market, aimed at strengthening cross-border collaboration and fostering new partnerships between Bahraini and Saudi enterprises. This session will facilitate high-level networking, business development, and investment exchange between stakeholders in both markets. Further enriching the event is the 'Learning Village', an interactive space designed to equip attendees with specialised skills in various tech domains. Additionally, the conference will feature the 'Tech Innovators' initiative, a platform for university and school students to present their groundbreaking technology projects, promoting innovation and encouraging the next generation of digital talent. Mr. Tareq Fakhro, Chairman of BTECH, commented: 'We are proud to unveil the thirteenth edition of MEET ICT and BITEX, a testament to the success and momentum we have built over the past years. This international platform continues to play a vital role in advancing digital transformation in the region, attracting top talent, showcasing investment opportunities in technology, and underlining the profound impact of AI in shaping future economies.' Mr. Ahmed Al-Hujairy, CEO of WorkSmart, stated: 'Our team is dedicated to delivering an event of the highest organisational calibre, ensuring content relevance and alignment with the latest international tech trends. We aim to drive collaboration between the public and private sectors by facilitating the development of innovative solutions, technology-driven initiatives, and impactful partnerships. We look forward to the promising opportunities that this year's edition will unlock—ranging from attracting foreign investment to enabling knowledge transfer and concluding strategic agreements between key stakeholders.'
Biz Bahrain
26-04-2025
- Business
- Biz Bahrain
BTECH Launches Bahrain Digital Content Award, Invites National Talent and Enterprises to Participate
The Bahrain Technology Companies Society (BTECH) has officially announced the launch of the Bahrain Digital Content Award- Bahrain extending an open invitation to companies and emerging talents across the Kingdom to submit their outstanding digital creations before the submission deadline. The initiative aims to both honour national achievements and foster the Kingdom's digital ecosystem. The annual awards ceremony is scheduled to take place in June, with organisational support provided by WorkSmart for Events Management. The award encompasses a broad spectrum of strategic categories that align with the Kingdom of Bahrain's national development objectives. These range from strengthening community engagement and advancing digital government services, to key sectors such as healthcare, education, and environmental sustainability. Additionally, the award recognises innovation in the economic, cultural, and technological domains. A dedicated category has also been introduced to foster youth creativity and empower emerging digital talent across the Kingdom. Mr. Ahmed Al-Hujairy, President of Digital Content Award – Bahrain, affirmed the importance of the award in embedding a culture of digital innovation within the Kingdom, and highlighted the award's role in fostering constructive competition among companies and youth. Mr. Al-Hujairy said, 'We aim to present a distinctive and impactful edition of the Bahrain Digital Content Award. The dedication shown by Bahraini innovators across all sectors continues to inspire, as their work lays the foundation for a thriving and progressive digital landscape in the Kingdom.' commented. Mr. Al-Hujairy noted that the Digital Content Award- Bahrain, established in 2005, reflects the organisers' ongoing efforts to advance the digital technology sector in the Kingdom and empower its creative community. The Society's believes in the pivotal role of digital content in driving holistic development, and the award serves as a catalyst for innovation, a platform to enhance content quality, and a means to showcase national talent with the potential to compete on a global stage.
Biz Bahrain
13-02-2025
- Business
- Biz Bahrain
BTECH: International Business Hub at LEAP Launches with Dynamic Events
The Bahrain Technology Companies Society (BTECH) has stated that the 'International Business Hub,' organized by the Society in collaboration with 'WorkSmart' events management at LEAP 2025 in Riyadh, Saudi Arabia, witnessed several events, visits, and agreements on its first day. The IBH hosted a visit by His Excellency Dr. Shaikh Abdullah bin Ahmed Al Khalifa, Minister of Transportation and Telecommunications, who toured the platform, which features telecommunications and technology companies from Bahrain, the region, and across the globe. The first day also included ThinkSmart Knowledge Hub, organized by the ThinkSmart for Development and Training, where discussions focused on topics such as AI in education, the development of AI skills in Saudi Arabia, and a skills roadmap in this field. The event also showcased digital transformation solutions, including AI, e-commerce, training solutions, communications, automation, and other modern technologies. Additionally, the event facilitated a mutual visit between BTECH's delegation and representatives from the Palestine Pavilion, along with a meeting of the Arab Union for ICT, with representatives from BTECH and the Palestinian delegation in attendance. Mr. Tareq Fakhroo, Chairman of BTECH, emphasized that the organization of the International Business Hub at LEAP 2025 aligns with the society's efforts to support the local, regional, and global ICT sector, and stated that the initiative is particularly focused on empowering Bahraini companies, showcasing their services and products, and enhancing their competitiveness in regional and international markets. Mr. Fakhroo stated, 'The platform brings together Bahraini and international companies to showcase the latest technical solutions, expand the horizons of Bahraini companies, and open new channels for accessing global markets, while strengthening Bahrain's position as a regional hub for digital innovation.' The platform includes ICT companies from Bahrain, the Gulf, and around the world, such as including Etisalcom, Joyda, GFX Securities, Gulf Future Business, iWorld, Qemat Al Marifah, Silah Gulf, ThinkSmart Gulf, and Urbansoft Technologies, among others. LEAP is one of the world's leading technology events, bringing together international experts and speakers, providing platforms for showcasing innovations, discussing challenges and opportunities in technology, and offering startups the chance to network with investors and present their latest solutions.
