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Belfast Telegraph
10-05-2025
- Business
- Belfast Telegraph
Madame Pho: Vietnamese chain shutting up shop at NI site
Vietnamese street food chain Madame Pho has announced that it will be closing its Dundonald restaurant today (Saturday, May 10). Revealing the news on their social media channels yesterday, the owners stated: 'It's with a heavy heart that we have to announce the closure of our store here in Dundonald. 'Thank you for the memories but don't fret because we are not fully going away! Our staff will be staying on with the new owners Waka Asian Fusion! 'Our last day operating as Madame Pho will be Saturday 10 May (closing at 9pm) - come down and get your pho fix before then!' Madame Pho, which was established in 2020, officially opened its eatery in Dundonald just last August. The unit at Eastpoint Entertainment Village in the Co Down town was the company's fourth opening in around six weeks at the time. The chain started out with a branch on Belfast's Botanic Avenue. There are multiple Madame Pho locations in Northern Ireland now, all in or near Belfast. They operate at St Anne's Square, Botanic Avenue, Lisburn Road, the Ormeau Road, Longstone Street in Lisburn and the Antrim Road in Glengormley. They also opened a location in Dublin in October 2024. Madame Pho serve a wide variety of Vietnamese food, including the famous noodle soup dish it is named for. Guests can also try Banh Mi baguettes and Ca Ri curry. In 2020, the Belfast Telegraph's Joris Minne described their Pho as 'wholesome… you can feel the health benefits as it flows down your throat, and the additional lime, chopped chillies and coriander on the side allows you to spice it up, and it does need a bit of a gee-up'. Madame Pho founder William Chan sold the business to new owners in 2023. He opened specialist Vietnamese coffee shop Phin on the Ormeau Road in April of last year. He told the Belfast Telegraph he had a 'passion' for hospitality after growing up in the trade, with his family owning Furama, a Chinese restaurant in Antrim for over 30 years.
What's On
09-04-2025
- Business
- What's On
Why Vietnamese foodies' new brisket pho is a must-try
Sponsored: Slow-cooked, smoky, and seriously delicious… Pho lovers, this one's for you. Vietnamese Foodies' Australian Slow Cooked Brisket Pho takes the beloved classic to another level. The secret? Time. At the core of this dish is a 14-hour bone broth, slow-simmered to perfection for that signature rich and comforting depth. But what sets this one apart? The brisket. Sourced from Australia, it's slow-cooked for four hours – smoked, braised, and infused with just the right amount of umami. Every bite is melt-in-your-mouth tender, balanced by fragrant spices, delicate rice noodles, and a fresh hit of herbs. It's familiar, yet something entirely new. A new chapter in Pho mastery Every element is carefully considered – silky rice noodles, fragrant herbs, and a smoky, umami-packed brisket that lingers long after the last bite. This is a dish that doesn't rush the process, and you can taste the difference. Where to try it For those who appreciate pho done right, this one is worth trying. The Australian Slow Cooked Brisket Pho is now available at all Vietnamese Foodies locations across Dubai. About Vietnamese Foodies What started as a single spot in JLT back in 2018 has turned into a citywide staple. Vietnamese Foodies, led by Co-Founder and Executive Chef Lily Hoa Nguyen, has grown from its first location to eight across Dubai, becoming a go-to for those craving fresh, authentic Vietnamese dishes. The menu is simple but satisfying. Think Pho, Banh Mi, Goi Cuon (rice paper rolls), and a variety of other classic Vietnamese dishes. Each location brings a taste of Ho Chi Minh City's street food scene, with a focus on fresh ingredients, bold flavours, and healthy, affordable meals. It's the kind of place that's easy to drop into for lunch or dinner, and you know you're getting something healthy yet delicious every time. Vietnamese Foodies, multiple locations. @ vietnamesefoodies Images: Supplied > Sign up for FREE to get exclusive updates that you are interested in
