Latest news with #BoConcept
Harpers Bazaar Arabia
12 hours ago
- Entertainment
- Harpers Bazaar Arabia
BoConcept Is Bringing Scandanavian Modernism To The Middle East
Timeless design meets soulful storytelling as the Danes come to Doha At BoConcept's Qatar flagship in Doha Festival City Mall, the vision comes to life. In the quiet corridors of contemporary design, there exists a sensibility – refined and effortless. This is the essence of BoConcept, a name synonymous with Scandinavian modernism. But with the arrival of Helena Christensen as Artistic Director, the storied Danish brand turns a new page – one that interlaces art and intimacy, legacy and living, into a new, sensorial chapter: The Art of Living Danishly. A supermodel, acclaimed photographer, and humanitarian, Helena's vision transcends conventional boundaries. She doesn't merely collaborate – she curates a world, one in which design is not just something you admire, but something you live. Helena's inaugural artistic offering, the Flora collection, is a poetic homage to nature's quiet drama. Drawn from her private photographic archives, each piece captures the ephemeral grace of blooms in their most unguarded moments. Here, petals become muses, and the macro lens a window into a universe unseen. 'When I look through a lens, it's as if a magical universe opens up,' Helena reflects. Continuing this narrative of tactile beauty, Helena introduces a new voice in Danish design: Charlotte Høncke. The Sweet Art capsule collection, inspired by the comforting ritual of Danish bakeries, blurs the line between utility and indulgence. Creamy-toned poufs, sculptural accent chairs, and tactile accessories echo the soft elegance of confectionery, inviting both admiration and ease. 'Charlotte has created the perfect fusion of art and comfort,' Helena muses. 'It's beautiful enough to admire, yet inviting enough to indulge in.' Beyond objects, Helena's creative directorship articulates a deeper meditation: what does it mean to live well? With the 2025 campaign, The Art of Living Danishly becomes both a concept and a calling – exploring Denmark's cultural philosophy through the lens of home. It is a celebration of hygge, of light-filled spaces and meaningful details. 'A beautifully designed home can elevate every moment,' Helena shares – a simple truth with profound resonance. Danish design, at its core, honours individuality. Through BoConcept's Interior Design Service, the personal becomes architectural – a chance to craft not just a space, but a statement. 'Decorating your home is like creating a monumental piece of art,' says Helena. 'Every object tells a story about who you are.' It is a philosophy where functionality meets feeling – where beauty is not performed, but lived. From the evocative Flora prints to the delicious silhouettes of Sweet Art, visitors are invited to step inside a world where design is not dictated, but discovered. A world where the Danish spirit – quiet, intelligent, and utterly exquisite – whispers through every piece.
Business Wire
19 hours ago
- Business
- Business Wire
BoConcept Chooses Dassault Systèmes' HomeByMe Solutions to Transform the Furniture Buying and Selling Experience
VELIZY-VILLACOUBLAY, France--(BUSINESS WIRE)-- Dassault Systèmes (Euronext Paris: FR0014003TT8, today announced a five-year partnership with BoConcept, a global leader in the affordable premium furniture industry, to bring new 3D room design and product configuration experiences to BoConcept's customers in 65 countries. BoConcept will integrate Dassault Systèmes' HomeByMe 3D space planner and product configurator into its customer buying journey, merging the virtual and real worlds in a fluid approach to shopping that centers on inspiration, lifestyle, personalization, collaboration, quality and efficiency. With HomeByMe, BoConcept responds to needs of discerning customers who value both online and in-store shopping experiences by combining endless possibilities to customize furniture to unique tastes and needs, with high-quality service that accelerates delivery. BoConcept can provide the experience and expertise of its designers in a more digital way, helping consumers create their own individual space in a journey that increases their satisfaction and accelerates BoConcept's sales. HomeByMe solutions include a 3D room planner that vendors can easily and intuitively use to design an interior in 3D, and a web-based product configurator that both vendors and customers can use to select and modify furniture colors, materials and sizes, and view them in a high-definition virtual twin. Customers can visualize their future interior and collaborate with vendors in BoConcept's 300 stores to finalize the design and purchase of their made-to-order furniture. BoConcept can accelerate the entire process through to delivery by facilitating a closer connection with customers over their designs, eliminating time-consuming manual sales processes, and providing data to the supply chain more efficiently. 'Personalization, individual style, and expression in the home are important to our customers who seek a strong digital experience and fast delivery times,' said Søren Hansen, head of IT, BoConcept. 'By partnering with Dassault Systèmes, our ambition is to elevate our customers' buying journeys and show our commitment to provide them with flexible interior design services and industry-leading customization of our made-to-order furniture. HomeByMe solutions will enable us to take these furniture buying and selling experiences to a new level.' 'Retailers who embrace technology that inspires customers to create their dream home lead the industry,' said Annabel Chaussat, CEO, 3DVIA, Dassault Systèmes. 'Virtual assets are the enabler of new products and services for end-consumers. At a time when 34% of Europeans say they want to use a configurator for their next living room furniture purchase, with HomeByMe, BoConcept can respond to this trend and position itself as a leader.' Dassault Systèmes' 3DEXPERIENCE platform, 3D design software, 3D Digital Mock Up and Product Lifecycle Management (PLM) solutions: ABOUT DASSAULT SYSTÈMES Dassault Systèmes is a catalyst for human progress. Since 1981, the company has pioneered virtual worlds to improve real life for consumers, patients and citizens. With Dassault Systèmes' 3DEXPERIENCE platform, 370,000 customers of all sizes, in all industries, can collaborate, imagine and create sustainable innovations that drive meaningful impact. For more information, visit:
Irish Examiner
3 days ago
- Lifestyle
- Irish Examiner
Save or Splurge? We try two metal garden furniture sets
Outdoor tables and chairs don't have to be wooden, faux-wicker, or awkward to move. Lightweight metal tables and chairs are perfect for Ireland's changeable weather, being easy to pick up and bring indoors when the heavens open. SAVE Ikea's Sundso practical foldable table and chairs are easy to arrange outdoors and have a slight retro style to suit any space. Available in a variety of colours, including off-white and 70s-style green to blend with the outdoors; table €40m chairs €30 each, Ikea. SPLURGE Bo Concept introduces a lovely light green to the Cancún outdoor range for summer 2025. Compact for space-strapped balconies and patios, the inclusion of seat and back cushions adds comfort for evening relaxation; dining chair with cushions, €339, café table, €479, Bo Concept.
