09-02-2025
How reviewing toilet rolls on TikTok has changed Norfolk mum's life
A mother from the Norfolk Broads has gone from fears of redundancy to earning thousands of pounds by reviewing toilet roll bundles on TikTok.
Charlotte Blockley first started using TikTok Shop as a side hustle in June 2022 in the hopes of earning extra money to take her daughter on a ''dream holiday to Disney World''.
TikTok Shop is a platform on the viral trending video app where creators can promote other companies' products to generate sales and commission.
Mrs Blockley has made tens of thousands of pounds from reviewing a variety of products with her main sales coming from technology, food and drink.
The 37-year-old began to take TikTok Shop more seriously when her review of a shower head in June 2022 ''kicked off her sales massively''.
After talks of redundancy at her law property job, the mum from Stalham quit her job in January 2023 to make TikTok Shop her full-time job.
Although having no previous sales experience, the content creator was the first TikToker to receive a gold award for achieving one million sales from TikTok Shop in a 30-day period in November last year.
'My biggest earning videos were air fryers, Android tablets and toilet roll bundle deals,' she said.
Charlotte Blockley reviewing a Bluetooth speaker on TikTok (Image: charzreviews/TikTok) ''I can't put into words how much it's changed mine and my family's life.
'I still can't believe it because I am just a regular person.'
Mrs Blockley has nearly 180,000 followers on the social media platform and her videos have received more than five million likes.
Her three most recent videos, which are all filmed from her home, show reviews for swimwear, lip balm and a make up bag.
''I'm not a celebrity or a big influencer and then for it to be me that's done this is such a massive achievement,' she added.
