Latest news with #Circ
Fashion Value Chain
23-07-2025
- Business
- Fashion Value Chain
Sanyou & Circ Partner to Scale Recycled Lyocell in China
Tangshan Sanyou Chemical Fiber and US-based recycling innovator Circ have entered a landmark partnership to scale the production of recycled lyocell fibers in China. Under this 5-year agreement, Sanyou will purchase pulp from Circ's first commercial-scale facility, slated to be operational by 2028, marking a significant step forward in sustainable fiber production. The collaboration will enable the creation of lyocell staple fibers containing 30% recycled content, a major advancement in making recycled materials accessible to global fashion brands seeking low-impact, high-performance alternatives. 'Sanyou's commitment affirms the quality of Circ's innovation and our shared mission of building a truly circular economy in fashion,' said Peter Majeranowski, CEO of Circ. As demand for sustainable fibers grows, this alliance positions Sanyou—a top global producer of man-made cellulosic fibers (MMCF)—as a key enabler of textile-to-textile recycling at scale. Sanyou customers will gain access to high-quality Circ Lyocell, supporting the global transition to closed-loop textile systems. Sanyou was awarded the highest rating in Canopy's 2024 Hot Button Report, recognizing its leadership in forest-friendly sourcing and next-gen fiber innovation. 'This partnership reflects our shared vision to reshape the textile industry with sustainable, circular solutions,' added Zhang Dongbin, Deputy General Manager, Sanyou. 'Together, we are setting new standards for environmental responsibility in fiber production.'
Yahoo
23-07-2025
- Business
- Yahoo
Circ, Sanyou partner to scale recycled cellulosic fibre in China
Under this agreement, Sanyou will procure pulp from Circ's inaugural commercial-scale plant for five years with operations anticipated to begin in 2028. Located in Saint-Avold, France, the $500m facility will be capable of recycling up to 70,000 metric tonnes (mt) of textile waste per year. It will have the capability to process substantial quantities of mixed-fibre textiles, including common poly-cotton blends that represent a large fraction of global textile waste. The joint effort between the two companies will lead to the manufacture of Lyocell staple fibres with 30% recycled content, thereby enhancing the availability and growth of recycled fibres within the industry. Circ CEO Peter Majeranowski said: 'As one of the leading global MMCF producers, Sanyou's commitment to Circ demonstrates both the quality of our product and the future of the industry. 'Core to Circ — from our technology and products to our partnerships and business strategies — is creating forward momentum towards a truly circular economy in the global fashion industry, and strategic partnerships such as with Sanyou are crucial for the realisation of this goal.' The partnership underscores the importance of collaborative efforts for effectively scaling textile recycling technologies, said Circ. Sanyou's commitment also ensures that its clientele has access to Circ Lyocell amid increasing demand for sustainable products and as brands seek to diversify their supply chains. Circ's Lyocell, created from textile waste through a closed-loop process, are designed to meet or surpass virgin, tree-based lyocell and is ready for direct integration into textile production. Sanyou deputy general manager Zhang Dongbin said: 'Both Sanyou and Circ are dedicated in their commitment to fostering sustainable practices that reduce the environmental impact of the fashion industry. This strategic partnership will establish new benchmarks in the textile industry thanks to our shared vision for a sustainable future and circular economy.' Earlier this month, Circ announced its collaboration with European retailer Zalando to introduce the first items from Zalando's private label Anna Field made with Circ Lyocell. "Circ, Sanyou partner to scale recycled cellulosic fibre in China" was originally created and published by Just Style, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
10-07-2025
- Business
- Yahoo
What Textile-to-Textile Recyclers Want From EU Legislation
As far as the T2T Alliance—T2T being short for textile-to-textile, as in recycling—is concerned, the European Union's ecodesign for sustainable products regulation has one massive flaw: it doesn't provide sufficient latitude for different kinds of textile waste. It's the legislation's exclusion of post-industrial waste from recycled content targets that served as a 'huge, huge, huge' reason for the industry association's formation, said Dolly Vellanki-Seijger, sourcing and public affairs manager at Circ, a Virginia-based firm that aligned itself with the likes of Circulose, Syre, Samsara Eco and Sanko's Re&Up Recycling Technologies after realizing they were dealing with the same issue. As the 'defining textile policy of 2025,' the ESPR is poised to introduce market-entry ecodesign requirements that mandate a marked boost in recycled textile fibers by 2028. This cannot happen by artificially restricting waste to the post-consumer kind, she added. More from Sourcing Journal French Watchdog Fines Shein for Failing to Disclose Microplastics in Its Products Accelerating Circularity Tracks Commercially Available Circular Materials 'Big, Beautiful Bill' Set to End De Minimis Exception 'Whether you're a policymaker or a brand or a recycler, we all want to see textile-to-textile recycling scale,' Vellanki-Seijger said. 'Post-industrial waste isn't a low-hanging fruit or just a fallback; it's a viable starting point for us to start building these circular textile-to-textile recycling supply chains. It'll be really difficult to scale if we narrow ourselves down to only one type of waste stream and if that waste stream is post-consumer.' That's because sourcing exclusively from post-consumer textiles waste as of 2028 is simply not feasible, the T2T Alliance wrote in its inaugural position paper on the forthcoming ESPR delegated act on textiles, meant to amend or supplement non-essential elements of the legislation. And with revisions of the waste framework directive continuing to be subject to delays, pushing back extended producer responsibility schemes to 2028 at the earliest, there won't be enough time to cue up the necessary collection, sorting and processing for recycling capacity, it said. Other experts agree. Europe's sorting infrastructure is currently primed for reuse, with limited capacity or skill to sort for recycling. There's also the fact that the continent's used textile value chain is itself against the ropes because of the deluge of low-quality, low-value 'fast' fashion amid increasing operational costs. This has left the sector, in the words of organizations like RREUSE and Zero Waste Europe, 'on the brink of financial collapse.' 'Including post-industrial waste in recycled content definitions makes sense given current infrastructure realities,' said Priyanka Khanna, scaling director at Fashion for Good, a sustainable innovation platform headquartered in Amsterdam. 'While post-consumer recycling systems are still developing globally, post-industrial waste provides an immediate source of materials for textile recycling technologies.' Recyclers prefer post-industrial—or pre-consumer—feedstock because it's easier to obtain large quantities of uniform material with predetermined fiber compositions. Post-consumer waste, with its more dubious provenance, on the other hand, is an iffier proposition, particularly since castoffs collected curbside can have higher levels of contamination from liquids or food waste that can render them unsuitable for recycling. Critics of allowing the inclusion of post-industrial waste argue that it could incentivize overproduction, drive market distortions or make conditions worse for European collectors and sorters, especially if it's shipped from the global South, where garment manufacturing is in greater abundance. With separate collection systems for used textiles having gone into effect in the EU only in January, however, Vellanki-Seijger said that it will take time not only to socialize the concept but also to gain critical mass in terms of volumes that can be relied upon with some kind of predictable cadence. It's important, she said, to allow things to scale so that 'they can be ready for us when we are open to welcome and accept these types of feedstock.' 'Regardless of how many changes you make in the design practices in optimizing your efficiency, you will always have post-industrial waste,' she added. 'A lot of that post-industrial waste that is sitting in manufacturing regions has historically been directed towards mechanical recycling or downcycling. So what we're offering is a solution for turning that into higher-value recycling so that it can go back into textiles.' Clara von Luckner, director and fashion lead at advisory and investment company Systemiq, which recently published a report about enabling a textile-to-textile recycling breakthrough in Europe, said that one way of managing the short-term supply gap would be to allow a portion of recycled content to come from post-industrial and pre-consumer waste while 'phasing in a mandatory post-consumer share over time.' Without appropriate guardrails, she said, allowing post-industrial waste as a feedstock source could undercut the core policy objective: bringing Europe's growing volumes of post-consumer textile waste into circular material loops, rather than exporting or incinerating it, often in geographies lacking adequate waste management systems. 'This is especially pressing given the social and environmental consequences visible in places like Ghana and the Atacama desert,' von Luckner said. Another area of concern would be where the feedstock comes from, something that the position paper doesn't address and is a 'live policy debate 'in other sectors such as packaging and automotive manufacturing. It's a quandary von Luckner expects to come to the fore as policy proposals mature: Should recycled content be sourced from within Europe to support local circularity and investment, and if so, how could this be achieved in practice? There are other questions, too, such as how much recycled content—no matter where from—is enough? Overall, the T2T Alliance wants to see 'ambitious but realistic' and gradually increasing performance requirements for recycled content at the product level. The organization is suggesting 10 percent by 2028, 15 percent by 2030 and 30 percent by 2035. Right now, Vellanki-Seijger said, there isn't a clear benchmark that it can 'advocate for or go against.' Phased targets for recycled content can also create the definitive market signals required to drive investment in textile-to-textile recycling innovations, Khanna said. Her experience working with technology companies shows that 'gradual, realistic requirements help brands plan their sourcing strategies while encouraging the investment needed to scale breakthrough recycling technologies.' Khanna also echoed the T2T Alliance's call for chain-of-custody verification that can 'ensure transparency and build industry trust' with robust tracking systems. A stronger mass balance approach is also needed, perhaps with the aid of emerging digital technologies, she said. While detractors of the practice say it allows companies to make recycled content claims without guaranteeing that the product contains actual recycled materials, proponents say it's necessary to scale sustainable practices. 'We know that in other industries, mass balance has been receiving a little bit of controversial opinion, especially in terms of the information that is given to the consumers,' Vellanki-Seijger said. 'But I think with the other delegated acts—with the digital product passport—we can provide more information to the consumers than what is simply on the label.' That's where the information requirements that the T2T Alliance is urging come in, as well. Without 'clear, traceable' data on the recycled content within products, validating claims and verifying compliance becomes tricky, paving the way for potential greenwashing, whether inadvertent or not. Vellanki-Seijger, returning to the organization's prime reason for existing, wants to see the opposite by ensuring that the origin of where recycling takes place is without doubt. 'We want to be able to point out if the material is coming from post-industrial or post-consumer sources,' she said. 'And we also want to make sure that what percentage of recycled material is actually in a product is also clear. But this needs to go hand in hand with the performance requirement first.' As Circ's sourcing czar, Vellanki-Seijger has a personal stake in all this. The company will throw open the doors of its first commercial-scale plant in Saint Avold, France, in 2028. Its expected capacity? 70,000 metric tons of polycotton textiles—a small fraction of the overall market, to be sure, but a sizable amount for a somewhat nascent technology. 'So I'll need to source quite a big volume to be able to feed that facility,' she said. 'And if I only rely on post-consumer, I'm not going to meet the feedstock requirements that I have. So we also need to spread our risk and diversify in terms of where we're sourcing from. And at the end of the day, all waste streams need a solution, not just post-consumer.'
Fibre2Fashion
05-07-2025
- Business
- Fibre2Fashion
US' Circ & Zalando launch first garments using recycled lyocell
Circ, a leading innovator in textile-to-textile recycling, announces its first brand collaboration with Zalando, Europe's leading online platform for fashion and lifestyle. The two companies have joined forces to unveil the first-ever pieces from Zalando's private label Anna Field made with Circ Lyocell – a next-gen material derived in part from recycled polycotton textile waste. Launching on July 1st on Zalando, the release features a blouse and dress available in a stone washed, dark blue color., both made from 100% Circ Lyocell, composed of 40% recycled textile waste. The garments mark a significant step in Zalando's journey towards increasing innovative, recycled materials in its product assortment. Circ and Zalando have launched the first garments from Zalando's Anna Field label made with Circ Lyocellâ€'a next-gen fabric containing 40 per cent recycled polycotton textile waste. The collaboration marks Zalando's first product using Circ's textile-to-textile recycling tech, advancing its circularity goals. More styles are expected soon under Circ's new Fiber Club initiative. Anna Field is one of Zalando's six private brands, its in-house incubator of new ideas and innovation. While each of them has a focus consumer group in mind, all share the ambition to be inclusive by design and to leverage more sustainable practices from circular design to the use of innovative materials, at competitive prices. Known for its contemporary and feminine style, Anna Field provides a strong platform to explore how circular fashion can become more widely available, while upholding standards of quality, comfort, and design. This launch with Circ builds on Zalando's broader commitment to circularity and its direct investment in Circ. By incorporating Circ Lyocell into its private label offering, Zalando takes another step toward supporting the development of closed-loop supply chains, making circularity more approachable and advancing the shift toward a more sustainable fashion future. 'At Circ, we're focused on proving that recycled materials can match – and even exceed – the quality, performance, and style of virgin fabrics,' said Peter Majeranowski, CEO of Circ . 'Zalando's scale and ambition make them an ideal partner to show what's possible. We're excited to launch this collection with Anna Field and make circular fashion more accessible to consumers across Europe. 'Partnering with Circ allows us to bring cutting-edge recycled materials into our designs, expand our quality and more sustainable assortment, without compromising affordability,' said Aylin Dobberstein, VP of Private Label & Product Supply at Zalando . 'As both investors and collaborators, we're proud that this Circ x Anna Field collection brings textile-to-textile recycling one step closer to the everyday wardrobe. It also reinforces our belief that advancing circularity at scale is only possible through strong, purpose-driven collaboration.' Circ Lyocell is produced using pulp made from polycotton, a notoriously difficult material to process that often ends up in landfills or incinerators. Circ is leading the charge in recycling and recovering polycotton blends at commercial scale, turning them into high-quality new materials. This recycled pulp is processed into high-quality lyocell fiber, allowing brands to dramatically reduce their dependence on virgin resources and minimize waste. As global demand for more sustainable materials continues to increase, innovations like Circ's offer scalable, impactful alternatives that move the industry closer to a truly circular economy. This release is the first of several Zalando offerings featuring Circ materials, with more styles and labels expected in the coming months through Circ's first launch of their Fiber Club initiative. Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged. Fibre2Fashion News Desk (RM)
Fashion Value Chain
25-06-2025
- Business
- Fashion Value Chain
Circ & Selenis Scale Circular Polyester in Europe
Textile-to-textile recycling pioneer Circ® has entered a strategic partnership with Selenis, a Portugal-based polyester manufacturer, to scale the industrial production of Circ® Polyester from end-of-life textiles in Europe. Under this agreement, Selenis will toll and polymerize thousands of metric tons of Circ's recycled polyester, providing critical infrastructure to commercialize the fiber at large volumes across key apparel segments including activewear, basics, and fashion. This collaboration not only accelerates Circ's dual-product platform—spanning recycled polyester and lyocell—but also enhances access to high-quality circular fibers for global mills and brands. Peter Majeranowski, CEO of Circ®, stated, 'This partnership validates our strategy to scale two critical fiber alternatives simultaneously. With Selenis, we are well-positioned to deliver on the global demand for circular materials.' Selenis, known for its expertise in high-performance polyester manufacturing, brings years of technical know-how and operational strength to the venture. The company has already made strides in bottle-to-bottle circularity and now strengthens its role in textile-to-textile recycling, with operations expanding in both the U.S. and Italy. 'This is about turning circularity from theory into industrial reality,' said Duarte Matos Gil, CEO of Selenis. 'We need systems where garments return as garments, not waste. And that requires both innovation and supportive legislation.' Eduardo Santos, Global Head of Strategy at Selenis, added, 'Our decision to invest in textile circularity—even as our roots were in plastics—reflects our long-term vision. This alliance with Circ® is our next leap forward in making fashion truly sustainable.' Together, Circ® and Selenis are building the infrastructure needed to close the loop on polyester production in the fashion industry—at scale, and across continents.
