Latest news with #Connect
Business Wire
6 days ago
- Business
- Business Wire
Quandri Raises US$12M to Scale AI Automation for Insurance Agencies Across North America
VANCOUVER, British Columbia & BOSTON--(BUSINESS WIRE)-- Quandri, the AI platform modernizing servicing work for insurance brokerages and agencies, has raised US$12 million, bringing the total funds raised since the company's inception in 2021 to over US$20 million. The round was led by Framework Venture Partners with investors FUSE and Defined Capital doubling down on their existing investments in Quandri. The funding round also included an investment from Intact Ventures, a pre-eminent insurtech investment group backed by one of the largest providers of property and casualty insurance in North America. Quandri will use these funds to accelerate its go-to-market efforts, increase engineering and AI investments, and expand operations in both Canada and the U.S. 'Our investment in Quandri reflects our belief in its product, team, and the immense opportunity ahead as they build critical infrastructure for the modernization of broker workflows and insurance distribution.' Share 'Quandri is solving a massive pain point in a legacy industry, and they're doing it with a deep product focus and clear ROI,' said Ajay Gopal, Partner at Framework Venture Partners. 'The company's plans to scale across North America will ensure their groundbreaking platform is available to thousands more brokerages and agencies serving the personal lines insurance market.' 'We're proud to invest in Jackson, Jamieson and the entire team at Quandri. In the new world of AI and automation, Quandri is supporting brokers in delivering top-tier customer experience, something that aligns with Intact's broader values around being customer-driven,' said Justin Smith-Lorenzetti, Head of Investments at Intact Ventures. 'Our investment in Quandri reflects our belief in its product, team, and the immense opportunity ahead as they build critical infrastructure for the modernization of broker workflows and insurance distribution.' Since its last funding round in 2023, Quandri has increased its revenue by 15X and expanded its customer base to more than 100 agencies and brokerages across Canada and the U.S. The company has also expanded its headcount fivefold to 75 full-time employees. Marquee North American clients include Brokerlink, Western Financial Group, HomeServices Insurance Inc., and BlueRidge Risk Partners. The company has delivered several major product milestones including the launch of Policy Checking, Policy Requoting, and Connect. Brokerages and agencies are now using Quandri to automate policy reviews, surface renewal insights, streamline requoting, and proactively engage clients, leading to stronger retention, increased revenue, and a better client experience. 'Quandri is solving the right problems for our business,' said Chris Rosati, President and CEO at HomeServices Insurance Inc. 'Their AI platform has helped us operate more efficiently, improve how we engage clients, and focus our teams on higher-value work. As we expand our use of the platform, we see Quandri playing an increasingly strategic role in how we deliver service and drive growth.' 'We've had strong conviction in our vision from day one, but having new investors like Framework and Intact supporting our journey adds real momentum,' said Jackson Fregeau, CEO and co-founder of Quandri. 'Their support affirms the value we're delivering to brokerages and agencies, and gives us the insight and fuel we need to keep pushing the industry forward.' For the remainder of 2025, Quandri plans to hire more than 40 people. The company is also expanding its Vancouver HQ with a new 15,000-square-foot office and opening a Boston office to serve a growing U.S. customer base. About Quandri Founded in 2021, Quandri is an AI-enabled servicing platform transforming how North America's insurance brokerages and agencies get work done. Named as one of LinkedIn's 2024 Top Startups, Quandri's Renewal Intelligence Platform enables brokers and agents to streamline tasks, identify actionable policy insights, and provide end clients with an exceptional renewal experience. For additional information, visit
Time Business News
15-07-2025
- Entertainment
- Time Business News
What Is BB Planet?
Picture : BB Planet app logo BB Planet (short for Beep Beep Planet) is a fun, interactive, and rewarding social app that merges the world of social networking with crypto-powered earning. BB Planet is more than just an app, it's a digital universe. Users become 'Beepians,' the citizens of BB Planet, where they interact, complete missions, play blockchain-based games, and earn BB Coin, the platform's native cryptocurrency. One unverified, but charming, origin story claims that the name 'Beep Beep Planet' was inspired by a crew adrift in space. After days of searching for a new home, their planet-detection scanner suddenly sounded a bright 'beep-beep,' signaling a viable world. The jubilant alert supposedly gave rise to 'Beep Beep Planet,' later shortened to BB Planet. While this account remains speculative, it captures the project's spirit of exploration and discovery. BB Planet can be summarized in three simple yet powerful words: Earn. Play. Connect. This is also their slogan, as seen across their social platforms and profiles. What Can You Do Inside BB Planet? BB Planet's slogan, Earn. Play. Connect. perfectly sums up the core experience of the app. In this guide, we'll break down what each of these three words truly means in the BB Planet universe, and explore the features and activities tied to each one. Get ready to dive into how BB Planet works, what makes it engaging, and how you can make the most of your time inside the app, whether you're there to earn crypto, play the blockchain based games, or connect with others. In this article, we'll take a closer look at each one, starting with Connect, to fully understand how BB Planet works and how to make the most of it. Connect BB Planet is one of the first and most forward-thinking Web3 social platforms designed not just to earn, but to build real, meaningful digital connections. Unlike most Web3 apps that focus purely on mining or passive earning, BB Planet blends social interaction with crypto rewards, making it both human and fun. The 'Connect' features of BB Planet are primarily experienced on the Home and Chat pages, the first two screens you see in the app. Here are some of the unique ways Beepians (BB Planet users) can connect with each other within the platform: Feed Posting: Beepians can share text, images, or videos on their public profile. Posts can be liked, commented on, or downloaded depending on your privacy settings. Mood Boxes: A unique BB Planet feature that replaces traditional 'stories.' These rotating tiles express your current mood and let others interact in real time, a fast, expressive way to connect emotionally. You can also refer to Mood Boxes as 'Connect Boxes,' since their purpose is to connect Beepians based on shared emotions and feelings. Once you tap on these rotating tiles as shown below, the system opens the swipe function for users to select the person they would like to connect with. Picture: Mood Boxes (Connect Boxes) Private Chat: Just like in other social apps, BB Planet allows you to DM your friends. However, the chat feature here is unique, chatting costs BB Coins if the person you're messaging doesn't follow you back. You receive some free messages when you register, but once they're used up, each message to a non-follower will cost BB Coins, which are then given to the person you messaged. This feature is especially rewarding, as chatting can also earn you BB Coins under certain conditions. Picture: Chat page Gifting: Beepians' inbox includes a fun feature for sending BB Gifts (purchased with BB Coins) to friends, followers, or group members, a playful way to show appreciation. These gifts come with cool animations when sent or received, and are displayed on the recipient's Gift Wall. Users can choose to remove gifts from their wall and resell them for BB Coins. Groups: In BB Planet, you can create and customize groups based on your needs. Beepians can create or join public or private groups to connect over shared interests or just have fun. Groups also support in-app games that members can play together, making group interaction more engaging, a feature not typically found in other social media apps. Friend Discovery: Through Mood Boxes, group chats, and public spaces, users can naturally meet new people and build digital friendships. Did you know? In Web3 ecosystems, social layer apps like BB Planet may become the key to mainstream crypto adoption, because people trust platforms that feel personal, not just transactional. Play BB Planet brings gamification to the blockchain in a way that's simple, fun, and rewarding. Every game is powered by Tron blockchain technology, making each result transparent, verifiable, and 100% luck-based. Whether you're into lotteries, bidding wars, or mystery boxes, there's always a new way to play and win. Here are the current game options available on BB Planet: Picture : BB Planet Games Lucky Game: The BB Planet's Lucky Game is a lottery-style draw where each participant is assigned a number from 1 to 10 based on the order they enter, with the number 10 treated as 0. In 5-player mode, each participant receives two numbers; in 10-player mode, each gets one. Once all players have joined, the winner is determined by the last digit of a future Tron blockchain block hash. The player whose number matches that final digit wins the prize. Even if you don't win, you'll still get back 50% of your entry fee in BB Coins, making it a fun and low-risk way to test your luck. Auction Game:BB Planet's Auction Game is a unique and strategic take on a silent bidding competition. Up to 11 players can participate, with each new bidder required to place a higher bid than the last to enter the game. Previous players can bid again as many times as they like before the game ends. The game continues indefinitely until no one outbids the most recent bidder and the countdown timer runs out. When the game ends, the highest bidder wins the majority of the prize pool. The 10 most recent bidders before the winner each lose 50% of their entry fee, while all earlier bidders receive their full bid back, plus a small bonus. This adds a clever strategic twist: unless you're confident you can be the final winner, it's smarter to bid early and exit, rather than end up in the middle and risk partial loss. 100 Beepians Game: The 100 Beepians Game is a large-scale, high-stakes lottery involving 100 participants. Each player is assigned a number from 1 to 100 based on the order they enter, with 100 considered as 0 in the blockchain logic. The game uses the last two digits of a future Tron blockchain block hash to determine the winner. The first winner receives double their entry fee in BB Coins. After that, the next winner is selected using the following block hash, and so on, with a total of 99 additional winners, each chosen from subsequent block hashes. As more winners are selected, the reward amounts gradually decrease. The final participants receive little to nothing, with the 100th player receiving no reward at all. This descending reward structure adds intensity and risk, making it one of the most thrilling and unpredictable games in BB Planet. BB Box Game: The BB Box Game is currently the only solo-play game on BB Planet. Think of the BB Box Game as a Web3 version of a loot box. You use BB Coins to purchase a BB Box, with different box types offering different reward ranges, the more expensive the box, the higher the potential rewards inside its slots. Once you buy a box, you open it and wait for a future Tron blockchain block to be mined. The last digit of that block's hash determines which of the 10 reward slots you receive. Each slot displays a specific BB Coin amount, and that's the amount you win. Slot 1 is selected if the last digit on the hash is 1, Slot 2 for 2, and so on , with 10 being treated as 0 on the hash. It's a simple, fast, and blockchain-verifiable game of chance that combines excitement with fair play. Earn Picture : Earn BB Coin BB Planet goes beyond socializing and playing BB games, it's directly tied to earning real value. The platform is designed so that the more you interact and active you are, the more you earn. From registration rewards to staking systems, BB Planet offers multiple ways for Beepians to generate BB coins just by being active. Here's how it works: New users who register using another user's referral code receive an instant 111 BB Coin bonus. If you forget to enter a referral code during sign-up, you don't get that bonus. However, there is still one chance to bind an invitation code in your profile settings and claim your reward. That's usually the first BB coin amount that most Beepians start with. Right after signing up, new users will also see Newbie Daily Tasks under the 'Earn' page. These special missions are available only to first-time users and can earn you a large amount of BB Coins if completed. They last for over 7 days and you are no longer considered as a newbie when you are done with them. In addition to the newbie challenges, BB Planet provides regular daily tasks like watching ads, games, referring friends, activities that pay off with BB Coin rewards on daily basis. These tasks can also earn you a lot of BB coins gradually the more you do them. BB Planet adds a twist to traditional messaging: When someone who follows you sends you a message (text, image, voice, or video) and you don't follow them back, you earn BB Coins per message. It's a passive way to generate income through interactions you're already having. The referral system is one of BB Planet's most powerful earning features. Here's how it works: You earn BB Coins when your invitees (both Level 1 and Level 2) complete tasks (e.g., ads, newbie missions, etc). Basically each activity they do that earns them BB coins, you also earn a bonus as their referrer. You receive bonus BB Coins based on how consistently your invitees stay active, specifically on their 3rd, 7th, and 15th consecutive active days . However, each of these rewards can only be received once per invitee . For example, if your friend is active for 3 days, you'll earn the 3-day streak reward. If they stop being active on day 4, their streak resets to 0. Even if they become active again and reach 3 days a second time, you won't receive the 3-day reward again , because it was already claimed. You'll only receive additional rewards if they hit new milestones, the 7th and 15th day. Once all three streak rewards have been claimed for a user, no further streak bonuses will be given for that invitee. . However, each of these rewards can only be received . For example, if your friend is active for 3 days, you'll earn the 3-day streak reward. If they stop being active on day 4, their streak resets to 0. Even if they become active again and reach 3 days a second time, , because it was already claimed. You'll only receive additional rewards if they hit new milestones, the 7th and 15th day. Once all three streak rewards have been claimed for a user, for that invitee. You also earn staking bonuses from the BB Coins staked by your Level 1 referrals (your direct invitees) and Level 2 referrals (people they invite). The percentage of bonuses you receive depends on your Referral Expert Level (Star Rating), the higher your star level, the greater your and Team Staking Rewards. Picture: BB Planet referral levels BB Planet's Staking and Team Staking Rewards Much like locking money in a fixed savings account, staking lets you lock your BB Coins for 40 days in exchange for daily earnings, the more you stake the more your staking daily rewards will be. But BB Planet goes a step further, it also rewards you more bonus for your Level 1 and Level 2 staking according to your Team's total staking amount: Your Team Staking total = Your staking + Level 1 + Level 2 referrals' staking. total = Your staking + Level 1 + Level 2 referrals' staking. The higher your team's combined staking, the more bonus rewards you receive for both level 1 and level 2 staking. Even just holding BB Coins pays. Each day you log in, you receive a pop-up showing how much interest you've earned from your previous day's balance, calculated at a rate of 1‱ daily. Beepians can send or receive animated BB gifts (purchased with BB Coins). Gifts appear on your Gift Wall, and at any time you can resell them back to BB Planet for their coin value, making gifting another creative income stream. Using the in-app wallet, Beepians can send (withdraw) or receive (Deposit) BB Coins directly with each other. The sender covers a small transaction fee. This feature supports smooth peer-to-peer transfers and adds more flexibility to how BB Coins move within the community. When exchanging BB coins, BB Planet warns users that they should be aware that all peer-to-peer (P2P) transactions, whether performed within the BB Planet app or through external wallet platforms, are done at their own risk. BB Planet does not take responsibility for any disputes or problems arising between users. However, users are also encouraged to report any scams or issues to customer support for further assistance. Did someone just DM you claiming they have millions of BB Coins? Not sure whether to believe them or trust them in a P2P trade? Just check their Military Rank inside the app. Military Ranks in BB Planet reflect how many BB Coins a user currently holds in their wallet. Think of it as a quick visual reputation badge. Ranks start at Star Specialist 1 (SPC1) for wallets with 0 BB. The highest achievable rank is 5-Star General, which requires 5,000,000,000 BB. Your rank updates automatically as your BB Coin balance changes. Tap the Military Rank button in your profile to see the full list of ranks. Ranks aren't just cosmetic. They signal credibility, status, and BB Planet says they may unlock exclusive perks or visibility boosts in the future. So whether you're hustling to climb the charts or simply flexing your wealth, ranking up is worth it. Why Is BB Planet Special? It's fun : Like a mini social network meets crypto block-chain based games. It's rewarding : Users earn actual crypto which has value, not points or fake coins. It's social : Users interact with each other, just like in Instagram or Facebook, etc. It's early : The project is still growing, so those who join early have better chances to earn big later TIME BUSINESS NEWS
Yahoo
09-07-2025
- Automotive
- Yahoo
ServiceUp raises $55M to simplify fleet vehicle repairs
Los Gatos, California-based tech platform ServiceUp has raised $55 million in Series B funding to streamline the vehicle repair process for fleet operators and insurers. The round, led by PeakSpan Capital and existing investors, brings the company's total funding to $70 million since its founding in 2021. Originally an app designed to remotely manage consumer vehicle maintenance and repair, ServiceUp now also serves as a B2B repair partner for fleets, insurers and shops across the U.S. The company manages the entire repair process for vehicles – all while providing updates and streamlining data in one platform from pickup to delivery. 'We're not here to slightly improve vehicle repair management,' said Brett Carlson, co-founder and CEO of ServiceUp, in a news release emailed to FreightWaves. 'We're rebuilding it from the ground up. Every delay, every unknown, every wasted hour — we're eliminating all of it with tech and automation. This raise gives us the fuel to move faster, go bigger, and keep pushing the auto repair industry forward.' The platform removes manual follow-ups and offers greater transparency for previously clouded repair tracking processes. Its centralized dashboard manages collision, maintenance and mechanical repairs. According to the company's news release, ServiceUp has served leading logistics businesses by reducing their repair cycle times by over 30%. 'Auto repair has remained one of the last great black boxes in the modern economy — fragmented, opaque, and bogged down by outdated workflows and siloed point solutions,' said Jack Freeman, partner at PeakSpan Capital, in the release. 'It's a system that frustrates fleet operators, drains productivity, and kills margin for insurers and service providers. ServiceUp is dismantling that model. They've built the first truly intelligence-driven system of engagement for the automotive repair space — redefining how the entire ecosystem connects, communicates, and operates.'The latest capital fundraising effort will allow ServiceUp to grow its team, enter new markets and boost development of its software as a service configuration: Connect. The new software is designed to pair seamlessly with ServiceUp 360, a managed service model for faster cycle times and more visibility at more efficient costs. The post ServiceUp raises $55M to simplify fleet vehicle repairs appeared first on FreightWaves.
Martechvibe
09-07-2025
- Business
- Martechvibe
Sojern Joins Forces with PubMatic
The partnership unlocks opportunities for advertisers to activate Sojern's real-time vertical-specific traveller insights directly within PubMatic's curation and data solution, Connect. Sojern, the marketing platform built for hospitality, is joining forces with PubMatic, an independent technology company shaping the future of digital advertising's supply chain. This relationship enables agencies and advertisers to access and activate Sojern's extensive real-time travel data insights, with PubMatic's premium inventory, to target travellers more accurately and in a privacy-compliant way. Creating personalised, targeted campaigns requires finding the right mix of audiences and inventory supply. Curation is a preferred option, enabling real-time optimisation and measurement so brands can create relevant ads that drive results. By using a multi-ID approach, curation enables advertisers to work directly with supply-side platforms (SSPs) to strategically combine first-party data, Sojern travel segments, and premium inventory. 'It's clear that curation offers an exciting future for programmatic advertising, and while we've worked with PubMatic for many years, this partnership shows that we're committed to delivering vertical-specific curated advertising to our clients,' said Josh Beckwith, Vice President, Global Corporate Sales at Sojern. 'This relationship will fuse Sojern's best-in-class travel data and multi-ID audiences with PubMatic's best-in-class inventory, and allow us to optimise both in real-time, creating curated campaigns using our clients' preferred supply path.' The partnership unlocks opportunities for advertisers to activate Sojern's real-time vertical-specific traveller insights directly within PubMatic's curation and data solution, Connect. This integration enables more precise targeting and transforms audience curation into a powerful tool for programmatic advertising and performance. 'Today's advertising needs to work for everyone. Consumers want privacy and relevant ads, while brands need quality advertising space and brand safety,' said Mark Williams, Senior Director, Audience Solutions, EMEA & US at PubMatic. 'Strategic curation brings together advertisers, publishers, and audiences by filtering content for quality and relevance. This partnership with Sojern is a perfect example, providing marketers with access to travel data for more effective targeting while ensuring privacy protection and maintaining brand safety.' 'The result is better transparency, more control, and stronger performance across the board.' ALSO READ: Travel Marketers Feel Prepared For the Digital and Cookieless World The Martechvibe team works with a staff of in-house writers and industry experts. View More Locala's omnichannel advertising platform leverages granular insights and cutting-edge AI to help marketers plan, activate, and measure campaigns that are personalised to the local consumer. It specialises in transforming complex mobility and consumer data into actionable audience insights, fueling advanced media strategies. VISIT WEBSITE Blue Prism is a global software provider, offering ROM 2, an intelligent automation implementation methodology that empowers teams to scale their digital workflow. One of its use cases is sales and marketing solutions, which is powered by artificial intelligence (AI) and machine learning (ML) algorithms. VISIT WEBSITE Pega is a combined business process management and robotic process automation (RPA) platform that comes with workforce analytics features. It offers a wide variety of tools such as Pega Email Bot to automate repetitive tasks with personalised customer replies at scale. VISIT WEBSITE EdgeVerve, a subsidiary of India-based IT company Infosys Technologies, offers RPA software for major enterprise companies. Its AssistEdge Robotic Process Automation provides machine learning and AI tools called Infosys Nia. Its AssistEdge RPA enables global marketing and distribution companies to automate 970+ manual tasks at scale. VISIT WEBSITE Clevertap is a comprehensive platform that allows global marketers to get unified customer data analytics and omnichannel engagement in one place. VISIT WEBSITE UseResponse is a fully customisable customer support and feedback software, helping companies to better understand the needs of their customers. It provides the capabilities of multichannel ticketing, live chat with messengers aggregator, chatbot, feedback community portal, and knowledge base. VISIT WEBSITE Survicate is a drag-and-drop, multichannel survey builder, helping brands effortlessly collect and analyse customer feedback. It offers 23+ one-click, native integrations, enabling advertisers and marketers to create follow-up campaigns based on real-time customer feedback. VISIT WEBSITE SAP Sales Cloud comes with end-to-end solutions and offers AI-fueled insights for understanding customers' preferences. It helps build customer profiles at scale. It also empowers users to automatically manage contact information, which streamlines clients' journeys. VISIT WEBSITE Freshsales by Freshworks is an AI-powered software that streamlines the sales cycle by automating mundane tasks and personalising customer engagement. It generates quality leads and nurtures relationships by understanding visitor intent in real-time. VISIT WEBSITE Developed for midsize enterprises and large organisations, Creatio offers end-to-end CRM software solutions, allowing users to manage sales, marketing, and services all in one place. For marketing professionals, it provides Marketing Creatio, an omnichannel marketing platform to orchestrate customer journeys and accelerate lead-to-revenue. VISIT WEBSITE Salesforce is a global technology provider, offering low code/no-code, AI-powered capabilities. Marketers and advertisers can harness its technologies for multiple use cases like B2B strategies, cross-channel personalisation, real-time analytics, and more. VISIT WEBSITE SAS offers embedded CDP capabilities, letting marketers unify customer data, understand digital activity and enable analytically driven, real-time activation. It comes with data activation facility that enables marketers to pull only the data they want, further reducing data migration costs. VISIT WEBSITE Blueshift is a scalable CDP platform that offers AI-driven capabilities for clubbing real-time events with related data from various sources. It streamlines these insights into unified customer profiles, enabling marketers to automatically personalise their targeting goals. VISIT WEBSITE Wotnot is a genAI-powered , no-code chatbot platform, helping the sales and marketing team to engage with visitors on their website via personalised conversations, catering to their lead-generation goals. It offers platform-based solutions, such as AI Studio, a GPT chatbot builder, and an analytics dashboard. VISIT WEBSITE Aisera is a generative AI platform provider that offers AI Copilot, AiseraGPT, and AiseraLLM for various domains. With Aisera, enterprises can accelerate the development of their LLMs or purchase ready-to-use generative AI solutions with pre-trained LLMs using customer data to reduce hallucinations. VISIT WEBSITE Deliotte offers Ncyte, an all-in-one analytics solution. Utilising patented algorithms, proprietary data models and predictive analytics, Ncyte delivers actionable insights for various marketing functions. With Nycte, data and marketing teams can pre-define events such as attributed campaign performance to evaluate their efforts with live notifications. VISIT WEBSITE CleverTap is a customer engagement and retention platform that offers the functionality to integrate app analytics and marketing. Powered by TesseractDB, a purpose-built database for engagement & retention, it combines the features of audience analytics, omnichannel engagement, and product A/B testing for marketing functions. VISIT WEBSITE Oracle Advertising and Customer Experience (CX), lets advertisers personalise their campaigns. Its flagship product, Oracle Moat, a comprehensive analytics and measurement platform, provides a suite of solutions across marketing and ad intelligence. Moat helps reach prospective customers, capture consumer attention, and measure the outcomes to unlock business potential. VISIT WEBSITE Meta Ads is a social media advertising platform leveraging the user base from Facebook, Instagram and Whatsapp to deliver personalised ads at scale. It offers Meta Business Suite and Meta Business Manager for managing and tracking ad performance. Utilising its AI-powered tools, advertisers can partially or fully automate with complete control over their ads. VISIT WEBSITE WebEngage is an end-to-end customer data platform, helping brands to strategise their customer engagement and retention functions. It supports third-party integration for use cases including customer segmentation, omnichannel engagement, and survey & feedback. VISIT WEBSITE ServiceNow features Robotic Process Automation Hub (RPA Hub), a scalable genAI-powered platform for orchestrating and managing a robotic workforce to execute various business processes. Its workflow automation enables tasks like lead management and campaign execution and supports integration with popular marketing tools to streamline processes. VISIT WEBSITE Tealium is a comprehesive customer data platform helping brands orchestrate and manage their data activation from a marketing standpoint. Its AudienceStream CDP functionality enables marketers to create custom campaigns via 1300+ integration options for several use cases. VISIT WEBSITE Qualaroo is a saas-based online survey creator offering Qualaroo Nudge, a proprietary technology for uploading custom properties for airtight targeting. It enables marketers to 'nudge' when user clicks on a page element, helping them to target visitors on their real-time activity. VISIT WEBSITE Zendesk is a Danish-American company that offers software-as-a-service products with the capabilities of omnichannel integrations. Its omnichannel messaging platform enables sales and marketing teams to easily track and consolidate customer tickets from various sources, ensuring enhanced customer experiences. VISIT WEBSITE WebEngage is an all-in-one marketing platform that integrates omnichannel engagement with live analytics features. It offers AI/ML-driven product recommendations engine that enables marketers to boost conversion for all channels, including the web and mobile apps. VISIT WEBSITE Sprinklr is a comprehensive enterprise software company offering omnichannel support capabilities for all customer-focused marketing functions. It provides no-code, easy-to-build API integrations to access real-time customer data from multiple sources — such as CRM, CDP and ecommerce platforms. VISIT WEBSITE SAP provides omnichannel marketing capabilities through its flagship product: SAP Emarsys. By accessing its purpose-built reports, teams can determine the effectiveness of their marketing campaigns, segments, and channels in achieving sales goals. Its B2B account engagement features let brands deliver predictable and personalised marketing-led B2B insights at scale. VISIT WEBSITE MoEngage is a global AI-driven marketing platform that enables brands to orchestrate omnichannel campaigns from a single intuitive interface. Utilising MoEngage's User Path Analysis capabilities, marketing teams can target customers across 10+ channels, depending on their purchase behaviour. VISIT WEBSITE Intuit Mailchimp is an AI-powered omnichannel platform that offers email and marketing automation functions. With its customised pre-built audience segments, marketers can scale their campaigns based on individual contacts' demographic information and shopping behaviour. VISIT WEBSITE Hubspot is a cloud-based, scalable customer platform that offers various marketing automation solutions with omnichannel support capabilities. It enables marketers to create omnichannel campaigns to connect and interact with customers across multiple channels in real-time. VISIT WEBSITE Bloomreach is an all-inclusive marketing automation platform that comes with omnichannel orchestration supports for various use cases, such as marketing campaign personalisation, and headless CMS commerce platform experience. VISIT WEBSITE Agillic specialises in offering global brands a comprehensive Omnichannel Marketing Automation Platform that enables them to create personalised marketing campaigns. Its multichannel marketing capabilities support multiple integrations, such as Playable and Sleeknote for lead generation, Zapier for automating routine processes, among others. VISIT WEBSITE Adobe Experience Cloud features Adobe Campaign, enabling marketers to synchronise their customer data from various channels for omnichannel marketing. By leveraging its omnichannel integration with Adobe Journey Optimiser, brands can build multi-step journeys, campaigns, and personalised real-time moments that follow their customers across channels. VISIT WEBSITE ActiveCampaign is an intelligent multichannel marketing automation platform that enables marketers to seamlessly connect campaigns across the channels that matter most to them. It helps enterprises streamline personalised marketing, transactional emails, and one-to-one CRM interactions throughout the customer lifecycle. VISIT WEBSITE UiPath offers a comprehensive AI-powered robotic automation platform, enabling marketers to streamline recurring functions, such as lead automation and customer engagement. Utilising its capabilities, marketers can personalise and automate customer interactions, depending on their needs and preferences. VISIT WEBSITE SAP is a composable marketing automation technology provider, offering SAP Intelligent RPA solutions to automate repetitive, rules-based business processes, including marketing and sales. Using its tech stack, marketers can automatically extract product data from manufacturers' websites, update online inventory and import website and email sales. VISIT WEBSITE Microsoft offers Power Automate, a low-code and AI-powered RPA software that helps marketers streamline tasks like lead management, email campaigns, social media management, data analysis, content publishing, and customer feedback. Leveraging its capabilities, businesses can automate repetitive tasks, such as lead capture and email marketing workflows. VISIT WEBSITE IBM offers AI-powered Robotic Process Automation capabilities for CRM and marketing functions. It enables users to automate workflows with integrated OCR and intelligent chatbots, distribute work across multiple bots without human interventions and manage emails via low-code authoring tools. VISIT WEBSITE Hyland offers an AI-powered comprehensive robotic automation software suite, enabling marketers' teams to automate their campaigns. Its Natural Language Processing (NLP) technology allows businesses to automate repetitive marketing functions, such as execution of targeted and personalised strategies in near real-time. VISIT WEBSITE Datamatics is an intelligent automation platform, offering TruBot RPA designer, a low-code bot design tool for marketing teams to create customised bots quickly. It provides 500 pre-built components, enabling low-code design and rapid deployment capabilities with drag-and-drop options. VISIT WEBSITE Automation Anywhere offers Automation Success Platform powered by Vertex AI, enabling enterprises to develop a cloud-based digital workforce at scale. Leveraging its bots, ML, and AI technologies, marketers can automate their marketing and sales processes. One of its popular offerings is Automation Co-Pilot, a genAI-powered assistant that empowers businesses to create and summarise content. VISIT WEBSITE Appian is a global technology provider, delivering end-to-end process automation with RPA, AI, IDP and API integrations. Utilising the readily available APIs of this low-code platform, teams can create a series of connected digital business applications including customer management and marketing. VISIT WEBSITE Powered by Zoho Corporation, Zoho Analytics enables marketers to track all critical metrics in a single platform to enhance marketing outcomes. The company offers 75 pre-built data visualisation reports and dashboards on marketing performance for collaborative analysis. With its AI-powered assistant, marketers can generate automated insights, predict future trends, and configure smart alerts. VISIT WEBSITE Semrush is an online visibility management and content marketing SaaS platform, offering marketing analytics tools to global businesses. Its open-source analytical tools include Market Explorer and Traffic Analytics for understanding market trends and website traffic respectively. VISIT WEBSITE Nielsen is a global audience insights, data and analytics solution provider, helping marketers measure what people listen to and watch. It offers a comprehensive, AI-powered Nielsen Marketing Cloud platform with sub-products such as Audience Segments, Scarborough, and Advanced Audiences to understand audiences for different targeting initiatives. VISIT WEBSITE MoEngage is a full-stack marketing automation platform, offering consumer insights and analytics solutions for marketers to understand customer LTV. With MoEngage Analytics, they can measure user engagement, spot behavioural patterns, and act on retention to prevent app uninstalls. VISIT WEBSITE Microsoft Clarity is a behavioural analysis tool that helps marketers understand user interaction with their website. It supports features like Session recordings, Heatmaps, and ML insights in real time. Processing more than a petabyte of data from over 100 million users per month, Clarity accommodates limitless traffic for various marketing measurements at scale. VISIT WEBSITE Powered by AI-led insights, Merkle offers scalable marketing analytics and CX technology solutions, helping brands to optimise their campaigns. Some of its flagship solutions are Measurement & Media analytics, Consumer & Experience insights, and Product & Market intelligence. VISIT WEBSITE Hubspot offers marketing analytics and dashboard software, enabling businesses to make data-backed decisions for use cases, such as revenue generation, site analytics and detailed reporting. Leveraging the capabilities of its multi-touch revenue attribution model, marketers can monitor real-time website traffic via unique tracking codes. VISIT WEBSITE Google Analytics is an open-source analytics tool by Google, enabling marketing teams within organisations to better understand their customers via valuable insights. Consequently, businesses can use those insights to take action, such as website improvement and tailored audience list creation. VISIT WEBSITE Adverity is an integrated data analytics platform, enabling marketers to automate their customer's data integration and visualisation functions. It offers 600+ pre-built data connectors to popular marketing platforms, social media networks, SEO tools, and marketing automation solutions. The platform also provides pre-build dashboards to generate tailored reports. VISIT WEBSITE Adobe Experience Cloud offers Adobe Analytics and Adobe Target within its analytics tools solutions, enabling marketers to execute in-depth analysis of their customer data. Adobe Analytics allows the sales and marketing teams to mix, match, and analyse data from any digital point in the customer journey. VISIT WEBSITE Ahrefs features a suite of analytics tools under its Ahref Enterprise offering. It offers API and Looker Studio connectors, enabling marketing teams to elevate their SEO strategy with enterprise-grade and insights. Some of the criteria for its API endpoints include Backlinks, Organic & Paid Traffic, SERPs, Website health score and more. VISIT WEBSITE StackAdapt is a multi-channel programmatic advertising platform, enabling digital marketers to customise their strategy. It offers open and flexible DSP (Digital Signal Processing) capabilities for executing tailored ad campaigns. Furthermore, its ad previewer lets marketing teams preview video, display and native ads on desktop or mobile across 500+ publishers, covering 23 verticals. VISIT WEBSITE Rakuten is a global affiliate ad technology company, enabling advertisers to optimise their marketing strategies with data-driven insights. It offers AI-powered forecasting and benchmarking capabilities and dynamic multi-touch commissioning tools, allowing advertisers to customise their campaigns. It also supports first-party data collection integrations for both B2B and B2C marketers. VISIT WEBSITE Nielsen offers Nielsen Ad Intel, a cross-platform advertising intelligence platform with actionable insights to identify prospects, analyse brand strategies and learn from past advertising campaigns. It offers various advertising intelligence features such as ad spend monitoring, competitive benchmarking, global competitive insights and expert data harmonisation. VISIT WEBSITE Magnite is an independent sell-side advertising technology provider, enabling publishers to monetise their content across all screens and formats. It offers Magnite Streaming, a singular supply-side platform that merges technology from the Magnite CTV and SpotX platforms. Utilising this functionality, marketers can identify their potential audiences to restructure their targeting strategies. VISIT WEBSITE IBM offers a comprehensive suite of Watson Advertising to agencies and marketers. With Watson Advertising's AI-powered assistant, advertisers can customise their advertisements, based on real-time ad results. It also supports functionalities of cookieless advertising, ad fraud management and brand safety measurements. VISIT WEBSITE Google features a comprehensive list of AI-powered Ad tools under its Google Ads offering. Some of its popular tools include Keywords Planner, Ads Editor, Reach Planner, Ads Mobile App, Insights Finder, Ads API, and Recommendations Page. Additionally, it offers Google AdMob to help businesses plan their in-app revenue generation strategy. VISIT WEBSITE Criteo is an all-in-one connected commerce media platform, enabling marketers and agencies to scale their digital and physical assets. Leveraging the capabilities of its AI-powered technology, brands can develop strategies for intent-based product recommendations, multi-prolonged accessibility, contextual advertising, and more. VISIT WEBSITE Basis Tecnologies (formerly known as Centro), is a programmatic advertising platform, offering ad management tools for search, social and site direct via a single interface. Its flagship products are Basis Assistant and Basis Automate+. Basis Assistant is a Chrome extension, connecting 20+ platforms and tools, and Basis Automate+ is a digital advertising automation tool for simplifying campaign process. VISIT WEBSITE AppsFlyer is a mobile attribution company, helping mobile advertisers to identify their ad network. It offers a measurement suite, giving app marketers full visibility into their customer journeys while preserving their privacy. Utilising its AI-powered Creative Optimisation platform, marketers can formulate their creative strategy. VISIT WEBSITE Adtriba is a cross-channel digital marketing management platform based on data-driven attribution modelling. Its solutions include Adtriba Triangulation, enabling advertisers to witness the integration of diverse measurement methods, such as Marketing Mix Modelling (MMM), Multi-Touch Attribution (MTA) and Incrementality Testing. VISIT WEBSITE Adobe Experience Cloud offers connected advertising solutions with its natively integrated Adobe Advertising platform. Its consultancy-based reporting options come with AI-powered optimisation features, helping advertisers analyse their ad performance via 200+ measurement metrics. Utilising its connected TV (CTV) and search, social, and commerce tools, marketers can optimise their customer acquisition strategy. VISIT WEBSITE specialises in Conversational AI, generating autonomous conversations that appear human-like. These conversations form the foundation of brand engagement. Their AI-powered, no-code Dynamic Automation Platform manages around two billion conversations from a multitude of channels in numerous languages. VISIT WEBSITE Sprinklr offers a comprehensive suite of 250+ AI-intent bot templates for various industry verticals to accelerate bot development. Its specialised AI and compliant rule engine enables marketers to modify and automate their promotional campaigns for better engagement via suggestion-based personalised bots. VISIT WEBSITE Meta's new class of generative AI features and creative tools allow users to create and share custom stickers or update the visual style of their photos with a simple text prompt. They can also chat with 28 different AIs and get unique perspectives on topics like travel, games and food. VISIT WEBSITE is a UI-based platform that allows marketers to create a chatbot quickly and deploy it easily on multiple channels. Leveraging the capabilities of its conversational builder, enterprises can build the Dialogflow using dialogue messages. Some of its popular offerings include XO: Experience Optimisation and GALE(Beta). VISIT WEBSITE IBM watsonx Assistant is an interactive virtual agent that utilises natural language and AI, enabling users to set it up on their app and website. It offers fast and accurate responses to customers, enhancing their overall experience and satisfaction with its adaptive learning capabilities. VISIT WEBSITE Haptik helps enterprises manage their customer lifecycle with generative AI-powered conversational solutions to boost marketing and sales. It offers Contakt and Interakt to enhance overall CX, where Interakt enables marketers to send hyper-targeted and personalised campaigns to drive customers to take action on WhatsApp. VISIT WEBSITE Dialogflow is an all-in-one platform for developing chatbots, voice bots, and virtual agents using natural language understanding and Google AI. It helps marketing teams create conversational agents that can handle common customer requests and issues, such as FAQs, and order status at scale. VISIT WEBSITE Dialpad is a fully integrated unified conversation intelligence platform that utilises ongoing ML(Machine Learning) algorithms and does not require coding to configure a chatbot. It offers real-time insights and tips, helping marketing teams customise their approach for every customer. VISIT WEBSITE is a low code-no code, enterprise-grade generative AI platform offering readily available LLMs for CX transformations. Its omnichannel reporting and analytics suite for marketing enables organisations to streamline their customer journeys. VISIT WEBSITE is a global conversational AI technology provider optimised for operational efficiency at scale. It offers self-learning AI capabilities that emphasise Natural Language Understanding (NLU) along with intent suggestions. VISIT WEBSITE Avaamo is an all-in-one conversational AI platform for enterprises offering a suite of industry-specific skills developed to automate and resolve common use cases. It offers Outreach, which enables marketers to educate and engage with customers across existing touchpoints through proactive and personalised communication. VISIT WEBSITE Amazon Lex offers fully managed conversational AI interfaces with advanced natural language models to design, build, test, and deploy conversational interfaces in applications. It enables sales and marketing teams to automate user tasks in their applications like the CRM and across any digital channel. VISIT WEBSITE Zendesk is an AI-powered customer feedback software provider, offering customer satisfaction (CSAT) software to businesses across multiple industries. Its marketplace offers 1600+ apps and integrations, enabling marketers to create a complete customer feedback system. VISIT WEBSITE UserVoice provides product feedback management software for SaaS businesses. Its UserVoice Validation tool delivers actionable user insights to inform roadmap strategy. From testing ideas to ensuring satisfaction with released features, it helps research and marketing teams gather quick user feedback throughout the entire product lifecycle. VISIT WEBSITE Twilio provides integrated Mindful Feedback functionality within its Flex offering, enabling marketers to automatically take action based on real-time customer feedback. It automatically collects customer feedback after Flex interactions by capturing feedback over post-call voice IVR, outbound voice IVR, conversational SMS, Web SMS, email, and web surveys. VISIT WEBSITE Trustpilot offers ML and AI-powered feedback management tools, helping marketers build trust and loyalty through customer reviews. Its AI-driven Review Insights tool enables marketers to identify growth areas from negative feedback, whereas its Image Generator tool lets them enhance social media engagement. VISIT WEBSITE Survey Monkey is a global online survey and forms tech stack provider, offering AI-fueled market research solutions to businesses. Its enterprise feedback management program provides 250+ templates with the capabilities of customisation, allowing organisations to build tailored survey forms. VISIT WEBSITE Sprinklr is a unified customer experience platform (CXM), offering AI-powered feedback management capabilities with its flagship product: Sprinklr Surveys. It integrates solicited customer feedback with unified-CXM data, enabling brands to derive meaningful, actionable insights. Utilising its genAI-powered survey builder, marketers can create conversational surveys to streamline their NPS strategies. VISIT WEBSITE Salesforce is a comprehensive customer-oriented technology provider offering a feedback management suite. Salesforce's survey responses help marketers create personalised surveys based on their existing customers' data. Some of the supported applications of its feedback management platform are genAI-powered survey form development and sentiment-insights-based survey collections. VISIT WEBSITE QuestionPro is an online feedback software provider, offering ready-made survey templates to businesses across 40+ countries. Leveraging the capabilities of its customer satisfaction templates, advertisers and marketers can create and gather tailored questions. VISIT WEBSITE Qualtrics is an all-in-one customer experience solution provider, offering website & app feedback tools for organisations to collect customer feedback efficiently. Its digital experience analytics capabilities combined with DXA integrations, bring together verbal and behavioural data for in-depth analysis of user feedback. VISIT WEBSITE HubSpot is a one-stop marketing platform, providing customer feedback software under its Service Hub offerings. Its pre-built APIs include net promote score (NPS), customer effort score (CES), and customer satisfaction (CSAT) surveys, allowing marketers to strengthen their customer loyalty strategy. VISIT WEBSITE Medallia is a comprehensive platform, enabling marketers to capture feedback from all customer touch points. Some of its popular feedback management software capabilities include Sense360 for analysing consumer spending, Medallia Video to automatically extract meaningful insights from customer's feedbacks and Agile Research for creating branded surveys in real-time. VISIT WEBSITE Zeotap lets brands integrate, unify, segment and orchestrate customer data, fostering a cookieless future. It offers a 'Non-Customer Entity Data' feature that helps marketers to integrate both customer and non-customer entity data. VISIT WEBSITE Twilio provides, Twilio Segment, an AI-powered CDP, enabling marketers to streamline their personalised customer engagement journeys. It brings together clean, consented customer data for real-time insights with 450+ pre-built connectors. VISIT WEBSITE Syntasa provides data-ready CDP capabilities, equipping marketers with essential tools to prepare their customer data. It offers real-time sentiment analytics capabilities, helping enterprises derive behavioural insights from unified user profiles to foster hyper-personalised experiences. VISIT WEBSITE SAP is a company-wide customer data management platform, helping marketers improve engagement, conversion, and retention. It offers a genAI-powered data model, enabling enterprises to unify their B2B and B2C customers' profiles to reach their personalisation goals. VISIT WEBSITE Oracle is a global database management company, providing CDP solutions, under its flagship product: Oracle Unity. Its AI-powered models enable marketers to create hyper-personsalised campaigns with predictive insights by streamlining real-time customer data from heterogeneous sources. VISIT WEBSITE Growthloop is a composable CDP platform, allowing marketing and sales team to action their data at scale. It offers GrowthLoop Audience Builder, enabling marketers to initiate their lead generation functions. VISIT WEBSITE Adobe Experience Cloud offers a real-time CDP, letting users create high-value audience segments for B2C and B2B use cases across their marketing funnel. It follows a cookieless marketing approach to automatically unify customer data across various online and offline channels in real-time. VISIT WEBSITE ActionIQ is a composable CDP platform that offers audience segmentation, acquisition marketing, and Customer 360 capabilities. It integrates analytical tools, enabling marketers to collect and analyse their first-party customer data at scale. VISIT WEBSITE Zoho CRM leverages automation and comprehensive analytics to empower any sales team, fostering stronger customer loyalty. Ideal for both small businesses and enterprises, this software enables enhanced productivity and tailored solutions through predictive intelligence. VISIT WEBSITE Zendesk offers Zendesk Sell, an easy-to-deploy CRM platform that is simple to deploy and navigate, catering to businesses of any scale. Its mobile-friendly Sell app has the functionalities of geolocation, helping sales and marketing teams. Offering an all-in-one CRM platform, organisations can implement use cases like prospecting, engagement, lead generation and communication capabilities. VISIT WEBSITE SugarCRM is a global CRM software provider, helping marketing, sales, and service teams improve efficiency through automation, data, and intelligence in near real-time. It offers Sugar Market, an all-in-one marketing automation platform that helps marketers to automate their campaign with higher ROI. VISIT WEBSITE Salesforce is a one-stop sales and support CRM software that regularly updates customer records, tracks emails and calls, and creates organised support processes for quicker customer responses. Its simple and scalable infrastructure is ideal for businesses of all sizes. VISIT WEBSITE Pipedrive stands out with its emphasis on automation, tailorability, and seamless integration. Purposefully built to enhance the efficiency and productivity of sales professionals, this CRM solution has an intuitive setup and robust capabilities. It facilitates lead generation, comprehensive sales analytics, and seamless business expansion. VISIT WEBSITE Oracle NetSuite CRM, a component of Oracle's business software suite, is for all midsize and booming businesses that want a comprehensive, integrated CRM solution with ERP capabilities. Using it, customers and partners can directly interact with the platform, freeing the additional work load for their sales team. VISIT WEBSITE Microsoft Dynamics 365 Sales represents a robust cloud-based CRM solution brimming with features such as pipeline assessment, relationship analytics, and conversational intelligence. It utilises AI-powered insights to provide actionable intelligence via predictive analytics, lead scoring and sentiment analysis. VISIT WEBSITE Less Annoying is a CRM software that utilises a straightforward search feature within its contact management system, making it easy to track contacts. It is ideal for small-sized businesses and offers a highly intuitive and user-friendly interface. VISIT WEBSITE Insightly offers CRM software solutions for enterprises looking to understand their audience data across various marketing functions. It integrates seamlessly with third-party apps, streamlining workflow automation, including bulk emailing and report generation. VISIT WEBSITE HubSpot's sleek dashboard with consolidated CRM tools simplify complex customer data, further transforming it into meaningful insights. Complementing typical CRM functionalities, HubSpot provides tailored options, including conversation intelligence and email monitoring. VISIT WEBSITE Apptivo delivers adaptable and web-based CRM solutions, enabling marketing and sales teams to streamline all customer service requirements across various devices and browsers. Despite its focused feature set, it encompasses over 65 interconnected applications alongside a robust sales pipeline management tool, ensuring efficient tracking of potential leads without any downtime. VISIT WEBSITE Sitecore offers composable cloud solutions with its flagship products, Sitecore Experience Platform(XP) and Sitecore Experience Manager (XM). They help marketers to overcome scalability challenges. Some of its features include intuitive visual editing, headless delivery, marketing automation, scalable personalisation, data and machine learning capabilities. VISIT WEBSITE Salesforce Experience Cloud is a platform that helps enterprises link clients, partners, and employees to securely exchange information and documents. Built on its Customer 360 platform, Salesforce's DXP ensures seamless integration with any solution in the Salesforce ecosystem. VISIT WEBSITE Oracle Cloud offers a comprehensive suite of platform-based marketing automation solutions for personalised B2B and B2C automation campaigns. Some of its featured products are Eloqua Marketing Automation, CrowdTwist Loyalty and Engagement, and Unity Customer Data Platform. VISIT WEBSITE Optimizely is a digital experience platform (DXP) provider that offers Optimizely One, an easy-to-use and fully integrated suite. It provides a single, unified workflow with thoughtfully embedded AI and machine-learning algorithms, accelerating work across the entire marketing lifecycle. VISIT WEBSITE OpenText offers a cloud-native, scalable platform for enterprises to streamline their marketing functions. It provides fully composable content management, digital asset management, creative workflows, personalisation, targeting and customer data technologies in one place, ensuring a holistic approach to B2B, B2E and B2C experiences. VISIT WEBSITE Neptune DXP is a PaaS(Platform-as-a-Service) provider, helping marketing teams build custom apps based on modular, reusable application building blocks. The company offers flexible environments to businesses across different verticals, further providing personalised digital solutions at scale. VISIT WEBSITE Magnolia is a composable DXP that comes with no-code connector packs and low-code micro-frameworks for third-party integrations. It also offers an open-source version alongside its commercial plans enabling enterprises to build tailored use cases. VISIT WEBSITE Liferay DXP helps marketers deliver personalised and connected digital experiences across a broad range of channels, including customer portals, websites, intranets, mobile apps, and connected devices. It offers intuitive CMS, user analytics, and site management tools that businesses need to launch, test and optimise digital experiences for faster go-to-market. VISIT WEBSITE Powered by IBM Consulting, IBM iX offers a composable DXP, providing a comprehensive solution to make enterprises' systems future-ready. Utilising its data-driven insights and intelligent workflows, marketers can design and deliver human-centred experiences across the customer lifecycle. VISIT WEBSITE HCL Digital Experience (DX), forms part of a wider HCL Customer Experience (CX) product portfolio, offering core capabilities such as content management, DAM, CDP called Signals, and low-code application development. It provides services in government, life sciences, insurance, financial services, and other verticals. VISIT WEBSITE Contentstack is a headless CMS and Composable Digital Experience Platform (DXP) solution provider that helps marketers gain a competitive edge. It recently launched into Google Cloud Marketplace, and is also available on Microsoft Azure and AWS. It seamlessly enables mid-market brands to adopt its omnichannel campaign engine to drive higher conversions and sales. VISIT WEBSITE Bloomreach Commerce Experience Cloud provides businesses an edge with its modular capabilities: Content Management System (CMS), Discovery features for search and merchandising optimisation, and Engagement tools such as Customer Data Platforms (CDP) for personalisation and analytics. VISIT WEBSITE Adobe Experience Cloud offers a comprehensive set of services specifically designed to address the day-to-day requirements for personalised customer experience at scale. Its platform helps manage different digital content and assets to improve customer satisfaction. Some of its products include Adobe Gen Studio, Experience Manager Sites, Real-time CDP, and Marketo Engage. VISIT WEBSITE Acquia offers DXP solutions, comprising of two main elements: Acquia Drupal Cloud and Acquia Marketing Cloud. It can be accessed in both platform-as-a-service (PaaS) and software-as-a-service (SaaS) with additional components such as Site Factory for multisite management, digital asset management (DAM), CDP, personalisation, and Campaign Studio. VISIT WEBSITE
Tourism Breaking News
08-07-2025
- Business
- Tourism Breaking News
Sojern joins forces with PubMatic to expand travel audience data curation
Post Views: 63 Sojern is joining forces with PubMatic to enable agencies and advertisers to access and activate Sojern's extensive real-time travel data insights, with PubMatic's premium inventory, to target travellers more accurately and in a privacy-compliant way. Creating personalized, targeted campaigns requires finding the right mix of audiences and inventory supply. Curation is a preferred option, enabling real-time optimization and measurement so brands can create relevant ads that drive results. By using a multi-ID approach, curation enables advertisers to work directly with supply-side platforms (SSPs) to strategically combine first-party data, Sojern travel segments, and premium inventory. 'It's clear that curation offers an exciting future for programmatic advertising, and while we've worked with PubMatic for many years, this partnership shows that we're committed to delivering vertical-specific curated advertising to our clients,' said Josh Beckwith, Vice President, Global Corporate Sales at Sojern. 'This relationship will fuse Sojern's best-in-class travel data and multi-ID audiences with PubMatic's best-in-class inventory, and allow us to optimize both in real time, creating curated campaigns using our clients' preferred supply path.' The partnership unlocks new opportunities for advertisers to activate Sojern's real-time vertical-specific traveler insights directly within PubMatic's curation and data solution, Connect. This integration enables more precise targeting and transforms audience curation into a powerful tool for programmatic advertising and performance. 'Today's advertising needs to work for everyone. Consumers want privacy and relevant ads, while brands need quality advertising space and brand safety,' said Amélie Grenier-Bolay, Country Manager, Italy & MENA, PubMatic. 'Strategic curation brings together advertisers, publishers, and audiences by filtering content for quality and relevance. This partnership with Sojern is a perfect example, providing marketers with access to travel data for more effective targeting while ensuring privacy protection and maintaining brand safety. The result is better transparency, more control, and stronger performance across the board.'
