Latest news with #DazzlingForwardSymbol
The Citizen
3 days ago
- Business
- The Citizen
Huawei Pura 80 Series launches in SA putting a photography studio in your pocket
See the world differently with the all-new Huawei Pura 80 Series. Say hello to a new era of mobile photography. The Huawei Pura 80 Series is now officially available in South Africa, bringing standout design, world-class camera technology and exceptional performance together in a device that is more like a professional tool than a smartphone. From the moment you pick it up, there's a sense of artistry and intention. The smooth curvature of the body, the weight that feels just right, the silk-like frame that catches the light with a quiet shimmer, it's more than a phone, it's a tactile expression of elegance. This is a device designed not only to be seen but to be felt The monochrome glaze-inspired finish lends a calm, almost meditative quality, while the Glazed Red is a burgundy with sunburst detailing that shimmers. It's the kind of design that sets trends. Whether you're reaching for it to capture a fleeting sunset or to take a call, it becomes an extension of your personal style, graceful, considered and uncompromising. Additionally, the Huawei Pura 80 Pro is the only non-Ultra smartphone in the market to feature a 1-inch Ultra Lighting Camera sensor, delivering astonishing light intake and clarity that sets a new standard for smartphone photography, day or night. 'With the Huawei Pura 80 Pro, we've put a professional photography studio in your pocket,' said Peter Feng, CEO CBG at Huawei Technologies South Africa. 'It's for anyone who values exquisite design and demands the best in imaging, whether you're shooting city lights at midnight or portraits in vibrant low light.' Designed to turn heads Drawing inspiration from ceramic glazes and classic Italian jewellery, its silk-textured frame and monochrome glazed finish elevate the device to a wearable art form. The Glazed Red model takes things further with a sunburst Dazzling Forward Symbol design. The 6.8-inch Huawei X-True Display™ offers adaptive refresh rates from 1–120Hz, with ultra-responsive 300Hz touch sampling and 1440Hz PWM dimming for comfortable all-day viewing. Whether you're editing photos, streaming, or scrolling, the visuals are brilliant, even in direct sunlight, thanks to its 3000-nit peak brightness. Ultra lighting, ultra clarity At the heart of the device is the 50MP Ultra Lighting Camera, which uses a 1-inch RYYB sensor and a variable aperture ranging from F1.6 to F4.0 across 10 stops. This configuration allows for exceptional depth and exposure control, delivering richly detailed images. Complementing the main camera is a 48MP Ultra Lighting Macro Telephoto lens and a 40MP ultra-wide lens, offering impressive flexibility across focal lengths. Paired with Huawei's Ultra Chroma Camera, colour accuracy is elevated to a new level, making every shot pop with natural tones and contrast. In scenes where lighting is complex, like bustling night markets or glowing street signs, the Huawei Pura 80 Pro's Super Night Mode ensureshighlights retain detail, shadows stay sharp. Combined with DSLR-level features like a physical aperture and pro-grade sensor size, the Huawei Pura 80 Pro turns even casual photography into an art form. For those using the Huawei Pura 80 Ultra, cinema-grade 16 EV dynamic range and a switchable dual telephoto lens deliver extraordinary clarity and balance, even at high zoom or in scenes with dramatic light and shadow. Packed with intelligent features Running on EMUI 15, the Huawei Pura 80 Series offers a smart and fluid user experience. AI Messaging keeps your notifications private, AI Gesture Controls enable hands-free navigation and the Smart Control Button puts custom shortcuts and fingerprint security at your fingertips. A large 5170mAh battery powers the day, supported by 100W Huawei SuperCharge for rapid wired charging, and 80W Wireless SuperCharge for convenience. With IP68 and IP69 ratings, the device is also built to handle dust, water and high-pressure sprays. Available now in South Africa The Huawei Pura 80 Pro is now available in South Africa through all retail partners starting from R889 over 36 months and receive a free Huawei nova Y72s plus additional gifts all valued at R9 395. T's & C's Apply. Prefer to buy it outright? Visit the Huawei Online Store or Huawei Experience Stores and get it for R24 999 and a complimentary Huawei nova Y72s plus additional gifts all valued at R9 395. T's & C's Apply.
IOL News
3 days ago
- IOL News
See the world differently with the all-new HUAWEI Pura 80 Series
Additionally, the HUAWEI Pura 80 Pro is the only non-Ultra smartphone in the market to feature a 1-inch Ultra Lighting Camera sensor, delivering astonishing light intake and clarity that sets a new standard for smartphone photography, day or night. This is a device designed not only to be seen but to be felt. The monochrome glaze-inspired finish lends a calm, almost meditative quality, while the strikingly gorgeous Glazed Red is an incredible burgundy with sunburst detailing that shimmers like jewellery, bold, confident and luminous. It's the kind of design that doesn't follow trends but sets them. Whether you're reaching for it to capture a fleeting sunset or to take a call, it becomes an extension of your personal style, graceful, considered, and uncompromising. What makes the HUAWEI Pura 80 Series truly unforgettable is how it feels, not just in your hand but in the experience, it evokes. From the moment you pick it up, there's a sense of artistry and intention. The smooth curvature of the body, the weight that feels just right, the silk-like frame that catches the light with a quiet shimmer, it's more than a phone, it's a tactile expression of elegance. Say hello to a new era of mobile photography. The HUAWEI Pura 80 Series is now officially available in South Africa, bringing standout design, world-class camera technology and exceptional performance together in a device that is incredible to hold in your hand and feels more like a professional tool than a smartphone. 'With the HUAWEI Pura 80 Pro, we've put a professional photography studio in your pocket,' says Peter Feng, CEO CBG at Huawei Technologies South Africa. 'It's for anyone who values exquisite design and demands the best in imaging, whether you're shooting city lights at midnight or portraits in vibrant low light.' Designed to turn heads The HUAWEI Pura 80 Pro isn't just a powerhouse in photography, it's a design statement. Drawing inspiration from timeless ceramic glazes and classic Italian jewellery, its silk-textured frame and monochrome glazed finish elevate the device to a wearable art form. The Glazed Red model takes things further with a sunburst Dazzling Forward Symbol design, a visual nod to fine watches and radiant light. It's a phone that feels as refined as it performs. The 6.8-inch HUAWEI X-True Display™ offers adaptive refresh rates from 1–120Hz, with ultra-responsive 300Hz touch sampling and 1440Hz PWM dimming for comfortable all-day viewing. Whether you're editing photos, streaming, or scrolling, the visuals are brilliant, even in direct sunlight thanks to its 3000-nit peak brightness. These phones are bold, exciting and comfortable to hold. Elevating them from being a simple phone to being an extension of the self. Ultra lighting, ultra clarity At the heart of the device is the 50MP Ultra Lighting Camera, which uses a 1-inch RYYB sensor and a variable aperture ranging from F1.6 to F4.0 across ten stops. This configuration allows for exceptional depth and exposure control, delivering richly detailed images even in the most challenging environments whether you're capturing portraits in low light or bright skies behind your subject. Complementing the main camera is a 48MP Ultra Lighting Macro Telephoto lens and a 40MP ultra-wide lens, offering impressive flexibility across focal lengths. Paired with Huawei's Ultra Chroma Camera, colour accuracy is elevated to a new level, making every shot pop with natural tones and expressive contrast. In scenes where lighting is complex, like bustling night markets or glowing street signs, the HUAWEI Pura 80 Pro's Super Night Mode ensures nothing is lost. Highlights retain detail, shadows stay sharp, and your photos tell the full story. Combined with DSLR-level features like a physical aperture and pro-grade sensor size, the HUAWEI Pura 80 Pro turns even casual photography into an art form. For those using the HUAWEI Pura 80 Ultra, cinema-grade 16 EV dynamic range and a switchable dual telephoto lens deliver extraordinary clarity and balance, even at high zoom or in scenes with dramatic light and shadow. Packed with intelligent features Running on EMUI 15, the HUAWEI Pura 80 Series offers a smart and fluid user experience. AI Messaging keeps your notifications private, AI Gesture Controls enable hands-free navigation and the Smart Control Button puts custom shortcuts and fingerprint security at your fingertips. A large 5170mAh battery powers the day, supported by 100W HUAWEI SuperCharge for rapid wired charging, and 80W Wireless SuperCharge for convenience. With IP68 and IP69 ratings, the device is also built to handle dust, water and high-pressure sprays, making it as durable as it is beautiful. Available now in South Africa Whether you're a content creator, photography enthusiast, or someone who simply wants the best from their phone, the HUAWEI Pura 80 Pro delivers professional-grade imaging with style, intelligence and staying power. This is the world's most comfortable studio in your pocket—ready whenever inspiration strikes. The HUAWEI Pura 80 Pro is now available in South Africa through all retail partners starting from R889 over 36 months and receive a free HUAWEI nova Y72s plus additional gifts all valued at R9,395. T's&C's Apply. Prefer to buy it outright? Visit the HUAWEI Online Store or HUAWEI Experience Stores and get yours for R24,999 and enjoy a complimentary HUAWEI nova Y72s plus additional gifts all valued at R9,395. T's&C's Apply.
Daily Maverick
3 days ago
- Business
- Daily Maverick
See the world differently with the all-new HUAWEI Pura 80 Series
Say hello to a new era of mobile photography. The HUAWEI Pura 80 Series is now officially available in South Africa, bringing standout design, world-class camera technology and exceptional performance together in a device that is incredible to hold in your hand and feels more like a professional tool than a smartphone. What makes the HUAWEI Pura 80 Series truly unforgettable is how it feels, not just in your hand but in the experience, it evokes. From the moment you pick it up, there's a sense of artistry and intention. The smooth curvature of the body, the weight that feels just right, the silk-like frame that catches the light with a quiet shimmer, it's more than a phone, it's a tactile expression of elegance. This is a device designed not only to be seen but to be felt. The monochrome glaze-inspired finish lends a calm, almost meditative quality, while the strikingly gorgeous Glazed Red is an incredible burgundy with sunburst detailing that shimmers like jewellery, bold, confident and luminous. It's the kind of design that doesn't follow trends but sets them. Whether you're reaching for it to capture a fleeting sunset or to take a call, it becomes an extension of your personal style, graceful, considered, and uncompromising. Additionally, the HUAWEI Pura 80 Pro is the only non-Ultra smartphone in the market to feature a 1-inch Ultra Lighting Camera sensor, delivering astonishing light intake and clarity that sets a new standard for smartphone photography, day or night. 'With the HUAWEI Pura 80 Pro, we've put a professional photography studio in your pocket,' says Peter Feng, CEO CBG at Huawei Technologies South Africa. 'It's for anyone who values exquisite design and demands the best in imaging, whether you're shooting city lights at midnight or portraits in vibrant low light.' Designed to turn heads The HUAWEI Pura 80 Pro isn't just a powerhouse in photography, it's a design statement. Drawing inspiration from timeless ceramic glazes and classic Italian jewellery, its silk-textured frame and monochrome glazed finish elevate the device to a wearable art form. The Glazed Red model takes things further with a sunburst Dazzling Forward Symbol design, a visual nod to fine watches and radiant light. It's a phone that feels as refined as it performs. The 6.8-inch HUAWEI X-True Display™ offers adaptive refresh rates from 1–120Hz, with ultra-responsive 300Hz touch sampling and 1440Hz PWM dimming for comfortable all-day viewing. Whether you're editing photos, streaming, or scrolling, the visuals are brilliant, even in direct sunlight thanks to its 3000-nit peak brightness. These phones are bold, exciting and comfortable to hold. Elevating them from being a simple phone to being an extension of the self. Ultra lighting, ultra clarity At the heart of the device is the 50MP Ultra Lighting Camera, which uses a 1-inch RYYB sensor and a variable aperture ranging from F1.6 to F4.0 across ten stops. This configuration allows for exceptional depth and exposure control, delivering richly detailed images even in the most challenging environments whether you're capturing portraits in low light or bright skies behind your subject. Complementing the main camera is a 48MP Ultra Lighting Macro Telephoto lens and a 40MP ultra-wide lens, offering impressive flexibility across focal lengths. Paired with Huawei's Ultra Chroma Camera, colour accuracy is elevated to a new level, making every shot pop with natural tones and expressive contrast. In scenes where lighting is complex, like bustling night markets or glowing street signs, the HUAWEI Pura 80 Pro's Super Night Mode ensures nothing is lost. Highlights retain detail, shadows stay sharp, and your photos tell the full story. Combined with DSLR-level features like a physical aperture and pro-grade sensor size, the HUAWEI Pura 80 Pro turns even casual photography into an art form. For those using the HUAWEI Pura 80 Ultra, cinema-grade 16 EV dynamic range and a switchable dual telephoto lens deliver extraordinary clarity and balance, even at high zoom or in scenes with dramatic light and shadow. Packed with intelligent features Running on EMUI 15, the HUAWEI Pura 80 Series offers a smart and fluid user experience. AI Messaging keeps your notifications private, AI Gesture Controls enable hands-free navigation and the Smart Control Button puts custom shortcuts and fingerprint security at your fingertips. A large 5170mAh battery powers the day, supported by 100W HUAWEI SuperCharge for rapid wired charging, and 80W Wireless SuperCharge for convenience. With IP68 and IP69 ratings, the device is also built to handle dust, water and high-pressure sprays, making it as durable as it is beautiful. Available now in South Africa Whether you're a content creator, photography enthusiast, or someone who simply wants the best from their phone, the HUAWEI Pura 80 Pro delivers professional-grade imaging with style, intelligence and staying power. This is the world's most comfortable studio in your pocket—ready whenever inspiration strikes. The HUAWEI Pura 80 Pro is now available in South Africa through all retail partners starting from R889 over 36 months and receive a free HUAWEI nova Y72s plus additional gifts all valued at R9,395. T's&C's Apply. Prefer to buy it outright? Visit the HUAWEI Online Store or HUAWEI Experience Stores and get yours for R24,999 and enjoy a complimentary HUAWEI nova Y72s plus additional gifts all valued at R9,395. T's&C's Apply. DM
Rakyat Post
25-07-2025
- Business
- Rakyat Post
Huawei Pura 80 Series Officially Launched In Malaysia, Promising Cutting-Edge Photography
Subscribe to our FREE Following the much-anticipated global debut in Dubai, Huawei officially launched the Huawei Pura 80 Series in Malaysia yesterday at Pavilion KL. The launch introduces Huawei Pura 80 Pro and Huawei Pura 80 Ultra to the Malaysian market. Both models introduces a next-generation mobile experience that blends cutting-edge photography with refined craftsmanship and intelligent innovation. Both Huawei Pura 80 Pro and Huawei Pura 80 Ultra features the iconic Dazzling Forward Symbol, a hallmark of elegance and innovation that boldly showcased the super brand emblem. The Prestige Gold and Golden Black Pura 80 Ultra, together with the Glazed Red Pura 80 Pro, are enhanced with radiant sunburst patterns, creating a luxurious and dynamic statement. The Pro model is also available in Glazed White and Glazed Black, each with a silky lustre finish that evokes timeless sophistication. The Huawei Pura 80 Ultra Huawei Pura 80 Ultra The Huawei Pura 80 Ultra is the first in the industry to introduce a Switchable Dual Telephoto Camera system, seamlessly combining a 3.7x medium telephoto and 9.4x super telephoto lens into a single optical structure. These lenses share a massive 1/1.28-inch sensor, enabling seamless transitions between near and far focal lengths, delivering true dual optical zoom in one compact module with unmatched light intake. The end result? Crisp portraits and cinematic close-ups from any distance, all with vivid clarity and expressive spatial depth, even under low-light. The Huawei Pura 80 Ultra also introduces the industry's strongest dynamic range with its 50MP 1-inch UltraLighting HDR Camera. Featuring a 15x higher dynamic range than conventional smartphones, it achieves an impressive 16EV, nearly matching the capabilities of professional cinema cameras at 16.5EV. The camera is equipped with an F1.6 to F4.0 variable aperture, allowing for enhanced control over lighting and depth. Leveraging Huawei's self-developed Triple Light Enhancement Technology, it captures cinematic-quality video with unparalleled clarity. Whether you're shooting backlit portraits or capturing high-contrast scenes such as fire or fireworks, the camera excels at mastering light and shadow, delivering stunning results in every shot. The Huawei Pura 80 Pro Huawei Pura 80 Pro Meanwhile, the Huawei Pura 80 Pro has a 1-inch Ultra Lighting Camera that's designed to master light in any setting, whether it's capturing the soft glow of city lights or preserving natural skin tones in low-light portraits. Colour fidelity is elevated by the Ultra Chroma Camera, ensuring pixel-level accuracy even in the most complex lighting conditions. The Huawei Pura 80 Pro is also equipped with Ultra Lighting Macro Telephoto Camera, designed to deliver exceptional clarity and brightness. Equipped with a massive F2.1 aperture, it captures 40% more light compared to traditional cameras, ensuring brighter, sharper images even in low-light conditions. The camera offers an impressive zoom range from 4x optical zoom to 100x digital zoom, bringing you closer than ever to your subject with incredible detail. Additionally, its 5cm close-focus distance allows for stunning macro photography, capturing the finest intricate details with precision, whether it's a dew drop on a petal or the texture of everyday objects. Photographer Abeden Mung put the Huawei Pura 80 Ultra to the test. Image: Adeline Leong/TRP Abeden Mung shows how the Huawei Pura 80 Ultra manages to reveal details of tiny creatures. Image: Adeline Leong/TRP Photographer Abeden Mung put the Huawei Pura 80 Ultra to the test for almost a month and showed the beautiful photographs he had taken around Kuala Lumpur. He also showcased the phone's zoom and lighting capabilities when taking pictures of nature and his family in low or harsh light conditions. Overall, the Huawei Pura 80 Series is built for intelligent performance. This includes the all-new AI Smart Controls Button for instant access to personalised shortcuts while incorporating fingerprint recognition for enhanced security. The AI Noise Cancellation ensures clear calls in any environment and sharpens voice clarity, perfect for those on-the-go. The Ultra-clear Huawei X-True Display™ delivers peak brightness of 3000 nits, adaptive refresh rates up to 120Hz, and sharp visibility even under bright sunlight. Beneath its sleek exterior lies a robust 5170mAh battery, powered by 100W Huawei SuperCharge and 80W wireless charging, ensuring all-day performance. The 2nd-Gen Crystal Armor Kunlun Glass on the Huawei Pura 80 Ultra provides 16 times greater scratch resistance and 25 times better drop protection than its predecessor, combining durability with elegance, while the Huawei Pura 80 Pro is equipped with a 2nd-Gen Kunlun Glass that is 20 times tougher than standard glass. Enjoy early benefits The Huawei Pura 80 Series also offers seamless compatibility with essential apps via AppGallery, delivering a secure, smooth experience with every download. The Huawei Pura 80 Series 2025 Sales Start Campaign will run from 2 August to 31 December 2025. Customers who purchase any model of the Huawei Pura 80 Series during this period are eligible to claim exclusive prizes worth up to RM2,978*, available on a first-come, first-served basis at all participating stores and Huawei official online platforms. Malaysians can pre-order the Huawei Pura 80 Series through the Huawei Experience Stores, the For the latest updates and promotions, please visit the Share your thoughts with us via TRP's . Get more stories like this to your inbox by signing up for our newsletter.
