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Porter Airlines Takes Flight with the Hamilton Tiger-Cats in Landmark New Partnership
Porter Airlines Takes Flight with the Hamilton Tiger-Cats in Landmark New Partnership

Business Wire

time27-06-2025

  • Business
  • Business Wire

Porter Airlines Takes Flight with the Hamilton Tiger-Cats in Landmark New Partnership

HAMILTON, Ontario--(BUSINESS WIRE)--The Hamilton Tiger-Cats and Porter Airlines are proud to announce a dynamic new long-term partnership, marking Porter's latest step in expanding its presence in Hamilton and reinforcing its long-term commitment to the region and to John C. Munro Hamilton International Airport. As the Official Airline of the Hamilton Tiger-Cats, Porter will introduce a wide-ranging suite of activations — from elevated game-day experiences and exclusive digital content, to fan engagement programs and travel perks that reflect the airline's signature blend of style, care, and charm. This agreement underscores the airline's growing investment in community engagement and brand-building, as it expands across Canada. As part of the partnership, the Tiger-Cats will fly exclusively with Porter Airlines for all away games this season — making full use of the convenient and easily-accessible Hamilton International Airport. As the team's official carrier, Porter will extend the game-day experience from the runway to the field. 'We're thrilled to welcome Porter Airlines to the Tiger-Cats family and look forward to flying Porter throughout the season,' said Matt Afinec, President & Chief Operating Officer, Hamilton Sports Group. 'Porter's investment in our team, our fans, and our city reflects their commitment to the region. With their continued expansion at Hamilton International Airport, they're bringing thousands of Canadians to our community every week. This long-term partnership will further deepen their local connection and create outstanding new fan experiences at Hamilton Stadium.' As Hamilton continues to expand as a key travel hub for leisure and business, Porter recently launched service at Hamilton International Airport with non-stop flights to Calgary, Edmonton, Halifax, and Vancouver — making it even easier for Tiger-Cats fans to follow the team on the road and explore iconic CFL cities across the country. 'This partnership reflects our commitment to Hamilton and the community. We're excited to connect with some of the most passionate fans in sports,' said Edmond Eldebs, senior vice president and chief commercial officer, Porter Airlines. 'We can't think of a better organization to kick off our relationship with the city and look forward to bringing Porter's unique charm to the Tiger-Cats experience.' Partnership Highlights Tiger-Cats Jersey Patch Porter branding will appear on the shoulder of the Tiger-Cats' official home, away, and alternate game-day jerseys throughout the CFL regular season and preseason. This prominent placement ensures Porter will have a constant presence with strong visibility in-stadium, across national broadcasts, and on official merchandise — reinforcing the airline's role in every step of the Tiger-Cats' journey. Behind-the-Scenes Content Series For the first time, fans will get an all-access, behind-the-scenes look at the Tiger-Cats on and off the field through a new co-branded digital documentary series presented by Porter. This original content will follow the team as they prepare, travel, and compete throughout the CFL season — capturing the untold stories, personalities, and moments that define the locker room, the road, and game day. The Porter 'Hangar' Taking off in 2026, the Porter Hangar will redefine elevated hospitality at Hamilton Stadium. Located in the vibrant north endzone, this newly designed, fully branded space will be the go-to gathering place for fans seeking the ultimate game-day experience. Inspired by Porter's award-winning onboard experience, the Hangar brings fans closer to the action than ever —with elevated sightlines, refined finishes, and a social atmosphere that blends the thrill of football with the generosity and style Porter is known for. Fan-Focused Programs A variety of innovative fan activations, including Porter Fan Flights to away games, VIPorter benefits for Ticats fans, destination travel packages, and digital contests offering once-in-a-lifetime experiences. Porter-Branded Premium Entry Gate Porter will receive exclusive naming rights to the Club & Suite Gate on Melrose Avenue — Hamilton Stadium's main entrance for premium guests. In-Stadium & Broadcast Branding Extensive Porter visibility across digital displays, and broadcast-visible signage, maximizing exposure for fans in-stadium and watching at home. Community Outreach Initiative Porter and the Tiger-Cats will launch a new youth-focused community program promoting healthy, active lifestyles and personal empowerment. Featuring Tiger-Cats players and local events, the initiative will engage young people across the Greater Hamilton community through sport, mentorship, and wellness-focused programming. About The Hamilton Tiger-Cats The Hamilton Tiger‑Cats are a Canadian Football League (CFL) based in Hamilton, Ontario. The club traces its roots to 1869, accumulating 15 Grey Cup titles, making it one of the most successful and storied football teams in Canada. A pillar of the local sports scene and owned by Hamilton Sports Group, the Tiger‑Cats are known for their longstanding tradition of excellence, both on the field and in the community through local initiatives. About Porter Airlines Since 2006, Porter Airlines has been elevating the experience of economy air travel for every passenger, providing genuine hospitality with style, care and charm. Porter's fleet of Embraer E195-E2 and De Havilland Dash 8-400 aircraft serves a North American network from Eastern Canada. Headquartered in Toronto, Porter is an Official 4 Star Airline® in the World Airline Star Rating®. Visit or follow @porterairlines on Instagram, Facebook and Twitter.

Canadians Are Rethinking U.S. Travel Amid Politics, Tariffs, and Border Scrutiny—and It Could Cost America Billions
Canadians Are Rethinking U.S. Travel Amid Politics, Tariffs, and Border Scrutiny—and It Could Cost America Billions

Yahoo

time09-04-2025

  • Business
  • Yahoo

Canadians Are Rethinking U.S. Travel Amid Politics, Tariffs, and Border Scrutiny—and It Could Cost America Billions

The once-bustling border crossings between Canada and the United States have seen a slowdown in recent months, as Canadians are increasingly opting to stay home or explore alternative destinations. Growing unease about America's political climate, the rise of invasive border searches, and the weak CAD dollar have all contributed to this growing trend. (As a Canadian travel journalist and broadcaster, I've found the current sentiment across media outlets tends to be the same: we don't promote U.S. travel.) Many point to the recent tariffs on Canadian goods as the breaking point, creating frustration and resentment among citizens who view these taxes as both unnecessarily punitive and damaging. This economic sting has turned what has historically been a friendly relationship into a politically charged decision in many Canadian households. This tension, along with visible, heated political divisions in American news and social media, has many Canadians rethinking their travels, whether it be a routine cross-border Target shopping runs or vacation planning. Canadian airlines—such as Air Canada, WestJet and Porter—are rerouting previously American bound aircrafts to Canadian destinations, and even shelving Canadian-U.S. routes due to a lack of demand. (Canadian Flair Airlines terminated its flights to Nashville; Air Canada and Air Transat reduced flights to the U.S.; and Sunwing Airlines ended all flights to the U.S., to name a few.) 'We are mindful of the overall sentiment of travelers as it relates to U.S. tariffs," Edmond Eldebs, the chief commercial officer of Porter Airlines, told Travel + Leisure. 'Our goal is to fly where our customers want to travel, and this is a moment when Canada is at the top of many people's list. We are adding routes and increasing flights in regions across the country to meet this demand.' Small American border towns that depend on Canadian shoppers have reported customer drops of near 43 percent, and popular Florida vacation rentals note a surprising number of last-minute cancellations from northern visitors. According to the U.S. Travel Association (USTA), the U.S. states that see the most Canadian travelers are Florida, California, Nevada, New York, and Texas. Canadians make up the biggest group of international visitors to the U.S. and spent $20.5 billion in 2024, which supported some 140,000 American jobs, reports the USTA. What's more, just a 10 percent dip in Canadian travel could impact 14,000 jobs and result in a loss of $2.1 billion. Travel experts believe this isn't just a temporary blip, and signals Canadians deliberately choosing destinations where they feel more valued and their business appreciated. 'Canadian travelers are increasingly interested in summer travel to destinations like Europe, Japan and beach getaways such as Mexico and the Dominican Republic,' Melanie Fish, the head of Expedia Brand Group's public relations, told T+L. 'We've also seen Canadian travelers rediscovering the charm of their own country, leading to a renewed interest in domestic travel. Popular destinations searched on Expedia include Vancouver, Calgary, Montreal and Toronto, with top trending spots being Tofino, St. John's, Nanaimo, and Gaspésie." For many Canadians, this will be a summer of indulging in our own beautiful country, from British Columbia's majestic Rocky Mountains to the enticing beaches of Nova Scotia's sparkling Atlantic coast. Related | The 21 Most Beautiful Places in Canada | Learn More Read the original article on Travel & Leisure

VIPorter Members Can Now Redeem Points for Flights With Air Transat and Alaska Airlines
VIPorter Members Can Now Redeem Points for Flights With Air Transat and Alaska Airlines

Yahoo

time19-03-2025

  • Business
  • Yahoo

VIPorter Members Can Now Redeem Points for Flights With Air Transat and Alaska Airlines

More than 2,000 new redemption routes available in the initial launch TORONTO, March 19, 2025--(BUSINESS WIRE)--Porter Airlines is expanding its VIPorter loyalty program, giving members even more ways to earn and redeem points for travel. For the first time, members can redeem VIPorter points for flights with partner airlines, starting with Air Transat and Alaska Airlines. Over 2,000 routes are now available for reward travel with this update. This marks the next phase of partnership in the joint venture of Porter and Air Transat, and a deepening of the commercial partnership launched with Alaska in December 2023. With this program enhancement, VIPorter members can now redeem seamless travel across an extensive network of flights sold by Porter. Air Transat offers 1,270 itineraries, connecting 56 destinations across 28 countries in North America, Europe, South America, Africa and the Caribbean. Alaska Airlines provides 1,020 available connections, linking 11 Canadian cities to different U.S. destinations. Redemption journeys on Air Transat to Europe start at 25,000 points; to the Caribbean at 21,500 points; and to the U.S. with Alaska Airlines at 9,500 points. Available flight options are currently on sale through Redemptions can be made exclusively on and through Porter's contact centre. "This next phase of our partnerships with Air Transat and Alaska Airlines gives VIPorter members even more flexibility and choice when planning their travel," said Edmond Eldebs, senior vice president and chief commercial officer, Porter Airlines. "By expanding redemption options, we're making it easier for our passengers to maximize the value of their VIPorter points across a growing network of destinations." With the upcoming launch of the BMO VIPorter Mastercard lineup this spring, cardholders will be able to earn more points through everyday spending, helping members get to their next destination faster. For more information, visit About PorterSince 2006, Porter Airlines has been elevating the experience of economy air travel for every passenger, providing genuine hospitality with style, care and charm. Porter's fleet of Embraer E195-E2 and De Havilland Dash 8-400 aircraft serves a North American network from Eastern Canada. Headquartered in Toronto, Porter is an Official 4 Star Airline® in the World Airline Star Rating®. Visit or follow @porterairlines on Instagram, Facebook and Twitter. View source version on Contacts Media contact:media@ Sign in to access your portfolio

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