Latest news with #EileenGu
Forbes
10 hours ago
- Business
- Forbes
Eileen Gu Is Joining Shaun White's Snow League As Global Ambassador
Eileen Gu of Team China reacts after winning the gold medal during the Women's Freestyle Freeski ... More Halfpipe Final on Day 14 of the Beijing 2022 Winter Olympics at Genting Snow Park on February 18, 2022 in Zhangjiakou, China. Shaun White's professional snowboarding and freeskiing competition, The Snow League, debuted this year with a host of big-name sponsors and backers. White's venture is supported by partners like Marriott Bonvoy, INEOS Automotive, Pacifico, Hublot and Tiffany & Co., and it inked a multi-year media rights deal with NBC Sports. These partnerships have allowed White and his team to offer athletes the opportunity to compete for an unprecedented $2.5 million season purse at the end of The Snow League's four-stop season. Now, The Snow League has announced that Eileen Gu, one of the most recognizable names and faces in action sports, is joining as global ambassador. The news is sure to excite freeskiing fans, who eagerly await that sport's debut in the second stop of the Snow League's first season in Yunding Secret Garden in China on December 4–6, 2025. 'Eileen represents everything The Snow League stands for: greatness, creativity and a relentless drive to push boundaries,' White said. 'The Snow League is doing what no other winter sports league has done—bringing together world-class venues, premium global partners and high-profile investors to create an experience that elevates both the athletes and the sports themselves.' Having Gu onboard, White added, 'is not only an asset for the league, but also for the future of winter sports, and I'm so proud to have her as a partner on this journey.' Freeskier Eileen Gu, a powerhouse on and off the slopes, is joining Shaun White's Snow League as ... More global ambassador Gu, at 21, is already making her case as one of the best freeskiers to ever do it. She is as skilled in halfpipe as she is slopestyle and rails. At Beijing 2022, Gu became the youngest freeski Olympic gold medalist at age 18. She's also the first winter sports athlete to claim three medals at both the 2021 X Games and FIS World Championships. In World Cup competition, Gu has made the podium in 89% of her starts. But skiing represents just a fraction of Gu's platform. Gu is a full-time student at Stanford University, where she is studying quantum physics. She is also an in-demand model, having walked the runway for designers like Louis Vuitton and Brunello Cucinelli and been featured on covers of magazines like Vogue and Harper's Bazaar. In short, Gu is a sports and culture powerhouse, truly the freeskiing equivalent to White, who became the face of snowboarding during his pro career. Gu has already served as an ambassador for the 2022 Beijing Olympics, 2024 Gangwon Youth Olympics, 2024 Paris Olympics and Salt Lake City's 2030 Olympic bid. Now, Gu will bring that global crossover appeal to The Snow League as the series prepares for its event in China at the same venue that saw Gu made history, becoming the only action sports athlete to win three medals (two golds and a silver) at the Beijing 2022 Games. The inaugural Snow League event, held in Aspen Snowmass March 7–8, featured snowboard halfpipe only. The final two events of the season in 2026, at Aspen Snowmass again in February and then Laax, Switzerland, in March, will also feature both disciplines. Shaun White poses in the halfpipe after competition on day 2 of The Snow League at Buttermilk Ski ... More Resort on March 08, 2025 in Aspen, Colorado. The list of invited freeski athletes for the remaining Snow League events has not yet been released. 'I vividly remember the first time I heard about The Snow League," Gu told me. 'I was getting my boots fitted in the springtime when my phone rang in my pocket. Shaun and I spoke for over an hour about our common goal of sharing the joy of snowsport with kids and adults all around the world who maybe hadn't engaged in winter sports before.' The partnership is symbolic of The Snow League's—and White's and Gu's—goal of elevating winter sports as a whole, moving beyond the tired skiing vs. snowboarding debate. 'It's about the power of sport to bring people together, cultivate resilience and build sportsmanship,' Gu added. 'I'm excited to align with TSL to make the world better through sport.'
Yahoo
18-05-2025
- Sport
- Yahoo
Cunningham stays hot, wins 110m hurdles in Atlanta
Lindsey Vonn discusses the emotional podium following her retirement comeback It's been just over a month since Lindsey Vonn made history. A second-place finish in a super-G race in Idaho saw her become the oldest female Alpine skier – by six years – to make the podium of a World Cup race. It was a deeply emotional moment as she ended her comeback season following her dramatic decision to come out of retirement. Vonn had originally called time on her career in 2019 but a partial knee replacement gave the 40-year-old a new lease of life on the slopes with eyes now firmly focused on next year's Winter Olympics in Milan-Cortina. Vonn, appearing alongside fellow Olympians Eileen Gu and Maria Höfl-Riesch at a CNN panel at the Laureus World Sports Awards, has been telling CNN's Amanda Davies that the journey to get back to the top was one of the most challenging of her career. 4:32 Now Playing Paused Ad Playing
USA Today
15-05-2025
- Sport
- USA Today
The best of Olympic gold medalist skier Eileen Gu in images
The best of Olympic gold medalist skier Eileen Gu in images Eileen Gu has dominated the slopes for several years, including on the international stage of the Winter Olympics. At only 18, she made history as the youngest gold medal-winning freestyle skier during the 2022 Beijing Games. Since then, her rise in the sports world and pop culture has skyrocketed, with the Gu becoming just as romancing on the red carpet as the halfpipe. Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu Freestyle skier Eileen Gu
Newsweek
13-05-2025
- Sport
- Newsweek
Olympic Skier Eileen Gu Makes SI Swimsuit Cover Debut
Based on facts, either observed and verified firsthand by the reporter, or reported and verified from knowledgeable sources. Newsweek AI is in beta. Translations may contain inaccuracies—please refer to the original content. Triple Olympic medalist Eileen Gu is no stranger to making history early. At age 18, she became the youngest-ever freestyle women's skiing champion during the 2022 Winter Olympics in Beijing. The next year, Gu became the world's second-best compensated female athlete behind only Polish tennis superstar Iga Swiatek, with earnings of $22.1 million, per Forbes. Now, the 21-year-old Stanford physics major has achieved another major milestone early: she's gracing the legendary pages of Sports Illustrated's Swimsuit Issue. "Free skiing is a very male-dominated sport. I think the first time that I had girls on my team, I was around 14 or 15 [...] so I definitely felt as though I stuck out a little bit," Gu told Bailey Colon of Sports Illustrated. Photographer Ben Horton captured Gu, donning swimwear by Always on Holiday, at Florida's The Boca Raton. "I think [I] was definitely trying to mask myself and trying to fit in and be more accepted," Gu said. "I wanted to look like the other people in the industry, and for the most part, those were boys. So, I think reconciling with my femininity—particularly when I turned 14,15 and started working in fashion more—was a pivotal step of my development." American-born Eileen Gu has picked up two Olympic medals for China, her mother's native country, in the 2022 winter games. Gu stands on the podium after the Women's Freeski Slopestyle Finals at Genting Snow Park... American-born Eileen Gu has picked up two Olympic medals for China, her mother's native country, in the 2022 winter games. Gu stands on the podium after the Women's Freeski Slopestyle Finals at Genting Snow Park during the Winter Olympic Games on February 15th, 2022 in Zhangjiakou, China More Tim Clayton/Corbis Fans can take a look at Gu's full gallery of stills for the iconic shoot here. Skiing for China, Gu claimed gold medals in the big air and halfpipe events, plus a silver medal in slopestyle. She made Time Magazine's list of the world's 100 most influential people in 2022. Eileen Gu was photographed by Ben Horton at The Boca Raton. Swimsuit by Always on Holiday. Eileen Gu was photographed by Ben Horton at The Boca Raton. Swimsuit by Always on Holiday. Ben Horton/Sports Illustrated "The progression of women's skiing has just been skyrocketing in the last, you know, five years, 10 years, and it has been so inspiring to first watch it when I was younger and then now be a part of it," Gu said. "It has made me really retrospective and made me introspective in thinking about what is the legacy that I want to contribute to this sport." This story will be updated...
Yahoo
11-05-2025
- Sport
- Yahoo
Swedish pole vaulter Mondo Duplantis reflects on ‘life-changing' year
Lindsey Vonn discusses the emotional podium following her retirement comeback It's been just over a month since Lindsey Vonn made history. A second-place finish in a super-G race in Idaho saw her become the oldest female Alpine skier – by six years – to make the podium of a World Cup race. It was a deeply emotional moment as she ended her comeback season following her dramatic decision to come out of retirement. Vonn had originally called time on her career in 2019 but a partial knee replacement gave the 40-year-old a new lease of life on the slopes with eyes now firmly focused on next year's Winter Olympics in Milan-Cortina. Vonn, appearing alongside fellow Olympians Eileen Gu and Maria Höfl-Riesch at a CNN panel at the Laureus World Sports Awards, has been telling CNN's Amanda Davies that the journey to get back to the top was one of the most challenging of her career. 4:32 Now Playing Paused Ad Playing
