Latest news with #Fanatics'


USA Today
3 days ago
- Sport
- USA Today
Fanatics Sportsbook Promo: Get Up to $300 Bonus for NFL Odds, Lines & More Saturday
Officially, it's still the preseason season. But when you look at today's NFL schedule, it sure feels like the regular season because there's nearly 12 straight hours of football. If you're thinking about placing a bet or three while tracking today's 11 games, then it's in your best interest to activate the Fanatics Sportsbook promo that gives new bettors a choice of bonus bets, No Sweat Bets or FanCash. Those bettors in Michigan, New Jersey or Pennsylvania are assured $300 in bonus bets just by playing a $10 first bet for three days in a row. New customers in Arizona, Colorado, Illinois, Indiana, Louisiana, Massachusetts, Maryland, North Carolina, Ohio, Tennessee, Virginia and West Virginia are guaranteed $250 in FanCash for making $50 in first bets in a five-day span. For the record, FanCash can be transformed into bonus bets or Fanatics' merchandise. New bettors in every Fanatics state (except New York) can choose the classic offer that allows as much as $1,000 in No Sweat Bets over a 10-day stretch. As for new customers in New York, you'll receive one 100% profit-boost token each day for 10 straight days. Rookie Shedeur Sanders was one of the big winners in last week's exhibition openers. He completed 14 of 23 passes for 138 yards and two touchdowns against Carolina. But with so many quarterbacks in Browns' camp, who knows whether he'll get any more time before the season begins. Whoever plays today against the reigning Super Bowl champion Philadelphia Eagles will certainly get a test. The Fanatics Sportsbook app — one of the best sports betting apps around — offers odds on Browns-Eagles and every other game today. To play today on NFL exhibition games, UFC 319, MLB, the PGA Tour or anything else that intrigues you, it's well worth your two minutes to get started with one of the most lucrative sportsbook promos around. Just tap any BET NOW button you see and you'll soon be on your way with the Fanatics Sportsbook promo. Fanatics Sportsbook Promo: Register Now & Claim Bonus Up to $300 It's a great feeling when you're preparing to enjoy a night of UFC fights and you see every bout has two relatively even-matched combatants. When you check the Fanatics Sportsbook app for the latest UFC 319 odds, you'll notice that most of the favorites are no more than -200. That adds to the excitement tonight in Chicago leading up to the main event between middleweight champ Dricus du Plessis and No. 3 challenge Khamzat Chimaev. Though du Plessis has the belt, the undefeated Chimaev is favored to win. There's a ton on the line this weekend at the $20 million BMW Championship in suburban Baltimore. For starters, the 49 men in the field are trying to clinch a spot in next week's $60 million Tour Championship that closes out the FedExCup playoffs. It's also a golden opportunity to add Ryder Cup points and earn a spot on either team. Right now, just three spots on each of the 12-man teams have been clinched. Scottie Scheffler is the top man on the American squad while Rory McIlroy serves the same role for Europe. To get on the runway for either $300 in bonus bets, $250 in FanCash, as much as $1,000 in No Sweat Bets or 10 days of 100% profit-boost tokens, click any BET NOW button to trigger the Fanatics Sportsbook promo. How to Unlock the Fanatic Sportsbook Promo Welcome Offers In just a few simple steps you can lock in your Fanatics Sportsbook promo offer. The Fanatics Sportsbook promo bet-and-get offers require a $10 qualifying bet on odds of -500 or better. In MI, NJ and PA, that qualifying bet returns $100 in bonus bets each day for three days, totaling $300 in bonus bets. In AZ, CO, IL, IN, LA, MA, MD, NC, OH, TN, VA and WV, the $10 qualifying wager earns $50 in FanCash each day for five days, totaling $250 in bonus bets or merchandise. In DC, IA, KS, KY, VT and WY, plus those in the above listed states, make a designated No Sweat Bet each day for the first 10 days. In the event of a loss, you will receive a matching amount of up to $100 each day, which would total $1,000 in FanCash. If you choose any of these options, you will be automatically opted-in on Day 1 but you must opt-in manually on the subsequent days. Bettors in New York get a 100% profit boost daily for 10 days. Bonus bets distributed through any of the Fanatics Sportsbook promo offers will be deposited within 72 hours of placing your qualifying bet. Divide up your bonus bets however you choose but use them within seven days of being deposited before they expire. Whichever offer you choose depending on your location, don't wait another moment. Tap any BET NOW button and sign up today!


CNBC
12-08-2025
- Business
- CNBC
Fanatics wants to build a loyalty program for sports, rewarding fans with merchandise, tickets and experiences
Fanatics is launching a new loyalty program, reflecting its continued growth and reach in the sports business industry. The program, called Fanatics ONE, will offer members points for purchases across the company's various businesses, which now include its sports merchandise business, collectibles, and trading cards, as well as casino and sportsbook operations. Members will gain access to things like free shipping and giveaways and will be able to redeem their points on everything from apparel and merchandise to exclusive experiences and game tickets. Tucker Kain, Fanatics' chief strategy and growth officer, said this new loyalty program highlights the company's expansion beyond merchandise, and "the opportunity to bring [it] together from a consumer and experience perspective." Kain said that Fanatics has roughly 10 million people already in its FanCash program, which it previously rewarded to customers who bought merchandise through its ecommerce platform and its app. Fanatics has a vision of building FanCash into "the currency of sport," Kain said, where fans will be able to acquire not just a new jersey or hat, but tickets, athlete meet-and-greets, access to Super Bowl parties, or Fanatics Fest, the company's effort to build a Comic-Con-like event for sports that recently held its second edition. "These are things that sports fans really value and get excited about, and I think our platform is uniquely positioned to do that," Kain said. Part of that speaks to the depth of Fanatics' relationships across the sports industry that it has forged since Michael Rubin founded the company, a three-time CNBC Disruptor 50 company, in 2011. The company has partnerships with nearly every major sports league, including many that hold equity stakes in Fanatics like the NFL, MLB and NHL. It has also struck additional relationships with superstar athletes like LeBron James and Shohei Ohtani. It also speaks to the company's growth as it has expanded beyond merchandise into trading cards, collectibles and sports betting, with Fanatics earning more than $8 billion in revenue in 2024. Still, the bulk of the company's revenue comes from its core merchandise business, and this new loyalty program will look to expose more sports gear shoppers to what Fanatics has been doing in collectibles and betting. Kain said Fanatics is "starting to see the number of cross-platform users scale pretty dramatically," adding that "what we see is that customers that engage in all three are a much more valuable opportunity for us." "I think the power of the platform unlocks here, versus any individual business operating in a silo," he said. From retail and fast food to hotels and airlines, many industries leverage loyalty programs to boost business and shift consumer actions while also rewarding consistent customers with bonuses and one-of-a-kind rewards. But unlike some of those other industries, sports have little of those. While season ticket holders may receive certain discounts or invites to exclusive events, there are no league-wide or sport-specific programs. And there's certainly no cross-sport platform as big as Fanatics. "There has never been a loyalty program that spans sports and fandom," Kain said. "All of us have a different kind of fandom, different passions, different teams and athletes we like, so a program that threads those experiences can separate itself really meaningfully from other great loyalty programs." Kain said Fanatics is already thinking about ways to further expand the program even as it only launches on Tuesday, whether that's creating new and exclusive rewards to the potential for a Fanatics-branded credit card or partnerships with teams and leagues around the loyalty program. "We get excited about the potential to deepen those relationships and ultimately enhance the fan experience across all sports and every kind of fandom," Kain said.


Cision Canada
12-08-2025
- Business
- Cision Canada
Fanatics Branded NFL, NBA, MLB & NHL Apparel Sales Banned in Australia
SYDNEY, Aug. 12, 2025 /CNW/ -- FanFirm Pty Ltd, a small Australian company, claims their recent win in the Federal Court of Australia is a "historic win" over their large US competitor and one that has been coming since trademark disputes began between the two companies in 2010. On one side was Australian company FanFirm who have sold Fanatics branded apparel since 1997 and on the other was Fanatics LLC, the US$31 billion mega brand which is owned by billionaire Michael Rubin, Jay Z and many of the top leagues in the US. Up until last year Fanatics LLC sold licensed sports apparel bearing FANATICS branding for the NFL, NBA, MLB, NHL & other teams & Leagues into Australia via their website. However, the Australian company FanFirm owns trademarks for or that include the word 'Fanatics' across various trademark classes (including for clothing and sportswear) & has 'first use' rights in Australia, having existed in the market in various forms since 1997. The Australian company began legal proceedings in 2022 against Fanatics LLC in the Federal Court of Australia for trademark infringement. In July 2024, the Federal Court of Australia delivered a judgment that found, amongst other things, that Fanatics LLC had infringed FanFirm's trademark rights and that Fanatics LLC's own trademark for FANATICS for on-line retail store services featuring sports related and sports team branded clothing and merchandise should be partially cancelled. Flowing on from that decision, the Australian Federal Court made an order restraining the US company from offering for sale and selling FANATICS branded sports apparel in Australia, including via the US company's website. In November last year, Fanatics LLC appealed the July 2024 decision. So both parties returned to court, this time to the Full Federal Court of Australia and before three Australian Federal Court judges. Fanatics LLC argued they had good faith and honest & concurrent use of Fanatics. However, the three judges unanimously dismissed those claims in a further win for the Australian company. The combined effect of the first instance and appeal judgments is that no Fanatics branded jerseys or associated Fanatics branded apparel can be offered for sale or sold in Australia. The NFL, NBA, MLB, NHL & other leagues, players' associations, team owners & various players' unions have invested in Fanatics LLC who make various apparel for the leagues and some players. Many thousands of FANATICS branded items that are currently viewable on the Fanatics LLC website will not be available for sale in Australia under the judgment. Owner and founder of FanFirm, the owner of 'Fanatics' trademarks in Australia, Warren Livingstone said: "We love North American sports leagues in Australia & Fanatics LLC have said that Australia is their third biggest market for apparel sales. So, while it's a big loss for them, it's a monumental win for us. We never doubted we would win. The evidence was clear from both parties. We had sold merchandise with Fanatics branding for over a decade before they began to use that brand. It really was David v Goliath. We are relieved, but ecstatic."


Fashion United
23-06-2025
- Business
- Fashion United
Fanatics enters Middle East, opens office in Qatar
US digital sports platform Fanatics has entered the Middle East, opening a new office in Doha, Qatar, which will serve as a 'hub for operations' in the region. The move comes on the back of the company signing a partnership with the State of Qatar in February, which included the country's sponsorship of Fanatics Fest. It builds on Fanatics' ongoing expansion into regions where it sees opportunities to partner with 'transformative global sports properties looking to grow their businesses'. Such efforts have been targeted towards Latin America, Italy and the UK over the past few years, the latter to soon house a Fanatics flagship store focused on trading cards. In a statement, Tucker Kain, chief strategy and growth officer at the company, said that as it expands its portfolio, it was 'crucial we identify emerging markets where there is a real opportunity to amplify the engagement and passion around sports and collecting'. 'We've researched and analysed the sports landscape across the Middle East for quite a while and are excited about what local Fanatics operations can bring to the region,' he added. Fanatics Fest, held between June 20 to 22 in New York City, doubled down on the company's commitment to live events while simultaneously serving as a means for Qatar to 'strengthen its alignment with the global sports community'. For the country's director of the government communications office, Sheikh Jassim bin Mansour bin Jabor Al Thani, Fanatics' wider partnership positions the country 'at the forefront of the digital sports development globally'.


Fashion Network
22-06-2025
- Business
- Fashion Network
Fanatics expands into the Middle East
Sports platform Fanatics is set to expand into the Middle East with the opening of a new regional office in Doha, Qatar. The new Qatar office will serve as a hub for Fanatics' activities in the region. 'As we expand our portfolio of businesses and brands, it is crucial that we identify emerging markets where there is a real opportunity to amplify the engagement and passion around sports and collecting,' said Tucker Kain, chief strategy and growth officer. 'We've researched and analysed the sports landscape across the Middle East for quite a while and are excited about what a local Fanatics operation can bring to the region.' The expansion follows a strategic partnership signed earlier this year between Fanatics and the State of Qatar, which also included a premier sponsorship of Fanatics Fest, taking place this weekend in New York City. At Fanatics Fest, Visit Qatar will debut an invite-only lounge experience, throughout the weekend. The exclusive space will bring together corporate partners, C-suite executives, athletes, and celebrities. "The establishment of Fanatics' regional hub in Qatar demonstrates the confidence global industry leaders have in Qatar's business environment and our strategic location,' added Sheikh Jassim bin Mansour bin Jabor Al Thani, director of the government communications office in Qatar. 'As Fanatics establishes its regional operations in Qatar, we gain a world-class partner, create opportunities for local talent development and knowledge transfer, and position Qatar at the forefront of the digital sports development globally. This partnership will showcase Qatar's dynamic sports landscape and foster deeper connections between our region and the global sports industry."