Latest news with #ForresterWave
Techday NZ
a day ago
- Business
- Techday NZ
Amplitude named leader in digital analytics by Forrester report
Amplitude has been named both a Leader and a Customer Favourite in The Forrester Wave: Digital Analytics Solutions, Q3 2025 report. The Forrester Wave report, published for the first time for this category, is a detailed analysis of digital analytics providers, assessing performance across more than 30 criteria. Amplitude achieved the highest overall score in the "Current Offering" category and was awarded the top score possible in 21 individual criteria. According to the evaluation, the criteria in which Amplitude received the highest marks included its roadmap, the agentic AI release, and its vision to unify the buying and product experience. Forrester also highlighted Amplitude's digital product analytics capabilities and its commitment to product enhancements. Report details The Forrester Wave assessment groups its evaluation into two principal areas: Strength of Offering and Strength of Strategy. In addition, vendors are rated based on Customer Feedback. The report defines digital analytics solutions as "solutions that collect, analyse, visualise, and interpret quantitative and qualitative data from digital channels, like web and mobile applications, to help organisations identify how to improve various aspects of the digital experience, such as product usage, experience design, the effectiveness of digital marketing channels, or digital experience performance." Within its findings, Forrester described Amplitude as "ideal for product-led organisations where product and marketing teams need close alignment and ease of use is a priority." The report also stated, "Amplitude's vision is to unify the 'buying' and 'product' experience." Amplitude received the highest possible scores in criteria covering its roadmap, AI for insights generation, and AI for assistance. Customer focus Amplitude's role as a Customer Favourite was recognised due to positive feedback on areas such as the platform's ease of use, the speed of its query engine, seamless product integration, and cost to value. The report noted, "Customers praise Amplitude's collaborative, partner-like approach. They also praise the platform's ease of use, query engine speed, seamless product integration, and favorable cost to value." Organisations such as Square, Strava, Cox Automotive, Le Monde, NTT Docomo, and A&E Networks use Amplitude to analyse how users interact with their products. This includes data on user retention, feature usage, drop-off points, and strategies for improving the customer experience throughout the digital journey. "Think of Amplitude as a direct line to your audience," said Dani Mednikoff, Director, Digital Analytics & Strategy at A+E Networks. "Even though you're not chatting face-to-face, you can use the data you gather to understand what hooks your audience and what makes it stick around. It's about the stories the numbers tell us, imbuing the data with meaning. What are people watching? Where and how are they watching it? Figuring this out helped us make spot-on decisions for our viewers and tailor our content to fit them." Amplitude has also earned 5/5 scores across criteria including roadmap, real-time and predictive analysis, AI for insights, AI for assistance, and analysis for digital product performance. Forrester's evaluation recognised that "It excels in digital product analytics, with standout analyses like engagement matrix, persona, and conversion driver analyses." Technological capabilities The Forrester Wave report identifies Amplitude as the only vendor assessed with a dedicated storytelling tool, which helps users translate insights into actions more quickly. Further, the system features bidirectional integration with data warehouses, enabling direct analysis using data warehouse tables in Amplitude. Francois Ajenstat, Chief Product Officer at Amplitude, commented, "Amplitude is redefining how organisations use data to build exceptional product and digital experiences. Our advancements in AI have become a force multiplier, and with the introduction of AI Agents, we're helping teams move faster from insight to action in minutes. With Agents, it will be much faster and easier to understand customer behaviour, identify optimisation opportunities, and measure impact."
Techday NZ
2 days ago
- Business
- Techday NZ
CyberArk named leader in Forrester Wave report for PIM 2025
CyberArk has been named a leader in the Forrester Wave report for Privileged Identity Management (PIM) for the third quarter of 2025. The independent analyst report assesses vendors on 22 key criteria, praising CyberArk for its performance in areas such as least privilege access management, just-in-time privilege, and innovation, as well as its overall vision to strengthen privilege controls for every type of identity, including human, machine and artificial intelligence. CyberArk achieved the highest possible score in 15 evaluation criteria. According to the report, these included vision and innovation, least privilege access management, just-in-time privilege, privileged task automation, credential and secrets management, session management, endpoint privilege management and monitoring, scalability, development, and DevOps integration. Matt Cohen, Chief Executive Officer of CyberArk, said: "Being recognised as a leader in privileged identity management reflects for us the strength of our vision, the depth of our platform and our relentless focus on protecting what matters most: identities and the sensitive information they access. Privileged access is no longer limited to IT users. As organisations face increasingly sophisticated threats, it's imperative that every identity across the enterprise – human, machine, and AI – is secured with the right level of privilege controls. This recognition validates our strategy, our innovation and the trust customers place in us every day." The Forrester report highlights the ongoing challenges facing organisations as they attempt to control privileges in dynamic IT environments comprised of increasingly varied systems, applications and platforms. The report states, "CyberArk's bold vision to secure every identity – human, machine and AI – is reinforced through its innovation focus, featuring both heavy investment in R&D and strategic acquisitions." Platform capabilities Forrester outlined CyberArk's "comprehensive privileged access capabilities," which include an AI-driven roadmap that incorporates AI assistants throughout the platform to support security teams and streamline workflows. The company's advanced just-in-time privilege feature is designed to issue access rights only when necessary, with automated revocation as soon as tasks are completed, minimising exposure and risk. CyberArk also provides a no-code automation tool, allowing security teams to orchestrate privileged tasks securely without code development. Platform expansion over the past two years, marked by the acquisition of Venafi (machine identity management) in 2024 and Zilla Security (modern identity governance and administration) in 2025, has further widened the reach and capabilities of CyberArk's unified Identity Security Platform. The report described the architecture as a "future-proofing" approach, with wellintegrated privileged identity management capabilities and embedded security guidance, offering improved usability for both end users and administrators. Identity security approach By providing comprehensive identity security across machine identities, IT users, and developers, the CyberArk Identity Security Platform offers identity governance and supports Zero Trust strategies along with least privilege enforcement. The report positions CyberArk as a supplier of a unified suite for protecting a range of enterprise identities. These include not only traditional IT and workforce users but also the expanding number of non-human identities now integral to business and IT operations, such as automated software and artificial intelligence agents. CyberArk's strategy in recent years has centred on integrating capabilities to secure all identities at all times, regardless of location, by applying fine-grained, conditional controls and comprehensive threat prevention.
Business Wire
17-07-2025
- Business
- Business Wire
Provenir Named a Strong Performer in 2025 AI Decisioning Platforms Report by Independent Research Firm
BUSINESS WIRE)-- Provenir, a global leader in AI risk decisioning software, today announced it has been recognized as a 'Strong Performer' in 'The Forrester Wave™: AI Decisioning Platforms, Q2 2025' report. Per the Forrester report, 'Provenir best fits customers who want an all-in-one decisioning solution that includes credit risk, fraud and identity management, collections, and customer management.' Forrester evaluated 15 top AI decisioning platform providers against 18 criteria, assessing Current Offering, Strategy, and Customer Feedback. Per the report, 'Provenir's strategy is to focus on the full credit decisioning lifecycle with prebuilt solutions built on top of the platform to optimize go-to-market resources. However, the platform is quite capable of handling any decisioning use case, giving the company the opportunity to diversify. The company provides solid implementation resources, aiding customer onboarding for enterprise clients. It also facilitates additional services, contributing to effective deployment of decisioning solutions.' The Provenir AI Decisioning Platform received the highest possible marks in both the cohesive experience and intuitive experience criteria. When looking at the platform capabilities, the Forrester report noted, 'Provenir excels in a cohesive user experience, delivering a unified interface with consistent design, as well as an intuitive user experience, boosting productivity for business and technical users.' The report also states, 'Provenir best fits customers who want an all-in-one decisioning solution that includes credit risk, fraud and identity management, collections, and customer management.' 'We are honored to be designated a Strong Performer in our inaugural placement in a Forrester Wave evaluation,' said Carol Hamilton, Chief Product Officer for Provenir. 'Too often organizations have primarily focused on risk mitigation in customer decisioning, while missing moments to build trust, loyalty, and lifetime value. But every interaction is a chance to both manage risk and unlock value in a hyper-personalized way. That balance is where modern AI decisioning excels, and this is exactly what we do at Provenir.' Provenir's AI Decisioning Platform combines data, decisioning, and decision intelligence to enable smarter, faster decisions across the entire customer lifecycle – from onboarding and application fraud to credit risk, customer management, and collections. Access The Forrester Wave™: AI Decisioning Platforms, Q2 2025 report here. Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change. For more information, read about Forrester's objectivity here. About Provenir Provenir helps banks, fintechs and financial services providers unlock the secret to smarter risk decisioning. Provenir's AI Decisioning Platform brings together the power of decisioning, data, and decision intelligence to drive smarter decisions. This unique offering gives organizations the ability to power decisioning innovation across the full customer lifecycle, driving improvements in the customer experience, best-in-class fraud prevention, access to financial services, business agility, and more. Provenir works with disruptive financial services organizations in more than 60 countries and processes more than 4 billion transactions annually.
Globe and Mail
11-07-2025
- Business
- Globe and Mail
Check Point Software Technologies Named a Leader in Zero Trust Platforms, Q3 2025 Evaluation
REDWOOD CITY, Calif., July 11, 2025 (GLOBE NEWSWIRE) -- Check Point ® Software Technologies Ltd. (NASDAQ: CHKP), a pioneer and global leader of cyber security solutions, today announced it has been recognized as a Leader in The Forrester Wave™: Zero Trust Platforms, Q3 2025. The independent analyst report evaluated the 10 most significant Zero Trust platform providers and cited Check Point for delivering a unified, prevention-first security platform that covers network, cloud, and endpoint controls across hybrid environments. Check Point received the highest possible scores (5 out of 5) in four critical criteria within the current offering category: centralized management and usability, least-privileged-access enforcement, segmentation and control, and deployment. The company also received 5/5 scores in the roadmap and supporting services and offerings criteria within the strategy category, which Check Point believes reinforces its strong vision and customer-centric approach. 'This recognition by Forrester affirms, for us, Check Point's leadership in delivering consistent Zero Trust security that is comprehensive, intuitive, and built for the AI-driven, hyperconnected world,' said Nataly Kremer, Chief Product Officer at Check Point Software. 'Our AI-powered Infinity Platform is purpose-built to help organizations secure users, assets, and data — wherever they reside — through centralized management, intelligent policy enforcement, and flexible deployment across cloud, on-prem, and hybrid environments.' Check Point's highlights from the report include: Centralized Management Least-Privileged Access Enforcement Segmentation and control Deployment Roadmap Supporting services and offerings Forrester also noted that organizations looking for a centralized, easy-to-manage, and holistic network security platform for local networks should include Check Point on their shortlist. For Check Point, this position as a leader reinforces the company's commitment to a prevention-first strategy, helping enterprises proactively secure their infrastructure against modern threats while accelerating their Zero Trust adoption. Learn more on our blog and access a complimentary copy of The Forrester Wave™: Zero Trust Platforms, Q3 2025 here. Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change. For more information, read about Forrester's objectivity here. Follow Check Point via: X (Formerly known as Twitter): Facebook: Blog: YouTube: LinkedIn: About Check Point Software Technologies Ltd. Check Point Software Technologies Ltd. ( is a leading protector of digital trust, utilizing AI-powered cyber security solutions to safeguard over 100,000 organizations globally. Through its Infinity Platform and an open garden ecosystem, Check Point's prevention-first approach delivers industry-leading security efficacy while reducing risk. Employing a hybrid mesh network architecture with SASE at its core, the Infinity Platform unifies the management of on-premises, cloud, and workspace environments to offer flexibility, simplicity and scale for enterprises and service providers. Legal Notice Regarding Forward-Looking Statements This press release contains forward-looking statements. Forward-looking statements generally relate to future events or our future financial or operating performance. Forward-looking statements in this press release include, but are not limited to, statements related to our expectations regarding future growth, the expansion of Check Point's industry leadership, the enhancement of shareholder value and the delivery of an industry-leading cyber security platform to customers worldwide. Our expectations and beliefs regarding these matters may not materialize, and actual results or events in the future are subject to risks and uncertainties that could cause actual results or events to differ materially from those projected. The forward-looking statements contained in this press release are also subject to other risks and uncertainties, including those more fully described in our filings with the Securities and Exchange Commission, including our Annual Report on Form 20-F filed with the Securities and Exchange Commission on April 2, 2024. The forward-looking statements in this press release are based on information available to Check Point as of the date hereof, and Check Point disclaims any obligation to update any forward-looking statements, except as required by law.
Business Wire
02-07-2025
- Business
- Business Wire
Semrush Named Leader in SEO Solutions Analysis
BOSTON--(BUSINESS WIRE)--Semrush (NYSE: SEMR), a leading online visibility management SaaS platform, announced today it has been named a Leader in The Forrester Wave™: Search Engine Optimization Solutions, Q3 2025 report. The report evaluated seven enterprise SEO vendors across three categories: current offerings, strategy, and customer feedback. Semrush was recognized for its SEO vision, deep proprietary data, support for collaboration across channels, and flexible pricing. SEO Vision and Capabilities as the 'engine of digital discoverability' Semrush is focused on building AI capabilities across all aspects of its marketing intelligence platform in order to enable marketers for success in the AI-era. The Forrester Wave report cites Semrush for its 'vision for SEO as the 'engine of digital discoverability,' [which] balances SEO's need for speed with AI's potential.' Semrush is rapidly innovating to empower marketing teams of all sizes and across all verticals for success in a dynamic landscape. More specifically, the evaluation reflects a shift in enterprise marketing priorities, with increased focus on platforms that combine automation, data-driven insights, and speed to value. Semrush believes it stands out in this regard, earning the highest scores possible in seven current offering criteria, including: Competitive intelligence Collaboration Keyword research Reporting and analytics Forrester notes in the report, 'The company's data sets it apart: Semrush analyzes over 200 million domains and 26 billion keywords. In fact, customers of other vendors retain Semrush for competitive intelligence and keyword research rather than using others end-to-end.' With strong data being a crucial input for success today, this reinforces for Semrush its position as a leader. 'We're relentlessly committed to helping marketers succeed and brands stay visible in the AI-era,' says Eugene Levin, President at Semrush. 'As consumer behavior and search continue to evolve, we're building the platform to lead the future of marketing. We're laser-focused on delivering AI-powered, end-to-end solutions and unparalleled data so marketers can move faster, work smarter, and grow with confidence.' To learn more about the evaluation, visit this page to request a complimentary copy of The Forrester Wave™: Search Engine Optimization Solutions, Q3 2025 report. Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change. For more information, read about Forrester's objectivity here. About Semrush Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, advertising, content, social media and competitive research campaigns and get measurable results from online marketing. Semrush offers insights and solutions for companies to build, manage, and measure campaigns across various marketing channels. Semrush is headquartered in Boston and has offices in Austin, Dallas, Amsterdam, Barcelona, Belgrade, Berlin, Munich, Limassol, Prague, Warsaw, and Yerevan.
