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InMobi Achieves 80% Penetration Among China's Top Gaming Publishers, Showcases Next-Gen Ad Innovation at ChinaJoy 2025
InMobi Achieves 80% Penetration Among China's Top Gaming Publishers, Showcases Next-Gen Ad Innovation at ChinaJoy 2025

The Sun

time01-08-2025

  • Business
  • The Sun

InMobi Achieves 80% Penetration Among China's Top Gaming Publishers, Showcases Next-Gen Ad Innovation at ChinaJoy 2025

SHANGHAI, CHINA - Media OutReach Newswire - 1 August 2025 - InMobi, a global leader in mobile advertising and AI-powered monetization, is taking center stage at ChinaJoy 2025, highlighting its unparalleled growth and unwavering commitment to the Chinese developer ecosystem. With over 80% penetration among China's top 100 gaming publishers and near-complete publisher retention InMobi has acheived a two-fold increase in revenue for Chinese partners between H1 of 2024 and H1 of 2025. This impressive performance reinforces InMobi's position as a preferred global growth partner for mobile publishers. As Chinese apps continue to expand into global markets, InMobi is at the forefront of delivering the next generation of mobile experiences—offering high-impact, user-centric ad solutions and custom monetization strategies that drive measurable business outcomes. Attendees are invited to explore InMobi's latest innovations and client success stories at ChinaJoy 2025. Standing Out in a Competitive Landscape In the fast-evolving mobile advertising space, InMobi's full-stack ad platform—encompassing DSP, SSP, and owned-and-operated (O&O) media—distinguishes it from both local and international competitors. At the core of this differentiation is Helix AI, InMobi's proprietary intelligence engine that powers ad decision-making and optimization at scale. Supported by a dedicated team of local experts, InMobi enables Chinese developers to reach, acquire, and monetize high-value users efficiently across global markets. This distinct edge is delivering tangible results in the U.S. market. For instance, a leading gaming studio in China saw a 5% increase in ARPDAU for one of its top-performing titles after integrating InMobi's SDK. s Another fast-growing mobile games platform exceeded its ROAS targets and successfully acquired high-LTV users by leveraging Helix-powered campaign optimization capabilities. In an industry known for churn, InMobi has maintained a remarkable 90%+ client retention rate, underscoring the platform's reliability and value in the U.S. market. 'We're incredibly proud of the growth we've helped unlock for our Chinese partners,' said Kunal Nagpal, Chief Business Officer at InMobi. 'ChinaJoy is the perfect platform to showcase how our AI-driven solutions, global reach, and strong local presence are empowering developers to succeed on the world stage.' Strategic Vision and Product Innovation Looking ahead, InMobi is doubling down on its investment in China with a multi-faceted strategy that combines technological innovation, market expansion, and local expertise. At ChinaJoy 2025, InMobi is excited to announce the upcoming launch of Helix AI, its next-generation artificial intelligence engine that powers AcquirePro and Re-EngagePro—two core solutions designed to deliver smarter, data-driven user acquisition and re-engagement across global audiences. Simultaneously, InMobi's, associate company Glance, is expanding its Glance Ads offering, unlocking new monetization opportunities in India and Southeast Asia through platforms like Glance, Roposo, and Nostra. Earlier this year, Glance launched Glance AI, an AI commerce platform that creates an inspiration-led shopping experience for the emerging 'AI consumer.' The app is available in 140 countries and has been integrated with Motorola Edge phones in India and select Sharp models in Japan, with plans for further collaborations. Built on an open architecture, Glance AI transforms devices into smart commerce solutions and will soon expand into beauty and travel categories. To further strengthen its execution in China, InMobi has appointed Grace Gui as Head of DSP Business for China, ensuring that partners benefit from local strategic support backed by global scale. Visit InMobi at ChinaJoy InMobi welcomes all ChinaJoy attendees, where they can experience live demos of Helix AI, discover how InMobi is empowering Chinese developers accelerate global success, and engage with both the local leadership team and global product experts. The booth will serve as a hub for collaboration, strategic discussions, and innovation showcases—demonstrating how InMobi is redefining the mobile experience for both advertisers and users. InMobi's booth location:

InMobi Achieves 80% Penetration Among China's Top Gaming Publishers, Showcases Next-Gen Ad Innovation at ChinaJoy 2025
InMobi Achieves 80% Penetration Among China's Top Gaming Publishers, Showcases Next-Gen Ad Innovation at ChinaJoy 2025

Arabian Post

time01-08-2025

  • Business
  • Arabian Post

InMobi Achieves 80% Penetration Among China's Top Gaming Publishers, Showcases Next-Gen Ad Innovation at ChinaJoy 2025

SHANGHAI, CHINA – Media OutReach Newswire – 1 August 2025 –InMobi, a global leader in mobile advertising and AI-powered monetization, is taking center stage at ChinaJoy 2025, highlighting its unparalleled growth and unwavering commitment to the Chinese developer ecosystem. With over 80% penetration among China's top 100 gaming publishers and near-complete publisher retention InMobi has acheived a two-fold increase in revenue for Chinese partners between H1 of 2024 and H1 of 2025. This impressive performance reinforces InMobi's position as a preferred global growth partner for mobile publishers. As Chinese apps continue to expand into global markets, InMobi is at the forefront of delivering the next generation of mobile experiences—offering high-impact, user-centric ad solutions and custom monetization strategies that drive measurable business outcomes. Attendees are invited to explore InMobi's latest innovations and client success stories at ChinaJoy 2025. Standing Out in a Competitive Landscape In the fast-evolving mobile advertising space, InMobi's full-stack ad platform—encompassing DSP, SSP, and owned-and-operated (O&O) media—distinguishes it from both local and international competitors. At the core of this differentiation is Helix AI, InMobi's proprietary intelligence engine that powers ad decision-making and optimization at scale. Supported by a dedicated team of local experts, InMobi enables Chinese developers to reach, acquire, and monetize high-value users efficiently across global markets. ADVERTISEMENT This distinct edge is delivering tangible results in the U.S. market. For instance, a leading gaming studio in China saw a 5% increase in ARPDAU for one of its top-performing titles after integrating InMobi's SDK. s Another fast-growing mobile games platform exceeded its ROAS targets and successfully acquired high-LTV users by leveraging Helix-powered campaign optimization capabilities. In an industry known for churn, InMobi has maintained a remarkable 90%+ client retention rate, underscoring the platform's reliability and value in the U.S. market. 'We're incredibly proud of the growth we've helped unlock for our Chinese partners,' said Kunal Nagpal, Chief Business Officer at InMobi. 'ChinaJoy is the perfect platform to showcase how our AI-driven solutions, global reach, and strong local presence are empowering developers to succeed on the world stage.' Strategic Vision and Product Innovation Looking ahead, InMobi is doubling down on its investment in China with a multi-faceted strategy that combines technological innovation, market expansion, and local expertise. At ChinaJoy 2025, InMobi is excited to announce the upcoming launch of Helix AI, its next-generation artificial intelligence engine that powers AcquirePro and Re-EngagePro—two core solutions designed to deliver smarter, data-driven user acquisition and re-engagement across global audiences. Simultaneously, InMobi's, associate company Glance, is expanding its Glance Ads offering, unlocking new monetization opportunities in India and Southeast Asia through platforms like Glance, Roposo, and Nostra. Earlier this year, Glance launched Glance AI, an AI commerce platform that creates an inspiration-led shopping experience for the emerging 'AI consumer.' The app is available in 140 countries and has been integrated with Motorola Edge phones in India and select Sharp models in Japan, with plans for further collaborations. Built on an open architecture, Glance AI transforms devices into smart commerce solutions and will soon expand into beauty and travel categories. ADVERTISEMENT To further strengthen its execution in China, InMobi has appointed Grace Gui as Head of DSP Business for China, ensuring that partners benefit from local strategic support backed by global scale. Visit InMobi at ChinaJoy InMobi welcomes all ChinaJoy attendees, where they can experience live demos of Helix AI, discover how InMobi is empowering Chinese developers accelerate global success, and engage with both the local leadership team and global product experts. The booth will serve as a hub for collaboration, strategic discussions, and innovation showcases—demonstrating how InMobi is redefining the mobile experience for both advertisers and users. InMobi's booth location: B906, Hall W3 of Shanghai New International Expo Center (BTOB Business Negotiation Hall) Hashtag: #InMobi The issuer is solely responsible for the content of this announcement. About InMobi InMobi group is a leading provider of content, marketing, and monetization technologies that help businesses grow by building real connections with today's mobile-first consumers. Its platforms—including InMobi Advertising, Glance, Roposo, and 1Weather—deliver engaging experiences across smart surfaces and enable brands and developers to drive results through intelligent, data-driven solutions. With a presence across the US, Europe, India, Southeast Asia, and China, and over 17 years of innovation, InMobi continues to redefine mobile engagement for the world's leading brands and app developers. For more information, visit

These Humanoid Robots Work Together, Running the Same AI
These Humanoid Robots Work Together, Running the Same AI

Yahoo

time02-03-2025

  • Business
  • Yahoo

These Humanoid Robots Work Together, Running the Same AI

Robot-maker Figure just unveiled new videos of its Figure 02 humanoid robots working together to put away groceries and sort packages on an assembly line. The two videos showcase skills made possible thanks to the company's new Helix AI. Figure first unveiled its Helix AI, a vision-language-action model, with a video demo showing two of its robots in Figure's Home Lab, being told verbally to put away groceries that a human placed on the counter. The speaker points out these are objects the robots have never seen before, and asks them to put the items away where they belong. The robo-buddies are shown working together to ensure the cheese reaches the fridge, the cookies get to the cupboard, and the apple ends up in the fruit bowl. From the video, it appears as though the robots are initiating their collaborative movements at the same time. One robot moves to grab the bowl at the same time the other moves to grab the apple. Figure says both robots are running on a single set of neural network weights at the same time and for all behaviors. Weights are one of the settings neural network developers can change to affect the resulting output. Having consistent weights across robots and behaviors makes multirobot collaboration and task-switching easier. The company also shared a video of a group of Figure 02 robots sorting packages on an assembly line. Figure highlighted in a statement that its robots now have "a rich 3D understanding" thanks to data from two cameras built into its head. Unlike human eyes, which are side by side, Figure 02's stereovision comes from one camera on top of the other. Similar to previous demos we've seen from Figure, the robots are shown sorting unfamiliar objects, orienting them in a particular way, and correcting their own mistakes. Lab demos like these are fascinating to watch, but they don't provide much information about the robot's limitations. In the home lab demo, the groceries are neatly laid out before the robots on the counter with good lighting, rather than stuffed into a dark grocery bag as they would likely be in real life. The true test of any of these humanoid robots will be how reliably and safely they can perform in an uncontrolled environment like the home, workplace or out in the world. Viewed together, these demos give us a sense of the Figure 02's capabilities in two out of the three settings Figure is aiming at: the labor force, the home and someday in space. Figure has a lot of competition in those categories. Companies including Agility Robotics, Boston Dynamics and Tesla have shown their robots performing packaging and sorting tasks autonomously, and 1X has shown a group of its robots performing autonomous tasks like cleaning up. To see these robots in action, check out the video at the top of this article.

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