Latest news with #HomeCourt:London
Hypebeast
5 days ago
- Business
- Hypebeast
Foot Locker Home Court: London Was Strictly For the Local Community
Back in 2021,Foot Lockertook on the mission of refurbishing Clapham Common Court in SouthLondonto encourage more of the local community to play basketball. Four years later, the black-and-blue courts have landed back in the limelight with the retailer's 'Home Court: London' tournament. As part of celebrations forJordan Brand's40-year anniversary, the one-day event hosted last month invited twelve local basketball teams to take part in a classic 5v5. As well as platforming competing teams, Foot Locker also welcomed those in the neighborhood for masterclasses and hoop challenges to develop their skills on court. With live music curated by Nottingham'sLostBoys Channel, the Home Court event quickly got underway under the beating summer sun. As some attendees lined up for the slam dunk contest, others took their place around the main court to watch the tournament. After a nail-biting finale, Thunder Bellas was crowned the winner of the women's competition, while UFDN won the men's portion for the prize of an in-store shopping experience. Reflecting on a day filled with community-driven sport, Foot Locker's VP Neil Carter shared, 'Home Court: London showcased some of the best local basketball the UK has to offer. Basketball has always been at the heart of what we do as a brand, so being able to host this tournament for our community was hugely exciting. We hope to continue inspiring the next generation of basketball talent, and maybe even see some of them back on the court in future tournaments.' To find out more about Foot Locker Home Court, head to thewebsitenow.
Fashion Network
20-07-2025
- Business
- Fashion Network
Foot Locker launches Home Court: London tournament in Jordan Brand collab
Foot Locker is to stage a basketball battle royal featuring some of the best of the UK's local teams competing to become the sportswear retail giant's crowned champions. The 'Home Court: London' tournament, in collaboration with Jordan Brand, took place Saturday (19 July) at Clapham Common Court, refurbed by Foot Locker in 2021. Eight male and four female teams competed in a straight knockout tournament of traditional 5v5 games, with the winners taking home a Foot Locker in-store shopping experience, including £500 store credit for every player. Alongside the tournament, players and up-and-coming talent could also get involved with coaching masterclasses, basketball clinics from local coaches, as well as hoop challenges and a three-point contest to win prizes throughout the day. Spectators could also indulge in sneaker care brand Crep Protect's on-court event offering free sneaker cleaning, as well as arcade games with prizes such as free sneakers, vouchers, and other perks. Lostboys Channel was on-court curating a line-up of DJs to soundtrack the day. Neil Carter, VP GEO: UK & Ireland said: '[This] is an incredibly exciting moment for basketball culture within the UK, as we look to showcase some of the best grassroots talent we have to offer. 'Basketball has always been at the heart of what we do as a brand, so being able to host this tournament for our community, especially at our Clapham Common Court… hopefully inspiring the next generation of players to take to the court.' Such events are key promotional happenings that reach out directly to fanbase who are most likely to be spending large amounts at stores like Foot Locker and with high-profile brands.
Fashion Network
20-07-2025
- Business
- Fashion Network
Foot Locker launches Home Court: London tournament in Jordan Brand collab
Foot Locker is to stage a basketball battle royal featuring some of the best of the UK's local teams competing to become the sportswear retail giant's crowned champions. The 'Home Court: London' tournament, in collaboration with Jordan Brand, took place Saturday (19 July) at Clapham Common Court, refurbed by Foot Locker in 2021. Eight male and four female teams competed in a straight knockout tournament of traditional 5v5 games, with the winners taking home a Foot Locker in-store shopping experience, including £500 store credit for every player. Alongside the tournament, players and up-and-coming talent could also get involved with coaching masterclasses, basketball clinics from local coaches, as well as hoop challenges and a three-point contest to win prizes throughout the day. Spectators could also indulge in sneaker care brand Crep Protect's on-court event offering free sneaker cleaning, as well as arcade games with prizes such as free sneakers, vouchers, and other perks. Lostboys Channel was on-court curating a line-up of DJs to soundtrack the day. Neil Carter, VP GEO: UK & Ireland said: '[This] is an incredibly exciting moment for basketball culture within the UK, as we look to showcase some of the best grassroots talent we have to offer. 'Basketball has always been at the heart of what we do as a brand, so being able to host this tournament for our community, especially at our Clapham Common Court… hopefully inspiring the next generation of players to take to the court.' Such events are key promotional happenings that reach out directly to fanbase who are most likely to be spending large amounts at stores like Foot Locker and with high-profile brands.
