Latest news with #HyperOS


Cision Canada
3 days ago
- Business
- Cision Canada
Liftoff Announces Integration of Xiaomi OEM Ad Experience Into the Vungle Exchange
This new partnership opens up on-device advertising across Xiaomi's system apps and its overseas official app store, GetApps, providing global reach at scale. REDWOOD CITY, Calif., May 29, 2025 /CNW/ -- Liftoff, the leading provider of marketing, monetization, and creative solutions for the mobile industry, today announced a new partnership with Xiaomi's International Internet Business Department—part of the global technology leader known for its smartphones, smart devices, and IoT products. Liftoff's Vungle Exchange ad network now connects brand & performance advertisers to effective, targeted advertising solutions on Xiaomi's expanded ecosystem, including HyperOS (its Android-based operating system), smart devices, and internet services. Advertisers on the Vungle Exchange will have access to premium ad placements in Xiaomi's overseas app store and other system apps. Advertisers running Android user acquisition campaigns can gain a competitive edge by reaching users through new OEM offerings. They include: Direct-to-device advertising: Advertised apps will appear as recommendations through Xiaomi's native apps and its overseas official app store, GetApps, enabling advertisers to achieve global reach at scale. Exclusive touchpoints such as system-level notifications and lock-screen ads not available through standard, in-app networks Xiaomi's OS-level data for better ad targeting and lower-cost campaigns (per install) Liftoff's Vungle Exchange helps advertisers reach quality users programmatically. Advertisers can tap into users from 150k+ apps across 250 countries, ensuring the delivery of the right ad to the right user. Tanya Lee, SVP of Global Supply Sales at Liftoff, said: "At Liftoff, we are committed to driving innovation in the mobile advertising ecosystem, and this partnership marks an exciting step forward. By integrating Xiaomi's OEM native ad experience with the Vungle Exchange, we enable advertisers to reach high-value users seamlessly. Xiaomi's expansive global reach, combined with Liftoff's advanced programmatic technology, offer advertisers a unique opportunity to scale their campaigns efficiently and drive real results." Qiang Song, General Manager of Xiaomi's International Internet Business Department, said: "By integrating with Vungle Exchange, we're bringing programmatic efficiency to Xiaomi's premium ad inventory, offering advertisers smarter ways to connect with users." About Liftoff Liftoff helps mobile businesses maximize their revenue. Its advanced machine-learning models power marketing, monetization, and creative solutions that create better ad experiences and connect people with the products they love. About Xiaomi Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 ( Xiaomi is a consumer electronics and smart manufacturing company with smartphones and smart hardware connected by an IoT platform at its core. Embracing our vision of "Make friends with users and be the coolest company in the users' hearts", Xiaomi continuously pursues innovations, high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology. Xiaomi is one of the world's leading smartphone companies. In December 2024, global monthly active users ( "MAU") reached 702.3 million. The company has also established the world's leading consumer AIoT (AI+IoT) platform, reached 904.6 million smart devices connected to its platform (excluding smartphones, laptops and tablets) as of December 31, 2024. Xiaomi products are present in more than 100 countries and regions around the world. In August 2024, Xiaomi was included in the Fortune Global 500 list for the sixth year in a row. Xiaomi is a constituent of the Hang Seng Index, Hang Seng China Enterprises Index, Hang Seng TECH Index and Hang Seng China 50 Index.


GSM Arena
3 days ago
- Business
- GSM Arena
New mystery Redmi phone surfaces at the FCC
Earlier this month a mystery Redmi phone stopped by the FCC on its way to launch with no 5G and a 6,000 mAh battery. Today, we have another one - still a Redmi, also a mystery. This device does have 5G support, however, along with Wi-Fi 6, Bluetooth 5.2, GPS, and NFC. It will run Xiaomi's HyperOS 2.0 when it arrives, and will be offered in three RAM/storage combos: 6/128GB, 8/128GB, and 8/256GB. Mystery Redmi phone at the FCC These are all the details that we know about it so far, along with the model number 25062RN2DL. But even from those specs it's very easy to tell that this will be a lower-midrange device. Its model number implies it was initially planned for introduction in June, but Xiaomi and its sub-brands don't always follow these timelines, so while it's definitely coming soon, it's not actually a given that it will arrive next month. Via


GSM Arena
22-05-2025
- GSM Arena
Xiaomi Civi 5 Pro is official with Leica cameras, Snapdragon 8s Gen 4
At its very busy event today, Xiaomi not only unveiled the 15S Pro, Pad 7 Ultra, and new Watch S4 eSIM, but also the Civi 5 Pro. This mid-range phone is powered by Qualcomm's Snapdragon 8s Gen 4 SoC, and it comes with a 6.55-inch AMOLED screen with 1236x2750 resolution, 120 Hz refresh rate, 300 Hz touch sampling rate, 2,560 Hz PWM dimming, and 3,200-nit peak brightness. It will be offered with 12/16GB of LPDDR5X RAM and 256/512GB of UFS 4.0 storage. It has a 50 MP main camera with f/1.63 aperture and OIS, a 50 MP f/2.0 60mm equivalent telemacro camera which focuses from 10cm (said to be the exact same one seen in the Xiaomi 15), a 12 MP f/2.2 15mm equivalent ultrawide with 120-degree field-of-view, and a 50 MP f/2.0 selfie camera with autofocus. There is Leica co-branding for the camera system too. Keeping the lights on is a 6,000 mAh battery with support for 67W wired charging. Dual speakers are in, as is an X-axis vibration motor. The device runs Xiaomi's HyperOS 2. It measures 157.05 x 73.2 x 7.45 mm and weighs 184g. There are four colorways: Nebula Purple, Cherry Blossom Pink, Iced Americano, white, and black. Xiaomi Civi 5 Pro colors The Civi 5 Pro with 12GB of RAM and 256GB of storage is priced at CNY 2,999 ($416), if you want the same amount of memory but double the storage it's CNY 3,299 ($458), and for the top of the line model with 16GB of RAM and 512GB of storage you have to pay CNY 3,599 ($499). While the Chinese Civis don't usually make it elsewhere, last year we saw the Xiaomi 14 Civi launching in India, and that may happen again, we'll let you know when we find out more. Xiaomi 15 Xiaomi 14 Civi


GSM Arena
16-05-2025
- GSM Arena
Mystery Redmi phone gets certified with big battery, will also be Poco branded
Xiaomi's sub-brands are working on a new smartphone, which has just been certified by the FCC - that is, the Redmi version of it, bearing the model number 25078RA3EL. It lacks 5G support, so it will be 4G-only. The phone boasts a massive 6.9-inch LCD touchscreen, and a big 6,000 mAh battery. It will support 33W wired charging, and will ship running Xiaomi's HyperOS 2.2. The live image you can see below shows a V-shaped notch at the top of the screen, which, along with the lack of 5G support, confirms that this will be a very cheap device. It will also be offered under the Poco brand globally, as it's been EEC certified with the model number 25078PC3EG. The "2507" at the beginning of both of those model numbers implies it was initially planned to come out in or around July this year, but do keep in mind that Xiaomi and its sub-brands don't always stick to the initial schedule. Either way, we're sure we'll be hearing more about this soon, so stay tuned. Via


India Today
02-05-2025
- India Today
Best mobile phones under Rs 15,000 in May 2025: Poco M7 Pro 5G, Realme P3x 5G and more
Looking to buy a 5G smartphone without spending too much? You're in luck — this May, the Indian smartphone market is offering some superb options under Rs 15,000. These phones bring a balance of performance, battery life, and camera quality, making them ideal for anyone who wants good value. Whether you're upgrading from an older phone or switching to 5G for the first time, there's something for everyone. From media consumption to light gaming and social media use, these devices can handle most day-to-day needs with ease. Here are the best 5G smartphones you can get for under Rs 15,000 right now. The list includes Poco M7 Pro 5G and three more M7 Pro 5GThe Poco M7 Pro 5G is a solid option if you're after a phone that keeps things simple but gets the job done. It features a 6.67-inch FHD+ AMOLED display with a 120Hz refresh rate, offering crisp visuals and a smooth user experience. Under the hood, it's powered by the MediaTek Dimensity 7025 Ultra and can go up to 8GB RAM, which means multitasking and light gaming are well within its comfort zone. It also comes with a 50-megapixel rear camera and a 20-megapixel front-facing camera for selfies and video chats. The 5,110mAh battery easily handles a full day's usage, and with 45W fast charging, it won't take long to recharge. It runs on HyperOS based on Android P3x 5GFor those who want a phone that looks and feels good in the hand, the Realme P3x 5G is a solid choice. Priced at Rs 13,999, it features a unique design, with vegan leather options like Stellar Pink and Midnight Blue, along with a textured Lunar Silver finish. Its 6.72-inch FHD+ screen with a 120Hz refresh rate is ideal for everything from YouTube to casual games. It runs on the MediaTek Dimensity 6400 chipset, offering enough power for everyday use. A 50-megapixel dual-camera setup helps take bright, clear pictures, and the huge 6,000mAh battery is perfect for users who need their phone to last well into the next 13 5Gadvertisement The Redmi 13 5G builds on the success of the Redmi 12 5G, adding a few key improvements. The 120Hz LCD display offers a smooth experience whether you're scrolling or gaming. The biggest change is the new 108-megapixel primary rear camera, which takes sharp and detailed pictures in daylight. The 5,000mAh battery remains unchanged, but now charges faster with 33W support — and yes, the charger is included. Running on HyperOS with Android 14, the software is more responsive and fluid than before. It's a great option for those who want a good camera experience without breaking the Phone 1If you like trying something a bit different, the CMF Phone 1 by Nothing might just be what you're looking for. While the newer CMF Phone 2 Pro has launched, the original CMF Phone 1 still stands out for anyone with a budget under Rs 15,000. It features swappable back covers, so you can change its appearance whenever you like. It's powered by the MediaTek Dimensity 7300, making everyday tasks smooth and responsive. The 6.67-inch Super AMOLED screen is crisp and colourful — great for watching videos or browsing. A 50-megapixel rear camera handles daylight photography well, and the 5,000mAh battery gives a full day's charge. It runs on Nothing OS 3.0, based on Android 15, which offers a clean and minimal interface.