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Award-Winning Breckenridge Distillery Makes Bold Entry into Tequila with Launch of Casa Breck
Award-Winning Breckenridge Distillery Makes Bold Entry into Tequila with Launch of Casa Breck

Yahoo

time24-07-2025

  • Business
  • Yahoo

Award-Winning Breckenridge Distillery Makes Bold Entry into Tequila with Launch of Casa Breck

Breckenridge Distillery Unveils Casa Breck: An Artisanal Tequila inspired by the rich traditions of Jalisco and the adventurous spirit of the Rockies BRECKENRIDGE, Colo., July 24, 2025 (GLOBE NEWSWIRE) -- Breckenridge Distillery, an award-winning craft distillery and spirits brand by Tilray Brands, Inc. (NASDAQ: TLRY and TSX: TLRY), proudly celebrates International Tequila Day with the launch of Casa Breck Tequila - a bold leap into a new spirits category. Crafted with reverence for tradition and inspired by cross-cultural storytelling, Casa Breck represents a striking fusion of the Rocky Mountains' rugged spirit and the vibrant heart of Jalisco, Courtesy: Breckenridge Distillery Casa Breck Blanco and Casa Breck Reposado are the first offerings in this new line, each one a tribute to the time-honored craftsmanship of Mexican tequila-making. Using hand-harvested blue agave nurtured in the mineral-rich soil of Jalisco and fermented with care and precision, Casa Breck delivers an authentic tequila experience steeped in heritage and elevated by Breckenridge Distillery's commitment to quality. Casa Breck Reposado Tequila is where tradition meets innovation. Our journey began with a bold vision to bring the spirit of Breckenridge to the heart of Jalisco, and that vision is aging beautifully—literally. Breckenridge Bourbon Whiskey barrels are in Mexico, where they are nurturing our Reposado, Añejo, and Extra Añejo tequilas. This marks a new chapter in our story—one where the soul of the Rockies infuses every drop of our tequila with character, complexity, and a sense of place. "Casa Breck was born from our desire to honor tradition while exploring new frontiers in flavor," said Bryan Nolt, founder of Breckenridge Distillery. "Just as our bourbon reflects the soul of the Rockies, Casa Breck channels the sun-drenched hills of Jalisco and the hands of the jimadors who bring this spirit to life. We're excited to share a tequila that feels both rooted and revelatory." Casa Breck Blanco opens with rich cooked agave and vanilla, unfolding into delicate honey and lemongrass, and finishing with a creamy, refined elegance that honors tradition and place. Casa Breck Reposado opens with cooked agave and creamy vanilla, finishing with light caramel and oak, and a touch of subtle black pepper spice. With a suggested retail price of $32.99–$34.99 for Blanco and $37.99–$39.99 for Reposado, each 750ml bottle of Casa Breck is a visual and sensory journey. The packaging evokes a deep connection to Mexico, featuring vibrant colors and artisanal label details that capture attention on the shelf. Crafted with Tradition. Inspired by Culture. That's the soul of Casa Breck—a new chapter for Breckenridge Distillery, and a spirited invitation to explore tequila through a new lens. To learn more about Casa Breck or to make a purchase, visit Follow Casa Breck on Instagram @casabreck. Age 21+. Always enjoy responsibly. About Casa Breck Created in 2025, Casa Breck is the first tequila line from the award-winning Breckenridge Distillery, blending the soul of the Rocky Mountains with the rich heritage of Jalisco, Mexico. Offering premium Blanco and Reposado expressions, Casa Breck is crafted using hand-harvested blue agave and traditional Mexican techniques to deliver a spirit that is both rooted in authenticity and elevated in artistry. Every bottle tells a story—of sun-soaked agave fields, the legacy of jimadors, and a deep reverence for culture and craftsmanship. Casa Breck is tequila reimagined, where mountain spirit meets Mexican soul. About Breckenridge Distillery Founded in Colorado in 2008, Breckenridge Distillery is the 'World's Highest Distillery,' and is best known for its award-winning blended bourbon whiskey, a high-rye mash American-style whiskey. One of the most highly awarded distilleries in the U.S., the Breckenridge Distillery is proudly a 3x Icons of Whisky and 10x winner of Best American Blended winner at the World Whiskies Awards by Whisky Magazine and a 4x winner of Colorado Distillery of the Year by the New York International Spirits Competition. Most recently, Breckenridge Port Cask Finish was named World's Best Finished Bourbon at the 2024 World Whiskies Awards, joining Breckenridge High Proof, named World's Best Blended Whiskey and Breckenridge Gin, named World's Best Compound Gin at the World Gin Awards by Gin Magazine. Breckenridge spirits have been awarded 6 Double Golds at the San Francisco World Spirits Competition. The Breckenridge Distillery is more than award-winning spirits, offering an immersive guest experience. Named as one of the country's Top Visitor Attractions by Whisky Magazine, guests can dine at their award-winning restaurant, enjoy show-stopping cocktails, learn about their highly awarded spirits with an in-depth tasting, and get an inside look at their active production facility. New to the distillery, guests have the opportunity to blend their own whiskey as they learn the inner workings of whiskey production. Breckenridge Distillery is a subsidiary of Tilray Brands, Inc. (NASDAQ: TLRY and TSX: TLRY), a leading global cannabis-lifestyle and consumer packaged goods company inspiring and empowering the worldwide community to live their very best life. To learn more about Breckenridge Distillery, visit Keep up with Breckenridge Distillery on Instagram by following @breckdistillery and become a fan at For more information about Tilray Brands, visit and follow @tilray on Instagram, Twitter, Facebook, and LinkedIn. Forward-Looking Statements Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, 'forward-looking statements') under Canadian and U.S. securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the 'safe harbor' created by those sections and other applicable laws. Forward-looking statements can be identified by words such as 'forecast,' 'future,' 'should,' 'could,' 'enable,' 'potential,' 'contemplate,' 'believe,' 'anticipate,' 'estimate,' 'plan,' 'expect,' 'intend,' 'may,' 'project,' 'will,' 'would' and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections, or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses, or current expectations. Many factors could cause actual results, performance, or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events, or otherwise unless required by applicable securities laws. For further information, please contact Media: news@ investors@ A photo accompanying this announcement is available at while retrieving data Sign in to access your portfolio Error while retrieving data Error while retrieving data Error while retrieving data Error while retrieving data

National Tequila Day 2025: Celebrate the beloved liquor with these deals
National Tequila Day 2025: Celebrate the beloved liquor with these deals

Fast Company

time24-07-2025

  • Business
  • Fast Company

National Tequila Day 2025: Celebrate the beloved liquor with these deals

Tequila, the Mexican hard liquor that's become a bar staple, has its very own holiday to celebrate its crisp, earthy flavors. Today (Thursday, July 24) is National Tequila Day. Let's take a look at the history of the adult beverage so you can wow your co-workers at happy hour. Then we can explore some fun offers to celebrate the day. A shot or two of tequila history A forerunner to the modern hard liquor dates back to the Aztecs (and possibilty even earlier civilizations) in Mexico, as noted by They fermented the sap of the agave plant to create a milky beverage called pulque and worshipped the husband-and-wife god duo behind this act, Mayahuel and Patecatl. The Spanish arrived in Mexico in 1517 and two years later began their conquest to take over. The soldiers missed brandy and began to experiment with mud stills and agave to replace it. Eventually the Marquis of Altamira took things a step further. He opened the first major distillery in the early 1600s in present-day Tequila, Jalisco. The Cuervo family took things commercial in 1758 with their own distillery. The Sauza family followed suit in 1873. It is believed that Don Cenobio Sauza first imported tequila to the United States in 1873. The alcohol was present at the 1893 Chicago World's Fair. The spirit also grew in popularity during Prohibition as it was easily smuggled into the country. The invention of the margarita in the 1940s further strengthened tequila's public relations. In 1974 Mexico declared tequila its intellectual property meaning it had to be made and aged in certain regions of the country. The Tequila Regulatory Council was formed twenty years later in part for quality control. What truly cemented tequila's legacy was when imported tequila shifted from 'mixto,' a combination of a tequila from agave plants and other sugars, to a 100% agave tequila. Bartenders loved using these 'pure' liquids to create even more yummy cocktails. Additionally, these smaller batched craft creations helped elevate the liquor, while the celebrity endorsements didn't hurt either. (We're looking at you, George Clooney and Casamigos.) These days, the United States is tequila's best customer. In 2024, almost 32.2 million 9-liter cases were sold, making it the best year ever for the spirit, according to Statista. How to celebrate National Tequila Day After that lengthy history lesson, you probably worked up a thirst and want to help the 2025 statistics. Below are a few deals to be had for National Tequila Day 2025: Chili's: Restaurant chain Chili's is here to help. It is offering $5 Tequila Trifectas. This cocktail contains three kinds of tequila: El Jimador Blanco, 1800 Reposado, and Jose Cuervo Gold. Chuy's: Your local Chuy's features Grande 'Rita specials and $5 tequila shots. Margaritas Mexican Restaurant: The chain boasts $5 Don Julio Blanco shots and $7 Cadillac Margaritas made with Don Julio Reposado. You can even get a $19.42 Don Julio 1942 Margaritas that comes with a free Don Julio hat while supplies last. Hooters: Participating Hooters locations like the one in Brunswick, New Jersey, have $5 margaritas. Red Robin: If you are looking for something more family friendly, Red Robin always offers $4 margaritas during Happy Hour Monday through Friday from 3-6 pm.

Honoring The Legacy Of Jose Cuervo On National Tequila Day
Honoring The Legacy Of Jose Cuervo On National Tequila Day

Forbes

time23-07-2025

  • Business
  • Forbes

Honoring The Legacy Of Jose Cuervo On National Tequila Day

A field of Agave tequilana, commonly called blue agave (agave azul) or tequila agave, is an agave ... More plant that is an important economic product of Jalisco, Mexico. In the background is the famous Tequila Volcano or Volcán de Tequila It's almost the weekend! Now, we have another reason to say, 'Cheers' this Thursday. National Tequila Day, also known as International Tequila Day, is observed annually on July 24. It's a fun day for tequila fans to enjoy and appreciate this beloved spirit, known for making some truly delicious cocktails. Or, have a few shots if you prefer. Although it's not an official holiday, it's a fantastic opportunity to celebrate the fascinating history of one of the world's oldest spirits. And, if we're talking about Tequila, we must shout out a name synonymous with tequila, Jose Cuervo, the OGs. Their pioneering spirit and unwavering commitment to quality have earned them a place of reverence in the history of tequila. The Tequila That Invented Tequila Photo Of Jose Cuervo Farmers Harvesting Agave The history of this spirit dates back hundreds of years. In 1758, José Antonio de Cuervo was granted permission by the King of Spain to land in the town of Tequila, Mexico, to harvest blue agave. Almost 40 years later, his son José María Guadalupe de Cuervo was granted the first license to produce and distribute tequila. They have remained a company of constant innovation, decade after decade, including being the first to distill using masonry brick ovens. They were also the first to introduce glass bottles, mechanical mills, and electricity to the tequila-making process. They Invented The Margarita, Too Margarita cocktail with ice, lime and salt rim on a black slate board As the story goes, in 1938, at Tail O' The Cock in Los Angeles, a bartender named Johnny Durlesser found himself smitten with a woman across the room. After three nights of her visiting the bar, Johnny put his bartender skills to the test to impress her. Mixing Cuervo with a few other ingredients, the margarita was born, a testament to the brand's creativity and influence in the world of cocktails. Five Jose Cuervo Tequila Cocktails To Try At Home Discover a variety of recipes on Cuervo's website, many lovingly curated by Jaime Salas, the dedicated Head of Cuervo Legacy & Advocacy. In anticipation of National Tequila Day, we're excited to share five tasty recipes that will make your Thursday night extra special. Transport your taste buds to the tropics with this lusciously smooth take on the classic margarita, capturing the essence of summer in every sip. Cuervo Mango Margarita What You'll Need: 1 1/2 oz Cuervo Tradicional® Reposado 1 oz Lime Juice 1 oz Mango Juice or Puree 1/2 oz Agave Nectar Optional: one pinch Cayenne Powder for Spicy Marg Garnish: Mango/Lime Rim: Salt How To Make It: Run a lime wedge along the outer rim of a rocks glass Dip the moistened rim into a dish of salt, fill it with ice, and set it aside. *Add a pinch of Cayenne Powder to your salt for an optional spicy salt rim Add all of the ingredients to a shaker and fill with ice Shake and strain into a prepared glass Garnish with a lime wheel and a mango slice Prepare to be amazed as your espresso martini meets its match – This sophisticated Carajillo delivers a unique coffee cocktail experience. The smooth tequila and rich espresso combine to bring authentic Mexican café culture to your glass, creating a flavor profile that's sure to intrigue and excite your taste buds. Cuervo Carajillo What You'll Need: 1 1/2 oz Cuervo Tradicional Reposado 1 oz Licor 43 2 oz Freshly Brewed Espresso, cooled How To Make It: Add all ingredients to a cocktail shaker filled with ice and shake well Strain contents into (preferably) chilled martini or coupe glass Garnish with three espresso beans Bold, fruity, and irresistibly fun to share, this punch makes any occasion feel like a celebration. Cuervo Blood Orange Punch What You'll Need: 2 cups Cuervo Tradicional Blanco 4 cups Fresh Blood Orange Juice 1 cup tart cherry juice 1/2 cup Fresh Lime Juice Sparkling Water How To Make It: Add all ingredients except sparkling water to a punch bowl and stir to combine Keep covered and chilled in the refrigerator until ready to serve, if not enjoying immediately Before serving, add ice and top with sparkling water Stir to combine and garnish the punch bowl with floating orange slices Bold and bittersweet, this tequila twist on a whiskey classic brings complexity to your cocktail hour. Cuervo Anejo Boulevardier What You'll Need: 1 oz Cuervo Tradicional Añejo Tequila 1 oz Campari 1 oz Sweet Vermouth or Rose Vermouth How To Make It: In a mixing glass, combine all ingredients with ice and stir for 5-7 seconds Double strain over fresh ice Garnish with an orange slice and savor the flavor Chill out this Margarita Season with a wonderfully refreshing cucumber-infused cocktail. Light, crisp, and delightfully cool, it's the perfect summer poolside companion for enjoying and unwinding. Cuervo Cucumber Cocktail What You'll Need: 2 oz Cuervo Tradicional® Blanco Tequila 3 - 4 Slices of Cucumber 3/4 oz Lime Juice 1/2 oz Agave 1 oz Soda Water How To Make It: In a shaker, add cucumber, lime, and agave and muddle well Add the Cuervo Tradicional Blanco Tequila and ice, and shake for 7-10 seconds Strain into a rocks glass with fresh ice and top off with soda water Garnish with a cucumber wheel in the glass or on the rimSalud!

🚨Line-ups announced for Atlas v Cruz Azul
🚨Line-ups announced for Atlas v Cruz Azul

Yahoo

time20-07-2025

  • Sport
  • Yahoo

🚨Line-ups announced for Atlas v Cruz Azul

Atlas opens the doors of Estadio Jalisco to play the match of Day 2 against Cruz Azul, where they will seek to link their second consecutive match with a victory, while the celestes need to start adding up three points. Atlas XI Cruz Azul XI Don't miss the details of Atlas - Cruz Azul This article was translated into English by Artificial Intelligence. You can read the original version in 🇪🇸 here. 📸 Agustin Cuevas - 2025 Getty Images

This Easy Mexican Tequila Cocktail Is "Summer in a Cup" (I'm Not Drinking Anything Else!)
This Easy Mexican Tequila Cocktail Is "Summer in a Cup" (I'm Not Drinking Anything Else!)

Yahoo

time19-07-2025

  • Entertainment
  • Yahoo

This Easy Mexican Tequila Cocktail Is "Summer in a Cup" (I'm Not Drinking Anything Else!)

Vibrant and refreshing, Cantaritos are a classic Mexican cocktail made from a mix of tequila and fresh citrus juices (usually lime, orange and grapefruit) that's topped with grapefruit soda and sea salt. While they're often compared to a paloma, Cantaritos stand out for their use of multiple citrus juices and their lively, earthy presentation. The drink is traditionally served in cantaritos, or clay cups, that are oftentimes unglazed to allow the clay to infuse into the drink, which adds a mild, mineral earthy note to complement the tequila and the citrus (I personally believe the clay cups add immense flavor to the drink). The unglazed cups also let the clay remain porous and breathable, which helps keep the drink cool while adding rustic charm. My family is from a small town just 30 minutes from Tequila, Jalisco, Mexico, so I grew up watching them being made in their native state and also here in America, bringing home all their joy and tradition. Cantaritos are often sold at roadside stands throughout the town of Tequila, and you'll find them in plazas (town squares) all over Mexico, especially during las fiestas patrias (independence day celebrations) where they're served as a festive way to celebrate. It's traditional to see both small, individual-sized cantaritos and very large cantaritos that can hold bottles of tequila at a time (those are meant to be shared with friends and family during large gatherings and celebrations). Cantaritos are easy to make, full of bright flavor, and perfect for warm days, backyard gatherings like carne asadas (more than just grilled meats, this is a social event in Mexican culture where family and friends come together to barbecue, celebrate, and enjoy good food), or anytime you want to sip on something that feels like sunshine in a cup. Why You'll Love It It's incredibly refreshing. Cantaritos combine zesty citrus juices, bubbly grapefruit soda, and smooth tequila, making every sip served over ice vibrant and refreshing. So simple to make. Cantaritos is a stir-and-serve kind of cocktail, making it zero fuss and all reward. Key Ingredients in Cantaritos Squirt:The traditional grapefruit soda seen in Jalisco that gives Cantaritos their signature citrusy fizz. Sea salt: Enhances the bright citrus and tequila flavors in this cocktail as well as balances an almost savory edge that makes every sip vibrant and refreshing. Grapefruit juice: Adds a tangy, slightly bitter flavor to the cocktail that enhances the tequila while balancing the sweetness of Squirt. How to Make Cantaritos Combine citrus juices together. Stir lime juice, grapefruit juice, orange juice, silver tequila, and sea salt together in a liquid measuring cup or cocktail shaker until the salt is mostly dissolved. Fill glasses with ice, top with grapefruit soda, and garnish. Fill cantaritos (or Collins glasses) halfway with ice. Divide the cocktail among the glasses. Top each glass with chilled Squirt soda. Garnish with a sprinkle of salt and lime and orange slices if desired. Helpful Swaps While Squirt is traditionally seen in Jalisco, Jarritos or other grapefruit sodas can be used instead. Storage and Make-Ahead Tips The citrus-tequila mixture can be made up to 24 hours ahead of time; just top with ice and Squirt before serving. What to Serve With Cantaritos Mexican Shrimp Cocktail Mexican Street Corn Pambazos (Mexican Chorizo and Potato Sandwiches) Classic Guacamole Aguachile Cantaritos Recipe Bold tequila, fresh citrus juice, and bubbly grapefruit soda are perfect together in this summery cocktail. Prep time 8 minutes Serves 2 Ingredients 3 ounces freshly squeezed lime juice (2 to 3 medium limes) 2 ounces freshly squeezed grapefruit juice (about 1/2 medium grapefruit) 2 ounces freshly squeezed orange juice (about 1 medium orange) 2 ounces silver or blanco tequila 1/4 teaspoon coarse sea salt or kosher salt, plus more for garnish 4 ounces chilled Squirt or Jarritos grapefruit soda, divided Lime and/or orange slices, for garnish (optional) Instructions Stir 3 ounces lime juice, 2 ounces grapefruit juice, 2 ounces orange juice, 2 ounces silver tequila, and 1/4 teaspoon coarse sea salt together in a liquid measuring cup or cocktail shaker until the salt is mostly dissolved. Fill 2 cantaritos or Collins glasses halfway with ice. Divide the cocktail between the glasses. Top each glass with 2 ounces chilled Squirt soda. Garnish with a sprinkle of salt and lime and orange slices if desired. Recipe Notes For a larger batch (6 servings), stir 9 ounces lime juice, 6 ounces grapefruit juice, 6 ounces orange juice, 6 ounces silver tequila, and 1 1/2 teaspoons coarse sea salt together in a medium pitcher until the salt is mostly dissolved. Fill halfway with ice, then top with 12 ounces Squirt. Garnish with more salt, lime, and orange slices if desired. Pour into ice-filled glasses. Further Reading We Used Our New 'Room Plan' Tool to Give This Living Room 3 Distinct Styles — See How, Then Try It Yourself The Design Changemakers to Know in 2025 Create Your Own 3D Room Plan with Our New Tool

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