Latest news with #KamalGianchandani
Hans India
29-05-2025
- Entertainment
- Hans India
Dinesh Vijan and maddock films' 7th hit in a row, bhool chuk maaf, proves they have cracked the code to connecting with audiences
In the ever-shifting landscape of Indian cinema, where Bollywood films struggle to capture audience attention, Bhool Chuk Maaf has emerged yet again with massive success, defying all expectations. At a time when most big, mid, and small-scale productions are struggling to make an impact at the box office, this film has managed to draw crowds. Not just any crowds, but entire families. Interestingly, before the film's release, naysayers had already written it off, citing its modest scale and perceived lack of mass appeal. In fact, when rumours swirled that the makers were considering a direct OTT release, many assumed the film lacked theatrical merit. But Bhool Chuk Maaf's opening numbers astonished even trade pundits. Additionally, despite a strong Day 1, skeptics continued to dismiss the film, attributing early traction to discounted ticket pricing and supposedly inorganic marketing. But now, the film has shut all naysayers, by making a total of ₹50 cr by the end of Day 6. Indian film critic and trade analyst, Taran Adarsh says, 'What's noteworthy is that this growth has come without any discounted tickets or promotional offers on Day 2, proving there's an audience willing to show up at full price when the content connects. Bhool Chuk Maaf debunks the narrative that mid-range movies should skip the theatrical window and opt for a direct-to-digital route.' Kamal Gianchandani, CEO PVR, adds, 'Some wrote off Bhool Chuk Maaf citing 'discount offers' or 'lack of appeal'. The box office tells a very different story - it's a genuine HIT. May has revived theatres, audiences are back in big numbers, and the big screens are booming all over the country.' This wasn't a fluke. It was a clear signal: when content genuinely resonates, audiences are more than willing to pay full price. So what's behind the broad appeal of Bhool Chuk Maaf? Quietly yet confidently, the film defied expectations by landing squarely in classic Maddock Films territory. Under the sharp and empathetic leadership of Dinesh Vijan, Maddock Films has carved out a distinctive niche by championing stories rooted in small-town India, rich with local quirks, struggles, and charm, rather than relying on 'stars'. These narratives resonate with both urban India and the heartland, bridging the divide between India and Bharat. Maddock Films' signature lies in elevating everyday lives from gallis and mohallas with humour, dignity, and a distinctive creative flair. What's remarkable is that the 20-year-young content studio has built a consistently profitable track record while delivering iconic titles, from Love Aaj Kal and Cocktail to Stree, Munjya, Teri Baaton Mein Aisi Uljha Jiya, Chhaava and now Bhool Chuk Maaf, using the formula of 'not chasing formulas'. In 2024 alone, the studio pulled in a staggering ₹1,300 crore at the box office, marking their hit record, as of May 2025, to seven consecutive hits. From Zara Hatke Zara Bachke to now Bhool Chuk Maaf, the studio has shown that you don't need a massive budget or a star-studded cast to create impact. They have stuck to their belief of casting actors that the roles demand and making stars out of them; not vice versa. Their theory? If the story resonates, the audience will come, irrespective of the 'star cast'. This success stands in stark contrast to many of Bollywood's recent big-budget misfires. While some studios chased visual spectacle, star power, or formulaic action dramas, Maddock Films doubled down on sincerity and specificity. And Bhool Chuk Maaf's organic word-of-mouth growth, its popularity on social media, and packed theatre shows are testament to the fact that audiences are loving it. Maddock Films is no longer just a production house. It's a creative force, championing bold, original voices and collaborating with like-minded creatives who share their vision. And Bhool Chuk Maaf continues to be part of that legacy - tackling the deeply relatable issue of "chokri aur naukri" - love and livelihood - with a refreshing dose of humour, thus striking a chord with the aam aadmi. At its core, it's a common man's story told with uncommon empathy. Much like RK Laxman's iconic cartoons, which used humour to shed light on the everyday struggles of the common man, Maddock Films uses a lighthearted narrative to explore socially relevant themes. It isn't a BIG film in the conventional sense. There are no extravagant sets or formulaic fireworks, but it is a big film where it truly matters: in heart, craft, and connection. In an industry often distracted by spectacle, Bhool Chuk Maaf is a quiet revolution, proving that when filmmakers pay attention to the middle-class aspirations, rooted settings, characters that feel real, and humour of ordinary Indians, they don't just tell good stories; they create cultural touchstones. By focusing on that, Maddock Films has not only understood the pulse of the nation; it has struck a chord that continues to echo across cinema halls. It was as if Dinesh Vijan intuitively knew that the audiences were hungry for stories they could see themselves in. And he said, hold my chai! The aam aadmi cometh.
NDTV
15-05-2025
- Entertainment
- NDTV
Bhool Chuk Maaf To Finally Release In Theatres On May 23, Confirm Makers In New Statement
Maddock Films planned an OTT premiere for Bhool Chuk Maaf on May 16, 2025. PVR Inox previously sued Maddock for Rs 60 crore over the film's release. The film is now set for a theatrical release on May 23, 2025, after discussions. New Delhi: The recent India-Pakistan conflict has impacted the nation and several creative industries at large. In solidarity with the current situation, several singers have postponed their concerts, while some film releases and trailer launches have also been postponed. The latest film in this context is Rajkummar Rao and Wamiqa Gabbi's Bhool Chuk Maaf. The escalating India-Pakistan tensions led the production house, Maddock Films to opt for an OTT premiere on Prime Video on May 16, 2025. The multiplex chain associated with the film's release, PVRInox did not take this decision well and sued Bhool Chuk Maaf's production house, for a breach of contract which led to a loss of Rs 60 crore. But the legal row seems to have settled now. As per the joint statement released by Dinesh Vijan, Founder of Maddock Films and Kamal Gianchandani of PVRINOX, Bhool Chuk Maaf will now release as originally envisioned, on the big screen. In the spirit of this renewed environment, and following constructive discussions with all stakeholders, PVRINOX Limited (PVRINOX), Maddock Films Pvt. Ltd. (Maddock), and Amazon MGM Studios are happy to announce that the film will now be released in theatres on May 23, 2025. Directed by Karan Sharma, Bhool Chuk Maaf is a romantic comedy and a family entertainer. In light of the happy development, Dinesh Vijan said, "As our surroundings begin to heal, we're especially grateful to offer a theatrical experience for a film that speaks from the heart. In these times, when family means everything, we urge audiences to head to theatres with their loved ones, share a laugh, reflect on life, and enjoy a story that, we hope, brings joy. We're also incredibly thankful to our exhibitors as partners for their continued support, flexibility, and commitment to theatrical storytelling. The release environment has changed for the better, and we're proud to collaborate once again with them for our film's release." Kamal Gianchandani of PVR INOX, added, "We are proud to affirm our deep commitment to the theatrical experience - a cornerstone of Indian cinema culture and the most immersive way to experience storytelling at its finest. We fully understand and respect the challenges faced by the team at Maddock Films in finalising the release of Bhool Chuk Maaf. We are thankful for their continued faith in the theatrical model and their decision to bring this film to audiences where it truly belongs - in cinemas. Their support reinforces the strong bond between content creators and exhibitors, and we look forward to a successful release." Maddock Films has produced critically and commercially acclaimed Hindi films such as Love Aaj Kal, Cocktail, Badlapur, Hindi Medium, Stree, Luka Chuppi, Bala, Mimi, Dasvi, and more recently Teri Baaton Main Aisa Uljha Jiya, Munjya and blockbusters like Stree 2 and Chhaava.
Mint
14-05-2025
- Entertainment
- Mint
Mission Impossible The Final Reckoning Box Office Collection Day 1: Ticket sales rise for Tom Cruise's final MI movie
Tom Cruise's Mission Impossible The Final Reckoning is getting huge interest in India. Within 24 hours, over 11,000 tickets were sold. By 10 PM on May 13, sales crossed 45,000 in top cinema chains. The action-thriller, releasing on May 17, is trending high as this happens to be the final instalment of the franchise. Even early morning shows at 6 AM are filling up fast, showing strong excitement among fans. 'We're witnessing an extraordinary response to Mission Impossible The Final Reckoning. The first 24 hours saw great momentum, reflecting India's appetite for celebrating cinema at scale,' Kamal Gianchandani - Chief Business Planning and Strategy - PVR- INOX LIMITED, said. 'Tom Cruise continues to be a massive box-office draw, and this film, with its scale, spectacle, and legacy, has reignited excitement across our properties nationwide. It's heartening to see a Hollywood tentpole unite fans and bring back the 'event film' energy to theatres,' Gianchandani added. Devang Sampat - MD Cinepolis India said, 'The advance bookings for Mission: Impossible The Final Reckoning marks a major milestone for us in 479 screens. We haven't seen this level of anticipation for a Hollywood release in quite some time.' 'Tom Cruise and the franchise carry a legacy that clearly resonates with Indian audiences. Everyone's looking forward to experiencing this action-packed spectacle on the big screen of Cinépolis cinemas, and we're thrilled to be a part of the excitement,' Sampat added. Mission: Impossible The Final Reckoning, directed by Christopher McQuarrie, will be released in Indian in four language: English, Hindi, Tamil and Telugu. The action thriller will be released in 4Dx and IMAX. Mission Impossible Dead Reckoning Part One became a massive box-office hit. It was released across 2,000 screens in India, per Sacnilk. The movie collected ₹ 110.30 crore net in India, bigger than most Bollywood movies.
Time of India
10-05-2025
- Entertainment
- Time of India
PVR files Rs 60 crore lawsuit against makers of ‘Bhool Chuk Maaf' for cancelling theatrical release of the film amidst India-Pakistan tensions
Amidst the growing tensions between India and Pakistan, the makers of 'Bhool Chuk Maaf' which stars and , stopped the theatrical release of the movie. The film was schedule to release in cinemas on May 9. Tired of too many ads? go ad free now However, post 'Operation Sindoor', the makers decided to cancel the release of the film in theatres, instead of delaying it. They straight away opted for the OTT medium. With this direct release on OTT, PVR has now filed a lawsuit of Rs 60 crore against the production house Maddock Films , helmed by . This production house is known for the recent successful movies like 'Stree 2' and 'Chhava'. According to a report in News9Live, PVR CEO Kamal Gianchandani confirmed that a lawsuit has been filed against the makers for cancelling the theatrical release, stating that the last-minute cancellation led to substantial financial losses. A senior official also told them as per this report that the legal proceedings are underway. A statement issued by the team regarding the film's release read, 'In light of recent events and the heightened security drills across the nation, we at Maddock Films and Amazon MGM Studios have decided to bring our family entertainer, Bhool Chuk Maaf, directly to your homes on May 16—only on Prime Video, worldwide. While we were eagerly looking forward to celebrating this film with you in theaters, the spirit of the nation comes first. JAI HIND." Meanwhile, many other films have also delayed their events and trailer launches. has delayed the trailer launch of 'Sitaare Zameen Par'. The film is scheduled for release on June 20.
