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LILYSILK Launches Fall 2025 Collection "Understated Strength", A Tribute to Quiet Elegance and Inner Resilience
LILYSILK Launches Fall 2025 Collection "Understated Strength", A Tribute to Quiet Elegance and Inner Resilience

Cision Canada

time21-07-2025

  • Entertainment
  • Cision Canada

LILYSILK Launches Fall 2025 Collection "Understated Strength", A Tribute to Quiet Elegance and Inner Resilience

NEW YORK, July 21, 2025 /CNW/ -- LILYSILK, the world's leading silk brand dedicated to inspiring people to live spectacular, sustainable lives, is proud to unveil its Fall 2025 collection," Understated Strength." Available globally from July 21, the collection celebrates the quiet confidence of modern women through timeless silhouettes, natural fabrics, and thoughtful design. Inspired by the nuanced beauty of femininity, "Understated Strength" captures resilience, versatility, and authenticity. Drawing from nature, the collection features a palette of muted earth tones and soft textures that empower women to express themselves across all aspects of life. Each piece has been designed with subtle elegance and practical sophistication, celebrating women's multifaceted roles in a fast-paced world. The collection is built around four core values: elegance, versatility, empowerment, and a connection to nature, expressed through clean lines, soft fabrics, and thoughtful details. "True strength doesn't always speak the loudest," said David Wang, CEO of LILYSILK. "This season, we wanted to create designs that feel calm yet confident, refined yet approachable." A key highlight this season is the new Silk-Wool Blends series. Inspired by classic tailoring, it includes suit jackets, blazers and pants made from a smooth, wrinkle-resistant fabric. Rendered in refined shades such as Laurel Oak and Pinot Noir Red, the set balances timeless polish with modern softness. Key pieces include the Double Breasted Lapel Blazer and the Silk-Wool Twill Flare Pants, both embodying the collection's quiet strength and refined versatility. Equally distinctive is the brand's proprietary " 7030 Golden Ratio", a meticulously engineered blend of 70% wool and 30% cashmere that achieves the ideal balance between warmth, durability, and softness. This fabric stars in the Vintage-Inspired Sailor Collar Top, which reimagines classic prep with a fresh, feminine silhouette. Finished with gleaming metal buttons and a relaxed shape, it evokes nostalgia while serving effortless style for daily wear. For those seeking elevated essentials, LILYSILK's Natural Cashmere line offers unmatched refinement. Spun from ultra-fine Mongolian goat undercoat fibers, measuring just 15.5 microns in diameter, each garment delivers exceptional softness, breathability, and warmth. The Classic fitted crew neck cardigan and short-sleeve top offer foundational pieces that layer with ease across seasons and settings. Rooted in nature, and designed with care, "Understated Strength" encourages women to feel comfortable, confident, and true to themselves. Discover more at

LILYSILK Shares 2024 Impact Report on World Environment Day, Underscoring Its Ongoing Sustainability Efforts
LILYSILK Shares 2024 Impact Report on World Environment Day, Underscoring Its Ongoing Sustainability Efforts

Cision Canada

time05-06-2025

  • Business
  • Cision Canada

LILYSILK Shares 2024 Impact Report on World Environment Day, Underscoring Its Ongoing Sustainability Efforts

NEW YORK, June 5, 2025 /CNW/ -- LILYSILK, the world's leading silk brand dedicated to inspiring people to live spectacular, sustainable lives, has released its 2024 Impact Report, marking the third consecutive year the brand has published its sustainability achievements in conjunction with World Environment Day. The report highlights the significant strides LILYSILK has made in advancing sustainability, further solidifying the brand's commitment to responsible production and environmental stewardship. The report spotlights the brand's Zero Waste Movement, built on three pillars: Zero Inventory, Zero Waste, and Zero Scraps. Zero Inventory: LILYSILK's made-to-order model crafts garments within 48 hours and delivers them in 2-3 days, minimizing waste and creating only what's truly needed. Zero Waste: LILYSILK has creatively transformed surplus fabric into 7,323 patchwork pillowcases, 29,048 hair ties, and 15,410 eye masks. Remaining materials—over 5 tons—were shredded and repurposed into sustainable fabrics, including silk-wool blends for future collections. Zero Scraps: Partnering with TerraCycle®, LILYSILK offers customers a recycling program for their silk products. In 2024 alone, the program diverted over 490 pounds of material from landfills. To date, we've recycled more than 2,690 items, helping keep unwearable silk textiles out of landfills and incinerators. The company also continues to improve its packaging practices. In 2024, 99% of LILYSILK's outer packaging was degradable, with a goal of reaching 100% by 2026. Many materials now carry FSC® certification. LILYSILK's dedication extends to supplier partnerships. The company maintains a rigorous evaluation process, requiring partners to hold globally recognized certifications, including GOTS (Global Organic Textile Standard), RWS (Responsible Wool Standard), GCS (Good Cashmere Standard), and OEKO-TEX. This ensures that raw materials are ethically sourced and meet the highest environmental and social standards. "For World Environment Day 2025, we are proud to share our progress toward a more sustainable future," said David Wang, CEO of LILYSILK. "Our mission to inspire people to Live Spectacularly goes hand in hand with our commitment to sustainability. By reducing waste, improving supply chains, and building partnerships with aligned values, we aim to make a positive impact for our customers and the planet." LILYSILK's 2024 Impact Report reinforces its position as a sustainability leader in the fashion industry, providing customers with high-quality, eco-conscious products and empowering them to make responsible choices.

LILYSILK Shares 2024 Impact Report on World Environment Day, Underscoring Its Ongoing Sustainability Efforts
LILYSILK Shares 2024 Impact Report on World Environment Day, Underscoring Its Ongoing Sustainability Efforts

Yahoo

time05-06-2025

  • Business
  • Yahoo

LILYSILK Shares 2024 Impact Report on World Environment Day, Underscoring Its Ongoing Sustainability Efforts

NEW YORK, June 5, 2025 /CNW/ -- LILYSILK, the world's leading silk brand dedicated to inspiring people to live spectacular, sustainable lives, has released its 2024 Impact Report, marking the third consecutive year the brand has published its sustainability achievements in conjunction with World Environment Day. The report highlights the significant strides LILYSILK has made in advancing sustainability, further solidifying the brand's commitment to responsible production and environmental stewardship. The report spotlights the brand's Zero Waste Movement, built on three pillars: Zero Inventory, Zero Waste, and Zero Scraps. Zero Inventory: LILYSILK's made-to-order model crafts garments within 48 hours and delivers them in 2-3 days, minimizing waste and creating only what's truly needed. Zero Waste: LILYSILK has creatively transformed surplus fabric into 7,323 patchwork pillowcases, 29,048 hair ties, and 15,410 eye masks. Remaining materials—over 5 tons—were shredded and repurposed into sustainable fabrics, including silk-wool blends for future collections. Zero Scraps: Partnering with TerraCycle®, LILYSILK offers customers a recycling program for their silk products. In 2024 alone, the program diverted over 490 pounds of material from landfills. To date, we've recycled more than 2,690 items, helping keep unwearable silk textiles out of landfills and incinerators. The company also continues to improve its packaging practices. In 2024, 99% of LILYSILK's outer packaging was degradable, with a goal of reaching 100% by 2026. Many materials now carry FSC® certification. LILYSILK's dedication extends to supplier partnerships. The company maintains a rigorous evaluation process, requiring partners to hold globally recognized certifications, including GOTS (Global Organic Textile Standard), RWS (Responsible Wool Standard), GCS (Good Cashmere Standard), and OEKO-TEX. This ensures that raw materials are ethically sourced and meet the highest environmental and social standards. "For World Environment Day 2025, we are proud to share our progress toward a more sustainable future," said David Wang, CEO of LILYSILK. "Our mission to inspire people to Live Spectacularly goes hand in hand with our commitment to sustainability. By reducing waste, improving supply chains, and building partnerships with aligned values, we aim to make a positive impact for our customers and the planet." LILYSILK's 2024 Impact Report reinforces its position as a sustainability leader in the fashion industry, providing customers with high-quality, eco-conscious products and empowering them to make responsible choices. Discover more at or follow LILYSILK on Instagram and Facebook. View original content to download multimedia: SOURCE LILYSILK View original content to download multimedia: Sign in to access your portfolio

LILYSILK Unveils Breathable, Stretchable, and Machine-Washable Silk Jersey Collection for Summer 2025
LILYSILK Unveils Breathable, Stretchable, and Machine-Washable Silk Jersey Collection for Summer 2025

Yahoo

time23-05-2025

  • Lifestyle
  • Yahoo

LILYSILK Unveils Breathable, Stretchable, and Machine-Washable Silk Jersey Collection for Summer 2025

NEW YORK, May 23, 2025 /CNW/ -- LILYSILK, the world's leading silk brand dedicated to inspiring people to live spectacular, sustainable lives, is proud to unveil its latest innovation: the Silk Jersey Capsule Collection, available online starting May 23. Combining the softness of knitwear with the elegance of silk, the new line redefines everyday luxury with seven versatile, breathable pieces designed for the summer season. At the heart of this collection is Silk Jersey, a fabric crafted using natural protein fibers and a specialized weaving technique that brings together the best of both worlds: the stretch and softness of jersey with the breathability and sheen of high-grade silk. Lightweight, cool to the touch, and hypoallergenic, Silk Jersey offers a luxuriously comfortable experience ideal for warmer weather. LILYSILK's Silk Jersey is lighter than cotton and cooler than linen, making it a smart, stylish choice for those seeking comfort without compromising elegance. Crafted from 6A-grade mulberry silk, the brand has enhanced the material's durability with added stretch and machine-washable functionality — turning timeless silk into an easy-care staple. The seven-piece capsule includes five t-shirts, one shirt, and one skirt. Each piece blends form with function, offering refined silhouettes that complement modern lifestyles. Slim Fitted Silk Jersey Tee: Designed to flatter with a slim fit and balanced length, this tee accentuates the figure while staying breathable and fresh. Available in four colors, it embodies quiet confidence and everyday grace. Oversized Silk Jersey Tee: Draped and effortless, this tee transitions effortlessly from day to night, offering understated elegance in three calming tones. Silk Jersey Cowl-Neck Sleeveless Top: Featuring a deep, structured cowl neckline and hidden anti-slip tape, this top layers beautifully under summer jackets for a refined yet comfortable look. "As we welcome the summer season, I'm proud to unveil our Silk Jersey Capsule Collection, which embodies the essence of LILYSILK: innovation, elegance, and intention," said David Wang, CEO of LILYSILK. "By reimagining the properties of silk with a breathable knit structure, we've created timeless garments that move with you, from sunlit mornings to starlit evenings." This summer, LILYSILK invites consumers to embrace luxurious self-care through thoughtful clothing that fits both body and lifestyle — whether traveling, working, or unwinding at home. For more information, please visit or follow LILYSILK on Instagram and Facebook. View original content to download multimedia: SOURCE LILYSILK View original content to download multimedia: Sign in to access your portfolio

LILYSILK Unveils Breathable, Stretchable, and Machine-Washable Silk Jersey Collection for Summer 2025
LILYSILK Unveils Breathable, Stretchable, and Machine-Washable Silk Jersey Collection for Summer 2025

Cision Canada

time23-05-2025

  • Lifestyle
  • Cision Canada

LILYSILK Unveils Breathable, Stretchable, and Machine-Washable Silk Jersey Collection for Summer 2025

NEW YORK, May 23, 2025 /CNW/ -- LILYSILK, the world's leading silk brand dedicated to inspiring people to live spectacular, sustainable lives, is proud to unveil its latest innovation: the Silk Jersey Capsule Collection, available online starting May 23. Combining the softness of knitwear with the elegance of silk, the new line redefines everyday luxury with seven versatile, breathable pieces designed for the summer season. At the heart of this collection is Silk Jersey, a fabric crafted using natural protein fibers and a specialized weaving technique that brings together the best of both worlds: the stretch and softness of jersey with the breathability and sheen of high-grade silk. Lightweight, cool to the touch, and hypoallergenic, Silk Jersey offers a luxuriously comfortable experience ideal for warmer weather. LILYSILK's Silk Jersey is lighter than cotton and cooler than linen, making it a smart, stylish choice for those seeking comfort without compromising elegance. Crafted from 6A-grade mulberry silk, the brand has enhanced the material's durability with added stretch and machine-washable functionality — turning timeless silk into an easy-care staple. The seven-piece capsule includes five t-shirts, one shirt, and one skirt. Each piece blends form with function, offering refined silhouettes that complement modern lifestyles. Slim Fitted Silk Jersey Tee: Designed to flatter with a slim fit and balanced length, this tee accentuates the figure while staying breathable and fresh. Available in four colors, it embodies quiet confidence and everyday grace. Oversized Silk Jersey Tee: Draped and effortless, this tee transitions effortlessly from day to night, offering understated elegance in three calming tones. Silk Jersey Cowl-Neck Sleeveless Top: Featuring a deep, structured cowl neckline and hidden anti-slip tape, this top layers beautifully under summer jackets for a refined yet comfortable look. "As we welcome the summer season, I'm proud to unveil our Silk Jersey Capsule Collection, which embodies the essence of LILYSILK: innovation, elegance, and intention," said David Wang, CEO of LILYSILK. "By reimagining the properties of silk with a breathable knit structure, we've created timeless garments that move with you, from sunlit mornings to starlit evenings." This summer, LILYSILK invites consumers to embrace luxurious self-care through thoughtful clothing that fits both body and lifestyle — whether traveling, working, or unwinding at home.

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