12-05-2025
Alfalite to unveil LED and virtual production innovations at CABSAT
The company will present its new offerings in collaboration with Brainstorm.
Alfalite, the sole European manufacturer of LED screens, is set to showcase its latest advancements in virtual production and immersive display technologies at CABSAT 2025, taking place from May 13 to 15 at the Dubai World Trade Centre. The company will present its new offerings in collaboration with Brainstorm, a developer of real-time 3D graphics and virtual studio solutions.
Alfalite will make its Middle East debut of the MATIX AlfaCOB technology, which features prominently in its latest Neopix and UHD Finepix series of LED panels. A striking 3×3 meter LED wall with a 1.9mm pixel pitch will serve as the centrepiece of the exhibit and a critical element in Brainstorm's live demonstrations of advanced virtual production techniques, including extended reality (XR) and augmented reality (AR).
This joint presentation will demonstrate the versatility and power of a fully integrated LED and graphics ecosystem tailored for industries such as broadcast, film, live events, advertising and corporate communications. Alfalite's high-performance LED panels will be paired with Brainstorm's flagship software solutions—InfinitySet, Aston, and Edison Suite 6.2—powered by Unreal Engine 5, to form a complete and interactive virtual production workflow. The setup will include features such as chroma keying, real-time talent teleportation, data-driven AR graphics, and multi-scene management. Designed for efficiency, the system allows presenters to control the entire production using a single clicker.
A key highlight of Alfalite's exhibit will be the MATIX AlfaCOB technology, which leverages the company's proprietary ORIM platform. This innovation provides encapsulated LED modules that are highly resistant to physical impacts, liquids, and chemicals. It also delivers performance with ultra-wide 175° viewing angles, reduced glare, superior thermal control, and precise colour consistency—attributes that make it well-suited for demanding visual environments and applications requiring high-fidelity image reproduction.
The Neopix series, aimed at rental and virtual production markets, includes pixel pitches ranging from 1.5 to 3.9HB millimetres, while the UHD Finepix line is designed for control rooms and corporate settings, offering ultra-fine pitches down to 0.6 millimetres for unmatched image detail.
Silvia C. Natal, International Sales Manager at Alfalite, said: 'We are proud to return to CABSAT with our partner Brainstorm to show how European technology can meet the highest standards of virtual production and immersive storytelling. This event is an opportunity for visitors in the Middle East to experience firsthand the capabilities of our robust and precise LED solutions.'
Stand S1-F42
