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Madame Opens New Fashion Store in Ludhiana's Model Town
Madame Opens New Fashion Store in Ludhiana's Model Town

Fashion Value Chain

time14-06-2025

  • Business
  • Fashion Value Chain

Madame Opens New Fashion Store in Ludhiana's Model Town

Madame, one of India's leading women's fashion brands, strengthens its hometown presence with the opening of a new store in Model Town, Ludhiana. This marks a key milestone in the brand's continued retail expansion and celebrates its deep roots in the city where it began. Already present at Pavilion Mall, MBD Mall, Ghumar Mandi, and Chandigarh Highway, Madame's latest addition reflects its growing popularity and commitment to delivering accessible global fashion to urban and emerging Indian markets. Akhil Jain, MD & CEO of Madame, shared, 'Ludhiana is more than our origin—it's our inspiration. The unwavering support from local shoppers fuels our innovation and motivates us to bring premium fashion closer to home.' The Model Town store offers Madame's complete summer collection featuring breathable dresses, trendy tops, statement denim, co-ord sets, handbags, perfumes, stoles, and more. With vibrant prints and modern silhouettes—from florals to geometrics—the collection reflects Madame's focus on fabric innovation, trend forecasting, and data-driven design. This store promises an immersive retail experience that aligns with the fashion-forward mindset of Ludhiana's stylish women.

Madame has a new address in Ludhiana
Madame has a new address in Ludhiana

Fashion Network

time12-06-2025

  • Business
  • Fashion Network

Madame has a new address in Ludhiana

Women's fashion brand Madame has opened a new exclusive brand outlet in Model Town, Ludhiana, further strengthening its retail presence in its hometown. The brand already operates across key locations in the city including Pavilion Mall, MBD Mall, Ghumar Mandi, and Chandigarh Highway. 'Ludhiana holds a special place in our brand's journey- it's where we began, and it continues to be a strong and evolving market for us,' said Madame's CEO and managing director Akhil Jain in a press release. 'We're proud to open our new store here. The continued support and love from our hometown customers have been a major driver in our expansion. With increasing demand for stylish, premium-quality fashion, we aim to keep innovating and delivering the best to our shoppers.' The new outlet features Madame's full summer collection, offering breathable dresses, airy tops, denim, handbags, perfumes, and stoles. Designs span floral, abstract, and geometric prints across silhouettes such as skirts, co-ord sets, jumpsuits, and statement denim. With an emphasis on fabric innovation and trend-led design, Madame plans to continue to build on its data-driven approach to fashion while reinforcing its connection with core markets like Ludhiana. The expansion aligns with Madame's retail strategy of bringing contemporary global fashion to aspirational Indian women in both urban and emerging markets.

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