Latest news with #MBRHE
Zawya
01-06-2025
- Business
- Zawya
MBRHE continues implementation of 'How to Build Your Home' program until end of 2025
Dubai, United Arab Emirates – The Mohammed Bin Rashid Housing Establishment (MBRHE) has marked a new milestone in its efforts to empower Emirati citizens in their homebuilding journey by graduating a new batch of participants from the 'How to Build Your Home' program. The initiative aims to enhance customer awareness and enable them to make informed and strategic decisions throughout every stage of the housing construction process. Delivered in collaboration with the New Economy Academy, the program is a comprehensive educational initiative designed to address the needs of housing service beneficiaries. It focuses on four key pillars—legal, engineering, financial, and technological—covering essential topics such as customer rights and responsibilities, consultant and contractor selection, contracting phases, effective cost management, and exposure to the latest sustainable construction practices and technologies. Launched in early 2025 as part of MBRHE's 'Community Year' initiatives, the program supports citizens through all stages of their housing journey—from initial planning, through design and construction, to handover and occupancy. This reflects the organization's vision to provide leading and sustainable housing services that ensure quality and enhance family stability in the UAE. Commenting on the initiative, His Excellency Mohammed Hassan Al Shehhi, Acting CEO, stated: 'The 'How to Build Your Home' program is a strategic step toward supporting citizens on their path to home ownership in a thoughtful and sustainable way. At MBRHE, we are committed to being true partners throughout this journey by offering specialized training that addresses the essential elements of building a complete home that meets the aspirations of Emirati families, while promoting a culture of quality and accountability in execution.' The program features interactive workshops and practical modules that highlight best practices in residential construction and encourage participants to benefit from local expertise and real-life case studies. It also includes the distribution of a comprehensive digital handbook titled 'How to Build Your Home,' developed by MBRHE's engineers and specialists, as a practical reference covering every stage from planning to maintenance. MBRHE has confirmed that the program will continue to accept new participant batches until the end of 2025, following an approved schedule to ensure that the greatest number of eligible citizens benefit from this important awareness initiative. For more information about the program and other awareness initiatives, please visit: About Mohammed Bin Rashid Housing Establishment: MBRHE is a government entity dedicated to delivering proactive and sustainable housing services to citizens through flexible policies, strategic partnerships, and a commitment to innovation and digital transformation, in alignment with Dubai's future vision. Media Contact: Khalid Mohammed Al Bannai Head of Communications Mohammed Bin Rashid Housing Establishment Email: kalbannai@ or Ghada Yousif Abdulla Communications Specialist Mohammed Bin Rashid Housing Establishment Email: gabdulla@
Zawya
13-05-2025
- Business
- Zawya
Mohammed Bin Rashid Housing Establishment wins six prestigious regional and global awards
Dubai, United Arab Emirates – The Mohammed Bin Rashid Housing Establishment (MBRHE) accomplished a global achievement by winning six prestigious awards on both regional and global levels, in a milestone that reflects its institutional leadership and governmental excellence in advancing the housing sector. This culmination embodies the ambitious vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE, and Ruler of Dubai, in building sustainable cities and prosperous communities. This recognition comes as a continuation of the Establishment's success in digital transformation, boosting customer happiness indicators, and implementing environmental sustainability practices aligned with the 'UAE Vision 2031', 'Dubai Urban Master Plan 2040', and 'Dubai Digital Strategy', all of which place human well-being at the forefront of development and aim to enhance the quality of life for all citizens. A Landmark Achievement The awards earned by the Establishment reflect the scope of its institutional excellence. They include the 'Arab Digital Government Shield 2025', awarded by Excellence Awards Academy in the government achievement category in recognition of its digital leadership; two Gold Awards at the Global Customer Experience Awards GCXA™25, organized by Awards International, under the categories of 'CX Leader of the Year' and 'Best Measurement in CX'. Additionally, the Establishment secured three awards under the 'Best Business Awards 2025,' comprising the 'Green Excellence Award' for its sustainability practices, the 'Best Marketing and Communication Initiative Award' for its public engagement campaigns, and the 'Technology Innovation Award' for deploying cutting-edge technologies in housing services. Integrated Vision and Diverse Excellence Tracks Maryam Al Suwaidi, Director of Strategy and Development at the Mohammed Bin Rashid Housing Establishment, affirmed that this achievement is a direct translation of the Establishment's ambitious strategy, focused on "People Happiness", "Digital Transformation", and "Business Sustainability". She stated: "We are proud to be part of Dubai's comprehensive development movement. We believe innovation and modern technologies are not merely tools of operation but powerful enablers of citizen happiness and societal stability. These awards are a global testimony to the strength and agility of our housing ecosystem, which we continue to develop." Digital Leadership for the Future of Housing Winning the 'Arab Digital Government Shield 2025' came as a result of MBRHE's outstanding advancements in digital transformation, including its adoption of artificial intelligence technologies, smart housing platforms, and a fully integrated digital system for project management. The Establishment also developed interactive dashboards to support decision-making, significantly improving service efficiency and reducing processing times. A Globally Recognized Customer Experience In the same context, the Establishment won the "CX Leader of the Year" and "Best Measurement in CX" awards as part of the GCXA™25. Noura Mohammed Al Rumaithi, Director of Customer Happiness, received the gold title for her pivotal role in transforming customer service standards at the Establishment. Al Rumaithi commented: "This honor reflects the tireless efforts of our dedicated team in providing a seamless and proactive customer journey through smart platforms empowered by predictive analytics". Sustainability as a Strategic Pillar The Green Excellence Award recognized the Establishment's 'Comprehensive Sustainability' initiative aimed at enhancing energy efficiency and reducing emissions through modern construction technologies and environmentally friendly materials. Meanwhile, the Technology Innovation Award celebrated the adoption of advanced tools such as blockchain and the Internet of Things (IoT), which enhanced service reliability and precision. A spokesperson from the Establishment stated: "We are committed to providing an integrated and eco-friendly housing environment that meets the aspirations of future generations and contributes to achieving the emirate's sustainable development goals." Effective Communications that Drive Transparency MBRHE also received the 'Best Marketing and Communication Initiative Award' for its community-driven campaign 'Happiest People in Dubai,' which utilized digital engagement tools and AI to measure citizen satisfaction and strengthen public interaction. The campaign led the Establishment to top Dubai's customer happiness index for three consecutive years. A Bright Future for Sustainable Housing These recognitions form part of a comprehensive roadmap that the Establishment is implementing to solidify its position as a pioneer in providing flexible and innovative housing solutions, adopting smart solutions and forging strategic partnerships with both the public and private sectors. To learn more about the smart initiatives and the digital services of the establishment, please visit the official website: 🌐 About MBRHE: Mohammad Bin Rashid Housing Establishment is a Dubai government entity dedicated to delivering proactive and sustainable housing services through flexible policies and strategic partnerships, driven by innovation and digital transformation to achieve Dubai's visionary urban goals. For media inquiries: Please contact Mr. Khalid Mohd Bannai, Head of section - Communication, MBRHE Email: kalbannai@ Or Ghada Yousuf Abdulla, Specialist communication at MBRHE Email: gabdulla@
Hi Dubai
28-04-2025
- Business
- Hi Dubai
MBRHE Partners with Beyond Limits to Drive AI Innovation in Housing Services
The Mohammed Bin Rashid Housing Establishment (MBRHE) has signed a strategic Memorandum of Understanding with global AI leader Beyond Limits to develop innovative and sustainable solutions that enhance the efficiency of housing services and support Dubai's digital transformation goals. Under the agreement, both parties will collaborate on developing smart housing technologies, exchanging expertise, and launching pilot projects aimed at raising institutional efficiency. The partnership is designed to help MBRHE adopt global best practices in using AI to deliver high-quality, sustainable housing services to Dubai's citizens. Thilal Al Falasi, Assistant CEO of the Corporate Support Sector at MBRHE, emphasized the establishment's commitment to innovation and sustainability, stating that leveraging AI is key to enhancing the quality of life and supporting Dubai's vision for smart, proactive cities. Hazem Khayat, Regional Director for Europe, Middle East, and Africa at Beyond Limits, highlighted the potential of the collaboration, noting that the integration of advanced AI technologies will significantly boost the capabilities of government housing services. The initiative aligns with Dubai's Vision 2033 and MBRHE's strategic plan to create pioneering housing solutions that meet the emirate's long-term goals for digital transformation, sustainability, and community well-being. News Source: Emirates News Agency
Mid East Info
25-04-2025
- Business
- Mid East Info
Mohammed Bin Rashid Housing Establishment Enhances Digital Transformation through Strategic Partnership with Beyond Limits AI
The Mohammed Bin Rashid Housing Establishment (MBRHE) has announced the signing of a strategic Memorandum of Understanding (MoU) with Beyond Limits, a global leader in artificial intelligence (AI), aimed at developing innovative and sustainable solutions to enhance the efficiency of housing services and support Dubai's vision towards digital transformation and advanced AI integration. The MOU took place at AREA 2071, Emirates Towers, as part of the inaugural Dubai AI Week, organized by the Dubai Centre for Artificial Intelligence The partnership reflects MBRHE's commitment to implementing the directives of the wise leadership and the aspirations of His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of the Executive Council, who has emphasized that AI is now the foundational pillar in designing Dubai's future initiatives and services, and those who do not embrace AI today risks falling behind the rest of the world. The MoU aims to foster cooperation between both parties in the fields of artificial intelligence and innovation by developing joint smart housing technology solutions, exchanging expertise and building capabilities to support digital transformation, as well as implementing pilot projects that contribute to raising institutional efficiency and adopting global best practices in utilizing AI to provide high-quality, sustainable housing services to citizens. Mr. Thilal Al Falasi, Assistant CEO of the Corporate Support Sector at MBRHE, stated: 'We are committed to fostering a culture of innovation and sustainability across all our projects, leveraging artificial intelligence to enhance institutional efficiency and quality of life in Dubai. This partnership is in line with Dubai's vision to build smart cities that learn and serve the community proactively and effectively.' Hazem Khayat, Regional Director for Europe, Middle East, and Africa at Beyond Limits, commented: 'We are delighted to collaborate with the Mohammed Bin Rashid Housing Establishment in the field of artificial intelligence. We believe this partnership will mark a quantum leap in government housing services through advanced, self-operating AI solutions, built upon our global expertise and technologies originally developed for the US space program.' Through this initiative, MBRHE seeks to advance its strategic plan to provide pioneering and sustainable housing services, achieve sustainability and digital transformation objectives in line with Dubai's Vision 2033, and support the nation's ambitions to build a more prosperous and innovative future.
Zawya
25-04-2025
- Business
- Zawya
Mohammed Bin Rashid Housing Establishment enhances digital transformation through strategic partnership with Beyond Limits AI
Dubai – The Mohammed Bin Rashid Housing Establishment (MBRHE) has announced the signing of a strategic Memorandum of Understanding (MoU) with Beyond Limits, a global leader in artificial intelligence (AI), aimed at developing innovative and sustainable solutions to enhance the efficiency of housing services and support Dubai's vision towards digital transformation and advanced AI integration. The MOU took place at AREA 2071, Emirates Towers, as part of the inaugural Dubai AI Week, organized by the Dubai Centre for Artificial Intelligence The partnership reflects MBRHE's commitment to implementing the directives of the wise leadership and the aspirations of His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of the Executive Council, who has emphasized that AI is now the foundational pillar in designing Dubai's future initiatives and services, and those who do not embrace AI today risks falling behind the rest of the world. The MoU aims to foster cooperation between both parties in the fields of artificial intelligence and innovation by developing joint smart housing technology solutions, exchanging expertise and building capabilities to support digital transformation, as well as implementing pilot projects that contribute to raising institutional efficiency and adopting global best practices in utilizing AI to provide high-quality, sustainable housing services to citizens. Mr. Thilal Al Falasi, Assistant CEO of the Corporate Support Sector at MBRHE, stated: "We are committed to fostering a culture of innovation and sustainability across all our projects, leveraging artificial intelligence to enhance institutional efficiency and quality of life in Dubai. This partnership is in line with Dubai's vision to build smart cities that learn and serve the community proactively and effectively." Hazem Khayat, Regional Director for Europe, Middle East, and Africa at Beyond Limits, commented: "We are delighted to collaborate with the Mohammed Bin Rashid Housing Establishment in the field of artificial intelligence. We believe this partnership will mark a quantum leap in government housing services through advanced, self-operating AI solutions, built upon our global expertise and technologies originally developed for the US space program." Through this initiative, MBRHE seeks to advance its strategic plan to provide pioneering and sustainable housing services, achieve sustainability and digital transformation objectives in line with Dubai's Vision 2033, and support the nation's ambitions to build a more prosperous and innovative future. The Establishment invites all interested parties to learn more about its initiatives and services by visiting MBRHE official website:
