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I tried supermarket versions of Magnums… 38p per treat winner was packed with first-class flavour & chunky chocolate
I tried supermarket versions of Magnums… 38p per treat winner was packed with first-class flavour & chunky chocolate

Scottish Sun

timea day ago

  • Entertainment
  • Scottish Sun

I tried supermarket versions of Magnums… 38p per treat winner was packed with first-class flavour & chunky chocolate

LICKALIKES I tried supermarket versions of Magnums… 38p per treat winner was packed with first-class flavour & chunky chocolate Click to share on X/Twitter (Opens in new window) Click to share on Facebook (Opens in new window) MAGNUM lollies have long been a favourite summer treat but they're even more popular since Brat pop star Charli XCX was spotted with one at Cannes this month. However, stocking up on them can be expensive as they cost around £3.50 for a pack of three. Sign up for Scottish Sun newsletter Sign up 9 Charli XCX was spotted with a Magnum ice cream at the recent Cannes film festival Credit: Splash Last week Aldi launched new ­flavours of its own dupes for around £2.49 a pack. But how do they compare on taste? Laura Stott put stores' own versions to the test and rated them out of five. Classic Magnum, 3 x 100ml, £3.50, Tesco 9 I found the original Magnums to be surprisingly lacking in flavour Credit: Damien McFadden ORIGINAL Magnums – which are made by big-name brand Wall's – are famous for their thick and ­delicious choccie ­coating and they don't disappoint on this front. When you unwrap and tuck in, the shell shatters and snaps in the most satisfying way but the shards of choc I found ­surprisingly lacking in flavour, with none of the creaminess you'd expect considering the generous amount you get. The vanilla ice cream was tasty, nice and thick and it didn't melt too quickly so I had both ice cream and coating on my stick all the way to the bottom of this eat. There is nothing wrong with what you'll find in this box and they are a best-seller for a reason, but that comes at a price. 3/5 Amour Choc Mint, 3 x 110ml, Morrisons, £2.25 9 Morrisons minty ice creams are fresh but have some room for improvement Credit: Damien McFadden LIKE the classic after-dinner nibble but in ice cream form, if you love fresh flavours these will be a good buy. Inside you find three minty ice creams with a thick ­texture, so it doesn't drip if you want to savour it and eat slowly. 'survey reveals what your ice cream eating habits could say about your personality' Nice chocolate around the outside but despite having decent ingredients this perfectly pleasant lolly just lacked a little something to make it really spark. The ice cream perhaps needs a bit more mint coming through and the chocolate on the outside was noticeably ­thinner than on some of the others. The price is excellent, however, and you get a big lolly. If you like mint they are certainly worth a go. 3/5 Gianni's Pink Lemonade, 3 x 90ml, Aldi, £2.49 9 The combination of lemon ice cream and raspberry sorbet will go down a treat Credit: Damien McFadden ALDI'S new Gianni's Luxury Pink Lemonade Chocsticks cost £2.49 for three ­lollies, which shouldn't cause as much of a meltdown at the till as buying a packet of ­genuine Magnums. These certainly look rather flashy, with a fun appearance which is bound to go down well with the kids if you stick a pack in the freezer when doing the family shop. The combo inside of lemon ice cream and raspberry sorbet with an exterior coated in thick white chocolate and ­pieces of popping candy is good fun and has some serious 'by the beach and on holiday' vibes. This was a very sugary-tasting lolly and the citrus flavour of the ice cream middle gets a bit lost with all the competing tastes. But as a warm weather treat it's a bit different and very jolly. Rather like an ice cream sundae on a stick. 4/5 Almond Sticks, 3 x 75g, M&S/Ocado, £2.40 9 I thought the Marks & Spencers ice cream was very bland and thin Credit: Damien McFadden VERY good value from M&S but these own-brand ice cream options were a little disappointing when it came to flavour, despite looking and smelling ­delicious. More of a short and chunky choc ice on a stick but they did seem rather fun-sized compared to some of the other own-brand whoppers and it was hard not to feel a little short-changed when they came out of the box. The taste is inoffensive but I thought the ice cream was very bland and thin, with none of the creamy vanilla richness I was hoping for. A bit of a choc ice of two halves ­however, as the choccie coating was ­delicious, with a great flavour and rammed with nutty nibs. A better ice cream filling would be a real game-changer here. 3/5 Chocolate and Caramel, 3 x 110ml, £1.19, Tesco 9 This pack from Tesco was great value for money and a delicious taste Credit: Damien McFadden A WARM weather bargain from Tesco. This box of three lollies was a winner at the till, coming in at an incredible 38p per ice which is a summer steal, and almost a third of the price of buying the big brand. Flavour-wise I thought they were first class and in the box you get three massive licks which should satisfy the whole family. Each has tasty caramel flavour ice cream in the middle, which is coated with a chunky layer of milk choc, enhanced with Crunchie-style honeycomb pieces. The choccie outer was the best part of this bite, thick enough to ensure you get that lovely snap if you like to nibble off shards to eat first, like I do. There wasn't a huge amount of the honeycomb pieces which some might find disappointing but, for me, any more would have been too sickly, so I was very happy. Great value for money, and a tasty treat. Winner - 5/5 Double Dip Choc Raspberry, 3 x 88ml, £3.25, Sainsbury's 9 The Double Dip Choc Raspberry from Sainsbury's are a real grown-up treat and delicious Credit: Damien McFadden THESE are very fancy choc and fruit-flavoured ice creams which will bring a touch of luxury to your freezer and work just as well as a dessert or garden eat. Inside you get yummy raspberry ice cream which has a thick, creamy flavour and tastes just as delicious and decadent as any posh tub you might buy. There's a double-thickness milk chocolate layer on the outside which delivers the satisfying shatter you want, and to cut through all that richness there's a sparky and zingy raspberry sauce sandwiched in the middle. These are a real grown-up treat and ­delicious, but the cost is rather high. And considering the price tag, the lollies themselves are a bit too dinky. 3/5 Chocolate Almond Coated, 3 x 110ml, Asda, £2.10 9 Asda's chocolate treat was high quality and felt like good value for money Credit: Damien McFadden A WELL-PRICED own-brand choc treat that works well as a keep-everyone-happy summertime snack. More classic in taste than some others, so what you find on your stick is a scrummy vanilla ice cream dipped in a coating of milk choc with tasty roasted almond nibs. For the price I thought these were super quality and you also get a lot for your money as they are very substantial. The vanilla whippy-style middle tasted enjoyable, with an ice cream van- style soft texture, and roasting the nutty nibs gave enjoyable additional taste as well as texture. The choc was a little thin and the lolly did start to ­separate and melt too fast, but that didn't stop me scoffing the lot and then licking my ­fingers! 4/5 Gelatelli Double Caramel, 4 x 85ml, Lidl, £4.49 9 Lidl's ice cream was messy to eat and it felt like there was too much going on Credit: Damien McFadden I WAS surprised at the steep price of these own-brand licks from Lidl, which were the second-costliest I tried after the Wall's original Magnums. That said, they are pretty fancy lollies with a lot of ­flavours packed on to the wooden stick. Inside the chunky milk choc outer you'll find it crammed with nutty nibs, then a thick layer of caramel sauce, ice cream with biscuit, more nut flavours and then more white chocolate, plus biccie pieces. There's an awful lot going on here, which is generous – and if you love a ­toffee-style ice cream cone you'll ­probably think these are fab. I found them a bit messy to eat, and the stick was almost too small for all the goodies attached to it. But if you have a sweet tooth you'll be in heaven. They're overpriced though, and paying less for a more streamlined ice will keep everyone just as happy.

Multi-channel push: From quick commerce to premium beauty, HUL adapts to evolving consumer habits
Multi-channel push: From quick commerce to premium beauty, HUL adapts to evolving consumer habits

Mint

timea day ago

  • Business
  • Mint

Multi-channel push: From quick commerce to premium beauty, HUL adapts to evolving consumer habits

Hindustan Unilever Ltd (HUL) is expanding its sales channels, including health and wellness stores, premium beauty outlets, and quick commerce, to adapt to evolving consumer shopping habits, said Rohit Jawa, chief executive and managing director of India's largest packaged consumer goods firm, in its 2024-25 annual report. "We now have a dedicated premium retail organisation focused on distributing and creating demand for our premium beauty products through the beauty and pharma channels. New channels have necessitated superior point-of-sale availability. We are leveraging advanced technology expertise to strengthen our presence in modern trade, e-commerce, and the fast-growing quick commerce,' he added. In October 2024, HUL's beauty and well-being portfolio, which includes brands such as Lakme and Dove, went live in 75,000 outlets with the beauty premium retail organisation (PRO). PRO is an exclusive route to market for offline beauty, with 75% coverage focused on health and beauty stores. Meanwhile, HUL's foods category is witnessing a significant expansion in channels such as modern trade stores and e-commerce, including quick commerce, the company said. It has rolled out several exclusive products for such channels. "We had several modern trade and e-commerce exclusive launches in the year, led by Pukka herbal infusions, Bru cold coffee and Korean meal pots. With our premium ice cream portfolio of Magnum, Cornetto and Slow Churn, we continued to strengthen our play in channels of the future, building on the trend of in-home ice cream consumption,' it added. E-commerce currently contributes 7-8% to HUL's business, a share that is growing faster than the company's overall average. This contribution could potentially reach 15% in the next few years, according to the company's management during their post-earnings call for the March quarter. Quick commerce accounts for approximately 2% of the business. HUL's assortment on quick commerce has doubled in 2024-25 compared to a year ago. HUL said e-commerce has evolved into various models. It has set up teams for each model, focusing on future-ready, need-based portfolios. HUL's wide portfolio of over 50 brands reaches over 9 million outlets in India, making it among the most well-distributed packaged consumer goods companies in the country. It has invested ahead of the curve in organised trade, leading to higher market shares and strong leadership positions across categories. The growing demand in modern trade will help drive sales. "We are also investing in e-commerce capabilities to build a strong digital moat…Under the WiMI 2.0 mandate, HUL is also building specialised new routes to market (RTMs) for emerging segments, such as health and wellness, premium beauty, and gourmet food. These channels will help HUL reach more than 70% of the premium beauty and foods markets, while also driving assortment growth,' it added. The company uses the WiMI (winning in many Indias) strategy to understand and reach diverse consumer groups across the country. Apart from premiumization and more consumers trading up to better brands, HUL has also outlined rapid digitisation as a core area of future growth. This includes digitizing Kirana store partners via apps, bolstering e-commerce offers, and spending more on digital marketing channels. The company still draws a majority of its business from kirana stores or traditional sales channels. Kirana stores are vital to any large packaged consumer goods company's distribution and reach in India, making up to 70-80% of their sales. 'Over the last year, we have focused on strengthening this channel with a 'kirana-centric, distributor-inclusive' model. Our strategy involves building stronger relationships with our distributor partners and kirana stores, partnering with them in their journey of digitisation, empowering them with future-fit capabilities to ensure we position them to succeed in the rapidly evolving distribution landscape,' it said. HUL is also 'actively' collaborating with the Government of India's initiative, Open Network for Digital Commerce (ONDC). 'With the help of an integrated module in Shikhar, neighbourhood kiranas can go live on ONDC seamlessly and sell their entire range of products online,' it said.

Charli xcx sparks new trend after last year's Brat summer
Charli xcx sparks new trend after last year's Brat summer

North Wales Live

time2 days ago

  • Entertainment
  • North Wales Live

Charli xcx sparks new trend after last year's Brat summer

Charli xcx has been one of the hottest names on music fans' lips over the last 12 months. The Grammy award-winning artist, 32, catapulted her stardom to new heights with her 'Brat' album and will take to the Glastonbury stage in one of the festival's most hotly-anticipated performances. And with that event just under a month away, the 'Apple' hitmaker may have just set off a new summer trend. Charli turned heads at an exclusive party in Cannes by arriving with an iconic Magnum Classic Ice Cream in hand to complete her look. The moment pays homage to the iconic 1994 runway, where models famously cracked into Magnum Classic ice creams on the Vivienne Westwood catwalk. Now, with Charli leading the way, this playful nod to edible luxury is inspiring fashion lovers to add a touch of cool – quite literally – to their summer OOTDs. Magnum hosted an electrifying beach party on La Croisette to launch its 2025 global campaign Crack Into Pleasure. Charli, known for her boundary-pushing style, curated the night's soundtrack with explosive DJ sets from genre-defying producer Jamie xx, DJ and producer George Daniel, and a performance by breakthrough Swedish rapper Yung Lean, igniting a high-energy atmosphere that reflected the campaign's disruptive spirit. Guests abandoned restraint and embraced freedom in style, with Charli leading the way in a Vivienne Westwood Cafe Society ensemble. Gabbriette, making a dramatic entrance alongside Charli, broke away from the expected conservative dress code in a baby pink Y2K-inspired two-piece, embodying the campaign's fearless edge. Supermodel and creative Georgia May Jagger also made a statement in an ivory gown, while her iconic mother Jerry Hall commanded attention in a glittering black suit and satin red shirt. The party was anchored by the return of the Magnum® Dipping and Spray Barexperience, where Charli xcx set the tone, creating her signature Magnum® recipe to demonstrate how true pleasure comes from rejecting the expected and defining indulgence on your own terms. #CrackIntoPleasure marks a bold new chapter for Magnum®, inviting Pleasure Seekers around the globe to embark on an indulgent journey that pays homage to Magnum®'s original three ice cream flavour innovations: Magnum® Classic, Magnum® Almond, and Magnum® White.

Charli xcx sparks new trend after last year's Brat summer
Charli xcx sparks new trend after last year's Brat summer

Leader Live

time2 days ago

  • Entertainment
  • Leader Live

Charli xcx sparks new trend after last year's Brat summer

The Grammy award-winning artist, 32, catapulted her stardom to new heights with her 'Brat' album and will take to the Glastonbury stage in one of the festival's most hotly-anticipated performances. And with that event just under a month away, the 'Apple' hitmaker may have just set off a new summer trend. Charli turned heads at an exclusive party in Cannes by arriving with an iconic Magnum Classic Ice Cream in hand to complete her look. The moment pays homage to the iconic 1994 runway (Image: Myles Hendrik) The moment pays homage to the iconic 1994 runway, where models famously cracked into Magnum Classic ice creams on the Vivienne Westwood catwalk. Now, with Charli leading the way, this playful nod to edible luxury is inspiring fashion lovers to add a touch of cool – quite literally – to their summer OOTDs. Magnum hosted an electrifying beach party on La Croisette to launch its 2025 global campaign Crack Into Pleasure Charli, known for her boundary-pushing style, curated the night's soundtrack with explosive DJ sets from genre-defying producer Jamie xx, DJ and producer George Daniel, and a performance by breakthrough Swedish rapper Yung Lean, igniting a high-energy atmosphere that reflected the campaign's disruptive spirit. Guests abandoned restraint and embraced freedom in style, with Charli leading the way in a Vivienne Westwood Cafe Society ensemble. Gabbriette, making a dramatic entrance alongside Charli, broke away from the expected conservative dress code in a baby pink Y2K-inspired two-piece, embodying the campaign's fearless edge. Supermodel and creative Georgia May Jagger also made a statement in an ivory gown, while her iconic mother Jerry Hall commanded attention in a glittering black suit and satin red shirt. The party was anchored by the return of the Magnum® Dipping and Spray Barexperience, where Charli xcx set the tone, creating her signature Magnum® recipe to demonstrate how true pleasure comes from rejecting the expected and defining indulgence on your own terms. #CrackIntoPleasure marks a bold new chapter for Magnum®, inviting Pleasure Seekers around the globe to embark on an indulgent journey that pays homage to Magnum®'s original three ice cream flavour innovations: Magnum® Classic, Magnum® Almond, and Magnum® White.

Charli xcx sparks new trend after last year's Brat summer
Charli xcx sparks new trend after last year's Brat summer

Wales Online

time2 days ago

  • Entertainment
  • Wales Online

Charli xcx sparks new trend after last year's Brat summer

Charli xcx sparks new trend after last year's Brat summer The Grammy award-winning artist turned heads at an exclusive Cannes party by arriving with a nod to an iconic 90s moment Charli turned heads at an exclusive party in Cannes by arriving with an iconic Magnum Classic Ice Cream in hand (Image: Myles Hendrik ) Charli xcx has been one of the hottest names on music fans' lips over the last 12 months. The Grammy award-winning artist, 32, catapulted her stardom to new heights with her 'Brat' album and will take to the Glastonbury stage in one of the festival's most hotly-anticipated performances. ‌ And with that event just under a month away, the 'Apple' hitmaker may have just set off a new summer trend. ‌ Charli turned heads at an exclusive party in Cannes by arriving with an iconic Magnum Classic Ice Cream in hand to complete her look. The moment pays homage to the iconic 1994 runway (Image: Myles Hendrik ) The moment pays homage to the iconic 1994 runway, where models famously cracked into Magnum Classic ice creams on the Vivienne Westwood catwalk. ‌ Now, with Charli leading the way, this playful nod to edible luxury is inspiring fashion lovers to add a touch of cool – quite literally – to their summer OOTDs. Magnum hosted an electrifying beach party on La Croisette to launch its 2025 global campaign Crack Into Pleasure. Charli, known for her boundary-pushing style, curated the night's soundtrack with explosive DJ sets from genre-defying producer Jamie xx, DJ and producer George Daniel, and a performance by breakthrough Swedish rapper Yung Lean, igniting a high-energy atmosphere that reflected the campaign's disruptive spirit. ‌ Guests abandoned restraint and embraced freedom in style, with Charli leading the way in a Vivienne Westwood Cafe Society ensemble. Gabbriette, making a dramatic entrance alongside Charli, broke away from the expected conservative dress code in a baby pink Y2K-inspired two-piece, embodying the campaign's fearless edge. Supermodel and creative Georgia May Jagger also made a statement in an ivory gown, while her iconic mother Jerry Hall commanded attention in a glittering black suit and satin red shirt. Article continues below The party was anchored by the return of the Magnum® Dipping and Spray Barexperience, where Charli xcx set the tone, creating her signature Magnum® recipe to demonstrate how true pleasure comes from rejecting the expected and defining indulgence on your own terms. #CrackIntoPleasure marks a bold new chapter for Magnum®, inviting Pleasure Seekers around the globe to embark on an indulgent journey that pays homage to Magnum®'s original three ice cream flavour innovations: Magnum® Classic, Magnum® Almond, and Magnum® White.

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