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DripDrop® Hydration Launches at Costco.com with an Exclusive Zero Sugar Variety Pack
DripDrop® Hydration Launches at Costco.com with an Exclusive Zero Sugar Variety Pack

Yahoo

time08-05-2025

  • Health
  • Yahoo

DripDrop® Hydration Launches at Costco.com with an Exclusive Zero Sugar Variety Pack

SAN FRANCISCO, May 8, 2025 /PRNewswire/ -- DripDrop® Hydration, the fast-growing electrolyte drink mix and a leading brand in the hydration category, today announced the launch of an exclusive Zero Sugar 40-count variety pack on This exciting new offering includes two fan favorite flavors—Lemon Lime and Watermelon—formulated to deliver fast, effective hydration without the sugar. DripDrop was developed by Dr. Eduardo Dolhun, a Mayo-trained doctor and hydration expert, while on humanitarian aid missions, to provide the fastest hydration possible to those in need. For over a decade, its superior efficacy and award-winning taste has made DripDrop a trusted choice among doctors, firefighters, elite athletes, and the U.S. military. Now, this proven hydration solution is available to everyone—whether for exercise, heat, performance, travel, sleep, or overall wellness. "We're proud to kick off our partnership with Costco, one of the most important and selective retailers in the world, through this exclusive offering," said Ross Lipari, Chief Revenue Officer at DripDrop. "We can now reach millions of Members on with our Zero Sugar electrolyte formula that meets the growing demand from Members for effective, great-tasting hydration with zero compromise. The new 40-count pack is a great value for Costco Members who prioritize both performance and purpose." DripDrop Zero SugarDripDrop Zero Sugar offers fast hydration with 3 times more sodium electrolytes than the leading sports drink, low osmolarity (the amount of particles in a solution) for fast fluid absorption, plus 10 key vitamins and nutrients for optimized wellness. Vitamin C + Zinc: For faster recovery and immune support Potassium: Regulates healthy hydration balance Magnesium: Supports optimal rehydration and recovery B Vitamins: For optimized daily hydration and wellness As a Public Benefit Corporation, DripDrop is committed to defeating dehydration worldwide. Each purchase generates life-saving donations and hands-on support across the globe. To date, DripDrop has donated over 10 million servings and has committed to providing more than 3 million servings per year since 2023. The Zero Sugar 40-count variety pack is available at $29.99 per pack exclusively for members starting today. For more information or to purchase the product, visit About DripDropDripDrop is an oral rehydration solution (ORS) invented by Dr. Eduardo Dolhun while on life saving humanitarian aid missions across the globe. It was created for fast hydration in the most challenging circumstances where IVs were not an option. DripDrop is a breakthrough in hydration, designed for both speed and taste to deliver the fastest hydration possible, and is trusted by doctors, firefighters, professional athletes, and the U.S. Military. DripDrop is proven hydration for exercise, heat, performance, travel, sleep, and wellness. As a Public Benefit Corporation, DripDrop is committed to defeating dehydration and each purchase generates life-saving donations and hands-on support across the globe. For more information, or to find a store that carries DripDrop, visit Media Contactpress@ View original content to download multimedia: SOURCE DripDrop Sign in to access your portfolio

DripDrop® Hydration Recognized on Bain & Company's 2025 Insurgent Brands List
DripDrop® Hydration Recognized on Bain & Company's 2025 Insurgent Brands List

Yahoo

time11-03-2025

  • Business
  • Yahoo

DripDrop® Hydration Recognized on Bain & Company's 2025 Insurgent Brands List

SAN FRANCISCO, March 11, 2025 /PRNewswire/ -- DripDrop® Hydration, the fast-growing electrolyte drink mix and a leading brand in the hydration space has been named to Bain & Company's 2025 Insurgent Brands list, which recognizes companies redefining growth in the fast-moving consumer goods (FMCG) sector. This year, DripDrop is among 120 brands honored and one of just 43 newcomers to the list. DripDrop was developed by Dr. Eduardo Dolhun, a Mayo-trained doctor and hydration expert, while on humanitarian aid missions, to provide the fastest hydration possible to those in need. DripDrop's ORS science-based formula activates a hydration shortcut, accelerating fluid and electrolyte absorption to hydrate faster and more effectively than water alone. For over a decade, its proven efficacy has made DripDrop a trusted choice among doctors, firefighters, elite athletes, and the U.S. military. Now, this powerful hydration solution is available to everyone—whether for exercise, heat, performance, travel, sleep, or overall wellness. "We're honored to be recognized by Bain & Company on their 2025 Insurgent Brands List," said John Shea, CMO at DripDrop. "This recognition is a testament to our commitment to delivering superior hydration for our consumers who understand that proper hydration is essential to perform at their best—both mentally and physically." Bain & Company defines insurgent brands as those that generate more than $25 million of annual revenue in tracked channels, have grown more than 10 times their category's average growth rate over the past five years, and maintained positive growth over the past two years while remaining independent or having been acquired by a large consumer packaged goods company only within the past two years. "Bain's insurgent brands list offers valuable insight into where innovative, disruptive growth is taking place within the consumer packaged goods sector," said Charlotte Apps, executive vice president of Bain's Consumer Products practice. "While the broader sector continues to grapple with stagnating volumes, limited pricing power, and consumer headwinds, these insurgent brands are unlocking incremental growth by addressing unmet consumer needs in new, authentic, and often founder-led ways. These brands provide a roadmap for sustainable growth in this evolving marketplace, and they showcase the power of compelling consumer-centric value propositions, strong brand engagement, and superior velocity on the shelf. Looking ahead, we anticipate these insurgents will continue to capture an increasing share of category growth and play a meaningful role in shaping the future of the industry." For more information about DripDrop, visit About DripDropDripDrop is an oral rehydration solution (ORS) invented by Dr. Eduardo Dolhun while on life saving humanitarian aid missions across the globe. It was created for fast hydration in the most challenging circumstances where IVs were not an option. DripDrop is a breakthrough in hydration, designed for both speed and taste to deliver the fastest hydration possible. As a Public Benefit Corporation, DripDrop is committed to defeating dehydration and each purchase generates life-saving donations and hands-on support across the globe. For more information, or to find a store that carries DripDrop, visit Media Contactpress@ View original content to download multimedia: SOURCE DripDrop

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