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USA Today
a day ago
- Sport
- USA Today
If you crave the NFL, 'Project: June' is for you. Because the league never truly sleeps
If you crave the NFL, 'Project: June' is for you. Because the league never truly sleeps Show Caption Hide Caption Five NFL games we can't wait to watch in the 2025 season The NFL schedule for the 2025-2026 season has been released. Here are a few games on our must-watch list. Editor's note: This story is a part of a series by USA TODAY Sports called Project: June. We will publish at least one NFL-themed story every day throughout the month because fans know the league truly never sleeps. I've covered the NFL just about my entire adult life, over 30 years, and there was often this axiom that still exists: the NFL is dead in the month of June. No one cares about it. Everything shuts down. Interest dies. The league basically disappears from the minds of fans. MORE: Chiefs never make Super Bowl excuses – a lesson the 49ers must learn But is that really true? There's a phrase that's become one of my favorites: "narrative dominance." It's used a lot in politics, but it applies to this idea about the NFL. The narrative is that you, the NFL fan, ceases caring about the league in the month of June. So let's test that narrative. USA TODAY Sports will publish a story each day of the month for Project: June. We will cover the NFL universe from the lighthearted to the serious. OPINION: Is NFL caving to anti-DEI movement? The optics don't look good. If you wish you could draft your fantasy team now starting with that No. 1 overall selection (pick Ja'Marr Chase first, trust me on this), this series is for you. If you dream of season openers, tune in. If the Eagles' various Super Bowl celebrations dance in your head, over and over, this is your place. There seems to be always an NFL itch, and we will scratch it for you. Or something like that. I once had a conversation with Hall-of-Famer Michael Strahan and he mentioned how important it was to take some time away from football after the season, but by the time the summer came around, he deeply missed it. You may feel the same way. If you do, this will be the place for you in June. All the NFL news on and off the field. Sign up for USA TODAY's 4th and Monday newsletter.
Yahoo
7 days ago
- Entertainment
- Yahoo
NFL Star Kyle Juszczyk and His Designer Wife Kristin's House Is Given Incredible Makeover Courtesy of HGTV Star Galey Alix
San Francisco 49ers pro and his wife Kristin's $2.7 million San Jose home has undergone a jaw-dropping transformation at the hands of influencer-turned-HGTV star , who pulled off a dramatic overhaul of the property in just a matter of weeks. Galey, who rose to fame on social media before landing her own show, 'Home in a Heartbeat with Galey Alix,' took to TikTok to reveal that she had spent several weeks carrying out a surprise makeover on the couple's California home. The A-lister explained that the project first started when Galey, 31, sent Kristin a message on Instagram to praise the NFL-themed clothing designs she had created for a number of athletes' partners, including and . 'When I saw she was following me, I thought, okay, I have to DM her and tell her how amazing she is,' Galey, who is based in Florida, told People. 'She wrote back saying, 'Oh my God, I watched your show! Kyle and I watched the whole thing—we loved it. I've been following you forever.'' The pair 'immediately connected' and Kristin decided to ask her new friend if she would ever consider taking on a renovation project outside of the Sunshine State. 'In my head, I was thinking, that's terrifying because I rarely do projects outside of Florida, but I was so impressed by her, and they're such a cute couple, I just thought, you know what? Let me try it. I'm going to go big,' Galey admitted to the outlet. The interior designer then hopped on a plane to meet Kristen, 31, and Kyle, 33, in their West Coast abode, which sprawled across 4,300 square feet and boasted five bedrooms and five bathrooms. Kristin and Kyle told Galey that they had purchased the home eight years prior, when the NFL pro first signed with the 49ers, admitting to her that they'd always planned to renovate, but other things kept getting in the way of their home makeover plans. It wasn't until their kitchen flooded recently that they finally decided the time was right to give their home a makeover. Before Galey began, Kristen shared her mood boards, which were flooded with inspiration photos that perfectly depicted her chic design dreams. Kristin confessed she was shocked when she asked Galey whether the 'surprise' nature of her renovation reveals were all authentic—only for the designer to confirm that her clients almost always allow her free reign to do what she wants without any input from them during the process. That aspect of the renovation made her hesitate to give Galey the go-ahead, she admitted, noting that, despite working primarily with clothing, she has a passion for interior design and was reluctant to simply hand over all creative control to another person. Eventually, she found the confidence to put her total trust in Galey, and the couple handed over their keys to the HGTV star, who was tasked with renovating their kitchen, primary bathroom, living room and primary bedroom. Kyle explained that their bedroom was a top priority, confessing that the couple weren't actually even using it, because it wasn't cozy enough for them to feel truly comfortable sleeping in it. Galey said that she focused on a 'Pacific cozy' vibe for the renovation, revealing that she knew she wanted to include wife open spaces, honey-toned wood floors, and light colors. She revealed that she spent around $60,000 on stone slabs, custom furnishings, and fixtures—which had to be transported to the couple's home from Florida. The HGTV star also partnered with Canada-based company, Neff Beautiful Living, to build the kitchen, vanities, living room cabinetry, and ceiling features. The kitchen was built and tested in Canada before being transported to California. 'We packed everything into a 40-foot truck and drove it out to California. I flew in the same day the truck arrived. We unloaded an entire house worth of furnishings and fixtures and got straight to the install. We even drove the kitchen in from Canada with all the woodwork,' Galey explained. 'It was the biggest lift I've ever done. I definitely make it harder on myself by keeping the surprise element. I could've had everything shipped directly to their house, but then I wouldn't get eyes on it—and they would've seen stuff. The whole point is that they have no idea.' When all the parts arrived in California, it took Galey a month and a half to complete the project. Galey and her design team slept on air mattresses and in sleeping bags inside the property, getting just two to four hours of sleep each per night. There were even a few nights the team stayed up all night. In the end, Galey created a sumptuous sanctuary that can be enjoyed by the couple, as well as their friends and family members, explaining that she 'loves how they're so family-oriented' and wanted their home to reflect their passion for entertaining. The property, she added, was designed to be a space where they can 'rest, feel calm, and host their community,' noting that she 'gave them double the seating they had before' and expanded the kitchen island to make it a place where plenty of people can gather. 'I just picture them coming home after a game—win or lose—and feeling like they're back in their sanctuary,' she said. 'It was really, really, really hard, but I knew seeing their reaction would make it worth it, Galey explained. Galey poured her heart into the project and was devastated to learn that there was a chance the property would be sold off if Kyle was traded to another team at the end of the season, a risk that became increasingly real after he became a free agent. 'They assured me the chances were slim, but five hours later, I get a text from them saying, 'We're devastated,'' Galey recalled, confessing that she was heartbroken over the idea that the project she'd poured her heart and soul into might soon be put on the market. What's more, she hadn't actually revealed the home to the couple when they got the news about Kyle's free agent status, which meant the big unveiling could have been tinged with tragedy if they learned they were unable to stay in the home. 'The whole reason I do this is to make people happy. And now, I pictured them opening their eyes on reveal day and seeing what they could have had—if they could have stayed,'' the star explained. Luckily, just one week before the TV personality was set to fly back to the couple's home to add the finishing touches, she was givem the joyful news that the football player and his wife would be staying in the property after all. 'I never wanted to leave the Niners, and so there were a few days when that was a reality—that I was a free agent, but I'm so happy that we were able to work it out and come back. That door was always open, so at least we always had that to fall back on—that they were open to bringing me back,' Kyle said. Over a month after she began the project, the renovation expert was finally ready to show off her skills to the A-list couple, a moment that left everyone experiencing a lot of nerves. Still, Galey noted that she was confident they would love the design because they fully 'trusted' her. When asked about what their favorite room of the house, the couple couldn't even decide which they loved the most. 'This kitchen is completely different, even the layout of it. Kyle and I just keep walking around saying, 'How did she even think of putting something like that there?'' 'It was the best experience I could have ever imagined, and I don't know how I could ever do anything different now. Galey really added so much seating in our living room that we didn't have before. After games, Kyle was notorious for laying on the floor watching film on his iPad, but now he doesn't have to do that anymore,' the influencer said. 'I've finally got a seat at the table,' Kyle added. The couple told the outlet that they felt 'very fortunate' to have been able brought in Galey to redesign their abode and make it more 'peaceful.' They added that the experience of renovating them home has made them appreciate their home in the Bay Area that much more, despite both being from the East Coast originally. 'We feel so fortunate, especially with everything going on in Kyle's career — it's really made us reflect on how lucky we've been to call the Bay home for the past eight years. It's just the best place, and we love it so much. I never imagined this would be where I'd feel most at home and at peace. 'We're both from the East Coast — Kyle's from Ohio — and we never thought the Bay would be where we'd truly feel rooted. You never know where life will take you, or where our careers will lead, but the Bay will always hold a piece of our hearts. And so will this house. No question,' Kristin added. 'We Live on a Sailboat in the Caribbean—Here's What Life on the High Seas Is Like' How To Price Your Viral Home for Sale—as Owner of Pope's Childhood Home Tries To Cash In 'My First Home Was a $185K Fixer-Upper in Florida—Now It's Bringing in Passive Income'
Techday NZ
30-04-2025
- Business
- Techday NZ
Adobe & NFL expand partnership to boost fan engagement with AI
Adobe has announced an expansion of its partnership with the National Football League (NFL) to become an Official Partner ahead of the 2025 NFL Draft, focusing on delivering enhanced personalised fan experiences using Adobe's AI and creative technologies. The collaboration will utilise the Adobe Experience Platform, Adobe Firefly, and Adobe Express to increase fan engagement across the NFL and its 32 clubs. These tools are expected to empower fans to generate and share content themed around their favourite teams and players, introducing new NFL-themed templates for customisation across social and digital channels. The initiative will also enhance live event experiences through the NFL OnePass app, which will enable fans to receive content tailored to their specific interests and preferences in real time. In addition, over 140 NFL Live Content Correspondents will leverage Adobe Creative Cloud tools to produce real-time content from the field, including video and photo updates from every game and exclusive creator content. This expanded partnership builds upon the NFL Technology Innovation Hub, a programme aimed at integrating emerging technologies in all aspects of professional football, with a particular emphasis on engaging fans across multiple platforms and locations. According to Tim Ellis, Chief Marketing Officer of the NFL, the partnership puts personalised fan experiences at the forefront. "Everything we do starts with the fan — and today's fans, especially the next generation, want to engage on their terms, in ways that are deeply personal, expressive, and uniquely their own. Through our expanded partnership with Adobe, we're unlocking new levels of creativity, connection, and customisation that empower fans to not only feel closer to the game but also become creators and storytellers of their own NFL journeys." Through the Adobe Experience Platform, the NFL and its clubs will orchestrate communications based on known fan interests and digital behaviours across properties such as the NFL App, and NFL OnePass. Adobe Journey Optimizer, Firefly, Adobe Customer Journey Analytics, and Adobe Workfront will support project management, audience and campaign development, creative production, performance optimisation, and localisation. Fan-generated storytelling is a focal point of the partnership. Supporters will have access to new NFL-themed templates via Adobe Express, allowing them to remix, download or share personalised content to celebrate their teams and players. This initiative marks the first time fans can directly participate in content creation using such tools across NFL platforms. For live event experiences, the NFL OnePass app will incorporate Adobe technology to deliver curated and individualised content to attendees. Alongside this, fans and content creators are encouraged to use custom NFL-themed Adobe Express templates to express their enthusiasm both online and during events. The league's content strategy will also benefit from the expansion of the Live Content Correspondents programme, with more than 140 correspondents using Adobe Creative Cloud applications such as Photoshop, Lightroom, Premiere Pro, and Express. These teams are responsible for the rapid creation and distribution of content that appears in brand channels, providing fans with immediate and diverse viewpoints from games and league events. Adobe's technology will also feature in annual initiatives such as "My Cause, My Cleats," where select NFL players use Adobe products like Firefly and Express to design custom footwear that highlights causes they support. This project is intended to simplify the creative process for players, boosting the visibility of charitable initiatives during dedicated weeks of the season. Beyond the NFL, Adobe currently works with other prominent sports organisations including Major League Baseball, the National Women's Soccer League, PGA TOUR, and the Adobe Women's Football Association Cup on similar projects to advance digital fan engagement. Fans will have opportunities to interact with Adobe-powered features and experiences throughout the 2025 NFL season as part of the league's ongoing digital transformation strategy. The partnership is part of the NFL's international expansion and appeal to a new generation of followers, utilising creative and customer experience technology to foster connection and engagement.
USA Today
24-04-2025
- Business
- USA Today
TaylorMade signs licensing deal with NFL, now offering team logos on golf balls
TaylorMade signs licensing deal with NFL, now offering team logos on golf balls Just in time for the 2025 NFL Draft, TaylorMade has rolled out TP5, TP5x and SpeedSoft Ink balls with NFL team logos. Thursday evening in Green Bay, Wisconsin, the National Football League will hold its annual draft, transforming top college players into pros and igniting fan bases across the United States with hopes of making the playoffs and possibly winning Super Bowl LX next February in Santa Clara, California. If you want to show your love for your favorite NFL team, TaylorMade now allows you to do it with your golf ball, having announced that it has entered into a licensing agreement with the NFL. Starting Thursday, the Carlsbad, California-based equipment maker is offering SpeedSoft Ink and TP5 and TP5x MySymbol NFL golf balls. The NFL-themed SpeedSoft Ink golf balls will feature the 2025 Super Bowl champion Philadelphia Eagles, Kansas City Chiefs, New England Patriots, San Francisco 49ers, Miami Dolphins, New York Giants, Pittsburgh Steelers, Green Bay Packers, Denver Broncos and Dallas Cowboys for $34.99 per dozen. Like the standard balls, the NFL version of the SpeedSoft Ink is a two-piece, ionomer-covered ball. Featuring TaylorMade's exceptionally soft PWRCore, the ball should allow every golfer to activate it off the tee for more distance. However, because the SpeedSoft has a 50 compression, it holds the distinction of being the softest-feeling ball in the TaylorMade lineup. Football fans will be able to choose any of the 32 NFL teams to be featured on TP5 or TP5x MySymbol NFL golf balls for $64.99 per dozen. The TP5 and TP5x are TaylorMade's most-premium balls, featuring a five-piece construction and a urethane cover to enhance greenside spin. TaylorMade will expand its NFL collection with additional offerings later this year, as the NFL season approaches.
Business Wire
24-04-2025
- Business
- Business Wire
NFL and Adobe Launch AI-Powered Fan Experience Partnership
NEW YORK--(BUSINESS WIRE)--The National Football League and Adobe (Nasdaq: ADBE) announced today an expanded global partnership that combines AI, creativity and marketing to deliver a new level of AI-powered fan experiences. Ahead of the 2025 NFL Draft, Adobe is named an official partner of the NFL — a partnership that strengthens the connection fans have with their favorite NFL players and teams through enhanced content and creativity powered by Adobe applications. Adobe Experience Platform and applications, including Adobe Express and Adobe Firefly, will empower the NFL to generate fan content and engagement at a new scale. Whether fans are enjoying the game at home, on the go or in the stadium — this partnership will deliver new personalized content that will bring fans closer to their favorite teams and players, preferred stadium experiences and the promotions they care about most, creating the ultimate fan journey. For the first time, fans will be able to uniquely express their passion for the teams they love with NFL-themed Adobe Express templates that they can easily remix and share on their channels. This partnership is a development of the NFL Technology Innovation Hub, a new strategic initiative that integrates cutting-edge technologies into all aspects of football, including fan engagement. As an official partner of the NFL, Adobe is partnering with the NFL Technology Innovation Hub to make the sport even more engaging for its millions of fans, through tailored digital experiences and elevated content, including cutting-edge innovation in Adobe Firefly to scale video content internationally. This will supercharge the NFL's mission to deliver personalized, engaging experiences for all fans in all markets 'Everything we do starts with the fan — and today's fans, especially the next generation, want to engage on their terms, in ways that are deeply personal, expressive, and uniquely their own,' said Tim Ellis, chief marketing officer of the NFL. 'Through our expanded partnership with Adobe, we're unlocking new levels of creativity, connection, and customization that empower fans to not only feel closer to the game but also become creators and storytellers of their own NFL journeys.' 'We could not be more excited to become an Official Partner of the NFL and bring the best of Adobe technologies to NFL fans globally — inside and outside the stadium,' said Rachel Thornton, SVP and chief marketing officer of Adobe Enterprise. 'Together, we are bringing the next level of NFL fan experiences to life, with the shared goal of driving engagement through both digital and physical journeys, while enhancing fan creativity and content creation like never before.' Adobe and the NFL will partner on marketing technology initiatives, including: Personalized Fan Engagement: Deepening NFL fandom is predicated on orchestrating communications based on known fan interests and behavior across digital touchpoints, such as NFL App and NFL OnePass. Connecting the fan's journey across the NFL ecosystem creates the ultimate fan experience by directly delivering fans the content they want. Adobe Experience Platform enables the league and all 32 clubs to scale meaningful fan personalization end-to-end through project management, audience and campaign development, creative production, performance optimization and localization and translation — powered by Adobe Journey Optimizer, Firefly, Customer Journey Analytics and Workfront. Fan-Generated Storytelling: Fans will soon access new NFL-themed templates in Adobe Express. For the first time, they will be able to remix and download or share on their channels to show excitement for their favorite teams. Elevated Event Experiences: NFL events bring fandom to life with live interactive experiences, which are enhanced with the NFL OnePass app. Building on that experience, fans will receive personalized content on NFL OnePass, powered by Adobe technology, tailored to their preferences. Fans and content creators can also express their passion online with custom NFL-themed Adobe Express templates, crafting unique content to share on social media and celebrate their fandom. Scaling Live Content Correspondents (LCC): Over 140 NFL LCCs will utilize Adobe Creative Cloud products like Photoshop, Lightroom, Premiere Pro as well as Adobe Express for all content creation, editing and scaling. LCCs are responsible for capturing content shared across brand channels that fans love, like real-time video and photo content from every game, exclusive NFL creator content and 'helmets off' player content. 'My Cause, My Cleats' Design: Each year, during a designated week of the season, NFL players can pick a cause or organization of their choosing to represent on a pair of custom-designed cleats worn on the field. Now, Adobe will partner with select NFL players to use Adobe products like Firefly and Express to boost their creativity and make it easier to design customized cleats that help spread awareness for their chosen causes. Fans will start to experience the NFL and Adobe's partnership throughout the 2025 NFL season. About Adobe Adobe is changing the world through digital experiences. For more information, visit © 2025 Adobe. All rights reserved. Adobe and the Adobe logo are either registered trademarks or trademarks of Adobe in the United States and/or other countries. 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