Latest news with #PREM
Forbes
6 days ago
- Business
- Forbes
How To Navigate Click-Free Search: 13 Tips For Using PR To Boost SEO
As generative AI and zero-click search reshape the way people discover brands online, traditional SEO tactics like keywords and backlinks are no longer enough to gain brand exposure and traffic. Instead, search engines and AI-powered systems are prioritizing trusted brand mentions across high-authority platforms to rank search engine page results. To boost SEO and SERP rankings in this environment, a solid online reputation—fueled by strategic PR mentions—may now carry more weight than site traffic and backlinks. Below, 13 members of Forbes Agency Council share their top public relations tips to help brands increase their visibility and credibility in today's rapidly evolving search engine landscape. 1. Get Your Brand Name In Headlines Or Quotes A tip for brands seeking to improve SERP rankings moving forward would be to secure consistent press in trusted outlets, using your brand name in headlines or quotes. These mentions feed AI-driven search and build credibility that links alone can't. Brands need to now focus on quality over quantity when it comes to SERP visibility. - Marilyn Cowley, PREM - PR & Social 2. Remember That Every Opportunity Matters Emphasize that every opportunity matters. Too often, clients will pass on an interview because the deadline is too tight or the outlet doesn't solely reach their target audience. A few years ago, this was generally just annoying for PR teams; now, with click-free searches, it is outright detrimental. - Chintan Shah, KNB Communications 3. Build Relationships With Local Media Local media relationships are key. Use platforms like HARO (Help A Reporter Out) to gain expert mentions, and leverage your associations and memberships to get featured. Submit articles, sponsor charity events and create opportunities for your brand to be seen as a trusted, community-driven authority. These tactics will improve online reputation and boost your SEO with valuable PR mentions. - Jimi Gibson, Thrive Agency 4. Tell Your Story Through Thought Leadership Consistently establish thought leadership and tell your brand's story through articles, podcasts and videos. Pitch these to niche and mainstream media for third-party validation and industry recognition. Also, publish on owned channels and mobilize your social communities to echo those activities build a digital trust trail, boosting your AI reputation and search rankings. - Lars Voedisch, PRecious Communications Forbes Agency Council is an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies. Do I qualify? 5. Leverage Influencers To Spark Organic Search Influencers play a significant role in boosting SEO performance. When a content creator mentions a brand, it sparks interest and helps the brand name stick in the minds of their audience. As a result, some viewers later search for the brand organically. - Michael Kuzminov, HypeFactory 6. Build Narrative Resilience Before You Need It AI search pulls from your entire digital footprint—not just recent coverage. Establish consistent, positive messaging across platforms now so that when challenges arise, AI systems have deeper context to draw from. Your crisis response isn't just damage control; it's algorithm training. Your employees are the best algorithm trainers, for better or worse. - Kathleen Lucente, Red Fan Communications 7. Treat PR As Structured Data For AI PR is no longer just about awareness—it's structured data for AI. Secure high-authority media mentions that reinforce your brand's expertise. Use consistent, contextual language (and visuals, when possible) to help AI systems connect the dots, recognize your brand as a trusted entity and strengthen your presence in a click-free search world. - Goran Paun, ArtVersion 8. Expand Beyond Traditional PR Channels A strong brand is critical for both traditional search rankings and inclusion in AI answers. PR mentions in topically authoritative publications are important, but they are limited, and every competitor is also targeting them. Expand your targets to include YouTube, podcasts and social media mentions (such as Reddit, LinkedIn and TikTok) in order to truly stand out and ultimately gain rankings and citations. - Toren Ajk, TAC Marketing Group 9. Get Mentioned Using Language Customers Search For Get your brand mentioned in high-authority publications using the same language your ideal customer searches for. You don't always need a backlink. AI and Google recognize trusted mentions. We tell our clients it's not just about ranking pages anymore; it's about building a brand that deserves to be ranked. - Don Dodds, M16 Marketing 10. Skip Generic Content; Go Deep You cannot beat technology designed to answer any basic question under the sun. So, my advice is to skip generic educational content. Focus on thought leadership that dives into industry nuances drawn from years of observations and get this content placed in reputable media outlets. Users are more likely to click when they see a trusted source and original perspectives. - Nataliya Andreychuk, Viseven 11. Be Worthy Of The Reputation You Want Online reputation has always mattered; it's just that zero-click and generative AI search have highlighted its role. The best way to build your online reputation is no different today than it was five or 10 years ago: Be worthy of the reputation you desire. Start by doing the right thing, and then help journalists by sharing great stories about your brand—simple! - Mike Maynard, Napier Partnership Limited 12. Think Like A Publisher Start thinking like a publisher, not just a brand. The best PR isn't just press; it's positioning. Get featured on high-authority sites with angles your customers actually search for. Then syndicate it everywhere. The more you show up as the authority, the more Google believes it. If AI's rewriting the rules of search, then your reputation is the new algorithm. - Tony Pec, Y Not You Media 13. Gain Visibility In Credible Publications We recognize GenAI models prioritize mentions in trusted and authoritative domains. Our No. 1 tip is to gain visibility in credible publications (local and national). Brand mentions play a key role. We see that SERP, especially AI overviews showing unlinked brand mentions from online communities, has leveled the playing field against firms trying to game the system. This is our top tip for a world where SEO has evolved into GEO—generative engine optimization. - Dean Trevelino, Trevelino/Keller
Daily Mail
6 days ago
- Sport
- Daily Mail
New Gallagher Premiership season to kick-off with Thursday night match... while Villa Park will also be a new venue for the 2025/26 campaign
The 2025/26 Gallagher Premiership season will begin with a Thursday night fixture while the league will also host a match at the home of Aston Villa. On the back of a record-breaking campaign in terms of attendances and television viewership, English rugby's top division is hoping to go to new heights once again. Round one will kick-off with Sale hosting Gloucester on Thursday, September 25 – the first time the Premiership, now officially known as Gallagher PREM, will host a match outside its traditional weekend slot. Thursday night matches are not set to become common. But there is one to start the new season. There are no Saturday matches in round one to avoid a clash with the final of the Women's World Cup which is being hosted by England. In a bid to attract bigger crowds, PREM matches have regularly taken place at larger stadiums including numerous football grounds in recent years. But Aston Villa's Villa Park will be a new venue for English club rugby this season, with Gloucester facing Leicester Tigers at the iconic Premier League ground on Saturday, March 28. Saracens will again play at Tottenham Hotspur Stadium while Bristol will return to Cardiff's Principality Stadium after debuting there last term. After beating Leicester in last season's final and sealing an historic treble, Bath will be favourites to seal the league title for a second straight season. Simon Massie-Taylor, chief executive of PREM Rugby, said: 'We are incredibly excited for the return of the Gallagher PREM and fans have plenty to look forward to with a number of appetising new additions to the fixture list for 2025/26. 'Kicking off the campaign with a Thursday night opener brings a fresh twist to our traditional curtain-raiser. Marquee fixtures remain a key pillar of our strategy to broaden rugby's reach. 'We're thrilled to see Villa Park host The Slater Cup for the first time and to witness the continued growth of Bristol Bears' Big Day Out in its second year. Last season was a landmark one. 'Viewership on TNT Sports rose by 28 per cent, attendances continued their upward trend and the league has never been more competitive as we saw a sixth different champion in six years, with Bath edging Leicester. 'Now with the official launch of the new look Gallagher PREM, the 2025/26 season marks the beginning of a groundbreaking and transformative new era for the sport.'
Scottish Sun
11-07-2025
- Sport
- Scottish Sun
Premier League fixture list plunged into chaos less than 48 hours after match dates were confirmed
Palace's European demotion will have a serious ripple effect FIXTURE CHAOS Premier League fixture list plunged into chaos less than 48 hours after match dates were confirmed Click to share on X/Twitter (Opens in new window) Click to share on Facebook (Opens in new window) THE PREM fixture list has been plunged into chaos, less than 48 hours after the August match dates were confirmed. Uefa's decision to relegate Crystal Palace to the Conference League - they are now set to promote Nottingham Forest to the Europa League - will force Prem bosses to rip up their schedule for the third weekend of the season. Sign up for Scottish Sun newsletter Sign up 4 Crystal Palace secured Europa League football with their FA Cup triumph last season Credit: ALAMY 4 But they have been demoted to the Conference League due to the club breaching multi-ownership rules Credit: GETTY 4 Nottingham Forest are set to replace Palace in the Europa League Credit: REX With Forest initially due to play their Conference League qualifying round first leg on Thursday August 21, their weekend game - ironically at Selhurst Park - had already been put back to Sunday, August 24. But the impact of Uefa's decision will be felt the next weekend. Prem bosses announced on Wednesday that Palace's game at Aston Villa would be played on Friday, August 29, with an 8pm kick-off. With Palace - unless their appeal to the Court of Arbitration for Sport is successful - now playing the second leg of their qualifying round 24 hours, the visit to Vila Park will now have to be moved once again, to the Sunday afternoon. READ MORE ON PALACE EUR OUT Palace RELEGATED from Europa League with Nottingham Forest set to be promoted With the September international break following the weekend action, there is no option to move any Prem matches to the Monday evening. But League bosses may now want to switch Forest's home match with West Ham, which had been provisionally moved to the Sunday afternoon, back to the initially-scheduled Saturday 3pm slot or to fill the Friday night hole. Palace have yet to comment on their demotion to the Conference League. But they're expected to submit an imminent appeal of Uefa's decision at the Court of Arbitration for Sport. JOIN SUN VEGAS: GET £50 BONUS 4 Crystal Palace are set to appeal Uefa's decision at the Court of Arbitration for Sport Credit: Getty An excerpt of a Uefa statement read: "The present decision may be appealed against before the Court of Arbitration for Sport, in accordance with Articles 62 and 63 of the UEFA Statutes." Former shareholder John Textor went to extreme measures to try to keep Palace in the Europa League, selling his £190million stake in the club. Crystal Palace could be KICKED OUT of Europa League before a ball is even kicked But his firesale proved to be too little too late as Uefa have well and truly brought the hammer down on The Eagles.
The Irish Sun
11-07-2025
- Business
- The Irish Sun
Premier League fixture list plunged into chaos less than 48 hours after match dates were confirmed
THE PREM fixture list has been plunged into chaos, less than 48 hours after the August match dates were confirmed. Uefa's Advertisement 4 Crystal Palace secured Europa League football with their FA Cup triumph last season Credit: ALAMY 4 But they have been demoted to the Conference League due to the club breaching multi-ownership rules Credit: GETTY 4 Nottingham Forest are set to replace Palace in the Europa League Credit: REX With Forest initially due to play their Conference League qualifying round first leg on Thursday August 21, their weekend game - ironically at Selhurst Park - had already been put back to Sunday, August 24. But the impact of Uefa's decision will be felt the next weekend. Prem bosses announced on Wednesday that Palace's game at With Palace - unless their appeal to the Court of Arbitration for Sport is successful - now playing the second leg of their qualifying round 24 hours, the visit to Vila Park will now have to be moved once again, to the Sunday afternoon. Advertisement READ MORE ON PALACE With the September international break following the weekend action, there is no option to move any Prem matches to the Monday evening. But League bosses may now want to switch Forest's home match with Palace have yet to comment on their demotion to the Conference League. But they're expected to submit an imminent appeal of Uefa's decision at the Court of Arbitration for Sport. Advertisement Most read in Football Latest JOIN SUN VEGAS: GET £50 BONUS 4 Crystal Palace are set to appeal Uefa's decision at the Court of Arbitration for Sport Credit: Getty An excerpt of a Uefa statement read: "The present decision may be appealed against before the Court of Arbitration for Sport, in accordance with Articles 62 and 63 of the UEFA Statutes." Former shareholder John Textor went to extreme measures to try to keep Palace in the Europa League, selling his £190million stake in the club. Advertisement Crystal Palace could be KICKED OUT of Europa League before a ball is even kicked But his firesale proved to be too little too late as Uefa have well and truly brought the hammer down on The Eagles.
Yahoo
04-06-2025
- Business
- Yahoo
Premium Announces Results of Annual General and Special Shareholders' Meeting Officer
Toronto, Ontario--(Newsfile Corp. - June 4, 2025) - Premium Resources Ltd. (TSXV: PREM) (OTC Pink: PRMLF) ("PREM" or the "Company") is pleased to report on the results of its Annual General and Special Meeting (the "Meeting") of shareholders held on Tuesday, June 3, 2025. All proposed resolutions, as described in the notice of meeting and management information circular of the Company dated April 28, 2025, were approved by shareholders. Shareholders re-elected Paul Martin (Chairman), André van Niekerk, Chris Leavy, James Gowans, Jason LeBlanc, Mark Christensen, Morgan Lekstrom and Norman MacDonald as directors of the Company, each to hold office until the next annual meeting of shareholders or until their successors are elected or appointed. MNP LLP was re-appointed as auditors of the Company for the ensuing year. In addition, shareholders approved: (i) the continuance of the Company from Ontario to British Columbia; (ii) the change of name of the Company; (iii) the consolidation of the Company's common shares by a ratio on a basis of up to 20:1; and (iv) the Company's adoption of a new omnibus equity incentive plan. Following the Meeting, the board of directors appointed Lindsey Le Ho as the Company's Corporate Secretary. Mrs. Ho had assumed the role effective April 9, 2025, following the resignation of Timothy Moran as Corporate Secretary. Mr. Moran continued to serve as Chief Legal Officer until his resignation following the Meeting. The Company's senior leadership team now comprises Morgan Lekstrom (Chief Executive Officer), Peter Rawlins (Senior Vice President & Chief Financial Officer), Brett MacKay (Vice President, Finance), Lindsey Le Ho (Corporate Secretary), and Sharon Taylor (Vice President, Exploration). Sean Whiteford continues as President of Premium Resources International Ltd., the Company's wholly owned subsidiary that holds its interests in Botswana. About Premium Resources Ltd. PREM is a mineral exploration and development company that is focused on the redevelopment of the previously producing copper, nickel and cobalt resources mines owned by the Company in the Republic of Botswana. PREM is committed to governance through transparent accountability and open communication within our team and our stakeholders. Our skilled team has worked on over 100 projects collectively, accumulating over 400 years of resource discoveries, mine development and mine re-engineering experience on projects like the Company's Selebi and Selkirk mines. PREM's senior team members have on average more than 20 years of experience in every single aspect of mine discovery and development, from geology to operations. For further information about Premium Resources Ltd., please contact: Morgan LekstromCEO and Directormorganl@ Jaclyn RuptashV.P., Communications and Investor Relationsjaclyn@ Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this news release. No stock exchange, securities commission or other regulatory authority has approved or disapproved the information contained herein. Follow Us X: LinkedIn: Facebook: Cautionary Note Regarding Forward-Looking Statements This news release contains "forward-looking information" within the meaning of applicable Canadian securities legislation based on expectations, estimates and projections as at the date of this news release. Forward-looking information involves risks, uncertainties and other factors that could cause actual events, results, performance, prospects and opportunities to differ materially from those expressed or implied by such forward-looking information. For the purposes of this release, forward-looking information includes, but is not limited to: the proposed completion of the Company's continuance in British Columbia, name and symbol change, and consolidation of the Company's common shares at a ratio of up to 20:1, and the timing thereof; and the Company's plans to develop the Selebi and Selkirk assets. These forward-looking statements, by their nature, require the Company to make certain assumptions and necessarily involve known and unknown risks and uncertainties that could cause actual results to differ materially from those expressed or implied in these forward-looking statements. Factors that could cause actual results to differ materially from such forward-looking information include, but are not limited to: the possibility that the Company will not complete the continuance, name change or consolidation on the timing anticipated or at all; delays in obtaining or failures to obtain required governmental or stock exchange approvals, including the approval of the TSX Venture Exchange; changes in equity markets; inflation; fluctuations in commodity prices; delays in the development of projects; the other risks involved in the mineral exploration and development industry; and those risks set out in the Company's public disclosure record on SEDAR+ ( under the Company's issuer profile. Although the Company believes that the assumptions and factors used in preparing the forward-looking information in this news release are reasonable, undue reliance should not be placed on such information, which only applies as of the date of this news release, and no assurance can be given that such events will occur in the disclosed time frames or at all. The Company disclaims any intention or obligation to update or revise any forward-looking information, whether as a result of new information, future events or otherwise, other than as required by law. To view the source version of this press release, please visit Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
