Latest news with #PocketCollection
Hypebeast
28-05-2025
- Business
- Hypebeast
Brain Dead 全新紐約店舖正式開幕
Brain Dead以其顛覆性的時尚與文化風格聞名，近日於紐約市伊莉莎白街 202 號開設全新零售據點。此舉標誌品牌在東岸的重大擴展，為其多元的粉絲與合作者社群提供實體據點，進一步鞏固其影響力。 新店內部設計融合都市感與獨特巧思，入口處一座大型河馬藝術雕塑迎接訪客，呼應品牌位於洛杉磯 Dover Street Market 的標誌性裝置。這座雕塑不僅是視覺焦點，還兼具儲物與產品展示功能，體現 Brain Dead 一貫的創意精神。 選擇在紐約市開設旗艦店，反映 Brain Dead 日益增長的影響力與打造沉浸式品牌體驗的決心。與洛杉磯 Fairfax 街的 Brain Dead Studios 類似，這間店不僅是零售空間，更是品牌精神的實體化身，匯聚不同世界、場景與觀點，成為紐約潮流文化的新地標。 Brain Dead NYC202 Elizabeth StNew York, NY 10012, US 相關報導 >Labubu 與 Kobe Bryant 的聯名合作即將登場？ >A BATHING APE® 攜手梵谷博物館推出全新聯名系列 >Gentle Monster 攜手 Bratz 推出全新 Pocket Collection 聯名系列
Hypebeast
23-05-2025
- Entertainment
- Hypebeast
Gentle Monster Unveils Pocket Collection in Collaboration With Bratz
Summary Gentle MonsterandBratzhave joined forces for a nostalgic collaboration. The eyewear brand's Pocket Collection is a collaboration that features 21 unique eyewear designs, including one piece and a special doll in partnership with Bratz®. The collection embodies both brands' shared values of bold self-expression and unique fashion perspectives, blending a daring yet contemporary aesthetic with practicality. The campaign, starring Karina of Aespa, creates an otherworldly visual connection with the humanoid Bratz dolls. To celebrate, exclusive pop-up spaces are launching in Los Angeles (featuring Nudake's Microissants and Maru Coffee's Creamtop), Seoul, Shanghai, and Bangkok, offering immersive, surreal experiences with monumental Bratz doll objects. Each of the sunglasses recieve a Bratz treatment, putting a Y2K spin on Gentle Monster's signature styles. Amongst the range are a series of fold-up silhouettes that open out to full-sized frames. Styles include classic cat-eye sunglasses to minimal optical frames, taking on futuristic silhouettes with a playful touch. Commemorating the launch is a Los Angeles pop-up. The collection is releasingonlineMay 29 at 10 p.m. EST.
