Latest news with #ProtonEdar


The Sun
07-07-2025
- Automotive
- The Sun
Proton ends first six months of 2025 with increased market share
PETALING JAYA: Proton has closed its books for the first six months of the year with an increased share of the Malaysian automotive market. Group sales in June amounted to 11,069 units, a slight increase over the same month in 2024, while total year-to-date (YTD) sales totalled 72,156 units, the second highest in the industry. Market share for the month is estimated to be at 20.7%, an increase of 1.1% over the previous month and 1.2% ahead of the YTD figure of 19.5%. Conversely, total industry volume (TIV) is estimated to have closed at 53,500 units in June, a reduction of 21% compared to the TIV figure of 68.007 in May. One of the constants for Proton's sales performance has been the strong performance of its B-segment SUV model, the Proton X50. Launched in October 2020, over 140,000 units have been sold in Malaysia and overseas markets, firmly cementing its position as the sales in its class for five years in a row. For June 2025, 1,657 units of the Proton X50 were sold, keeping it ahead of all competitors in the class. The total includes 353 units for the export market where the model accounts for 47% of the company's total export volume. For the first half of the year 11,361 units have been sold, marking an increase of 11.3% over the first six months of 2024. While sales of the current model remain strong, Proton is launching an all-new Proton X50 this month. Depressed market conditions in June resulted in lower sales compared to May but there were three Proton models that ended the month as segment leaders. One of these was the Proton X50 while the other two were the Proton X90 and Proton S70, which continued to lead the D-segment SUV and C-segment sedan markets, respectively. The model with the highest sales growth figure for the first half of 2025 is the Proton X70. 'After performing strongly in May, automotive sales dropped by 15,000 units in June due to external factors such as rising tensions in the Middle East and the expansion of the scope of SST affecting buyer sentiment. Despite this, Proton managed to outperform the market to increase our market share percentage ahead of a busy second half of the year where we have a full slate of events and model introductions. With new models arriving in our showrooms, the outlook is for the company to have a stronger second half to 2025 as we seek to increase sales for our ICE and EV offerings,' said Proton Edar deputy CEO Zhang Qiang.


The Sun
05-07-2025
- Automotive
- The Sun
Proton targets over 2,000 monthly sales for new X50 SUV
SHAH ALAM: Proton Holdings Bhd aims to sell at least 'two thousand plus' units of the 'all-new' Proton X50 per month when it launches. Deputy chief executive officer of Proton Edar, Zhang Qiang, said that with the newly upgraded features, the new Proton X50 model would continue to be the nation's best-selling B-segment SUV. 'We are targeting to sell at least 2,000 plus units of this new Proton X50 per month,' he told reporters after the pre-launch of the latest Proton X50 model at Setia City Mall, Shah Alam today. Zhang said Proton Edar will start to accept bookings for the X50 new models, targeting 10,000 units before the official launch sometime this month. The new X50 comes with a bold new design and now features Malay language voice recognition. It is available in the executive, premium, and flagship variants, with the overall new add-on features valued at more than RM10,000. Since its debut in 2020, the Proton X50 has redefined the SUV segment in Malaysia, with over 140,000 units sold, positioning it as the nation's best-selling B-segment SUV for five consecutive years. - Bernama


Sinar Daily
30-06-2025
- Automotive
- Sinar Daily
Proton sets the pace with 2025 SUV launch, breaks new ground with industry-first BM voice tech
SHAH ALAM – Proton Holdings Bhd is preparing for its first major model launch of 2025 with a bold new SUV that introduces class-leading features, advanced connectivity and striking design. Interestingly, it will debut Bahasa Melayu voice recognition, setting a new industry benchmark for localised innovation. Proton Edar deputy chief executive officer Zhang Qiang said the innovation-led development of the All-New Proton X50 will strengthen the brand's position while attracting a wide spectrum of buyers, from small families and young professionals to first-time car owners and tech-savvy urban drivers in search of a modern, connected and confident driving experience. 'As the leading SUV model in the Proton range, expectations are high for the All-New Proton X50 to carry the model's legacy of excellence. 'By offering customers a comprehensive technology and performance upgrade together with luxurious features and combining it with exciting and sporty new exterior styling, we think Proton's latest offering will resonate with customers from all walks of life and reset the benchmark in the B-segment SUV class,' he said in a statement. In a statement today, Proton confirmed that the All-New Proton X50 has been previewed to the Malaysian media, ahead of its upcoming public launch, the first major model debut for the company in 2025. Since its original launch in October 2020, over 134,000 units of the X50 have been sold, making it the best-selling B-segment SUV in Malaysia for five consecutive years. The latest version introduces an all-new design inside and out, upgraded Level 2 Advanced Driving Assistance Systems (ADAS) features, an improved infotainment head unit (IHU) with a 14.6-inch display and for the first time, Bahasa Melayu voice command capability. Offered in three variants, Executive, Premium and Flagship, Proton will host a series of public engagement events in the lead-up to the official launch, showcasing the SUV's new features and accepting early bookings. All-new stylish design The All-New Proton X50 features a refreshed exterior, including a redesigned front grille and bumper, a sportier rear spoiler, quad exhaust tailpipes, a dual-tone paint scheme and newly styled textured alloy wheels. Inside, the cabin has been extensively refined to offer a more premium, driver-focused environment, complete with soft-touch materials, a floating floor console, luxury-inspired column shifters and 72-colour rhythmic ambient lighting. Colour choices include Snow White, Passion Red, Jet Grey, Armour Silver and a vibrant new Teal Bayou Green. All-new revolutionary intelligence At the heart of the new cabin experience is a 14.6-inch infotainment display that supports both Android Auto and Apple CarPlay. A standout innovation is the integration of Bahasa Melayu voice recognition, stressing Proton's commitment to localising the user experience. The updated Proton Link 2.0 app further boosts convenience, offering features such as remote engine and air-conditioning start, real-time vehicle status updates and service appointment scheduling, all via your smartphone. All-new outstanding safety Safety remains a top priority with the All-New X50, which comes equipped with an advanced Level 2 ADAS suite. Enhancements include the addition of a Rear Side Radar System (RSRS), improved Auto Park Assist (APA) and a 360-degree HD camera with an innovative 180-degree undercarriage transparent view. These features, combined with a luxury-inspired column shifter and a five-star Asean NCAP rating, deliver both intelligent support and peace of mind. All-new powerful performance Under the bonnet is a cutting-edge 1.5-litre i-GT TD engine, paired with a responsive seven-speed dual-clutch transmission. It produces 133 kW and 290 Nm of torque, accelerating from 0 to 100 km/h in just 7.6 seconds, 0.3 seconds faster than its predecessor. Alongside this, the model also delivers a 4.7 per cent improvement in fuel efficiency, setting a new performance and economy benchmark for its class. For more information on this exciting new SUV, visit Proton's official website. Follow Proton Cars Official on all major social media platforms for the latest updates, promotions and news on the All-New Proton X50.


The Sun
23-05-2025
- Automotive
- The Sun
Proton to launch integrated tyre services
Proton is set to introduce integrated tyre services at selected authorised service centres across Malaysia following a strategic collaboration with Continental Malaysia. The move reflects Proton's ongoing commitment to enhancing customer convenience and delivering a more seamless vehicle ownership experience. Through this partnership, Proton service centres will be transformed into comprehensive one-stop hubs, offering tyre sales, professional installation, and after-sales support. These services will be delivered in cooperation with Continental Malaysia, one of the world's leading tyre manufacturers. By the end of December 2025, the company expects to roll out these offerings at 60 outlets nationwide, covering owners of all current Proton models. As part of this initiative, customers will be able to purchase and install new tyres during routine maintenance appointments. Prices will begin at RM211 per unit for models such as the Proton Saga. All tyres offered will be newly manufactured to ensure maximum safety, reliability, and performance, with installation carried out by Proton-certified technicians to uphold consistent service standards. The tyre service will also include Continental Malaysia's Total Confidence Plan (TCP), a one-year road hazard warranty that provides a one-to-one replacement in the event of unexpected damage. For added affordability, customers will have access to flexible financing solutions via Direct Lending, enabling tyre purchases through manageable monthly instalments. The introduction of tyre services comes as Proton continues to elevate its after-sales capabilities, striving to become the benchmark among original equipment manufacturers (OEMs) in Malaysia. With an extensive network of 3S and 4S centres, professionally trained service personnel, and strategically located parts warehouses for rapid spares distribution, Proton has been reshaping the ownership journey for its customers. Among the brand's other key after-sales offerings are the FS90 Fast Service, which guarantees basic servicing within 90 minutes from check-in to key return; the ProCare Smart Plan (PSP), a maintenance programme offering savings with flexible payment options; and the MyProton App, which streamlines service bookings and provides real-time vehicle updates. In addition, Proton provides a Digital Owner's Manual, comprehensive Body & Paint (B&P) services, and the Proton Insurance Programme (PIP), which offers specialised accident repair and insurance solutions using genuine parts and expert technicians. Roslan Abdullah, Chief Executive Officer of Proton Edar, stated that while recent headlines have largely centred on the company's robust sales performance and new model introductions, Proton has also been investing heavily in upgrading its after-sales service. The introduction of tyre replacement marks the next phase in the transformation of its service centres into fully integrated one-stop facilities, reaffirming its mission to deliver a premium automotive experience to all Proton customers. Currently, Proton operates over 173 service centres and 73 Body & Paint facilities nationwide. Its 24-hour customer assistance hotline, available at 1-800-888-8398, ensures round-the-clock roadside support for added peace of mind. Customers seeking further details on the new tyre services or looking to find participating service centres are encouraged to visit the official Proton website or contact their nearest authorised Proton outlet.