Latest news with #RishiKishorGupta
Business Recorder
30-04-2025
- Business
- Business Recorder
ROX to launch Nothing's iconic devices in country
ISLAMABAD: ROX, Pakistan's leading youth lifestyle brand from Jazz, has partnered with Nothing, the London-based tech company known for its iconic transparent design and cutting-edge performance, and Yellostone Technologies, a leading distribution company in Pakistan, to officially launch Nothing's iconic devices in the country for the first time. Through this partnership, Pakistani consumers can now experience Nothing's latest products, including the acclaimed Phone (2), Phone (2a), and CMF Phone 1. To mark the occasion, early adopters of the Nothing Phone (2) and Phone (2a) will receive a complimentary pair of CMF Buds, along with the exclusive ROX Insane Vibe Bundle that includes 200 GB of high-speed data, 5,000 all-network minutes, and 5,000 SMS. The Nothing CMF Phone 1 (8+128GB) is being offered at PKR 84,900, while the Nothing Phone 2a (12+256GB) is priced at PKR 144,900 and the flagship Nothing Phone 2 (12+512GB) is available at PKR 239,900 — both bundled with a complimentary pair of CMF Buds. Building on this momentum, the highly anticipated Nothing Phone (3a) is also scheduled to launch in Pakistan later this year, further expanding the brand's growing ecosystem in the country. Talking about the mutual partnership between Jazz and Nothing, Kazim Mujtaba, President Consumer Division at Jazz, said, 'Our partnership with 'Nothing' highlights our dedication to bringing the latest in cutting-edge technology to Pakistan. As the nation's largest digital operator, serving over 100 million Pakistanis, we are excited to exclusively introduce the Nothing phones series with ROX, our Lifestyle Youth Brand, which shares a similar philosophy with Nothing to provide seamless connectivity, superior performance, and an unparalleled user experience.' While commenting on the potential of the Pakistan smartphone market, Rishi Kishor Gupta, Regional Director of Nothing MEA, said, 'As Pakistan's smartphone market continues to grow at pace, it presents the perfect opportunity for Nothing to bring our innovative technology and unique design language to a new generation of users. Our entry into this dynamic landscape marks the beginning of a long-term commitment to make tech more fun, more expressive, and more accessible for all.' Echoing this vision, Carl Pei, CEO of Nothing, has emphasized the company's mission, 'We're building a world where tech is fun again. Remember a time where every new product made you excited? We're bringing that back.' This partnership signifies a new chapter in Pakistan's tech landscape, offering consumers innovative products that blend functionality with unique design. Farid Jan, Founder and CEO of Yellostone Technologies, stated, 'We're attuned to the aspirations of Pakistan's new generation. In a market saturated with similar devices, Nothing offers a refreshing alternative. Our collaboration aims to introduce these groundbreaking smartphones and, soon, Nothing's range of wearables, including earbuds and smartwatches. We are committed to ensuring nationwide availability and delivering an exceptional retail experience.' Aligned with Jazz's commitment to innovation, this partnership with Nothing supports the company's shift from connectivity to broader digital services. As Pakistan's leading Service Co, Jazz serves over 100 million users through a portfolio that includes fintech (Jazz Cash), entertainment (Tamasha), digital self-care (SIMOSA), InsurTech (Fikr Free), enterprise cloud solutions (Garaj), and gaming (Game Now), empowering platforms that enhance the lives and livelihoods of Pakistanis through technology. The Nothing product range is now available in-store at 10 Jazz Experience Centres across major cities of Pakistan and will soon be available for online purchase via the ROX App. Copyright Business Recorder, 2025
Syyaha
20-03-2025
- Business
- Syyaha
Nothing Phone 3a and 3a launches in the Middle East, right in time for Eid
20th March 2025, Dubai, United Arab Emirates – Nothing Tech today announced the regional launch of its new smartphone series, the Nothing (3a) series in the Middle East. Announced at its local event held in Dubai, the two new smartphones in the series will be available across various local retailers, both in store and online, right on time for Eid gifting!Starting at SAR 1,549 and SAR 1,899, the Phone (3a) and (3a Pro), come to the Middle East right around the Eid holidays, making it an ideal gift for family, friends or even oneself. Announced earlier this year at MWC 2025, the phones raise the standard for a smartphone experience, featuring a significantly upgraded camera system with optical zoom, boosted performance, a refined design, and Nothing OS innovations, including Essential on the launch, Rishi Kishor Gupta, Regional Director: Middle East & Africa for Nothing, said 'Our new Phone (3a) series represents the latest innovation from Nothing, and we are thrilled to bring it to the Middle East. Following the incredible reception in global markets, we're excited to launch it here just in time for Eid, making it a perfect addition to gift lists. We are confident that the Phone (3a) series will resonate strongly with consumers in this region and achieve great success.'The event, hosted by Khalid Al Ameri, one of UAE's top influencers, saw the Nothing Phone (3a) series receiving various awards, including an award from Al Qiyadi as the Best Midrange Smartphone for 2025 for Excellence in Mobile Technology. The event also hosted various industry experts and speakers, including Ahmad Alzarooni, an Emirati IT and Cybersecurity expert, who shared insightful perspectives on the innovative Essential Space feature of the Nothing Phone (3a), Antikka Hossam, a content creator and photographer demonstrated practical tips and tricks for maximizing the potential of the Nothing Phone (3a) series and Faisal Bouafra, an Emirati member of the Nothing community and a passionate brand enthusiast, who shared his story with Nothing and his passion and love for the Nothing Phone (3a) and Phone (3a Pro) refine the brand's signature design with upgraded glass back panels, improved internal symmetry, and detailed finishes. Showcasing each camera system through its exposed aesthetic and innovative engineering, the phones also enhance durability with an IP64 rating and achieve the brand's lowest carbon footprint at 51.3kg of Nothing Phone (3a) Series introduces its most advanced camera system, featuring a 50MP main sensor, Sony ultra-wide sensor, and optical zoom. TrueLens Engine 3.0 combines AI and multi-frame technology for professional-grade photography. The Phone (3a) offers 2x optical zoom and up to 30x AI-enhanced zoom, while the Phone (3a) Pro adds a periscope camera with 3x optical zoom, 60x ultra zoom, and telemacro capabilities for close-ups as near as models include a 50MP main sensor for sharp, true-to-life images, with the Phone (3a) Pro offering faster autofocus and better performance in harsh lighting. The ultra-wide camera provides a 120° field of view and improved low-light results. For selfies, the Phone (3a) has a 32MP front camera, while the Phone (3a) Pro features a 50MP front camera capable of 4K video recording with AI stabilization and night by the Snapdragon® 7s Gen 3 Mobile Platform, the Phone (3a) Series delivers 92% better AI processing than its predecessor. RAM Booster enables up to 20GB of combined physical and virtual RAM, while a larger vapor chamber reduces heat by 23%. Both models feature 5000mAh batteries for two days of use, with 50W fast charging providing 50% power in under 20 Phone (3a) and Phone (3a) Pro feature immersive 6.77-inch displays with Full HD+ resolution, 387 PPI, and a smooth 120Hz adaptive refresh rate. A 480Hz touch sampling rate increases to 1000Hz in Gaming Mode for responsiveness. Auto brightness reaches 1300 nits, while peak brightness hits 3000 nits—a 131% improvement over the Phone (2a).At the heart of it all is the Nothing OS 3.1a fast, smooth foundation tuned for stability, utility and customization, built with Android 15. Along with new levels of customizations, this new OS will also get updates for 6 years starting from when the device first became available on This includes three years of Android updates and six years of security updates in addition to corrective and functionality phones also come with Essential Space, an AI-powered hub for notes, ideas, and inspirations, designed to capture, process, and remember content like a second memory. To ensure quick access, the Phone (3a) Series features the Essential Key on its right side—press to save content, long-press to record voice notes, or double-tap to view saved items. Early Access to Essential Space is available for all Phone (3a) and Phone (3a) Pro users, offering exclusive features like Camera Capture, Smart Collections, Focused Search, and Flip to Record, with more updates coming Phone (3a) will be available in Blue, Black and White○ 12+256GB (SAR 1,549)● Phone (3a) Pro will be available in Grey and Black○ 12+256GB (SAR 1,899) The 8+128GB variant of the Nothing Phone (3a) in Black and White will also be available in an exclusive deal for SAR 999 with Jarir Bookstore. The Blue variant of the Phone (3a), available only in 12+256GB configuration, also an exclusive at Jarir Bookstore. As an exclusive launch offer, customers purchasing the Nothing Phone (3a Pro) will receive the CMF Buds and CMF Watch Pro 2 as a bundle offer, while customers purchasing the Phone (3a) will receive the CMF Buds bundled with the phone. This bundle offer applies only to the 12+256GB variants. ● Phone (3a) and Phone (3a) Pro will launch in GCC with Leading Retailers – Etisalat by e&, Emax, Jarir Bookstore, Amazon, Noon, Sharaf DG, Lulu, Xcite, Jumbo, Virgin Megastore, EROS on 20th March, 2025. The post Nothing Phone 3a and 3a launches in the Middle East, right in time for Eid appeared first on سياحة.
Khaleej Times
20-03-2025
- Business
- Khaleej Times
Viral 'Nothing' phone series debuts in UAE: Price, features, and all you need to know
Tech enthusiasts in the UAE have something to look forward to as Nothing officially launches its latest smartphone lineup, the Nothing Phone (3a) series. Bringing a fresh take on smartphone design and performance, the Phone (3a) and Phone (3a) Pro continue the brand's mission of delivering cutting-edge technology with a striking aesthetic. Sales in the UAE commence on March 20, marking a significant milestone in Nothing's expansion into the region. Design & Display Nothing has built a reputation for its transparent design philosophy, and the Phone (3a) series proudly upholds this tradition. The Phone (3a) comes in White, Black, and Blue, while the Phone (3a) Pro is available in Grey and Black, offering a premium and futuristic look. Nothing's Regional Director for the Middle East, Rishi Kishor Gupta, who was at the phone's launch event in the UAE on March 19, shared his top three standout features of the latest series. For him, the design comes first. He makes a bold claim that users may not be able to identify which brand a phone belongs to if its brand name is removed. "That's where our phones are very unique," he says. "And that's the best part that I like, the design." Both models feature Nothing's signature Glyph Interface, an array of LED light strips on the back that provide visual notifications, customisable alerts, and even serve as a functional tool for camera lighting. The immersive display on the series boasts vivid colors and smooth refresh rates, ensuring an exceptional viewing experience for users. Rishi goes on to share his two favourite features: The Glyph interface and the Essential Space. "The Glyph interface does it for me, especially when I call ubers and a countdown timer is visible," he said. "That is something which is really amazing for me." The Nothing OS system is also quite seamless, he says, "it is very clear and smooth. We don't have any unnecessary block in the software. We made it so fast versus all other computers because we don't overload the software with block layers." As for the Essential Space, it is an AI feature that organises your content and prompts action. "Everything in one place. It removes the friction from recalling content," the official feature description read. "AI organises your captures and generates personalised suggestions and actions to help you stay on top of things." "I am using it a lot," Rishi says. "It is telling me my Fazza card will expire soon. We wanted to give something more useful to our consumers and that's why we created this Essential Space." Performance & Power Under the hood, the Nothing Phone (3a) is powered by the Qualcomm Snapdragon 7s Gen 3 processor, designed to deliver a seamless balance between performance and power efficiency. The Phone (3a) Pro, on the other hand, is expected to house a more advanced chipset, offering enhanced capabilities for multitasking and gaming. Both devices come with 12GB of RAM and 256GB of storage, ensuring ample space and speed for everyday tasks and demanding applications alike. Additionally, the AI Engine optimises performance, making the experience smoother and more intuitive. Camera & Imaging Nothing has emphasised the importance of camera innovation in its latest lineup. The Phone (3a) and 3a Pro feature advanced dual-camera setups, engineered to capture stunning photos and videos in various lighting conditions. Enhanced AI-powered processing ensures improved image quality, while the Glyph Interface can be used as a fill light for more natural and professional-looking shots. Battery & Charging Battery life remains a crucial factor, and Nothing has equipped the Phone (3a) series with a robust battery that supports fast charging. Users can expect reliable, all-day battery life with optimised power consumption, keeping them connected and productive throughout the day. UAE Pricing & Availability The Nothing Phone (3a) (12GB + 256GB) is priced at Dh1,399, making it a compelling option for those looking for a stylish yet powerful device. Meanwhile, the Nothing Phone (3a) Pro (12GB + 256GB) is available for Dh1,749, offering additional enhancements for users who want a more premium experience. An exclusive offer on Amazon UAE and Lulu allows users to buy the Nothing Phone (3a) (8GB + 128GB) for just Dh999. Both devices will be available across select retail partners and online stores in the UAE starting March 20. Talking about the UAE market, Rishi said, "The consumers here are very advanced. They are ready to adapt and embrace the new technologies and products if they connect with it. We have the right set of products and that's why UAE is at the core of our strategy." He adds, "We have so many launches this year and we will keep surprising you until the end of this year." For tech lovers looking to stand out while enjoying top-tier performance, the Nothing Phone (3a) and 3a Pro might just be the perfect choice.
