Latest news with #RobertBorisMofrad
Zawya
02-04-2025
- Business
- Zawya
Amid Dubai's tokenization push, Serenity and MTA Real Estate partner
Dubai, UAE: Serenity, a blockchain technology company specializing in secure digital finance solutions, has signed a partnership with MTA Real Estate to develop a secure, blockchain-powered real estate investment portal targeting global crypto holders. The move follows the Dubai Land Department's approval of a pilot program for tokenized property transactions, positioning the initiative within the city's broader strategy to attract regulated digital asset flows. The initiative arrives amid growing momentum for real estate tokenization in the UAE. With growing institutional interest and clear regulatory support for blockchain-based asset infrastructure, the Dubai Land Department expects the market value for tokenized real estate to exceed $16 billion by 2033. The portal, to be rolled out in phases, will allow qualified crypto users to explore select Dubai real estate listings, complete biometric-based KYC, and execute regulated crypto-to-property purchases through smart contracts. Also crypto buyers who purchase properties using this portal will be eligible for exclusive discounts, which brings in a valid commercial value proposition. Serenity and MTA's expertise hand-in-hand brings to market a full-technology stack serving as a blockchain window into property sourcing, transaction facilitation, and compliance with local real-estate regulations. 'This partnership allows us to extend blockchain's utility into tangible 'real-world services',' said Robert Boris Mofrad, Co-founder and Chief Product Officer of Serenity. 'Dubai is already setting the pace on real estate tokenization - our goal is to operationalize that vision with compliant infrastructure that bridges Web3 and real-world ownership.' Venket Naga, CEO of Serenity commented: 'This agreement brings our 'real-world services' vision closer to reality,' said Venket Naga, Co-Founder and CEO of Serenity. 'It's about turning blockchain infrastructure into sustained, revenue-generating use cases - not just for Serenity, but for the entire Web3 ecosystem engaging with real-world assets.' The platform's KYC layer, built on Serenity's decentralized identity protocol, will be integrated with the company's sAxess biometric card, the world's first fingerprint-authenticated blockchain multi function cold wallet card. Payments will be conducted through licensed intermediaries or accepted directly by developers that support crypto transactions. Off-plan purchases will be protected under the Dubai Land Department's escrow framework, ensuring milestone-based fund releases and buyer safeguards. At MTA Real Estate, we specialize in unlocking high-growth opportunities in Dubai's real estate market - one of the most secure and lucrative in the world,' said Mohamed Taher Ali, Founder & CEO of MTA Real Estate. 'This collaboration empowers crypto investors to diversify their portfolios with stable, income-generating assets backed by full regulatory transparency. Our goal is simple: bridge the gap between digital wealth and real-world property ownership through innovation, speed, and trust. Serenity's roadmap for the portal includes smart contracts for automated rent distribution, on-chain storage of ownership records with survivability and inheritance mechanisms, and future integration of DeFi-based mortgage tools. The partnership represents the first in a series of planned deployments under Serenity's Real World Services (RWS) strategy, aimed at enabling compliant, real-economy use cases for crypto users. About Serenity Serenity is at the forefront of cutting-edge technology, offering innovative solutions that prioritize data privacy, storage and security in an evolving digital world. Serenity is strongly positioning itself in the world of DePIN and RWA with its own DeDaSP standards (Decentralised Data Survivability Protocol) offering Data storage and survivability, with a recursive succession mechanism enabled by its own patent pending NFT technology empowered by Biometrics. With a suite of secure, scalable solutions for data access, storage, and recovery, Serenity is driving the future of digital privacy, ensuring sensitive information remains protected. Click here for more information. About MTA Real Estate MTA Real Estate is a leading real estate investment firm based in Dubai, focused on delivering high-return property solutions for global investors. With a network of many experienced agents and a proven track record of over AED 1 billion in transactions, MTA combines market intelligence, regulatory expertise, and personalized client service to identify and secure premium investment opportunities. Known for its innovative strategies and forward-looking vision, MTA is now pioneering blockchain-integrated property services — offering crypto holders a secure, seamless way to invest in Dubai's booming property market. Whether threw off-plan developments or high-yield secondary assets, MTA Real Estate delivers results with precision, speed, and integrity. Media Contact Aroma Kumar aroma@
Zawya
07-03-2025
- Business
- Zawya
Serenity launches world-first Biometric-Secured Blockchain Card
Serenity, a pioneering blockchain technology company specializing in Decentralized Data Survivability Protocol (DeDaSP), has achieved a groundbreaking milestone with the launch of the sAxess Biometric Card. Developed in partnership with IDEMIA, this world-first biometric-secured blockchain card revolutionizes secure data storage, digital identity authentication, and real-world asset monetization. The launch marks a significant leap in blockchain innovation, reinforcing Serenity's commitment to advancing decentralized security solutions. The sAxess Biometric Card is a revolutionary innovation powered by Serenity's patent-pending DeDaSP technology, designed to redefine secure digital asset storage and real-world usability. It offers a range of features, including biometric wallet authentication, providing secure access using advanced biometrics; an ultra-secure digital repository, with encrypted storage and recovery of wallet seed phrases without requiring traditional crypto wallets; and non-crypto user accessibility, providing a business-friendly solution for secure data storage without blockchain expertise. The innovation delivers seamless real-world applications, including identity verification, file validation, secure payments, and credential updates, and is fast and intuitive to implement, with an ergonomic interface and a setup process under three minutes. The launch event staged recently in Dubai commenced with a welcome speech by Mr. Robert Boris Mofrad, Co-founder & CPO of Serenity, and Mr. Venket Naga, CEO & Co-Founder of Serenity, who emphasized the revolutionary impact of sAxess on digital security and decentralized finance. The event featured keynote speeches by Mr. Ali Akbar, Head of Pre-Sales, Digital & Advanced Payments at IDEMIA, and Dr. Maria Papadaki, Chief of Strategy & Risk at Dubai Blockchain Center, who highlighted the significance of biometric technology in blockchain and the future of secure digital transactions. The milestone event was organized by CEO Clubs Network and brought together the international business network with industry leaders, dignitaries, blockchain pioneers, bankers, and investors at The St. Regis Dubai, The Palm, in the presence of around 150 global leaders. Dr. Tariq A. Nizami, Founder & CEO of CEO Clubs Network, also addressed the audience, emphasizing the importance of strategic collaborations in driving blockchain innovation. The centerpiece of the event was the official unveiling of the sAxess Biometric Card by Mr. Robert Boris Mofrad, marking a significant milestone in secure digital identity solutions and a transformative step in decentralized storage. The launch of sAxess represents a major advancement in Real-World Services (RWS), a groundbreaking concept introduced by Serenity. By integrating Real-World Assets (RWA) and Decentralized Physical Infrastructure Networks (DePIN) into Serenity's DeDaSP protocol, sAxess enables seamless monetization of digital assets and ensures data survivability, security, and accessibility. Launching sAxess Biometric Card, Serenity's Co-Founder & CPO, Mr. Robert Boris Mofrad stated, 'sAxess is more than a product, it's a revolution in digital asset security. By combining biometrics with blockchain, we've created a solution that enhances both accessibility and protection for users worldwide. This launch highlights Serenity's leadership in blockchain innovation and fintech security, setting the foundation for a future where biometric-secured blockchain solutions become the global standard.' About Serenity Serenity ( is a blockchain-focused company integrating DeDaSP (Decentralized Data Survivability Protocol), DePIN (Decentralized Physical Infrastructure Networks), and RWA (Real-World Assets) into RWS (Real-World Services). Their goal is to monetize and add value to assets through decentralized and secure data management. Serenity is working on innovative solutions in sectors like real estate, AI data centers, finance, and digital identity, leveraging technologies such as biometric authentication (via partners like Idemia) and secure tokenization for asset management and data survivability.
