20-05-2025
Laura Geller teams up with Fran Drescher for SPF launch
Laura Geller Beauty has teamed up with longtime brand ambassador Fran Drescher for the launch of its Spackle Skin Perfecting Primer Broad Spectrum Sunscreen.
Drescher, an actress, activist, and founder of the Cancer Schmancer movement, brings her signature charm and unwavering commitment to cancer prevention to the new campaign, which debuted Monday across the brand's digital platforms.
The campaign highlights the launch of the SPF Primer along with the other seven varieties in the Spackle Primer family, as well as the ongoing collaboration between Drescher and the brand to promote skin health and self-care.
"I'm excited to partner with Laura Geller once again, supporting a cause near and dear to my heart," said Drescher. "A good daily sunscreen is one of the most effective ways to prevent skin cancer, and it helps that this primer is so easy to use!'
The new Spackle Skin Perfecting Primer Broad Spectrum Sunscreen is a two-in-one makeup primer with sunscreen including Broad Spectrum sun protection against UVA and UVB rays. The brand's original Spackle Primer debuted in 2002.
"At Laura Geller Beauty, we believe in beauty with purpose—especially for women over 40," added founder and veteran makeup artist Laura Geller.
"Our new SPF primer isn't just makeup; it's a daily act of self-care and protection. I kept hearing from customers that they didn't know how to work SPF into their routines, so we created a one-step solution that smooths skin, extends makeup wear, and helps defend against sun damage and skin cancer—all in one easy step."