Latest news with #SandraKirkpatrick
Miami Herald
22-07-2025
- Entertainment
- Miami Herald
The Takis Intense Nacho Tour: Zero Heat, Intensely Cheesy Cruise Experience to Set Sail First Weekend of August in Chicago
The Free 21+ Pre-Festival Fan Experience Will Feature a Live Performance by BUNT. CHICAGO, ILLINOIS / ACCESS Newswire / July 22, 2025 / Takis® is turning up the flavor in a major way with Intense Nacho Tour: an intensely cheesy with zero heat immersive, high-energy pre-festival cruise launching in Chicago's iconic lake. This experience brings together intense vibes, cheesy flavor, and nonstop entertainment. Takis® Intense Nacho is a cheesy, zero heat snack that delivers maximum taste without the spicy heat. Takis is throwing the ultimate bash on board a fully branded boat featuring an interactive immersive experience. The two-hour cruise, put on by award-winning experience producers Medium Rare, kicks off on Friday, Aug. 1, with a city cruise from 11 a.m. to 2 p.m. CT for 300 21+ guests before the big fest kicks off later in the day. On board, guests will be treated to a live DJ set by viral DJ - BUNT., as well as unlimited Takis® Intense Nacho snacks, an open bar, and bites from a fully loaded Takis To Go Bar. Activations include a custom merch station, cheesy photo moment, free swag, and more, making for a flavor-packed cruise that's just as intense as the snack itself. "Join us for the cheesiest and most over-the-top party as we celebrate our flavor Intense Nacho. This non-spicy cheese flavor is sure to delight our biggest fans. If you're in Chicago, this is the event you won't want to miss," said Sandra Kirkpatrick, Senior Marketing Director for Takis®. "Takis is known for its intensity, and we're bringing that energy to one of the biggest music weekends of the year in Chicago!" Fans can enter through July 29 for a chance to win a ticket to be a guest on the cruise at No purchase necessary. Produced by Medium Rare, the creators behind Shaq's Fun House, Dave Portnoy's One Bite Pizza Festival, Guy Fieri's Flavortown Tailgate, John Summit's Expert Only Fest, and Travis Kelce's Kelce Jam, this event brings Takis Intense Nacho Tour front and center during one of the country's biggest weekends in music and culture. For more information, visit or follow @TAKISUSA on social for updates. DOWNLOAD OFFICIAL EVENT FLYER HERE About TAKIS® Takis® is the most well-known brand of Barcel USA, the U.S. snack division of Grupo Bimbo, the world's largest baking company with operations in more than 30 countries. Barcel USA is an exciting, young and fast-growing consumer packaged goods company headquartered in Coppell, Texas, with a strong presence in the largest markets nationwide. Takis® snacks are not ordinary; they are the most intense snacks in the world. With different varieties such as Takis® Rolled Tortilla Chips, Takis® Stix, Takis® Waves, Takis® Chippz, Takis® Kettlez, Takis® Crisps and Takis® Hot Nuts. Visit us at About Medium Rare Lauded events, experiential, and management company Medium Rare works at the intersection of Sports & Entertainment, partnering with well-known athletes and brands to create iconic media properties including Travis Kelce's Kelce Jam, Shaquille O'Neal's Fun House, Guy Fieri's Flavortown Tailgate, Daymond John's Black Entrepreneurs Day, Sports Illustrated The Party, Rob Gronkowski's Gronk Beach, and more. Creating and executing iconic IP and events that draw in millions of views and fans from around the world, Medium Rare also reaps industry accolades, recognized with six Webby Awards, Forbes 30 Under 30, Pollstar Next Gen, and Variety New Leaders, Inc. 5000, and more. For more info, visit Partnership Inquiries: Joe Silberzweig - Joe@ Media Inquiries and Talent Requests: Madisen Olsen - Madisen@ SOURCE: Medium Rare press release
20-06-2025
- Business
Wendy's new Takis meal hits menus with spicy chicken sandwich, Takis fries and more
It's officially the start of summer, and things are heating up at Wendy's with a new spicy snack collaboration that hits menus today. The fast food chain's new limited-time menu includes a Takis Fuego Meal that features a Takis Fuego Chicken Sandwich and Takis-inspired Fuego Fries, available as a meal or a la carte in U.S. restaurants starting Friday. What's in the new Wendy's Takis Fuego Meal? The Takis Fuego Chicken Sandwich is made with Wendy's spicy chicken fillet, chili lime sauce, a creamy corn spread and crushed Takis Fuego chips. Takis-inspired Fuego Fries are a riff on the classic hot and crispy fries, tossed in a tangy chili lime seasoning and served in a custom-made tear-away bag. Customers can also order a bag of Takis Fuego chips, only available in the Takis Fuego Meal while supplies last. On June 24, customers who order on GrubHub can enjoy a buy one, get one deal on the new Takis Fuego Chicken Sandwich for orders of $20 or more. "At Wendy's, we know how to keep things spicy, and we love serving up fresh, famous collaborations that tap into consumers passion points, which made this partnership with Takis a no brainer," Wendy's U.S. Chief Marketing Officer Lindsay Radkoski said in statement this week. "By joining forces with such an iconic and beloved snacking brand, we're turning up the heat and flavor in a way only Wendy's can!" Sandra Kirkpatrick, U.S. senior director of marketing at Barcel USA, which produces Takis, added in a separate statement, "We are beyond excited to join forces with Wendy's, a powerhouse brand that shares our passion for Intensity and Flavor. Takis fans are known for turning up the flavor -- and now, we're taking it to the next level with Wendy's. We've seen how our fans love adding Takis chips to everything, and together, we're delivering a spicy, unforgettable experience that's made for heat seekers. Get ready to taste the thrill!"
USA Today
17-06-2025
- Entertainment
- USA Today
Wendy's, Takis collaborate on new spicy meal: When you can get it
Wendy's, Takis collaborate on new spicy meal: When you can get it Show Caption Hide Caption How to make the perfect burger Yes, there is a correct way to assemble your burger to keep all the ingredients intact. Here's how to stack to perfect burger. ProblemSolved, Reviewed Wendy's and Takis have teamed up to turn up the heat this summer. The fast food chain announced Tuesday, June 17 it has collaborated with Takis on a limited-time meal called the Takis Fuego Meal. The meal features the Takis Fuego Chicken Sandwich and Takis-inspired Fuego Fries, according to Wendy's. The items will be available at Wendy's restaurants in the United States beginning June 20 and in Canadian locations starting June 30. The Takis Fuego Chicken Sandwich combines Wendy's spicy chicken filet with crushed Takis Fuego chips, chili lime sauce, creamy corn spread and a cheddar cheese sauce to create a "one-of-a-kind sandwich that is equal parts spicy, crunch and savory," Wendy's said in a news release. The Fuego Fries are Wendy's classic fries tossed in a tangy chili lime seasoning and served in a custom-made tear away bag "to allow easier access to the fries," the chain said. The sandwich and fries are available in a meal or a la carte, Wendy's said in the news release. More food news: Selena Gomez Oreo cookies are available: Where to get them Customers can also snag Takis Fuego chips For a limited time while supplies last, customers can also add a bag of Takis Fuego chips to their meal for some extra heat. Additionally, from June 20 to July 20, customers can play Wendy's in-app game, Spice Invasion, to earn points, win prizes and be entered to win a grand prize of $10,000. "At Wendy's, we know how to keep things spicy, and we love serving up fresh, famous collaborations that tap into consumers passion points, which made this partnership with Takis a no brainer,' said Lindsay Radkoski, U.S. Chief Marketing Officer for The Wendy's Company, in a news release. 'By joining forces with such an iconic and beloved snacking brand, we're turning up the heat and flavor in a way only Wendy's can!' "We are beyond excited to join forces with Wendy's, a powerhouse brand that shares our passion forIntensity and Flavor,' said Sandra Kirkpatrick, U.S. Sr. Director of Marketing at Barcel USA, the parent company of Takis. "Takis fans are known for turning up the flavor—and now, we're taking it to the next level with Wendy's." Gabe Hauari is a national trending news reporter at USA TODAY. You can follow him on X @GabeHauari or email him at Gdhauari@
Cision Canada
17-06-2025
- Business
- Cision Canada
Wendy's and Takis Turn Up the Heat with a Flavour-Packed Collaboration Français
The new Takis Fuego Meal is available in Canadian restaurants starting June 30 BURLINGTON, ON, June 17, 2025 /CNW/ - Meet this summer's fiercest duo: Wendy's® iconic Spicy Chicken Sandwich and fan-favorite snack brand Takis® join forces to create the limited-time Takis Fuego™ Meal, which features the Takis Fuego Chicken Sandwich and Takis-inspired Fuego™ Fries. Wendy's fans can get their hands on the collaboration in U.S. restaurants on June 20 in Canada restaurants starting June 30. Wendy's is giving fans a whole new take on Takis, combining Wendy's perfectly seasoned Spicy Chicken filet with Chili Lime Sauce, a creamy corn spread and, of course, topped with crushed Takis Fuego chips to create a one-of-a-kind sandwich that is equal parts spicy, crunchy and savoury. The Takis takeover doesn't stop there! Fans can shake up their meal with Wendy's new Fuego Fries, inspired by Takis, taking Wendy's classic Hot & Crispy Fries and tossing them in a tangy chili lime seasoning – perfect for sharing... or not. Available as the Takis Fuego Meal or a la carte, heat seekers can add even more Takis punch to their meal with a bag of Takis Fuego® chips that are only available in the Takis Fuego Meal while supplies last*. "At Wendy's, we know how to keep things spicy, and we love serving up fresh, famous collaborations that tap into consumers passion points, which made this partnership with snacking favourite, Takis, a no brainer," said Liz Geraghty, International Chief Marketing Officer for The Wendy's Company. "As consumers lean into spicy food trends, our limited-time meal turns up the heat and flavour intensity in a way consumers can only experience at Wendy's!" "We are beyond excited to join forces with Wendy's, a powerhouse brand that shares our passion for Intensity and Flavour." said Sandra Kirkpatrick, U.S. Sr. Director of Marketing at Takis. "Takis fans are known for turning up the flavour—and now, we're taking it to the next level with Wendy's. We've seen how our fans love adding Takis chips to everything, and together, we're delivering a spicy, unforgettable experience that's made for heat seekers. Get ready to taste the thrill!" Flavour fiends can find their closest Wendy's restaurant using the Wendy's Restaurant Locator in the U.S. and Canada. This collaboration is one heat wave fans won't want to miss! ABOUT WENDY'S The Wendy's Company and Wendy's franchisees employ hundreds of thousands of people across more than 7,000 restaurants worldwide. Founded in 1969, Wendy's is committed to the promise of Fresh Famous Food, Made Right, For You, delivered to customers through its craveable menu including made-to-order square hamburgers using fresh beef*, and fan favorites like the Spicy Chicken Sandwich and nuggets, Baconator®, and the Frosty dessert. Wendy's supports the Dave Thomas Foundation for Adoption®, established by its founder, which seeks to dramatically increase the number of adoptions of children waiting in North America's foster care system. Learn more about Wendy's at For details on franchising, visit Connect with Wendy's on X, Instagram and Facebook. ABOUT TAKIS® Takis® is the most well-known brand of Barcel USA, the U.S. snack division of Grupo Bimbo, the world's largest baking company with operations in more than 30 countries. Barcel USA is an exciting, young and fast-growing consumer packaged goods company headquartered in Coppell, Texas, with a strong presence in the largest markets nationwide. Takis® snacks are not ordinary; they are the most intense snacks in the world. With different varieties such as Takis® Rolled Tortilla Chips, Takis® Stix, Takis® Waves, Takis® Chippz, Takis® Kettlez and Takis® Crisps And Takis® Hot Nuts. Visit us at *Takis Fuego® chips are only available in the meal and while supplies last. ** Fresh beef available in the contiguous U.S. and Alaska, as well as Canada, Mexico, Puerto Rico, the UK, and other select international markets.
