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News18
3 days ago
- Lifestyle
- News18
8 Performance-Driven Sneakers That Are Now Streetwear Icons
Last Updated: These sneakers are perfect examples of how performance-oriented designs can transcend their original purpose to become icons of streetwear culture The evolution of sneakers in India has been nothing short of dramatic. What once began as an athletic obsession has now transformed into a full-blown cultural phenomenon. Sneakers have become a bridge between performance and style, making their way from the track to the street. With countless brands and models to choose from, here's a curated list of sneakers that have made the leap from high-performance footwear to streetwear staples. 1. New Balance 990v6 Originally designed for runners, the New Balance 990 series has steadily gained cult status among fashion enthusiasts for its blend of comfort and timeless design. The 990v6 continues this legacy, offering a sleek silhouette that works just as well on city streets as it does on running tracks. In India, Brandman Retail has been instrumental in bringing New Balance's iconic models to a broader audience. 2. Saucony Shadow 5000 Sneakerheads today crave a combination of comfort and style, and the Saucony Shadow 5000 delivers both. This model fuses retro aesthetics with modern features, making it a standout in the market. Its cushioned sole and breathable upper make it a top pick for those seeking fashion-forward functionality. Saucony's rising popularity in India is thanks in part to Brandman Retail, with availability on their official website. 3. Nike Air Max 1 First introduced in 1987, the Air Max 1 made history as the first shoe to showcase visible Air cushioning. Its groundbreaking design and exceptional comfort have helped it remain a timeless classic—loved by athletes and fashion lovers alike. 4. Adidas Ultraboost If unparalleled comfort is what you're after, look no further. With its responsive Boost cushioning and breathable Primeknit upper, the Adidas Ultraboost started as a performance running shoe and has effortlessly transitioned into a streetwear must-have. 5. Puma Speedcat Not all sneakers need to scream for attention—minimalism has carved out a space in modern fashion, and the Puma Speedcat fits right in. Originally made for motorsports, its low-profile build and sleek design have helped it gain cult status as a minimalist sneaker perfect for everyday wear. 6. On Running Cloud Known for its distinct sole and featherlight build, the On Running Cloud stands out with its innovative design. Offering both performance and aesthetic appeal, it has become a favorite among athletes and city dwellers alike. 7. Timberland Euro Hiker Think Timberland, and boots likely come to mind—but the Euro Hiker proves the brand can do much more. With its rugged build and surprising comfort, it's perfect for both outdoor trails and urban streets. Brandman Retail has played a pivotal role in bringing this hybrid classic to Indian sneaker fans. 8. Rockport Total Motion Blending the elegance of dress shoes with the comfort of sneakers, the Rockport Total Motion series is a game-changer. Ideal for office wear or casual outings, it offers versatility without compromising on style or comfort. These sneakers are perfect examples of how performance-oriented designs can transcend their original purpose to become icons of streetwear culture. With brands like New Balance, Saucony, Timberland, and Rockport expanding their presence, thanks to Brandman Retail, India's sneaker landscape continues to grow more dynamic and diverse. About the Author Lifestyle Desk The News18 Lifestyle section brings you the latest on health, fashion, travel, food, and culture — with wellness tips, celebrity style, travel inspiration, and recipes. Also Download the News18 App to stay updated! First Published: June 07, 2025, 21:45 IST


CNN
5 days ago
- Lifestyle
- CNN
REI's fitness sale takes up to 33% off Hoka shoes, Garmin smartwatches and more
REI has launched a new fitness sale this week, packed with hundreds of workout deals across quite a few of CNN Underscored's favorite brands. With up to 30% in savings, you can score deep discounts on editor-favorite Hoka running shoes, best-tested Garmin fitness trackers and more. With nearly 1,000 deals up for grabs, I've shopped through pages of offers to find my favorite 25 discounts in the REI fitness sale. Just act fast! As select sizes and colors are beginning to sell out. Hoka Women's Clifton 9 Running Shoes As I've gotten more into running, I've been eyeing this pair of Hoka shoes after countless coworkers praised them. We loved their plush foam midsoles and lightweight feel for cushioning steps, and with today's sale, I might have to try them out for our review Merrell Women's Agility Peak 5 Trail Running Shoes Save 25% on this pair of trail-running shoes from Merrell. It should be no surprise that the girl with blue hair would be partial to the Frost Blue color, but two other styles are receiving the same discount. Saucony Women's Tempus Road-Running Shoes Saucony's Superfoam padding helps provide an even smoother stride for these road-running shoes. I love the vibrant designs that are anything but boring, not to mention the fact that you can score the lowest price of the year at 30% off. Arc'teryx Men's Norvan LD 3 GTX Shoe These streamlined kicks get right to the point for trail running. They come in a neutral color and offer a water-repellent build thanks to Gore-Tex materials. Save 19% with this rare discount. Altra Women's Lone Peak 6 Trail Running Shoes Save 30% on this pair of Altra shoes ahead of your next trail run. They're waterproof and feature 5mm footbeds with a multidirectional lug pattern for extra traction on nearly any terrain. Patagonia Women's 3.5-Inch Strider Pro Shorts Take nearly 40% off this pair of bright red running shorts. They're perfect for lounging around on warm days or wearing while hiking trails. They feature a stretchy waistband and a recycled polyester build. Outdoor Research Vantage Crop Top This crop top comes in black or pink designs to go with the rest of your summer fitness outfit. It has a compressed fit with stretchy fabric for extra support. Arc'teryx Women's Norvan Crew Shirt I love the oversized fit of this t-shirt. It's meant to keep you comfortable when worn underneath hiking gear and is seeing a rare price cut in select sizes. The North Face Women's Winter Warm Pro Pants I love sharing a good off-season deal, and that's why these pants from The North Face make the cut. You might not wear these until fall or winter, but it's rare to see a 20% price drop from a brand this popular. Arc'teryx Women's Taema Thermal Hoody Wear this thermal hoodie on your way to workout classes on cooler spring mornings. It has dropped to its best price in over a year in three different colors for $20 off. Patagonia Men's 18-Inch Hydropeak Board Shorts This pair of board shorts comes in three fun styles and tons of sizes, so you can add the perfect one to your summer wardrobe. The 24% discount is the best I've tracked all year, making it all the more enticing to snag this lightweight, quick-drying design. Smartwool Men's Intraknit Active T-Shirt When you think of Smartwool, you'll probably picture one of the best base layers in the game for keeping you warm. The brand also makes performance gear to keep you cool, like this Active T-Shirt on sale for 25% off in three colors. Free Country Men's Engineered Swim Shorts Your summer workout routine deserves to take a detour for some pool time. Be ready to swim laps or just beat the heat in this pair of color-blocked shorts at nearly 30% off. Arc'teryx Men's Delta Half-Zip Pullover This half-zip pullover is the perfect piece of outerwear for early morning jogs or gloomy spring days. It boasts sweat-wicking tech under the arms to keep you comfortable and is great for once we make it through summer and get into cooler fall weather. Glyder Men's 7.5-Inch Medalist Shorts These soft, stretchy workout pants seem so comfortable that you'll also want to wear them around the house. They feature a drawstring waistband and zippered back pocket for storing valuables during runs. Garmin Venu 3S The Venu 3S is one of Garmin's best smartwatches, offering a chicer, more stylish design compared to the brand's more rugged fitness trackers. It's the best all-around option if you're looking to balance fitness features with other tech you'd use outside the workout class. Its multiday battery life supports text and app and call notifications, plus all the run-tracking capabilities you'd expect. Garmin Instinct 3 Solar Smartwatch The first discount on Garmin's new solar-powered smartwatch is here. Revealed back at CES 2025, the new Instinct 3 Solar features theoretically never-ending battery life, with its sun-powered design. Seven hours of sunlight per day can indefinitely extend the usage of its monochrome display and fitness tracking our review Garmin Fenix 8 AMOLED Sapphire The upgraded version of our pick for the best premium running watch, the Garmin Fenix 8 Sapphire, features a more durable display with an AMOLED panel that's brighter than our best-tested pick. Save $200 and score the best price I've tracked on this high-end fitness tracker that's built to last for years' worth of hikes, runs and workouts. Garmin Forerunner 165 The most affordable Garmin on the list, this Forerunner 165 features smartphone connectivity that can send heart rate data, details about your pace and other training info right to your iPhone. Garmin Forerunner 165 Music For an extra $50, the Forerunner 165 Music adds built-in storage to bring music along with you. If you like to travel light for your workouts, this will ensure you can still rock out to your fitness playlist without bringing a phone along. Osprey 65-Liter Transporter Duffel Bag Haul all your workout gear to and from the gym in this 65-liter Osprey duffel bag. It's 25% off and lands at the best price of the season in your choice of two colors. CamelBak Zephyr Pro Hydration Vest This hydration vest is ready to keep the water flowing during long runs, race days and whatever other outdoor adventures are on the books. Save $48 with this limited-time deal. Nathan 12-Liter Trail Mix Hydration Vest Take $50 off this 12-liter hydration pack that comes in a beautiful blue hue. It has a 2-liter water reservoir and plenty of extra room for gear or snacks. Osprey Arcane Duffel Pack This duffel pack is perfect for smaller workout kits or for use as your everyday bag. You can use it as an over-the-shoulder bag or with a typical backpack-style configuration. CamelBak 21-Ounce Quick Grip Chill Handheld Water Bottle The CamelBak Quick Grip Chill handheld water bottle is made with runners in mind. It features a harness that fits onto your hand and even has a little pocket for your smartphone or wallet. When the deals experts at CNN Underscored are hunting down deals, we're searching through thousands of listings in savings events or shopping the clearance sections from major retailers to find the best ways to save. For this story, our editors cross-referenced our best-tested guides to find deals on CNN Underscored's favorite products. CNN Underscored's deals editors look out for your wallet daily, scouring sales every morning. We tap a range of techniques and consider a variety of factors to determine whether a deal is worthy of coverage, such as price history checks, available coupon codes and competitor pricing. Our team, consisting of senior editor Rikka Altland, editor Jacqueline Saguin and associate editor Elena Matarazzo, is passionate about unearthing deals that we would be tempted to shop, and enjoy finding a great deal on a coveted item (especially one that's top-tested by our experts) because it means that we're helping our readers make savvy buying decisions.
Yahoo
5 days ago
- Business
- Yahoo
WWW Q1 Earnings Call: Tariff Uncertainty Tempers Strong Brand Momentum
Footwear conglomerate Wolverine Worldwide (NYSE:WWW) fell short of the market's revenue expectations in Q1 CY2025 as sales rose 4.4% year on year to $412.3 million. Its non-GAAP EPS of $0.18 per share was 64.2% above analysts' consensus estimates. Is now the time to buy WWW? Find out in our full research report (it's free). Revenue: $412.3 million (4.4% year-on-year growth) Adjusted EPS: $0.18 vs analyst estimates of $0.11 (64.2% beat) Revenue Guidance for Q2 CY2025 is $445 million at the midpoint, roughly in line with what analysts were expecting Adjusted EPS guidance for Q2 CY2025 is $0.22 at the midpoint, below analyst estimates of $0.24 Operating Margin: 4.8%, up from -0.8% in the same quarter last year Market Capitalization: $1.35 billion Wolverine Worldwide's first quarter results reflected continued progress in reinvigorating its key brands, as management emphasized robust growth in Saucony and Merrell. CEO Chris Hufnagel highlighted sequential improvements in top-line trends, crediting a disciplined approach to inventory management and reduced promotional activity for driving higher gross margins. Saucony's performance was attributed to new product launches like the Endorphin Elite 2 and expanded lifestyle distribution, while Merrell benefited from product innovation in trail and hike categories. Management acknowledged ongoing challenges in the Work Group and Sweaty Betty brands, but noted meaningful gross margin gains in Sweaty Betty through a shift toward full-price sales and reduced discounting. Looking ahead, Wolverine Worldwide is focused on mitigating the impact of recently announced tariffs and navigating a fluid consumer environment. Management withdrew full-year guidance, citing significant uncertainty around trade policy and consumer sentiment. CEO Chris Hufnagel outlined plans to leverage a diversified supply chain, implement targeted price increases, and intensify operational cost controls to offset an estimated $30 million profit impact from tariffs. While the company expects continued revenue growth from its largest brands and a more balanced approach to inventory, CFO Taryn Miller cautioned that the second half of 2025 could bring greater margin pressures as tariff effects intensify. Management attributed first quarter gains to strong demand for Saucony and Merrell, strategic pricing, and improved inventory discipline, but highlighted new tariff headwinds and mixed performance in smaller brands. Saucony's performance run and lifestyle growth: Saucony delivered 30% year-over-year revenue growth, driven by new launches in both performance running (e.g., Endorphin Elite 2) and lifestyle segments, with expanded distribution into over 900 new doors. Merrell innovation and market share: Merrell achieved double-digit revenue growth, gaining share in hike, trail, and lifestyle categories. The brand's focus on modernizing core franchises and launching visually distinctive products like the SpeedARC Surge Boa contributed to its momentum. Sweaty Betty profitability focus: Management prioritized margin expansion at Sweaty Betty, shifting away from promotions to a more full-price strategy. Gross margin improved by nearly 1,000 basis points, although this came at the expense of top-line growth. Work Group challenges: The Work Group saw revenue declines, partially due to lapping prior-year discounting and challenges in the product offering. Management is introducing new products and expects performance to stabilize as inventory normalizes. Supply chain diversification and tariff mitigation: Wolverine has reduced U.S. sourcing from China to less than 10%, aiming for near zero by 2026. Management is leveraging a nimble supply chain and dual sourcing to limit tariff exposure and redirect product to international markets. Wolverine Worldwide's outlook is shaped by efforts to counter tariff headwinds, strengthen its largest brands, and adapt spending in response to an uncertain economic environment. Tariff mitigation and pricing actions: Management expects incremental tariffs to impact 2025 profit by about $30 million before mitigation. To address this, the company is accelerating supply chain diversification and implementing selective price increases, though these are not expected to fully offset cost pressures. Investment in core brands and retail expansion: Continued investment in Saucony and Merrell, including new product launches and international store openings, is expected to drive revenue growth. The company is also ramping up retail marketing and city activations to build brand awareness despite a more cautious approach to discretionary spending. Operational cost controls and cautious inventory management: The company is scrutinizing SG&A (selling, general and administrative) costs and managing inventory more conservatively, particularly in categories facing softer demand. Management's new integrated business planning group is tasked with aligning inventory levels to expected demand and preventing excess stock in the event of a consumer slowdown. In coming quarters, the StockStory team will be watching (1) the effectiveness of tariff mitigation strategies and their impact on margins, (2) the ability of Saucony and Merrell to sustain growth amid increased pricing and operational changes, and (3) signs of improved stability or turnaround in the Work Group and Sweaty Betty brands. Execution on inventory management and the balance between pricing actions and consumer demand will also be critical markers of success. Wolverine Worldwide currently trades at a forward P/E ratio of 15×. At this valuation, is it a buy or sell post earnings? See for yourself in our full research report (it's free). Donald Trump's victory in the 2024 U.S. Presidential Election sent major indices to all-time highs, but stocks have retraced as investors debate the health of the economy and the potential impact of tariffs. While this leaves much uncertainty around 2025, a few companies are poised for long-term gains regardless of the political or macroeconomic climate, like our Top 5 Growth Stocks for this month. This is a curated list of our High Quality stocks that have generated a market-beating return of 183% over the last five years (as of March 31st 2025). Stocks that made our list in 2020 include now familiar names such as Nvidia (+1,545% between March 2020 and March 2025) as well as under-the-radar businesses like the once-micro-cap company Kadant (+351% five-year return). Find your next big winner with StockStory today. 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Yahoo
7 days ago
- Business
- Yahoo
HarrisX Research Honored with Two 2025 Effie Awards, Fuels Award-Winning Saucony Marathumb Challenge
WASHINGTON, June 3, 2025 /PRNewswire/ -- HarrisX is proud to announce its role in the success of the Saucony Marathumb Challenge, a groundbreaking digital campaign that earned Silver in Experiential Marketing – Digital and Bronze in Fashion & Accessories at the prestigious 2025 Effie Awards. The campaign, led by Saucony and executed in partnership with Doner, KWT Global, Wolfgang Studios, and Huncwot, was built on original research conducted by HarrisX that revealed a compelling behavioral learning: the average person scrolls the equivalent of three marathons per year—a staggering 78 miles. This insight served as the creative catalyst for the Marathumb Challenge, a six-week global campaign encouraging users to "move more than they scroll." The initiative invited everyday athletes to track their screen time and physical activity via a custom-built app, rewarding those who ran more than they scrolled with branded merchandise. Supported by digital, social, retail, and out-of-home activations, the campaign reached audiences in six global markets including the U.S., U.K., Canada, France, Sweden, Italy, and Australia. Campaign results included: 140% increase in earned media 25% increase in new users 14% increase in sell-through rate on 50% higher app retention rate than the industry average "This campaign is a perfect example of how data-driven insights can unlock breakthrough creativity," said Dritan Nesho, CEO of HarrisX. "We're honored to have contributed research that helped shape such an impactful and inspiring global campaign." HarrisX congratulates Saucony and its creative partners for bringing this bold idea to life and is proud to continue delivering the insight that powers results at scale. "Many of the most engaging and successful brand ideas today are fueled by the synthesis of data and creativity," said David DeMuth, CEO of Doner. "Through our partnership with HarrisX, we're able to tap into foundational datapoints that inspire ideas like the Saucony Marathumb Challenge, an Effie winner that captured media attention and drove transformational business results." About HarrisX HarrisX, a Stagwell company, is a strategic research advisory firm that delivers clear, data-driven answers to our clients' most pressing questions. Powered by proprietary technology and a campaign-style approach, we move fast, cut through the noise, and surface insights that drive real-world impact. With offices in the United States, Canada, the United Kingdom, and Australia, we advise Fortune 100 companies, public institutions, global leaders, NGOs, and philanthropic organizations. Named the most accurate pollster of the 2020 U.S. presidential election by The Washington Post and the American Research Group, HarrisX doesn't just deliver data — we deliver confident decisions. About the Doner Partners Network We make brands matter more to culture, to the world and to the bottom line. And we believe true integration is the product of intentional orchestration. The DPN creates teams that are as small as possible, and can scale as big as necessary. DPN agencies include: Doner, Yamamoto, DonerNorth, HarrisX, Wolfgang, KWT Global, Meat & Produce, Veritas, Dyversity Communications, DonerCX and Underground Digital. About Stagwell Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world's most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our 13,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at View original content to download multimedia: SOURCE HarrisX Sign in to access your portfolio


Fashion Network
22-05-2025
- Business
- Fashion Network
Wolverine Worldwide unveils renovated global headquarters in Michigan
Home › News › Industry Download Print Wolverine Worldwide has unveiled a renovated global headquarters in Rockford, Michigan, aimed at modernizing its facilities and centralizing operations to attract and retain top talent. Wolverine Worldwide unveils renovated global headquarters in Michigan. - Wolverine Worldwide The project includes a complete overhaul of 40,000 square feet of space, now named "The Factory", which will serve as the new home for Wolverine's flagship brands Merrell and Saucony. Notably, Saucony recently relocated from Boston to Rockford. 'Our company is driven by a new vision to Make. Every Day. Better. – for our team, customers, consumers, shareholders, and community,' said Chris Hufnagel, president and chief executive officer of Wolverine Worldwide. 'We believe that to create amazing, thoughtful, trend-right, innovative products and experiences that improve our consumers' lives and drive growth, we must provide our team members with great environments to work and win together.' Built in 1963 and originally used as a footwear factory, the space was converted into offices in the 1990s. The newly redesigned factory combines the site's industrial heritage with modern functionality. It now features exposed structural elements, concrete floors, floor-to-ceiling windows, 224 workstations, brand-specific product and marketing rooms, 31 collaboration and meeting spaces, a café, and state-of-art design and marketing technologies. The factory joins other enhancements across Wolverine's 300,000-square-foot campus, including on-site amenities such as a subsidized daycare and early education center for children, a fitness center, four miles of on-campus nature trails, an on-site, subsidized cafeteria, and dog daycare services. The project is supported by a $1-million Michigan Business Development Program grant in collaboration with the Michigan Economic Development Center (MEDC) and The Right Place, Inc. Copyright © 2025 All rights reserved. Tags : Fashion Footwear Industry Business