Latest news with #ShakespeareCommunications
Campaign ME
12-05-2025
- Business
- Campaign ME
Shakespeare Communications to handle regional PR for The Drill
Shakespeare Communications has been selected to manage public relations duties across the Gulf for The Drill, a crisis simulation platform developed in Australia. The Dubai-based boutique agency secured the account following a competitive pitch. The Drill, established in 2016, offers digital crisis simulation tools used by organisations to train staff and test response strategies under high-pressure scenarios. The platform has seen growing interest from sectors across the region, particularly in aviation, healthcare, government, oil and gas, and financial services. Gerry McCusker, Managing Director of The Drill, said: 'Having visited the GCC for work over the years, we'd become aware of and met Ananda and several of her team. We felt their knowledge of regional media, plus understanding of our platform would help us build brand awareness when the time was right. And that time is now.' The agency's remit will focus on increasing awareness of the platform in the GCC, where demand for crisis preparedness has grown in response to challenges ranging from cybersecurity and misinformation to operational disruptions. 'We are really looking forward to working with The Drill,' said Ananda Shakespeare, CEO of Shakespeare Communications, 'as it's an essential tool for any organisation which cares about having the right plans and skills for managing crises. As any business owner knows, being forewarned is being forearmed – and that ethos literally needs to be drilled into all issues, risk and crisis response staff. Preparedness before crises erupt is key, and we are helping The Drill get that strong message out across the region.' Earlier this year, The Drill launched an Arabic-language version of its platform, aimed at tailoring simulation experiences to the needs of Gulf-based clients. The Drill joins a growing client list at Shakespeare Communications, which provides media relations and strategic PR consultancy to companies operating in the UAE and wider Middle East region.
Zawya
10-02-2025
- Business
- Zawya
Shakespeare Communications partners with Dubai's ‘MR Jumeirah' – real estate broker Eyal Ashur
Dubai: Boutique PR agency Shakespeare Communications is now providing its suite of specialised PR services to Eyal Ashur, one of Dubai's most dynamic real estate professionals, known as "Mr Jumeirah". As a Sales Consultant at AQUA Properties, Eyal specialises in high-end waterfront residences in some of Jumeirah's most sought-after areas, including Port de La Mer, La Mer South, Jumeirah Bay, Pearl Jumeirah, City Walk, and The World Islands. With a background in luxury hospitality and sales, Eyal has built a reputation for his deep market knowledge, strong client relationships, and ability to navigate Dubai's evolving property landscape with precision and expertise. Eyal says: 'Throughout my career, I've cultivated strong client relationships, exceeding sales targets and delivering exceptional service. I'm excited to work with Shakespeare Communications to elevate my personal brand, share insights into Dubai's luxury real estate market, and help more clients find their dream homes. My journey in real estate continues to evolve, and I look forward to the opportunities ahead.' CEO of Shakespeare Communications, Ananda Shakespeare, adds: 'Eyal has a natural talent for building connections and delivering results in the highly competitive Dubai property market. His expertise in Jumeirah's waterfront properties, paired with his commitment to excellence, makes him a standout professional. We're thrilled to be working with him and can't wait to share his story with a wider audience.' Ananda and her team will be working closely with key media to position Eyal as a leading voice in Dubai's real estate sector, securing interviews, editorial features and industry insights. ABOUT EYAL ASHUR: Eyal Ashur is a Dubai-based real estate expert specialising in luxury waterfront properties. Known as "Mr Jumeirah" he is recognised for his expertise La Mer, Jumeirah Bay, Pearl Jumeirah, City Walk and The World Islands. With a background in international business, marketing and hospitality, Eyal brings a unique blend of sales acumen and personalised client service to Dubai's high-end real estate market.
