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Kellogg's brings new cereal to the UK that shoppers say is just like discontinued favourite
Kellogg's brings new cereal to the UK that shoppers say is just like discontinued favourite

The Irish Sun

time7 hours ago

  • Business
  • The Irish Sun

Kellogg's brings new cereal to the UK that shoppers say is just like discontinued favourite

KELLOGG's has brought a new cereal to the UK that shoppers have said is just like a discontinued favourite. Shoppers have spotted packs of Kellogg's Smacks on shelves at Morrisons for £2.50. 1 A savvy shopper spotted the new cereal on shelves at Morrisons for £2.50 a pack Credit: Snack Reviews The sweetened puff wheat cereal is already popular in the US but it's now made it across the pond. It's described as a classic crunchy breakfast cereal with a honey-sweet taste. But shoppers have also pointed out that it looks very similar to a popular discontinued cereal. A picture of the new cereal was shared on the Facebook group Snack Reviews and hundreds of people were commenting on it. More on discontinued items SECRET SIGNS How to decode TK Maxx, Costco & Home Bargains' labels to bag the top buys Lots of commenters said how similar the new product looked to Sugar Puffs, which were discontinued in 2014. "Basically sugar puffs then lol," one person said. Another wrote: "Definitely sugar puffs!!" A third added: "They'll always be sugar puffs to me. They're puffed wheat and sugar." Sugar Puffs, which were made by Quaker Oats, were rebranded as Honey Monster Puffs with a new reformulated recipe. The new recipe had less sugar and more honey than the original Sugar Puffs. Rice Krispies brings back 'most requested' flavor for first time in 20 years – but fans will notice a big switch It came as the Government aimed to crack down on sugar content in foods marketed at children. Sugar Puffs had been around for 60 years before they were rebranded. Discontinued items that have made a comeback Brands have started a trend of bringing back popular discontinued items recently. One that got shoppers buzzing was the comeback of White Malteasers, which had been off shelves for 11 years. Customers can now buy a 30g pack for £1.05, 74g pack for £2.50 or a larger 126g sharing bag for £2.95. Meanwhile snack fans have spotted another chocolatey treat on supermarket shelves that's similar to a discontinued Cadbury product. The new Cadbury Dairy Milk Balls are said to resemble Cadbury Tasters, which first launched in 1996. Plus, the nostalgic alcopop Bacardi Breezer has also made a return to stores after being axed in 2015. The fruity alcopops were once a rite of passage for teenagers having their first alcoholic drinks or going clubbing for the first time.

Kellogg's brings new cereal to the UK that shoppers say is just like discontinued favourite
Kellogg's brings new cereal to the UK that shoppers say is just like discontinued favourite

Scottish Sun

time11 hours ago

  • Business
  • Scottish Sun

Kellogg's brings new cereal to the UK that shoppers say is just like discontinued favourite

Click to share on X/Twitter (Opens in new window) Click to share on Facebook (Opens in new window) KELLOGG's has brought a new cereal to the UK that shoppers have said is just like a discontinued favourite. Shoppers have spotted packs of Kellogg's Smacks on shelves at Morrisons for £2.50. 1 A savvy shopper spotted the new cereal on shelves at Morrisons for £2.50 a pack Credit: Snack Reviews The sweetened puff wheat cereal is already popular in the US but it's now made it across the pond. It's described as a classic crunchy breakfast cereal with a honey-sweet taste. But shoppers have also pointed out that it looks very similar to a popular discontinued cereal. A picture of the new cereal was shared on the Facebook group Snack Reviews and hundreds of people were commenting on it. Lots of commenters said how similar the new product looked to Sugar Puffs, which were discontinued in 2014. "Basically sugar puffs then lol," one person said. Another wrote: "Definitely sugar puffs!!" A third added: "They'll always be sugar puffs to me. They're puffed wheat and sugar." Sugar Puffs, which were made by Quaker Oats, were rebranded as Honey Monster Puffs with a new reformulated recipe. The new recipe had less sugar and more honey than the original Sugar Puffs. Rice Krispies brings back 'most requested' flavor for first time in 20 years – but fans will notice a big switch It came as the Government aimed to crack down on sugar content in foods marketed at children. Sugar Puffs had been around for 60 years before they were rebranded. Discontinued items that have made a comeback Brands have started a trend of bringing back popular discontinued items recently. One that got shoppers buzzing was the comeback of White Malteasers, which had been off shelves for 11 years. Customers can now buy a 30g pack for £1.05, 74g pack for £2.50 or a larger 126g sharing bag for £2.95. Meanwhile snack fans have spotted another chocolatey treat on supermarket shelves that's similar to a discontinued Cadbury product. The new Cadbury Dairy Milk Balls are said to resemble Cadbury Tasters, which first launched in 1996. Plus, the nostalgic alcopop Bacardi Breezer has also made a return to stores after being axed in 2015. The fruity alcopops were once a rite of passage for teenagers having their first alcoholic drinks or going clubbing for the first time.

Kellogg's brings new cereal to the UK that shoppers say is just like discontinued favourite
Kellogg's brings new cereal to the UK that shoppers say is just like discontinued favourite

The Sun

time11 hours ago

  • Business
  • The Sun

Kellogg's brings new cereal to the UK that shoppers say is just like discontinued favourite

KELLOGG's has brought a new cereal to the UK that shoppers have said is just like a discontinued favourite. Shoppers have spotted packs of Kellogg's Smacks on shelves at Morrisons for £2.50. 1 The sweetened puff wheat cereal is already popular in the US but it's now made it across the pond. It's described as a classic crunchy breakfast cereal with a honey-sweet taste. But shoppers have also pointed out that it looks very similar to a popular discontinued cereal. A picture of the new cereal was shared on the Facebook group Snack Reviews and hundreds of people were commenting on it. Lots of commenters said how similar the new product looked to Sugar Puffs, which were discontinued in 2014. "Basically sugar puffs then lol," one person said. Another wrote: "Definitely sugar puffs!!" A third added: "They'll always be sugar puffs to me. They're puffed wheat and sugar." Sugar Puffs, which were made by Quaker Oats, were rebranded as Honey Monster Puffs with a new reformulated recipe. The new recipe had less sugar and more honey than the original Sugar Puffs. Rice Krispies brings back 'most requested' flavor for first time in 20 years – but fans will notice a big switch It came as the Government aimed to crack down on sugar content in foods marketed at children. Sugar Puffs had been around for 60 years before they were rebranded. Discontinued items that have made a comeback Brands have started a trend of bringing back popular discontinued items recently. One that got shoppers buzzing was the comeback of White Malteasers, which had been off shelves for 11 years. Customers can now buy a 30g pack for £1.05, 74g pack for £2.50 or a larger 126g sharing bag for £2.95. Meanwhile snack fans have spotted another chocolatey treat on supermarket shelves that's similar to a discontinued Cadbury product. The new Cadbury Dairy Milk Balls are said to resemble Cadbury Tasters, which first launched in 1996. Plus, the nostalgic alcopop Bacardi Breezer has also made a return to stores after being axed in 2015. The fruity alcopops were once a rite of passage for teenagers having their first alcoholic drinks or going clubbing for the first time. Why are products axed or recipes changed? ANALYSIS by chief consumer reporter James Flanders. Food and drinks makers have been known to tweak their recipes or axe items altogether. They often say that this is down to the changing tastes of customers. There are several reasons why this could be done. For example, government regulation, like the "sugar tax," forces firms to change their recipes. Some manufacturers might choose to tweak ingredients to cut costs. They may opt for a cheaper alternative, especially when costs are rising to keep prices stable. For example, Tango Cherry disappeared from shelves in 2018. It has recently returned after six years away but as a sugar-free version. Fanta removed sweetener from its sugar-free alternative earlier this year. Suntory tweaked the flavour of its flagship Lucozade Original and Orange energy drinks. While the amount of sugar in every bottle remains unchanged, the supplier swapped out the sweetener aspartame for sucralose.

9 of the best cereal box toys you might remember from the 70s, 80s, 90s and noughties
9 of the best cereal box toys you might remember from the 70s, 80s, 90s and noughties

Scotsman

time03-06-2025

  • Entertainment
  • Scotsman

9 of the best cereal box toys you might remember from the 70s, 80s, 90s and noughties

Children today do not know the joy of opening a cereal box and finding a free gift inside Almost every box used to come with a freebie, from toy cars and figurines to puzzles and even sunglasses We've put together a list of some of the best free cereal box toys and other gifts from the 70s, 80s, 90s and noughties Unless you were an only child, breakfast time could be fiercely competitive back in the day. That was because of the clamour to be first among your siblings to get the free toys routinely hidden within boxes of cereal. It all started in the 1950s, with the baking soda-powered submarines found in boxes of Kellogg's Corn Flakes among the first free gifts to entice youngsters. It wasn't long before almost every cereal box came with some sort of free gift, or tokens to collect to claim a toy. Rather than getting children to eat as much cereal as possible, as some people believed, the makers claimed the aim was to build brand loyalty. Children came up with various inventive methods to ensure they got the gift, usually sealed in a packet among the actual cereal, as soon as possible. That included taking the plastic cereal container out of the box and replacing it upside down, or gently massaging the cereal packet to force the free gift to the top. Sadly the glory days of the free cereal box toy are long gone in the UK. New legislation on marketing food to children, brought in during the noughties to promote healthy eating, has been blamed for its demise, along with the desire by cereal makers to appear more eco-friendly. We've put together a list of some of the best-loved freebies found in cereal boxes, from Corn Flakes and Sugar Puffs to Coco Pops and Weetabix, during the 70s, 80s, 90s and noughties. Thanks to the avid cereal box gift collector Nick Symes, the man behind the popular Cerealmad YouTube channel, we've been able to share videos of some of them to remind you just how good children back then had it when it came to breakfast time. Kellogg's delighted Star Wars fans by giving away these brilliant glow-in-the-dark lightsabers with an inbuilt maze in 2005. Even children who weren't fans of the film franchise had to admit the mini lightsabers, which came in six different colours, were pretty cool. The toys were only a few inches long and you could pull out the blade and try to guide the tiny ball inside through the maze. Many children dreamed of being on The Crystal Maze during the 90s, but this was the closest most youngsters got. Boxes of Sugar Puffs in 1992 came with one of a series of four puzzles inspired by the programme inside. They corresponded to the four zones on the hit TV show - Aztec, Medieval, Future and Industrial - and were suprisingly tricky to solve, even without the pressure of being locked inside the room should you fail to complete the task within the allotted time. These weren't actually toys and they didn't come in the cereal box, you had to collect coupons and send off for them. But these mix tapes, containing some of the biggest hits of the day, were hugely popular during the 1980s and are highly sought-after by collectors some 40 years later. These bike reflectors, found in packs of Kellogg's Corn Flakes during the 1980s and 90s, were among the most practical cereal box gifts ever given away. They came in the shape of the famous Kellogg's cockerel, with six different colours available, and slotted easily onto the spokes of your bicycle. Nineties children never felt cooler than when slapping on a pair of these wrap around sunglasses which came in blue, green and red. They were given away in boxes of Kellogg's Rice Crispies in 1992 and could be conveniently rolled up into a tube when you weren't wearing them. Many fans still consider the 70s to be the golden age of Doctor Who, when a generation of children watched the classic sci-fi show from behind their sofas. Packs of Weetabix back then came with a series of stand-up cardboard figures of The Doctor, his assistant and some of their fiercest enemies, including the Daleks and the Cybermen. Each box came with four figures plus cut out scenes to assemble, and there were 24 characters to collect in total. It was Kellogg's' baking soda-powered nuclear submarine which kickstarted the craze for cereal box toys back in 1957. Nearly three decades later, in 1986, revived the simple but incredibly popular idea, this time with the addition of a power boat and a diver. You filled each of them with bicarbonate of soda, which would propel the boat and cause the diver and submarine to rise and fall when placed in the bath. Children are a bit like magpies, in that they love collecting shiny things. So it's little surprise they went made for this set of limited edition Tony Tiger holograms given away with boxes of Frosties in 1989. There were six different holograms to collect, each featuring Tony in a different pose, and there was a cut-out frame in which to store the holograms. This free gift thrilled practical jokers, who were able to give their parents a soaking courtesy of Coco Pops' Coco Monkey mascot. Kellogg's also gave away Simpsons ring squirters in boxes of Frosties at around the same time. What's the best free gift you ever got in a box of cereal? Do you have retro pictures or nostalgic memories to share with us? Send them online via YourWorld at It's free to use and, once checked, your story or picture will appear on our website and, space allowing, in our newspapers. If this has got you feeling nostalgic, you can find a variety cereal box toys for sale on eBay. 1 . These are some of the most popular free gifts you may remember getting in your cereal box These are some of the most popular free gifts you may remember getting in your cereal box | Cerealmad/YouTube Photo: Cerealmad/YouTube Photo Sales 2 . Nick Symes, who runs the popular Cerealmad YouTube channel, has collected hundreds of the free toys which used to be given away in cereal boxes Nick Symes, who runs the popular Cerealmad YouTube channel, has collected hundreds of the free toys which used to be given away in cereal boxes | Cerealmad/YouTube Photo: Cerealmad/YouTube Photo Sales 1 . These are some of the most popular free gifts you may remember getting in your cereal box These are some of the most popular free gifts you may remember getting in your cereal box | Cerealmad/YouTube Photo: Cerealmad/YouTube Photo Sales 2 . Nick Symes, who runs the popular Cerealmad YouTube channel, has collected hundreds of the free toys which used to be given away in cereal boxes Nick Symes, who runs the popular Cerealmad YouTube channel, has collected hundreds of the free toys which used to be given away in cereal boxes | Cerealmad/YouTube Photo: Cerealmad/YouTube Photo Sales

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