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Role of Chilean Prunes in Improving Gut Health
Role of Chilean Prunes in Improving Gut Health

Business Standard

time6 days ago

  • Health
  • Business Standard

Role of Chilean Prunes in Improving Gut Health

HT Syndication New Delhi [India], June 2: Chilean prunes, a naturally sweet and nutrient-dense dried fruit, are gaining recognition for their significant benefits in improving gut health. Chilean prunes, known for their natural sweetness and nutrient-rich profile, are quickly gaining popularity as a powerful aid for digestive health. Recent research published in Food & Function highlights that prunes not only help prevent constipation but also protect the intestinal lining and reduce bloating, making them an excellent natural remedy for digestive discomfort. A study conducted by King's College London, compared the effect of prunes with psyllium a widely used fiber supplement. The findings confirmed that prunes were significantly more effective in relieving constipation and promoting regular bowel movements. "Prunes have been an at-home remedy for constipation for generations, and for good reason. They work, and this is the benefit that excites me the most. Prunes are so effective at treating constipation because this delicious dried fruit works on our gut in multiple ways," said Kavita Devgan, leading dietitian, holistic health consultant, and eminent author. Mr. Sumit Saran, India Representative of Chilean prunes remarked, "Chile is known as one of the world's largest growers and suppliers of prunes. Chilean prunes are recognized globally for their high quality. Just visit your dry fruit retailer or head to the grocery store and ask for Chilean prunes." Their versatility, taste, and gut health benefits make them a must-have pantry staple. For further information, please contact: (ADVERTORIAL DISCLAIMER: The above press release has been provided by HT Syndication. ANI will not be responsible in any way for the content of the same)

Role of Chilean Prunes in Improving Gut Health
Role of Chilean Prunes in Improving Gut Health

India Gazette

time6 days ago

  • Health
  • India Gazette

Role of Chilean Prunes in Improving Gut Health

HT Syndication New Delhi [India], June 2: Chilean prunes, a naturally sweet and nutrient-dense dried fruit, are gaining recognition for their significant benefits in improving gut health. Chilean prunes, known for their natural sweetness and nutrient-rich profile, are quickly gaining popularity as a powerful aid for digestive health. Recent research published in Food & Function highlights that prunes not only help prevent constipation but also protect the intestinal lining and reduce bloating, making them an excellent natural remedy for digestive discomfort. A study conducted by King's College London, compared the effect of prunes with psyllium a widely used fiber supplement. The findings confirmed that prunes were significantly more effective in relieving constipation and promoting regular bowel movements. 'Prunes have been an at-home remedy for constipation for generations, and for good reason. They work, and this is the benefit that excites me the most. Prunes are so effective at treating constipation because this delicious dried fruit works on our gut in multiple ways,' said Kavita Devgan, leading dietitian, holistic health consultant, and eminent author. Mr. Sumit Saran, India Representative of Chilean prunes remarked, 'Chile is known as one of the world's largest growers and suppliers of prunes. Chilean prunes are recognized globally for their high quality. Just visit your dry fruit retailer or head to the grocery store and ask for Chilean prunes.' Their versatility, taste, and gut health benefits make them a must-have pantry staple. For further information, please contact: (ADVERTORIAL DISCLAIMER: The above press release has been provided by HT Syndication. ANI will not be responsible in any way for the content of the same)

India Is Obsessed with Cranberries Right Now And Here's Why
India Is Obsessed with Cranberries Right Now And Here's Why

News18

time01-06-2025

  • Business
  • News18

India Is Obsessed with Cranberries Right Now And Here's Why

Last Updated: From health to heritage, cranberries are becoming embedded in India's evolving food culture From kitchen experiments to wellness routines, cranberries have become India's new go-to superfruit. Once considered a Western staple, the tiny tart berry is now starring in everything from fusion biryanis to summer lassis. The Cranberry Craze Is Real India's cranberry imports witnessed a substantial surge between FY 2021-22 and FY 2023-24. The country's overall cranberry imports grew by 52.28%, rising from 2080 metric tons (MT) to 3166 MT during this period. Notably, imports of US cranberries saw an increase of 61.85%, with volumes rising from 1390 MT in FY 2021-22 to 2245 MT in FY 2023-24. This upward trend underscores the growing demand for cranberries in India, with the US emerging as one of the key suppliers. Source: DGCIS, Ministry of Commerce, Govt. of India Much of this growth has been fueled by strategic market development efforts by US Cranberries Industries. The organization, which spearheads cranberry research and international promotions, is actively engaging with Indian stakeholders across sectors—from foodservice and retail to nutrition and wellness advocacy. Through chef collaborations, trade shows, and influencer partnerships, they are helping reposition cranberries in India from an exotic berry to an everyday superfruit. Sumit Saran, In-Country Marketing Representative, The Cranberry Institute, remarked, 'India is a growth market for US cranberries. We have seen tremendous demand for both dried US cranberries and cranberry juice in India as more Indian consumers are discovering this amazing berry. Dried cranberries are not only being used as an anytime snack but also as an ingredient in various Western and ethnic dishes." 'US cranberries are easily available both with retail dry fruit sellers and on e-commerce platforms," Saran added. 2. Cranberries in Indian Kitchens The beauty of cranberries lies in how well they adapt to desi flavours. Indian home cooks have made them their own with innovative yet familiar twists: Cranberry Coconut Laddoos – The humble laddoo gets an upgrade with a tart cranberry centre, balancing sweetness with zing. Perfect for festivals or guilt-free snacking. Cranberry Pulihora (Tamarind Rice) – A tangy twist on a South Indian staple. Dried cranberries replace tamarind to offer a sweet-sour punch that pairs beautifully with mustard seeds and curry leaves. Cranberry Murabba – Think amla murabba, but with a twist. This preserve adds a pop of colour and antioxidant goodness to your paratha platter. Cranberry Paneer Tikkis – Paneer patties dotted with cranberries for a juicy surprise with every bite—ideal for evening snacks or appetisers at house parties. 3. Celebrity Chefs Join the Movement When renowned chefs experiment, people follow. The culinary world took notice when chefs like Manish Mehrotra began showcasing cranberries in signature dishes like Cranberry Bhel Puri. 'You get tang, crunch, and colour—it's the triple threat," he said. Since then, high-end restaurants have introduced their own cranberry fusion creations, and food festivals now include cranberry tastings on their menus. 4. Social Media Buzz The #CranberryLife is all over your feed. On Instagram, influencers are making cranberry desserts and cocktails; YouTubers are showing how to meal-prep with cranberry biryani; TikTok has seen the rise of the cranberry ladder challenge (yes, that's a thing). From nutritionists to home chefs, everyone's sharing how they use cranberries to eat better and brighter. 5. Health-Conscious Millennials Embrace Cranberries Label-savvy consumers are reading past 'natural flavouring" and going straight for nutrient-dense, functional ingredients. Cranberries deliver: Vitamin C, dietary fibre, manganese, and proanthocyanidins for immune and urinary health. Urban millennials now top up their protein oats, smoothie bowls, and snack jars with dried cranberries, looking for food that works and looks good. 6. Market Growth Reflects Demand Backed by consumer behaviour and institutional support from organisations like The Cranberry Institute, the numbers paint a clear picture: The dried cranberry market in India is expected to grow at a 10–15% CAGR between 2025–2032 (Coherent Market Insights). Major brands now sell cranberry-flavoured trail mixes, sweets, biscuits, teas, and even paan. 7. Summer's Coolest Superfruit With temperatures soaring, cranberries offer a refreshing reprieve. They hydrate, nourish, and cool the body while adding a tangy kick. Some easy summer picks: Cranberry Chutney – Fresh and spicy, pairs beautifully with rotis or rice. Cranberry Lassi – Chill it, blend it, and sip your way through the afternoon. top videos View all Cranberry Salad – Mix dried cranberries with moong sprouts, pomegranate, cucumber, and a dash of chaat masala. From health to heritage, cranberries are becoming embedded in India's evolving food culture. With institutional push from organisations like The Cranberry Institute, growing imports, and rising awareness, the berry's future in India looks bold, bright and popping! The News18 Lifestyle section brings you the latest on health, fashion, travel, food, and culture — with wellness tips, celebrity style, travel inspiration, and recipes. Also Download the News18 App to stay updated! tags : cnn-news18 cranberries latest news lifestyle news18 Location : New Delhi, India, India First Published: June 01, 2025, 08:37 IST News lifestyle » health-and-fitness India Is Obsessed with Cranberries Right Now And Here's Why

India's Cranberry Craze: From Exotic Import to Everyday Superfruit
India's Cranberry Craze: From Exotic Import to Everyday Superfruit

Hans India

time29-05-2025

  • Health
  • Hans India

India's Cranberry Craze: From Exotic Import to Everyday Superfruit

Bengaluru: Once regarded as a niche Western ingredient, cranberries have found a vibrant new identity in India's kitchens, wellness routines, and even social media feeds. From being an exotic health remedy tucked away on supermarket shelves to now headlining fusion biryanis, laddoos, and lassis, cranberries are swiftly becoming India's latest superfruit obsession. This growing fascination is supported by hard data. According to figures from the Directorate General of Commercial Intelligence and Statistics (DGCIS), India's cranberry imports have witnessed a striking rise of 52.28% over the past two financial years—climbing from 2080 metric tons in FY 2021–22 to 3166 metric tons in FY 2023–24. The surge in US-origin cranberries is even more impressive, with imports growing by 61.85% during the same period, marking the United States as a leading contributor to India's cranberry boom. Fueling this growth is a focused and strategic push by The Cranberry Institute, the body representing US cranberry growers worldwide. From trade collaborations and food festivals to influencer partnerships and chef-led innovations, the organisation has taken a dynamic approach to reposition cranberries as a daily-use, functional food ingredient rather than a once-in-a-while indulgence. 'India is a growth market for US Cranberries. We have seen tremendous demand for both dried cranberries and cranberry juice in India as more Indian consumers are discovering this amazing berry,' said Mr. Sumit Saran, In-Country Marketing Representative for The Cranberry Institute. 'Dried cranberries are not only being used as an anytime snack but also as an ingredient in various western and ethnic dishes. US cranberries are easily available both with retail dry fruit sellers and on e-commerce platforms,' he added. What began as a health-focused curiosity—primarily for urinary tract relief—has now evolved into a mainstream dietary shift. Thanks to mounting clinical evidence around their antioxidant content, gut-friendly fibre, and heart-supporting polyphenols, cranberries have emerged as a powerful dietary supplement suited to the fast-paced, health-conscious Indian lifestyle. The Indian Express rightly noted their transition from niche import to 'superfruit status.' But it isn't just the nutritional profile that's fueling their popularity. It's how seamlessly they adapt to Indian palates. The berry's sweet-tart complexity is showing up in everything from cranberry coconut laddoos to cranberry murabba. In South India, dried cranberries are being used as a creative substitute for tamarind in pulihora, adding a rich colour and a unique sour-sweet profile. In the north, they're bringing new flavour and texture to paneer tikkis. Even festive menus are giving traditional sweets a cranberry twist. The professional culinary world has taken note too. Celebrity chefs like Manish Mehrotra have been championing cranberry-based dishes such as Cranberry Bhel Puri, praising the fruit for delivering "tang, crunch, and colour" in a single bite. Across India, high-end restaurants and premium caterers are beginning to feature cranberries in creative fusion dishes, with cranberry tasting menus and limited-edition desserts making appearances at seasonal food events. Social media has played no small role in this transformation. The #CranberryLife has found its way into thousands of reels and posts across Instagram, YouTube, and TikTok. Influencers are showcasing everything from cranberry cocktails to meal-prepped biryanis, while nutritionists are demystifying their benefits in easy-to-understand formats. This visual, community-driven appeal is helping cranberries carve a niche in India's evolving food identity. The shift is especially pronounced among millennial and Gen Z consumers, who are actively seeking out nutrient-dense, clean-label ingredients. In urban kitchens, dried cranberries now find their place alongside chia seeds and quinoa—sprinkled into smoothie bowls, protein oats, and trail mixes. As per data from Coherent Market Insights, the dried cranberry market in India is expected to grow at a CAGR of 10–15% between 2025 and 2032, an indicator of the fruit's staying power beyond trend cycles. As summer temperatures soar, cranberries are also becoming a refreshing staple in Indian households. Recipes such as cranberry chutney, cranberry lassi, and cranberry-spiked salads are offering a cool, tangy reprieve while ticking all the boxes for health and taste. From nutritional value to culinary versatility and rising consumer awareness, cranberries are no longer a foreign novelty. Backed by strategic promotion from The Cranberry Institute and strong demand signals from Indian consumers, the berry has planted firm roots in the Indian foodscape. The cranberry isn't just a trend—it's a testament to how global ingredients can thrive when they speak the language of local taste and wellness.

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