Latest news with #TrendingPage
India.com
13-07-2025
- Entertainment
- India.com
YouTube To Retire Trending Page Section A Decade After Its Debut, Will Remain Available Until THIS Date
YouTube Trending Page Retirement: YouTube has announced that it will discontinue its long-standing Trending Page nearly 10 years after its initial launch in 2015 to highlight viral hits, breaking news and top music releases. The Google-owned platform announced the decision in a blog post, citing diminished user interest in the feature. The "Trending Now" section and the Trending Page will both be available until July 21 before being permanently deleted. YouTube Trending Page Feature The feature, which was first created to show off worldwide viral content in real-time, has seen a decline in usage in recent years. 'YouTube has evolved significantly over the past 10 years, and so has the way users discover and consume content,' the company stated in its announcement. YouTube is moving its emphasis to category-specific charts under the YouTube Charts section, replacing the general Trending section. With more categories anticipated to be added soon, users can now peruse carefully curated lists like Trending Music Videos, Weekly Top Podcasts, and Trending Movie Trailers. For more individualised discovery, the company also encouraged users to peruse content through the channels of individual creators, the subscriptions feed, and the Explore Page. The Google-owned video sharing platform highlighted the increasing significance of its algorithmic suggestions, which present well-liked videos based on each user's viewing preferences and past viewing activity. YouTube Studio's Inspiration Tab For Creators It recommends using YouTube Studio's Inspiration tab for creators who want to keep up with the latest trends. This tab provides insights and content recommendations based on audience preferences and performance data. In line with broader shifts in user behaviour and the platform's developing recommendation systems, the removal signifies a strategic shift by YouTube to concentrate on more individualised and category-based content discovery. The original purpose of YouTube Trends was to showcase videos that quickly attracted viewers' attention. The trending tab showcased the most popular music releases, viral sensations, and news highlights. (With IANS Inputs)
Gizmodo
12-07-2025
- Entertainment
- Gizmodo
YouTube's Latest Update Shows That Online Monoculture Is Dead
Remember 'Baby Shark Dance?' How about 'Gangnam Style?' Those videos were among the most inescapable offerings of the YouTube canon, pumped into our lives by the last vestige of the internet monoculture: the Trending page. Now, a full decade since it was first introduced, YouTube announced it is ending its effort to inject top videos into everyone's feeds, opting instead to highlight popular content in specific niches. In a blog post, the company admits that the internet ecosystem has changed considerably since it first introduced the Trending page. 'Back when we first launched the Trending page in 2015, the answer to 'what's trending?' was a lot simpler to capture with a singular list of viral videos that everyone was talking about.' It said that fandoms and communities started developing on the platform, the idea of the universal 'viral' video started to fade, and visits to the Trending page had decreased 'significantly' over the last half-decade. So, it's going away. The four very broad categories of the original Trending page—Now, Music, Gaming and Movies— are going to get broken out into their own lists, which will include Trending Music Videos, Weekly Top Podcast Shows, and Trending Movie Trailers—with the existing Gaming Explore page set to replace the gaming category. Beyond that, YouTube is going to lean harder into its personalized recommendations. The company says it'll 'keep showing viewers the videos that we think they'll love' through its recommendation algorithm that should be pulling videos from viewer-specific niches rather than trying to identify universally popular videos. The 'Explore' menu, where the Trending page currently resides, will remain and offer non-curated video offerings if you'd still like to tap into the broader zeitgeist. The change is frankly a long time coming for YouTube, which has become the most popular streaming video service around, with more video content being uploaded daily than a person could watch in an entire lifetime. Videos now regularly rack up millions of views without ever cracking mainstream attention, simply thriving in a niche category. Unfortunately for YouTube, one of those niche categories is now AI slop—an invention that its parent company, Google, is actively participating in enabling. But earlier this month, YouTube announced that it'll be tamping down on AI by making it more difficult to monetize content that isn't 'original' and 'authentic.' So hopefully, if a video does manage to break containment and go mega-viral like the days of old, it won't be some AI monstrosity that managed to machine-learn its way to fame.
Mint
11-07-2025
- Entertainment
- Mint
YouTube says goodbye to trending page, cites shift in user behaviour
YouTube has announced that it will discontinue its long-standing Trending Page, nearly a decade after its introduction in 2015. The decision comes as the platform observes a notable decline in traffic to the page, reflecting broader changes in how users now discover trending content. In an official blog post, YouTube revealed that the Trending Page, along with the "Trending Now" list, will be phased out on 21 July 2025. The company attributed the move to evolving user behaviour, noting that viewers increasingly find popular videos through features like personalised recommendations, Shorts, comments, and Community posts, rather than visiting a dedicated trending section. YouTube stated, 'In the past five years, fewer people have been visiting the Trending Page. Users are now discovering what's popular in more dynamic ways across the platform.' With the removal of the Trending Page, YouTube aims to highlight top-performing content through other features. Popular videos in specific categories will now be surfaced via YouTube Charts. Currently focused on music, Charts allows users to browse trending music videos, weekly top podcasts, and popular film trailers. The company has confirmed plans to expand Charts to include a broader range of categories over time. Meanwhile, gaming enthusiasts can continue to find trending content on the Gaming Explore page, while all users will still have access to the general Explore page, creators' channels, and their subscriptions feed to find non-personalised content. YouTube also emphasised the role of its algorithmic recommendations in showcasing a diverse selection of popular videos, tailored to individual viewing preferences. The decision is expected to have mixed reactions among content creators, many of whom have relied on the Trending Page to boost visibility and promote their achievements on other platforms. For creators seeking inspiration or trend analysis, YouTube recommends the Inspiration tab within YouTube Studio, which offers tailored content suggestions based on performance and audience interests.
Android Authority
11-07-2025
- Entertainment
- Android Authority
YouTube is killing its Trending page a decade after its debut
Damien Wilde / Android Authority TL;DR YouTube is sunsetting its Trending page a decade after its launch. The company has urged users to rely on personalized recommendations and YouTube Charts to discover trending content. The Trending page and Trending Now list will be removed across all platforms on July 21. YouTube is pulling the plug on its Trending page, about a decade after its debut. The page and the Trending Now list will be removed across all platforms later this month, and the company is directing users to its category-based YouTube Charts to discover trending videos. YouTube announced the change in a recent post on its community forums, attributing the decision to a steady decline in traffic to the Trending page over the past five years. The company noted that users today discover trends in different places across the platform, including recommendations, search suggestions, Shorts, comments, and Communities. Therefore, it's 'shifting away from one all-encompassing Trending list towards category-specific charts.' YouTube Charts currently offers charts listing the most popular content for a few categories, including music videos, podcasts, and movie trailers. YouTube plans to add more categories over time. In the meantime, it urges viewers to rely on personalized recommendations or head to the Gaming Explore page to discover trending gaming videos. Viewers can also continue browsing content that isn't personalized in the Explore menu, on creator channels, and in their subscription feed. YouTube has also urged creators who rely on the Trending page to research video ideas to use the Inspiration tab in YouTube Studio. This tab offers personalized video ideas based on what's popular with the creator's audience. The support page for YouTube's Trending feature notes that the page will be removed on July 21, 2025. As of now, YouTube hasn't revealed what new chart categories are in development or when they'll be made available to users. Got a tip? Talk to us! Email our staff at Email our staff at news@ . You can stay anonymous or get credit for the info, it's your choice.
