Latest news with #UpliftingLivesFestive
Daily Express
29-05-2025
- Entertainment
- Daily Express
Unduk Ngadau tale in Dusun by Petronas
Published on: Thursday, May 29, 2025 Published on: Thu, May 29, 2025 Text Size: Petronas team posing with Jeffrey and the cast. Kota Kinabalu: Petronas has come up with Tinorindak Olisi (Crown of Love), a heartfelt tale of discovering triumph not just through titles, but through love, cultural pride and quiet resilience. The film offers a moving reflection on the deeper meaning of what it truly means to win the Unduk Ngadau beauty pageant. Tinorindak Olisi features the Dusun language as its primary medium, interwoven with local Sabahan dialects, highlighting the beauty of diversity and unity among the State's many ethnic groups. The story follows Elyna Jamis, a young woman competing in the Unduk Ngadau pageant. Driven by her dreams, Elyna steps onto the stage with courage and pride, embodying the hopes of her supportive community. Amid the cheers and celebrations, she finds herself on a journey far deeper than the pursuit of a title one that challenges her perceptions of success and identity. 'In line with this year's theme, 'Kaamatan for All', this film reminds us that true strength lies in the support and unity we share as a community, especially as we strive toward progress together,' said Petronas Senior General Manager of Strategic Communications, Group Strategic Relations and Communications, Siti Azlina A Latif. Advertisement 'Through this story, Petronas hopes to inspire all of us to continue uplifting one another in our shared journey toward progress,' she added. The film was unveiled in conjunction with Yayasan Petronas' Uplifting Lives Festive programme, attended by Deputy Chief Minister I Datuk Seri Dr Jeffrey Kitingan, who is also Deputy President of the Kadazandusun Cultural Association. During the event, Jeffrey, accompanied by Siti Azlina, handed over essential food items and festive packs to selected recipients from Manggatal. Launched earlier this month in Tambunan, the Uplifting Lives Festive programme reached a total of 500 recipients across Manggatal, Tambunan, Tongod and Kepayan, all identified by the Sabah Social Welfare Department. Uplifting Lives Festive is part of an ongoing effort to support communities in need during key festive seasons in Malaysia, including Chinese New Year, Aidilfitri, Kaamatan, Gawai, Deepavali and Christmas. 'We not only celebrate the spirit of togetherness through our Kaamatan webfilm but also reaffirm our commitment to strengthening bonds within the community. From showcasing local culture to spreading festive joy to underprivileged families, Petronas continues to honour traditions while building a more connected and compassionate society for all,' said Siti Azlina. Tinorindak Olisi, directed by renowned filmmaker Ismail Kamarul, is now available on Petronas' official YouTube and Facebook channels. * Follow us on our official WhatsApp channel and Telegram for breaking news alerts and key updates! * Do you have access to the Daily Express e-paper and online exclusive news? Check out subscription plans available. Stay up-to-date by following Daily Express's Telegram channel. Daily Express Malaysia
The Star
29-05-2025
- Entertainment
- The Star
Kaamatan spirit
From the heart: Elldiwirna (fourth from left) alongside the 'Tinorindak Olisi' cast at the webfilm's launch in Kota Kinabalu. KOTA KINABALU: Sometimes coming in second best is not bad at all, and this is precisely what the latest PETRONAS' Kaamatan webfilm is communicating. Titled Tinorindak Olisi (Crown of Love in Kadazandusun), this touching short film explores the true meaning of triumph which is found not through titles, but love, cultural pride and inner resilience. Centred around the iconic Unduk Ngadau pageant, Tinorindak Olisi, which features exclusively Sabahan talents, features a heartfelt narrative that delves into the deeper significance of Kaamatan. Told primarily in the Dusun language and enriched with Sabahan dialects, the six-minute, 30-second film celebrates Sabah's rich cultural tapestry and the unity among its many ethnic communities. Directed by Ismail Kamarul, the film stars Elldiwirna Saimen, the first runner-up of Unduk Ngadau 2024, as Elyna Jamis, and Daphne Iking, the 2003 Unduk Ngadau, as her mother. The story follows Elyna, a young woman vying for the Unduk Ngadau crown. Fuelled by dreams and encouraged by her community, she embarks on a journey of self-discovery that ultimately reshapes her understanding of success and identity. 'In line with this year's theme, Kaamatan for All, this film reminds us that true strength lies in the unity and support of the community as we strive forward together,' said Siti Azlina A Latif, PETRONAS senior general manager of strategic communications. The film was launched under Yayasan PETRONAS' Uplifting Lives Festive programme, during an event attended by Deputy Chief Minister Datuk Seri Dr Jeffrey Kitingan, who doubles as deputy president of the Kadazan Dusun Cultural Association. 'It is more than just a campaign. It is a call to empower and uplift communities, and a reminder of the values that bind us,' said Kitingan, who is also state Agriculture, Fisheries and Food Industry Minister. Moved by the film, he described it as 'powerful', adding that it resonated strongly with the audience. 'It served as a reminder that behind every achievement is a network of support and belief. The entire story was powerful. It was not just one part, but the whole journey,' he said. He noted that the film also served as a reflection of PETRONAS' ongoing commitment to cultural inclusivity and social responsibility. 'I am very thankful to PETRONAS. Every year, they produce heartfelt stories that don't just entertain but also teach, inspire, and bring us together,' said Kitingan. During the event, Kitingan, together with Siti Azlina, distributed essential food items and festive packs to selected recipients in Manggatal. The Uplifting Lives Festive initiative, which began earlier this month in Tambunan, reached 500 beneficiaries across Manggatal, Tambunan, Tongod and Kepayan, which were all identified by the Sabah Social Welfare Department. 'From spotlighting Sabah's cultural heritage to bringing festive cheer to families in need, we continue to build a more connected and compassionate society for all,' said Siti Azlina. Tinorindak Olisi is now available on PETRONAS' official YouTube and Facebook channels.
The Star
28-05-2025
- Entertainment
- The Star
PETRONAS' Kaamatan web film a powerful message of resilience, says Jeffrey Kitingan
KOTA KINABALU: Sometimes, coming in second best is not bad at all, and PETRONAS' new Kaamatan web film reinforces that message. Titled "Tinorindak Olisim" (Kadazandusun for Crown of Love), it suggests that the true meaning of triumph is not through victory or titles, but love, cultural pride and resilience. Revolving around the iconic Unduk Ngadau pageant, the web film, which features Sabahan talents, offers a heartfelt narrative that delves into the significance of Kaamatan. Told primarily in the Dusun language and enriched with Sabahan dialects, the film celebrates Sabah's rich cultural tapestry and the unity among its many ethnic communities. Directed by Ismail Kamarul, the web film stars Elldiwirna Saimen, the first runner-up of Unduk Ngadau 2024, as Elyna Jamis, and features Daphne Iking, Unduk Ngadau 2003 and a well-known Malaysian personality, as her mother. The story follows Elyna, a young woman vying for the Unduk Ngadau crown. Fuelled by dreams and encouraged by her community, she embarks on a journey of self-discovery that ultimately reshapes her understanding of success and identity. 'In line with this year's theme, Kaamatan for All, this film reminds us that true strength lies in the unity and support of the community as we strive forward together,' said Siti Azlina A Latif, PETRONAS senior general manager (Strategic Communications, Group Strategic Relations and Communications). The film was launched on Tuesday (May 27) under Yayasan PETRONAS' Uplifting Lives Festive programme, at an event attended by Deputy Chief Minister Datuk Seri Dr Jeffrey Kitingan, who is also Kadazan Dusun Cultural Association (KDCA) deputy president. 'It is more than just a campaign. It is a call to empower and uplift communities, and a reminder of the values that bind us, especially in areas like agriculture and social development,' said Kitingan, who is also the state Agriculture, Fisheries and Food Industry Minister. Moved by the web film, Kitingan described it as 'powerful', adding that it resonated strongly with the audience, particularly those who identified with the challenges and hopes portrayed. 'It serves as a reminder that behind every achievement is a network of support and belief. The entire story is powerful... not just one part, but the whole journey,' he said. He noted that Tinorindak Olisim also reflected PETRONAS' ongoing commitment to cultural inclusivity and social responsibility. 'I am very thankful to PETRONAS. Every year, they produce heartfelt stories that don't just entertain but also teach, inspire, and bring us together,' he said. During the event, Kitingan and Siti Azlina distributed essential food items and festive packs to selected recipients in Manggatal. The Uplifting Lives Festive initiative, which began earlier this month in Tambunan, reached 500 beneficiaries across Manggatal, Tambunan, Tongod, and Kepayan, identified by the Social Welfare Department. 'Through this web film and our outreach efforts, PETRONAS not only honours Kaamatan traditions but also reaffirms its commitment to strengthening community bonds. 'From spotlighting Sabah's cultural heritage to bringing festive cheer to families in need, we continue to build a more connected and compassionate society for all,' said Siti Azlina. Tinorindak Olisi is now available on PETRONAS' official YouTube and Facebook channels.
The Star
12-05-2025
- Business
- The Star
Foundation uplifts lives in Sabah with food packages for 500 families
Kitingan (centre) with Siti Ayu (to his right) at the launch of the Uplifting Lives Festive programme in Tambunan. FOOD packages will be distributed to families in Sabah under PETRONAS Foundation's 'Uplifting Lives Festive' programme in conjunction with the Kaamatan celebration. As part of the initiative, the foundation will hand out essential food items and festive food packages to 500 families in Tambunan, Kepayan, Tongod and Manggatal who were selected by Sabah Welfare Department (JPKA). The programme was launched in conjunction with the month-long state-level Kaamatan celebration in Tambunan. To kick off the initiative, state-level Kaamatan main committee chairman and Sabah Deputy Chief Minister I Datuk Seri Dr Jeffrey Kitingan presented the contribution to five Tambunan recipients. The remaining packages for Tambunan will be distributed by JPKA, with additional deliveries scheduled throughout the month in the other areas. PETRONAS Sabah and Labuan regional office general manager Siti Ayu Abdul Wahab said 'Uplifting Lives Festive' was part of an ongoing effort to support communities in need during key festive seasons in Malaysia. 'This contribution is about easing the load for families who may be struggling, especially during Kaamatan. 'Through Yayasan Petronas, we hope to bring some comfort and joy during this festive period,' she said. The Kaamatan celebration was launched by Sabah Chief Minister Datuk Seri Hajiji Noor. — By STEPHANIE LEE
