Latest news with #YouTubePartnerProgram
News18
16-07-2025
- Entertainment
- News18
YouTube Clarifies Monetisation Rules For Creators: All You Need To Know
Last Updated: Under the latest monetisation guidelines, YouTube has offered new examples to clarify what constitutes 'inauthentic content'. YouTube Monetisation Policy 2025: YouTube has clarified an update to its monetisation guidelines under the YouTube Partner Program (YPP), which took effect from July 15, 2025. The platform has clarified that this is not a new policy, but rather a linguistic refinement aimed at improving clarity for creators. What's Changing? The primary change involves renaming the existing guideline on 'repetitious content" to 'inauthentic content". According to YouTube, the new term better reflects the platform's longstanding position on mass-produced, low-value, or overly repetitive content, which has always been ineligible for monetisation. 'We regularly update and evolve our policies based on the content on YouTube," the company said in a statement. 'This update is to clarify that this policy includes content that is mass-produced or repetitive." Renee Richie, YouTube's creator liaison, addressed concerns in a video update saying, 'If you're seeing posts about a July 2025 update to the YouTube Partner Program monetisation policies and you're concerned it'll affect your reaction or clips or other type of channel. This is a minor update to YouTube's long-standing YPP policies to help better identify when content is mass-produced or repetitive." These forms of content are likely to be deemed inauthentic and ineligible for ad revenue under the YouTube Partner Program. What About AI-Generated Content? One of the most asked questions relates to the status of AI-generated videos. YouTube confirmed that AI-generated content remains eligible for monetisation, provided that it is original, authentic, transparent, and creators comply with YouTube's synthetic content disclosure requirements. So, AI can still be a powerful tool for creators — as long as it is used responsibly and creatively. What Remains the Same? Key rules under the YouTube Partner Program are unchanged: Also unchanged is the treatment of reused content: Creators can continue monetising reaction videos, tutorials, compilations, and commentary if they add meaningful, original value — whether through analysis, education, or entertainment. Why It Matters YouTube's latest clarification aims to strengthen the platform's emphasis on originality, discourage low-effort mass production, and provide more transparency to new and existing creators. It comes amid a broader push to address the growing use of generative AI and uphold the integrity of monetised content. view comments Disclaimer: Comments reflect users' views, not News18's. Please keep discussions respectful and constructive. Abusive, defamatory, or illegal comments will be removed. News18 may disable any comment at its discretion. By posting, you agree to our Terms of Use and Privacy Policy.
Time of India
15-07-2025
- Entertainment
- Time of India
YouTube rolls out new monetisation rules under YPP from today: What creators need to know
YouTube monetisation rules updates: YouTube has introduced fresh updates to its monetisation rules under the YouTube Partner Program (YPP) from today, July 15. These new policies aim to support creators who share original and engaging content while cutting back on repetitive or low-quality videos, especially those created using AI tools. If you're a YouTube creator, here's a full breakdown of the latest changes, what they mean for you, and how to keep your channel monetised under the updated YPP rules. What Are the New Monetisation Rules? YouTube is making changes to its 'repetitious content' policy, which will now be known as 'inauthentic content.' This update is part of the platform's effort to reward genuine, high-effort videos and discourage mass-produced, AI-generated material. Under these revised monetisation rules, content that is overly repetitive, lacks creativity, or is mostly created by AI with minimal human touch will no longer be eligible for YPP monetisation. This includes: Slideshows with computer-generated voiceovers Videos using reused clips without fresh commentary AI-created content with little or no human input In a recent official statement, YouTube said, 'We're renaming our 'repetitious content' policy to 'inauthentic content' to better explain that mass-produced, repetitive content isn't eligible for monetisation. This has always been the case, but we're now clarifying it further to support creators who offer unique and original value.' What Stays the Same for YouTube Creators? Despite these new guidelines, the basic eligibility requirements to join the YPP remain the same: 1,000 subscribers Either 4,000 public watch hours in the past 12 months Or 10 million short views in the last 90 days Also, not all reused content is banned. If you run a reaction channel, make compilations, or share commentary, you're still in the clear, as long as your content includes something original, such as your opinion, edits, or educational input. So yes, YouTube creators can still monetise reaction videos or compilations, as long as they clearly add personal insight, humour, creativity, or value to the content. How Creators Can Keep Their Channels Monetised To stay compliant with the new YouTube monetisation rules, here are some useful tips for creators: Add Your Own Voice Use your own narration, commentary, or explanations. Viewers—and YouTube—prefer hearing from a real human, not a robot. Be Creative with Editing Customise your videos with personal intros, transitions, and effects. Make your content stand out with your editing style. Don't Rely Solely on AI AI can help with editing or scripting, but don't let it do all the work. Fully automated videos with no human input will no longer qualify for YPP monetisation. Focus on Value Whether you're making tutorials, vlogs, or reviews, make sure your content educates, entertains, or informs your audience. Valuable content always performs better. Why Is YouTube Making These Changes? The rise in 'AI slop'—low-quality, AI-generated content—has cluttered the platform. This affects both the viewer experience and advertiser trust. To protect its reputation and ensure quality, YouTube wants to support creators who genuinely put in time and effort into their work. These new monetisation rules aim to make YouTube a better place for both viewers and real content creators. What's Next for YouTube Creators? YouTube will now use a mix of AI tools and human reviewers to check whether videos meet the updated policies. If your channel is flagged for inauthentic content, you will still be able to appeal. But be prepared to show that your videos are genuinely original and valuable. It's a good idea to start reviewing your current and past content to make sure it aligns with these new guidelines. Stay Authentic, Stay Monetised As a YouTube creator, staying successful in 2025 means focusing on quality and authenticity. Whether you create travel vlogs, tutorials, or reaction videos, always add your personal touch. By understanding and following the updated YPP monetisation rules, you'll be in a strong position to grow your channel, attract new subscribers, and keep earning on YouTube. To stay updated on the stories that are going viral, follow Indiatimes Trending.
Time of India
15-07-2025
- Entertainment
- Time of India
YouTube Monetisation Update today: Who will be affected, is there new eligibility requirement, what's changing? Here's all
YouTube will enforce new monetisation rules for creators starting today, July 15, 2025, as part of an update to its YouTube Partner Program (YPP). The platform clarified that the policy change is aimed at identifying and limiting mass-produced or repetitive content, especially those using AI tools or reused clips, while maintaining opportunities for creators who add original value. YouTube clarifies purpose of new policy Renee Richie, YouTube's creator liaison, addressed concerns in a video update saying, 'If you're seeing posts about a July 2025 update to the YouTube Partner Program monetisation policies and you're concerned it'll affect your reaction or clips or other type of channel. This is a minor update to YouTube's long-standing YPP policies to help better identify when content is mass-produced or repetitive.' YouTube emphasised that the new rules are not intended to target reaction videos or clip-based content generally. However, creators posting such content will now have to ensure that they add meaningful value, such as commentary or unique context, to be eligible for monetization. AI and reused content under scrutiny Content creators using AI-generated videos, text-to-speech narration, or existing clips without modification could risk demonetization. The updated rules aim to curb the spread of channels that rely on volume rather than creativity or originality. Tutorials and vlogs created with reused visuals or generic voiceovers may also be affected. YouTube Monetisation: Eligibility requirements remain unchanged The core eligibility criteria for joining YPP will stay the same. Creators still need to meet either of these thresholds: Live Events 1,000 subscribers and 4,000 valid public watch hours in the last 12 months, or 10 million valid Shorts views in the last 90 days. YouTube has not banned reaction or compilation channels, but it is requiring them to demonstrate originality in their content to remain monetised. YouTube Monetisation Update: Focus shifts to original and authentic content The move follows a growing trend of faceless, AI-driven channels that prioritize quantity over quality. YouTube aims to encourage content that reflects a creator's original voice and perspective. By doing so, the platform hopes to promote creators who are authentic and driven by passion. YouTube Monetisation Update Details: After facing growing concerns among content creators, YouTube has issued a detailed clarification about its upcoming July 15, 2025 update to monetisation guidelines. The update is intended to improve the platform's ability to detect and limit what it now defines as "inauthentic" content—content that is mass-produced or excessively repetitive with little creative input from the uploader. What is changing, and what is not According to YouTube, this update does not introduce an entirely new policy. Instead, it refines the enforcement of existing standards under the YouTube Partner Program (YPP). The term 'repetitious content' has been replaced by 'inauthentic content' to reflect the evolving nature of content duplication in the era of AI and automation. 'In order to monetize as part of the YouTube Partner Program (YPP), YouTube has always required creators to upload 'original' and 'authentic' content. On July 15, 2025, YouTube is updating our guidelines to better identify mass-produced and repetitious content. This update better reflects what 'inauthentic' content looks like today,' the company said. No ban on AI or reused content—if it offers originality YouTube clarified that creators using AI tools or reposting content from other platforms will still be allowed to monetize, provided their uploads feature clear additions such as original commentary, educational input, or entertainment value. The platform added that it encourages the use of AI tools like Dreamscreen and auto-dubbing to enhance storytelling, as long as creators follow transparency and disclosure norms. 'YouTube welcomes creators using AI tools to enhance storytelling, and channels that use AI in their content remain eligible for monetization,' the company said. What kind of content is being targeted The update primarily targets channels that publish nearly identical narrative videos or slideshow formats with minimal variations—essentially duplicating content with negligible change. YouTube gave examples such as channels that share multiple story videos with only minor wording differences, or identical slideshows with the same voiceovers. Such content, YouTube indicated, contributes little to viewer experience and dilutes quality on the platform. IP-violating AI content still under review While this new rule does not directly address AI-generated videos that may infringe on intellectual property—like fake movie trailers or synthetic celebrity clips—YouTube has separately been working to take action in such cases. However, it clarified that the July 15 update does not cover those scenarios and no broader policy change on IP violations has been announced yet. YouTube Monetisation Update: Minimal disruption expected for most creators YouTube has reiterated that this update is a 'minor' adjustment and only enforces long-standing principles in a more consistent manner. The aim is to support original voices while limiting the spread of low-effort or bulk-produced content. 'All of [this type of content] can continue to be monetized if you've added significant original commentary, modifications, or educational or entertainment value to the original video,' said Rene Ritchie, YouTube's Creator Liaison. As the update takes effect, YouTube says that creators who maintain authenticity and value in their videos will remain unaffected. Economic Times WhatsApp channel )
Yahoo
14-07-2025
- Entertainment
- Yahoo
YouTube Clarifies Changes to Monetization Rules Around Inauthentic Content
This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. After announcing a change to its monetization guidelines to disincentivize the posting of duplicate content, YouTube has now been forced to explain the change in more detail, as creators speculate on the potential impacts of the update. As you may be aware, YouTube recently announced an update to its enforcement of 'mass-produced' content, with improved detection measures now coming into effect. As per YouTube: 'In order to monetize as part of the YouTube Partner Program (YPP), YouTube has always required creators to upload 'original' and 'authentic' content. On July 15, 2025, YouTube is updating our guidelines to better identify mass-produced and repetitious content. This update better reflects what 'inauthentic' content looks like today.' So, here, it seems to suggest that YouTube is looking to enforce AI-generated rip-offs, and emerging processes in replicating content, though YouTube specifically says that the type of content it's aiming to crack down on is: 'Channels that upload narrative stories with only superficial differences between them [and] channels that upload slideshows that all have the same narration.' So, as it sounds, repetitive content, replicating almost exactly other videos already posted to the app with no significant change. Seems pretty straightforward, and nothing major to worry about. Indeed, YouTube has further explained that this is a 'minor update' to its longstanding YPP policies, in order to help better identify when content is mass-produced or repetitive. Yet, even so, speculation about the potential impacts, and what exactly 'mass-produced' and 'repetitive' means in this context, is running rife among creator communities. In response, YouTube has now shared further detail on the exact nature of the update, and what types of content will and won't be impacted as a result. As explained by YouTube's Creator Liaison Rene Ritchie, the main change is that 'repetitious' content is being renamed 'inauthentic' content in order to clarify that the policy includes content that's mass-produced or repetitive. The change does not impact re-used content, so you can still post content from other platforms, or re-post videos on YouTube, and it will remain eligible for monetization. 'All of [this type of content] can continue to be monetized if you've added significant original commentary, modifications, or educational or entertainment value to the original video.' The change also doesn't specifically relate to AI-generated content: 'YouTube welcomes creators using AI tools to enhance storytelling, and channels that use AI in their content remain eligible for monetization. YouTube provides AI tools to creators, including autodubbing, Dreamscreen, and more. Channels still have to follow YouTube's monetization policies, and creators are required to disclose when their realistic content is altered or synthetic.' But again, AI-generated content is also not the specific focus of this update, though it is worth noting that YouTube has been cracking down on channels that post fake, AI-generated movie trailers of late. So there has seemingly been some action on IP-violating AI content, and YouTube hasn't provided a heap of detail on a change in policy on that front as yet. But this update isn't it, and YouTube's keen to reiterate that the impact of this change will be minor, and is only focused on combating those who re-post exact replicas of existing content. Hopefully that helps to clarify the update. Sign in to access your portfolio
Alalam24
14-07-2025
- Alalam24
YouTube Clarifies New Policy on AI-Generated Content
In an effort to reassure creators and ease growing concerns, YouTube has clarified details about its upcoming update to monetization policies, following a wave of criticism—especially from creators who use artificial intelligence tools to produce videos. The update, set to take effect on July 15, 2025, as part of the 'YouTube Partner Program,' aims to crack down on what the platform defines as 'non-original content.' This has sparked fears among many that videos relying on AI, reused materials, or reaction videos lacking clear creative input may become ineligible for monetization. René Ritchie, YouTube's Head of Creator Liaison, explained in a video that the new policy isn't a drastic change but rather a 'minor adjustment' to an already existing rule that non-original content must undergo significant transformation to qualify for monetization. He emphasized that the main goal is to better equip YouTube's systems to identify repetitive or mass-produced content with little to no added value—often perceived by viewers as spammy or lacking real substance. Although the final version of the policy has not yet been published, the initial clarifications indicate that YouTube is not targeting AI tools themselves. Instead, the platform is focused on reducing low-quality content created using such tools—such as clips made from stolen footage and AI-generated voiceovers without any human creative input. In response to a post on the social platform X (formerly Twitter) claiming that YouTube would ban monetization for any fully AI-generated video, the company clarified that using AI tools to enhance content quality is still allowed, as long as other policies and standards are met. Many content creators are hopeful that this move will help curb the spread of low-effort content and foster a more professional, high-quality environment that allows genuine creativity to thrive on the platform.
