Latest news with #audiences
BBC News
4 days ago
- General
- BBC News
Introducing BBC Verify Live - an exciting step towards even greater transparency
"If you know how it's made, you can trust what it says" That's what you - our audiences - told us. You wanted greater transparency about our journalism so you know why you can trust our output. That's why, two years ago, we launched BBC Verify. BBC Verify is a specialist team of journalists using open-source intelligence (OSINT), satellite imagery, data analysis and forensic techniques. They fact-check information, verify video, counter disinformation, and analyse data to separate fact from fake, and to bring clarity on complex issues. Crucially, BBC Verify puts transparency at its core and 'pulls back the curtain' to show you our workings – so you know not just what we know, but how we know it. And we know that so many of you value BBC Verify's work. Millions are consuming BBC Verify across our digital, broadcast and social platforms every week. They have told us BBC Verify helps them know why they can trust our journalism - especially when we're reporting on the most contested and controversial stories. And media industry regular Ofcom has said that BBC Verify is the most well-known factchecker among UK adults and that it's helping grow trust with audiences. So today, we are proud to share that BBC Verify is taking its next step in combating the growth of disinformation and the growing threats to trusted information posed by Generative AI. The launch of BBC Verify Live will see the BBC Verify team share their work throughout the day via a real-time live news feed. This experimental format will take our audiences behind the scenes to see the work the team are doing as they analyse satellite imagery, investigate AI-generated content, fact-check claims and verify videos when news breaks. The feed will appear on the BBC News home page and on our app. BBC Verify Live is a new way of working, and an exciting step towards even greater transparency.
Geek Tyrant
27-05-2025
- Business
- Geek Tyrant
Tom Cruise Calls MISSION: IMPOSSIBLE - THE FINAL RECKONING Weekend 'One for the History Books' — GeekTyrant
Tom Cruise isn't holding back his gratitude following the massive opening of Mission: Impossible – The Final Reckoning , which I've watched in theaters twice so far. The adrenaline-fueled latest entry in the franchise exploded onto the global box office with a $204 million haul, which no small feat, especially for a series over 30 years in the making. In a heartfelt Instagram post, Cruise thanked pretty much everyone involved in the film's success, from studio execs to theater employees. He wrote: 'This weekend was one for the history books! Congratulations and thank you to every filmmaker, every artist, every crew member and every single person who works at the studios. To every theater and every employee who helps bring these stories to audiences, thank you.' Cruise didn't stop there, making sure to call out the folks at Paramount Pictures and Skydance for sticking with the franchise across decades: 'To everyone that works at Paramount Pictures and Skydance, thank you for your many years of partnership and unwavering support.' And, as always, Cruise kept the spotlight on moviegoers: 'And most of all, THANK YOU to audiences everywhere for whom we all serve and for whom we all LOVE to entertain. Sincerely, Tom.' The weekend wasn't just big for Mission: Impossible as Disney's Lilo & Stitch live-action reboot also opened strong with $341 million worldwide, helping set a new Memorial Day weekend record for combined box office. Cruise was also recently met with a roaring reception at the Cannes Film Festival. Speaking to the audience afterward, Cruise reflected on the journey: 'I'm just very grateful, very grateful for 30 years to be able to entertain you with this franchise. Grateful for my friend [director Christopher McQuarrie] every step of the way — what you've done, how you've expanded it, how we just went beyond our expectations. 'Your absolute care, your talent. You're an amazing human being. It's been a real privilege, a real pleasure, and I look forward to making a bunch of other kinds of movies with you.' He closed with a message to the fans that could just as easily sum up his entire career philosophy: 'We just want to thank you all. Thank you so much for everything, for allowing us to entertain you. It's very special.' Cruise runs on pure cinematic passion, and judging by this weekend's numbers, the world's still very much along for the ride.
The Review Geek
16-05-2025
- Entertainment
- The Review Geek
Has Snakes and Ladders been renewed for Season 2? Here's what we know:
Renewed or Cancelled? Snakes and Ladders is the latest drama on Netflix, with a solid cast and a simple but enjoyable story at its heart. Having watched the first season in its entirety, you may be wondering if this one has been renewed or cancelled. Well, wonder no more! What is Snakes and Ladders about? Snakes and Ladders takes place in a renowned school, where a teacher becomes involved in a dispute between two students. What appears to be just another incident winds up changing our protagonist's entire life in a story about ambition, power, and glory. We have extensive coverage of Snakes and Ladders on the site, including recaps for every episode. You can find those HERE! Has Snakes and Ladders been renewed for Season 2? At the time of writing, Snakes and Ladders has not been renewed for season 2. Generally Netflix would gauge numerous metrics before renewing a show, including how many people initially watch it and then looking at the drop-off rate. With some shows, cancellations or renewals happen quickly. Other times, it can take months before a decision over a show's future is made. So far, Bet has had a pretty good reaction online from critics and audiences alike. Given the way this show is set up, and the ending we receive, we're predicting that this will not be renewed for a second season. The series has a lot of potential and although Netflix tend to be hit or miss with its teen offerings, we're going to opt for this not getting the nod. There has been a lot of content released in this field lately – including Forever, Bet and the upcoming next season of Ginny and Georgia – so this one could be left out. However, we could be completely wrong too, so take our prediction with a pinch of salt! What we know about season 2 so far: Barely anything is known about Snakes and Ladders season 2 at this point. Given the first season's conclusion and the hopes from cast and crew for more, it could well be given the nod for more to come but it does seem unlikely. However, if it should return we can expect another 8 episode run and a return for many of the cast and characters. We will update this page when more information becomes available, so be sure to check this page out in the near future. Would you like to see Snakes and Ladders return for a second season? What's been your favourite part of the show? Let us know your thoughts in the comments below!
Entrepreneur
13-05-2025
- Business
- Entrepreneur
How to Break Through Digital Noise With These 4 Creative Content Formats
When you offer audiences innovative content, you encourage them to engage with your brand. Here are four suggestions for creating unique content that will capture and hold their attention. Opinions expressed by Entrepreneur contributors are their own. Fresh ideas capture attention, and that's especially true today. With more and more content from friends, family, businesses and influencers competing for your audience, it can be challenging to gain traction. How can brands succeed in an increasingly crowded landscape? One answer is to strategically stand out with your content by expanding it to a wider variety of content forms. While traditional tactics like blogs, ebooks and articles are invaluable, they're only the tip of the marketing iceberg. Diversifying your content helps you connect with different audience preferences and consumption habits, increasing your chances of leaving a lasting impression in a fast-scrolling world. Read on to discover four unique content forms your brand can leverage to better engage audiences. 1. Interactive experiences Digital experiences that immerse their audiences in sights, sounds and interactivity can go a long way toward increasing engagement and building loyalty. In a culture where humans value interaction, imbuing your content with interactivity is a fresh way to surprise and delight customers. Empower users to make choices on your web pages or social media and make them feel as if they're on a journey, with your brand as their guide. For instance, build an interactive game that illustrates a problem your product or service solves, and encourage users to share screenshots and videos documenting their time with these experiences. It's not only interactive in the moment, but also allows that experience to live on as user-generated content. Here are some other examples: a financial services company might build an interactive budgeting calculator, helping customers visualize their savings goals. A fitness brand could also develop a quiz that recommends personalized workout plans based on user input. These kinds of interactive experiences help differentiate your brand so your business is more likely to be top-of-mind to your customer. 2. Mobile-friendly videos A staggering 98% of millennials and Gen Zers watch mobile videos every day. While videos might already be part of your content marketing strategy, it's important to make sure they're mobile-friendly. Old-school horizontal videos on Vimeo and YouTube may work on a laptop, but not in the phone-friendly vertical format that has made TikTok, Reels and Shorts so popular. As you're making video content, plan for different versions that follow the aspect ratios and guidelines set forth by each channel. You should also consider accessibility concerns, whether it's a viewer who's hearing impaired or simply in an environment that isn't conducive to watching with the sound on. In either case, subtitles allow users to follow the video's content. They're a best practice that can help your video's search rankings. Related: How To Create Engaging Video Content for Your Brand 3. Descriptive domains Have you ever thought of a great name for something, only to find out someone else had the same idea? These days, chances are your winning business or product name has already been claimed. For a while, the same was true when registering a website domain name, but fortunately, descriptive domains with keywords before and after the dot — or for example — are now helping brands embrace creativity and individuality. Domain extensions like .florist and .restaurant describe what your business offers, simplifying a customer's search for anniversary flowers or a good meal. By threading keywords into your domain name, you can not only boost memorability but also potentially increase your site's SEO ranking. Whether you're creating a landing page for a new marketing campaign or building a mini portfolio website to add to your social media bio, a descriptive domain is perfect for showcasing innovative content forms and separating your brand from the crowd. 4. Time-limited content Nothing inspires immediate customer engagement like a deadline. Polls, sweepstakes and limited-time offers communicate a sense of urgency to your customers. If they know they have only a few days, hours or even minutes to complete a task, they're more likely to prioritize it instead of saving it for later, and potentially forgetting it. Transparency is key here: Explicitly communicate up-front how long customers have to engage with the content so you don't risk surprising or frustrating them later on. You may also want to deploy time-limited content sparingly so you don't risk exhausting users or making something that should feel special seem more like an everyday occurrence. Attract audiences to your brand with engaging content With knowledge of a variety of content forms, you can start crafting a wider spectrum of tailored content to help build brand recognition, broadcast your organization's strengths, and keep consumers engaged longer. By leveraging interactive experiences, descriptive domains and other memorable forms in your marketing strategy, you can position your brand for success. Don't be afraid to test new approaches and track what resonates with your audience. Engaging, original and creative content can spark meaningful connections, encourage shares, inspire action and foster long-term brand loyalty across every channel and touchpoint. That's the power of unique content.
