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Miconex and EML Launch Digital Gift Card Technology in Canada
Miconex and EML Launch Digital Gift Card Technology in Canada

National Post

time08-05-2025

  • Business
  • National Post

Miconex and EML Launch Digital Gift Card Technology in Canada

Article content PERTH, Scotland — Fintech Miconex is building on the success of its digital gifting product in Europe by launching digital gift card technology in Canada, alongside EML Payments. Article content Article content Miconex operates over 200 closed loop gift card programs globally with almost $60 million in local spend delivered. Its Downtown Gift Card program is active across North America, with 42 district branded programs and over $15 million in sales in Canada. The local gift cards enable downtowns to capitalize on the 'shop local' opportunity and divert online spend into local communities. Article content The launch includes the introduction of digital e-cards and the tokenization of physical cards, both allowing Miconex's local gift cards to be added to digital wallets, enabling contactless payment technology. Article content Colin Munro, CEO, Miconex, said: 'Our digital advancements in Canada tap into the growing trend for digital wallets and mobile payments in Canada, and for supporting local businesses, enabling districts to give consumers choice and flexibility in how they buy and spend local gift cards. This is the future of local gifting.' Article content Patrick Hall, Chief Commercial Officer, EML Payments, said: 'We're thrilled to partner with Miconex to bring our digital private label gifting solutions to Canada, making it easier than ever for people to give thoughtful, flexible gifts. This partnership reflects a shared commitment to innovation and delivering convenient, customer-first experiences.' Article content Kingston, London, Victoria, Barrie, Peterborough and Red Deer are some of the districts set to launch digital versions of their existing Downtown Gift Card programs alongside Miconex. Article content Katie Woodcock, Downtown Kingston BIA, said: 'The Downtown Kingston BIA and its members are thrilled that the Downtown Gift Card is going digital. This update will make it even easier to shop local and support the diverse range of businesses that makes our downtown so special. With just a quick tap on their smartphones, visitors can explore everything our vibrant downtown has to offer while contributing to its continued growth and success.' Article content Article content Article content Article content Article content Article content

Stormfill Findings – Gift Cards Sales in the Holiday Season
Stormfill Findings – Gift Cards Sales in the Holiday Season

Associated Press

time07-05-2025

  • Business
  • Associated Press

Stormfill Findings – Gift Cards Sales in the Holiday Season

Stormfill also a saw a significant rise in the number of people ordering gift cards during the holiday season. TALLINN, ESTONIA, May 7, 2025 / / -- 2024 saw a 4% increase in retail sales when compared to 2023. At the same time, gift card sales also saw a steep rise. As per one latest consumer research, 56% of surveyed consumers reported that they bought a gift card this holiday season, which is an 8% increase over 2023. Additionally, the average value of gift cards received also increased, with it reaching $209 on average, a significant increase from $161, recorded the previous year. The Holiday Impact on Stormfill Stormfill also a saw a significant rise in the number of people ordering gift cards during the holiday season. In 2024, the holiday shopping season was shorter than the previous year, and that led shoppers to look for quick solutions during the Christmas Eve and Christmas Day. Gift Cards have cemented their position as the go-to holiday gifting option, especially among digital-native and time-sensitive shoppers, said one of the senior executives at Stormfill. 'The convenience, versatility, and instant delivery options of digital gift cards have made them more relevant than ever.' These trends point to broader changes in the holiday shopping habits, influenced, by the ease of digital access and evolving expectations, around personalization and immediacy. Gift cards have emerged as a reliable gifting solution for professional and personal needs. The Stormfill Factor One of the major reasons for Stormfill to capture a chunk of the market is because of overall ease of their platform and the trust they have generated among the audience. With years of experience in the field, combined with an array of gift card options, that are only expanding from here, they are the perfect platform for all types of gift card purchases. As the landscape of holiday shopping continues to evolve, businesses are encouraged to adapt their strategies by investing in branded gift card programs and seamless digital delivery options. About Stormfill Stormfill is the best platform for fast and secure voucher options. Their team has forward-thinking professionals dedicated to making digital transactions smoother, be it for recharging phone, gifting credit, or staying connected globally. Lucas Callahan, Chief Marketing Officer Stormfill +372 56117161 [email protected] Legal Disclaimer: EIN Presswire provides this news content 'as is' without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.

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